The first half of the summer season.

Jiaxing Company also officially announced the release time of the two movies of Journey to the West.

July 1st and August 1st respectively.

After all, Director Jiang still did not listen to the opinions of the whole network, and insisted on dividing the two movies into upper and lower two.

Now that the movie has been reviewed, just wait for the release as scheduled.

And now, it's a time to do propaganda.

The previous movie, because Jiaxing Media Company is a poor one, naturally there is not much money to do publicity, basically rely on word of mouth.

But now it's different.

Jiaxing now has 500 million yuan in liquidity.

Completely a rich man.

So this time, Yang Mi wanted to come to a big one.

Jiaxing office.

Jiang Yi looked at the big talk and Wolf Warrior's publicity plan in surprise.

And the same opening mode has been opened, not only inviting some film critics, directors, actors, but also large-scale screenings in four super-first-tier cities.

As well as some websites, subways, and advertising spaces in movie theaters, all have to be advertised.

The funds in this area are enough to use 100 million!

Although this 100 million is a little less than the publicity of Morph 5, after all, it is a big grievance in Hollywood, and it is naturally rich.

This 100 million publicity is still rare in China.

So such an investment made Brother Wu Jing jump.

His first film, didn't he put all the money allin?

Three movies, on average, each movie is three million publicity.

The investment of his own wolf warrior is only 100 million, there is no need for so much.

And his expectations for his film are not very high, as long as he can return to the original, this movie is mainly to give himself a directorial experience.

If this can only be returned, then it will not be a big loss.

Wu Jing said: "Boss Yang, I don't think my movie is necessary, it's good to publicize the two movies that are given to Director Jiang, uh, my wolf warrior doesn't need to give so much publicity funds." "

Yang Mi said, "Yes, we have money now." "

Wu Jing: "..."

He knew that Jiaxing's cash flow was a lot, but he didn't expect Yang Mi to be so rich.

Jiang Yi thought about it.

Both of their films were released at the same time, despite being released at the same time.

But these are completely two movies of different genres.

Wolf Warrior is obviously a commercial movie, and it needs to be publicized even more.

But the big talk is different.

Great stamina.

What is needed is word of mouth, not publicity.

Moreover, his current fame is big enough, there is no need to do too much publicity, but Wolf Warrior is different, commercial movies need more publicity, so that more passers-by can enter the cinema to cool off.

So the two films need different publicity strategies.

As a traverser, he naturally knew that it was impossible for two films to lose money.

Investing in publicity now is to raise the box office ceiling for movies.

No matter how much you invest, you can get a reward.

Jiang Yi: "The publicity of the Journey to the West, 10 million is enough, but the publicity of Angkor's movie has been raised to 50 million!" "

Yang Mi and Wu Jing were all stunned.

Jiang Yi is crazy?

Wu Jing said: "Director Jiang, you only have 10 million in two movies?" Nope! "

Now that Jiaxing is so rich, there is no need to use only 10 million for big propaganda.

Jiang Yi smiled and said: "These are not two movies, this is a movie, as long as the moonlight treasure box is released, then the second movie actually does not need to be promoted, there is no need for that." (Read violent novels, go on Feilu Fiction Network!) )

Yang Mi and Wu Jing were both stunned.

How confident does this person have to be to be so confident to say that his two movies are only promoted by one movie?

Wu Jing still wanted to persuade, Jiang Yi waved his hand and said: "Don't worry, Angkor, I have a sense of proportion, our two movies have different categories, so naturally we can't use the same publicity strategy, so it's decided." "

Wu Jing was moved.

This Director Jiang really regarded himself as a brother!

His own movie is only 10 million.

I actually gave myself 50 million!

It's kind of scary.

Where do some other capitals have such generosity!

Yang Mi was already making up her mind looking at Jiang Yi on the side, so there was no need to say anything herself.

Jiang Yi is much more sensitive to movies than himself.

In the past, Yang Mi rarely believed Jiang Yi.

But every time I was slapped in the face.

So this time, Yang Mi decided to believe Jiang Yi!

Soon, the summer season will soon begin.

There were originally more than a dozen movies, but the closer to the summer vacation, the more movies suddenly announced that they had changed.

Because they found that this time in the summer season, some immortals were fighting.

In terms of publicity, Wolf Warrior's publicity strength is no less than that of Metamorphosis 5.

It is very low-key, and there are relatively few advertisements, but it is announced a week in advance and a three-day screening of Go.

Other movies realized something was wrong.

The first month of the summer season was a fight between the gods and the immortals, and there was no part of their own.

So four or five movies began to announce the release of the second Yue to go to the summer vacation.

This made Jiang Yi laugh.

I'm afraid none of them know how attractive the Great Sage will be.

Time flies quickly.

There are still ten days until the summer season.

In the super first-tier cities in China.

Some screenings have begun.

Movies that dare to be screened before release are very confident in the quality of their films.

And this time.

Wolf Warrior and Moonlight Treasure Box were screened at the same time, which was enough to show Jiang Yi's confidence in these two movies.

However, Morph 5 did not make a point screening.

Because the effect of their previous screening can be seen by everyone.

There is nothing in the industry that is not touted!.

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