Entertaining Children
Chapter 809
Several project plans proposed at the company's year-end summary meeting will be followed up by relevant personnel of the company. After the end-of-year summary meeting, Xiao Yao and several major shareholders got busy with their own affairs again.
Three days later, it will be the premiere of Zhao Rui and his fellow Yandian graduates' movie.
Although the performance market is booming at the end of the year and celebrities and entertainers are busy, it is not difficult to spare half a day to attend a premiere. Although the main creators of this film are all newcomers who are not well-known, the reputation of the boss of the production company behind is not low. Relying on their connections and contacts in the industry, Zhao Rui, Xiao Yao and others still invited many celebrities to attend the premiere.
In addition to the stars who came to the platform, there were also many media invited to the premiere.
When it was revealed on the Internet in May that seven people including Xiao Yao had established a film and television company, the company announced two film and television projects. At the beginning, many people thought that these seven people set up a film and television company to make it easier for five of the actors to be the protagonists themselves, and for Xiao Yao to be the director. Unexpectedly, the two projects that broke out were all based on newcomers. Xiao Yao, Zhao Rui and others only served as producers, editors, script coordinators and other very behind-the-scenes positions, not to mention directors, screenwriters, and starring roles, and they didn't even have a supporting role.
Another interesting point is that the two projects are mainly composed of graduates from Yandian and Shenxi respectively. Students from the two schools operate two projects respectively. Zhao Rui, Zhu Zitong, Xiao Yao, and Lin Qisan, the four most famous students from the two schools in recent years, are respectively producers. Except that the source of the script in the film project was an adaptation of a static film by Xiao Yao, the personnel in the two projects did not overlap, and neither of them participated in the participation of personnel from the other school's background, which seemed to be a confrontation between schools.
As soon as the information about these two projects was announced, it aroused great interest from the media and netizens, and there were heated discussions. The TV drama project of Shenxi graduates has already been broadcast, and the results and reputation are not bad. Now that the movie is about to premiere, it will naturally attract the attention of the media and the public. In addition to the media reporters invited by the three main parties, the producer, the distributor and the theater chain, there are also many media who actively request to come and report.
Xiao Yao doesn't like red carpet shows when holding premieres. Even if distributors and theaters want to do it, Xiao Yao usually rejects it very strongly. Zhao Rui and the others were in charge of this Yandian film, and Zhao Rui and the others also negotiated with the distributor and theaters about the premiere. Zhao Rui is not as lazy as Xiao Yao, and his personality is not as "weird" as Xiao Yao. Many celebrities and media reporters were invited to the premiere, so it was naturally necessary to make it more grand and lively. The red carpet show, which is generally not included in the selection process of Xiao Yao's premiere, also appeared.
It stands to reason that the protagonists of the premiere should be the main creators of the film, and other stars, as guests attending the premiere, should be supporting roles. Helplessly, the main creators of this movie are all newcomers, and their reputation is far less than those of the star guests who came to the premiere, so when they appeared on the stage, the cheers from the media reporters and fans at the scene were not as good as most of the guests who came to the premiere guest. This is a rare scene on the red carpet of a movie premiere.
Generally speaking, if the crew members appear together on the red carpet show, Zhao Rui and Zhu Zitong, as producers, should also walk the red carpet with the director, leading actors and other main creators. Probably Zhao Rui and Zhu Zitong also considered that their fame is quite different from the other main creators of the crew. Once they leave with the crew, the focus and attention may be completely taken away by them.
Originally, the fame is not as high as that of the guests who came to the premiere. If the time spent walking the red carpet alone is taken away by others, then the main creators will appear to be too non-existent. Therefore, the two did not choose to be with the other main creators of the crew, but appeared with four people including Xiao Yao as guests. In addition to the good relationship between each other, they are both shareholders of the production company, and walking the red carpet together is also a reasonable reason.
These six people appear together,
It's the highlight of the entire red carpet show. In terms of personal fame alone, Xiao Yao may not necessarily be the tallest among all the stars participating in the premiere, but the combination of these six people is definitely the most eye-catching group of the whole night.
The fans and audience at the scene saw that it was a star. Seeing six handsome and beautiful young stars appearing together, cheers immediately resounded throughout the audience. The media reporters also looked at celebrities, but when they saw these six, apart from their star status and appearance, the media reporters were more concerned about their identities behind the scenes.
"Seeing these six people, it's like seeing the rise of a new force that should not be underestimated in the Chinese film and television industry." An on-site photographer looked at the six people on the red carpet and sighed softly.
"Three Yandian backgrounds, three Shenxi drama backgrounds, and they started to work behind the scenes at a young age, and the previous generation was in the industry, so they are a force that should not be underestimated!" Another reporter beside him responded.
"It's a pity that only six of the seven people came, and the other one is an athlete. If Xu Fei and Chen Xiaoting also join in and replace Zhou Zhihao, it will be even more extraordinary if eight of them start a company." Another reporter Discussed, "Not to mention anything else, just by including the background of the three major film and television academies, you will have an unparalleled advantage in the future!"
"If you really want to do this, it's a bit deliberate." The reporter who spoke at the front said, "Zhou Zhihao grew up with them, and Zhu Zitong and Nina Aiyiguli are in a relationship with Zhao Rui and Lin Qisan. Xu Fei and Chen Xiaoting can't compare to this kind of relationship. They didn't let Xu Fei and Chen Xiaoting join, but instead pulled Zhou Zhihao, which shows that they pay more attention to their relationship and are very united. This is even more rare!"
"A group that easily accepts others will disperse quickly. They are a small group with a close relationship. This group does not easily accept others, which just shows the unity within their group." The reporter next to him clicked nod.
"It looks very good now, but I don't know what will happen in the future!" Another reporter said, "They are in a good relationship now, but it doesn't mean that they will always be in a good relationship in the future. This time, they are taking care of both TV dramas and movies. Is it true that every time Xiao Yao makes a movie, Zhao Rui also makes one? There are also Zhu Zitong and Ai Yiguli, the probability of marriage and divorce of stars in the entertainment industry is not low, not to mention that they don’t even get married. There is no knot, it's just a couple relationship. If we break up in the future, what will happen to the shares in our hands? Will there be any conflicts and disputes?"
"Hey, what are you worrying about about other people?" The reporter in front said, "Isn't Xiao Yao called an evildoer? That company is dominated by Xiao Yao, maybe he has already considered this situation , and made corresponding arrangements!"
Xiao Yao and the others didn't know that some of the reporters outside the red carpet were talking about their future relationship and company development. After walking through the red carpet with smiles, a group of people entered the theater and got busy.
As producers, Zhao Rui and Zhu Zitong are going to be interviewed on stage with the main creators of the film crew. After entering the theater, they will go to the backstage to make preparations. People from the online side entertained the celebrity friends who came to the platform, and also accepted simple on-site interviews from two live broadcast units.
Some big-name movie premieres will be broadcast live by TV stations, whether it is the movie channel of CCTV or local satellite TV, they have all broadcast the premieres of movies live. This time, the main creator of the film is relatively small, and the cost is not high. There is no live broadcast cooperation with the TV station, but there are live broadcasts on the Internet.
There are now two major parts of online live broadcasting, one is the live broadcast of the live broadcast platform, and the other is the live broadcast of the video website.
Although with the rise of short videos in the past two years, the webcasting of the live broadcasting platform is not as good as before, and Xiao Yao has long given up his original intention of investing in the live broadcasting platform, but the cooperation with the live broadcasting platform has never been broken. The main reason is that Xiao Yao himself occasionally plays live broadcasts, and keeps in touch with some anchors. When there are new movies or new songs released, those anchors are very happy to use his movements as live content to help promote them.
As for the live broadcast platform, Xiao Yao doesn't like to cooperate with the live broadcast platform officially and ask him to open a live broadcast room, but prefers to find some anchors to come to the live broadcast and let them conduct the premiere in their personal live broadcast room Live broadcast outdoors, which is more cordial and down-to-earth.
Streaming on YouTube is a little different. Since the video website is a live program and cannot be opened by an individual, the cooperation must be official. Official cooperation is often exclusive.
If it is a TV or movie program, you can also try to get several websites online at the same time, but for a program such as a live premiere event, it is generally enough to cooperate with a video website.
Based on Xiao Yao's past experience, the video site he has cooperated with the most is Haiyan Video, and the relationship between them is very good. Huaxia not only has Haiyan, a large video website, but also other video websites have been striving for cooperation with Xiao Yao. Although Xiao Yao has also participated in some programs on other video sites, overall the cooperative relationship is not very close. Once Xiao Yao has a project to cooperate with a video website alone, most of them are won by Haiyan Video.
The protagonist of the movie premiere this time is not Xiao Yao, but Zhao Rui. Haiyan herself is not so active. It doesn't matter that Xiao Yao has a good relationship with a video website, but for a company, it is obviously not in his own interest to have only one partner. So this time, Haiyan Video failed to negotiate the webcast rights of the premiere, but was won by another video website, Qiqu.com.
Shortly after the red carpet show, the premiere officially began. This time the premiere did not need to start in the early morning, so it started earlier.
The host came to the stage to introduce the main creators of the crew, and conducted several rounds of interviews one by one, interspersed with a live performance of the movie's theme song.
There is no Xiao Yao in the list of main creators of the movie, and the theme song of the movie was sung by Hong Wei. Although some of the main creators mentioned Xiao Yao’s name in the interview, Xiao Yao did not appear on stage from the beginning to the end, and sat down all the time at the star guest table.
A premiere is a ceremony held before a movie or TV show is shown for the first time. The main purpose is to celebrate, promote, and play clips, so that participants can see some highlights or even the whole movie, so as to attract more people to go to the cinema to buy tickets to watch movies. That said, it's not guaranteed that the entire movie will be shown at the premiere, and it's possible that just some highlights will be shown.
The two premieres held by Xiao Yao before were both selected in the early morning of the day the movie was released, and the entire movie was shown. Although the premiere of Zhao Rui's film was a few days earlier than the official release, he held this premiere as a trial screening. The guests and audience at the scene played the full movie.
Since there is no need to play the movie at the same time as Xiao Yao's release in the early morning, this time the premiere started earlier and naturally ended earlier. After the movie was finished and the brief communication after the screening was over, the time had not passed eleven o'clock in the evening.
There is no need to go on stage, and you can go home and go to bed before the clock turns. This is also the premiere that Xiao Yao participated in with a relatively relaxed feeling. After this night, Xiao Yao also considered whether to change his previous habit of holding the premiere to catch up with the first synchronous broadcast in the early morning, and later changed the premiere of his "Donkey Gets Water" to Zhao Rui's advance The way of screening nature.
After the premiere, the next task for the few people is the local satellite TV's New Year's Eve party.
After the hard work of Xiao Yao and others and the young people's film and television company, this time the New Year's Eve party, Xiao Yao and others can be said to have made a full-scale attack.
There are six protagonists in the TV series, and four protagonists in the movie. Sun Tingting was lazy on the grounds that she was both Xiao Yao’s girlfriend and Yan Dian’s teacher’s daughter, and needed to remain neutral. Xiao Yao, Lin Qisan, Nina Aiyiguli, Zhao Rui, and Zhu Zitong were left with five people, each with a The two new actors appeared on the performance list of the New Year's Eve party of the top five local satellite TV stations in Shonan, Zhedong, Sunan, Donghai, and Yanjing respectively, and they appeared on five different New Year's Eve party stages.
There are still differences in the fame of Xiao Yao and the five people. It’s not a big problem for Xiao Yao to bring newcomers to the New Year’s Eve party of the five David TVs. It’s not a big problem for the least famous Nina Aiguli to go to the New Year’s Eve party of the five David TVs. It is unimaginable to bring newcomers to the New Year's Eve party of the five David TVs alone. So how did this happen?
In fact, Xiao Yao, Zhao Rui, Zhu Zitong and others have all participated in the New Year's Eve party of local satellite TV. It is not too unusual for any of them to participate in the New Year's Eve party. , Performing on the same stage is definitely a big hit. Hearing that all five of them intend to participate in the New Year's Eve party at the end of the year, the program groups of the five David TV's New Year's Eve party will naturally actively strive for it.
But after learning about it, I found out that not only the five of them were going to participate in the New Year's Eve party, but each of them had to bring two more people to participate. Fifteen of them will participate in the New Year's Eve party at once. Even if two newcomers perform a show together, it will be ten shows. How long is a New Year's Eve party in total, and how many celebrities are invited in total, it is impossible that they will not invite other celebrities except Xiao Yao, right? Therefore, no local satellite TV can accommodate such a large group of people.
Xiao Yao didn't intend to have fifteen people go to the same New Year's Eve party, so he divided the fifteen people into five groups based on the principle of one "old" leading two new ones, and stated that any two of the five groups would not be the same. station, let the people of these five TV stations choose by themselves.
Of course, the five TV stations all preferred the group with Xiao Yao, followed by the group of Zhao Rui or Zhu Zitong, and almost none of them preferred the group of Nina Aiguli. Is there really no one for Nina Aiguli's group?
Xiao Yao and other five people participating in the same New Year's Eve party is a great highlight, and five people participating in the New Year's Eve party of five different satellite TVs in the same year is also a great attraction.
With the establishment of a company by Xiao Yao and others this year, and then the announcement of two projects, their competition between Yandian and Shenxi has become a hot topic on the Internet. The TV series has already been aired, and as the film's schedule is confirmed and publicity begins, this topic has been discussed by some netizens again. The premiere of the movie is before the New Year's Eve party. After the premiere of the movie, this topic is bound to be heated up again. Then the five satellite TVs split the five producers, producers and ten leading actors of the two projects, and this topic will naturally become another hot topic along with this topic.
This situation is beneficial to the promotion of the New Year's Eve party of the five satellite TV stations, and as long as this topic comes out, the popularity of Nina Aigul, who is relatively less famous, will definitely not be low during this period.
Although Nina Aiguli's reputation is relatively low, she is good at dancing and her strength in stage performance is quite good. The program for the two newcomers she brought was designed by Xiao Yao for them, and the overall stage effect was quite good. Although the reputation is lower, but the appearance fee is relatively cheaper for those with low reputation, isn't it?
Therefore, when it is impossible to win over more famous stars such as Xiao Yao and Zhao Rui, and the other party has made it clear from the beginning that they will not attend the New Year's Eve party by themselves and must bring two newcomers, the relative strength The weakest Yanjing Satellite TV New Year's Eve party program group did not give up on Nina Aiguli and the other three, and invited them to the New Year's Eve party.
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