Dream is King

  Bai Haonan was not a pure professional football player for a long time, and he has been changing towards the coach unknowingly since he was still in the Blue Winds.

But he is not a pure football coach either. If his talent has created him an unrepeatable ability to recover and a rare overall situation in the coaching profession, his experience in the past few years has given him a unique advantage, a Ex-professionals who know the game so well, but also the market and human nature.

  Maybe many people have a misunderstanding, who is the most profitable in the professional sports industry.

  Many people have made a common-sense mistake, often magnifying the very few top-notch existences in various industries into a universal standard.

I think that all professional athletes buy a bunch of supercars like Ronaldo, are as wealthy as Jordan and Kobe, and like boxing champion Mayweather to show off their wealth as a daily routine, and also think that Chinese professional football players are all lavish and tender every night. In fact, most professional athletes, including coaches, can only be said to be in the upper-middle middle class. Even in the deformed Chinese football circle, it seems that they earn millions a year, and the expenses are also high. After all, it is not an understatement to buy a house in a first-tier city with this amount of money, and you have to wear a famous brand.

   In various professional systems, clubs, brokerage companies, those who can control the careers of athletes are the high-level existences in the food chain. Most athletes are actually the last stage of the industry.

For example, for a talented person like Zhou Bo, if he says he is blocked, he is blocked. It is easy to suspend the game and suspend training. Even if he does something artistic, the coaching staff can destroy the player's knee as long as he arranges to run 10,000 meters in laps every day. Avoiding all accusations, a single word of bad condition can completely freeze professional players.

   All of this, it can be said that Bai Haonan has always seen it in his eyes. Before he was enlightened, he felt that it was useless to do anything. How could he be bigger than the club owner and the officials of the foot management department?

   This is also the biggest reason for Zhou Bo's frustration.

But Bai Haonan now understands that football is not only a battlefield where 22 sweaty people chase after the ball, but also a market for selling commodities. Players, atmosphere, interaction, and results are all regarded as commodities. A show to detonate the emotions of the audience.

   When Bai Haonan clarified this kind of thinking from his subconscious mind, his vision height of course was different.

  No influence, no audience, everything is wasted effort, everything is a performance under the executive order, and it is more likely a tool for game bosses in the capital market.

  To change this situation, you have to keep accumulating popularity repeatedly.

   was just looking for a flashpoint.

After all, it is difficult for an amateur youth-level competition like the Universiade to have a point that deserves the attention of the market. To put it nasty, this kind of competition is not watched at all. With the attention of the national TV station and the prime-time live broadcast, what will this Universiade be?

   It’s embarrassing to be up or down.

Because the background is too large, non-top singers like Qiao Yingna want to sing a song for the Universiade, but the level is not enough, and the football game is just a very inconspicuous under the entire comprehensive sports event. It can be said that it is the least concerned about the hot spot advantage. Bai Haonan has very, very little room to move around. If it wasn't for Ma'er's reasons, he wouldn't have taken over this job at all. He himself had never paid attention to this level of competition.

Fortunately, Bai Haonan has passed the stage where he has to get what he does. Since this is a piece of dead fish, he should cook it according to the heavy taste method of adding more Sichuan pepper condiments. The right should be to practice for himself in the future, and pull it out. After looking through it, you can also make a name for yourself and make a name for yourself. It's not a loss.

   Now that you meet Zhou Bo, it is already a **** profit.

   So even if you know that the Universiade game is different from the monk football of the year, and you know that this will be the scene of Shanghai and Shanghai participating in the closed comprehensive competition, it is impossible for the audience to follow.

   Bai Haonan still hyped up the whole situation.

   It's not for immediate benefit, and I can't even catch big fish with a long line. I just practice making bait, and I go all out to do it. It's a bit like chewing vegetables.

   Of course he didn't know this allusion.

  The times are always moving forward and changing, and many people have gradually lost this awareness in their daily lives.

   In those days, Sister Mai used entertainment media and gossip news to make professional hype, and Bai Haonan's smashing wine bottles in anger was publicized by various social networking sites such as forums.

  Isa is good at bidding ranking. In her opinion, all the hot spots are just the result of using the corresponding price tag. After Bai Hua and Liu Lang joined, Bai Haonan really made the hype more and more integrated.

   I tried to use the previous means, but more are now fashionable means of communication such as WeChat, Weibo, and short videos.

The names, texts, and even vulgar laughter are all important. If a large number of viewers shooting videos with mobile phones are spreading spontaneously, Bai Hua and the others have compiled a series of articles about the college football team's battle dance. The animations, small videos and even the jokes, emoticons, and mocking tone derived from it are the existence of professionals to amateurs.

   quickly spread the weird war dance with this kind of vulgar eye-catching method, but at the same time, the high-level image advertisement video was also spread everywhere, with a taste of high and low matching.

  Whether it is an ordinary netizen who likes to be unconventional and have fun, or a literate person or college student with taste and appreciation level, they can all know about this from different levels.

   And the small videos and image commercials have a clear QQ number at the end, which can quickly contact and join the fan group.

   After the previous customer service team experienced the upsurge of joining inquiries, now there is another wave of inquiries about college football teams.

Bai Hua and Liu Lang fiddled with these details. Bai Haonan just asked to use the most fashionable means to stir up the heat. An appropriate budget is acceptable. There is no need to apply for promotion fees below 10,000 yuan, just follow the approval process.

   Xiaowan questioned a little bit, this kind of promotion model with little return, will someone join the group?

   She just asked, she would never object to Bai Haonan's decision.

  But the general manager of the football training group company, who obviously does not play much online games, underestimated the effect of information explosion in the Internet age.

   Until the whole team went to Shanghai to participate in the Universiade, four warm-up games were played in more than half a month, and the number of college students who came to watch the ball and watched the excitement increased explosively!

   As long as you have seen the ball on the spot and received the football team support group leaflet distributed on the spot, the proportion of actively scanning the code and following the group is very high, which even exceeded the expectations of the designers Bai Hua and Liu Lang.

   This detail uses the trick of recruiting members everywhere in the football fitness center.

   After three foreshadowings, the last warm-up match even achieved a sensational effect.

Because it is a team under the joint leadership of the Football Association and the education department, it must be a green light to play warm-up games in the stadiums of various universities without charging any fees. Of course, Bai Haonan arranged the last warm-up match in the beautiful stadium before. Professional football field.

The red and blue double-decker stands can originally accommodate 40,000 people, but there must be more than 20,000 people in the end. Even if each person charges a ticket of 2 yuan, it still can't stop the college students who gather in various colleges and universities on weekends, because they have already It's not just about watching a warm-up match, the battle dance and the college football team that have been discussed everywhere in the past two weeks have become the focus of discussion among college students, and the last game is even more like a festival. It spread among the college students, calling friends to watch this lively event. What is two dollars?

In fact, the ticket is about the ins and outs of the college student team's upcoming trip to Shanghai to participate in the National Universiade. On the back is the introduction of this warm-up match, with the names of the players on both sides, and the young people of the team have an extra line of nicknames, exquisite The bottom explanation of a folded hard card ticket is that the symbolic two yuan is not a ticket, but will be used to pay for the maintenance and cleaning of the venue. When entering the venue, I temporarily paid for it and bought a specially designed team badge stamp on it. Even if it's a check.

  Most of the audience are college students, and they said with a smile that this is worthy of commemoration.

   What surprised them even more was that they found out that there was a light green T-shirt on each seat!

   At least there are 10,000 to 20,000 seats in the entire first floor!

   The front is printed with the team logo on the left chest, and the back is actually the silhouette of the coach in a suit!

  Hahaha college students can only say that this coach is too narcissistic.

  Some slender girls can't wait to put one-size T-shirts on their jackets.

In fact, many college students have followed this team to watch more than seven or eight games in the past two months, but it is this time that really feels like an official arena, even if not as enthusiastic as the fans of the Monk Team of the Monk Kingdom danced the banner. , but the atmosphere on the entire court is extremely warm. Many college students regard this as a social gathering. They hold their mobile phones everywhere to take pictures and videos, and listen to the long voice of the court emcee to introduce the players one by one. cheer.

The feeling of    warm-up hovered, until the climax of cheers came to the battle dance.

   When the college students of the national team fanned out and made a long sound...ha, the whole audience was able to shout along.

  Many boys and girls followed along. Many people waved the light green T-shirt vigorously in their hands. Some even took off their jackets and put on their clothes and shouted vigorously, regardless of the winter temperature in Rongdu at the end of the year.

   It is such a simple trick to connect the interaction on and off the field.

  The players who were a little embarrassed before, can now do their best to exaggerate with pride. The feeling of being echoed and shouted by so many audiences makes adrenaline surge, offsetting the so-called reservedness.

   Watching the hilarious battle dance from the small video is so different from watching it live.

   And the comprehensive stadium across the track, and now only across the billboard guardrail, it seems to be within reach, and there is also a very clear sensory improvement.

   Not only the spectators were excited, but the players were also excited. The horses who put on their jerseys and walked into the stadium were even more excited.

   It’s been a long time since I stepped onto the field of such warm cheers.