Entertainment Empire System
Chapter 1,777 Phenomenal Ratings
There are always more people who provide icing on the cake than people who provide help in times of need. Even though everyone knows that providing assistance in times of need may get more rewards, few people dare to bet on the excitement of providing assistance in times of need.
This time, Ye Ming won another victory, a very hearty victory. Run, brother, and got a strong gesture power of 3.16. This is the first time for a Chinese variety show to break through to a level like 3. Ratings are called variety show barriers.
This is the glory that belongs to Ye Ming, and this is the glory that belongs to Ye Jiajun.
All those who questioned Ye Ming's talent as a director were silenced.
One is Flowers and Boys, the other is Running Brothers. Ye Ming used two eye-catching and creative variety shows to tell everyone about his invincible status in variety shows.
What is a king? If you achieve results that others can only look up to in the entertainment industry, then you are a king.
Zhou Qingsheng was defeated sadly and stared at the things in his office very lonely. Yu Heng wanted to say something, but he opened his mouth but did not say anything.
The two of them were two grasshoppers on a rope. This time, Zhou Qingsheng was completely defeated. Even if he was let off by Ye Ming, it was still a huge gap that was unbearable. Ye Ming used With undisputed achievements and a journey of easily crushing celebrities, he truly stands at the pinnacle of variety shows.
It can be said that except for the news programs of China Channel such as Xinwen Lianbo, there are almost no other programs that can exceed the number 3.
But Ye Ming did this easily. According to industry habits, in fact, the ratings of the first episode of variety shows will not be regarded as the real ratings. The first and second episodes will usually be As an experimental node, it is actually the third episode that can truly represent the ratings level of a variety show.
Therefore, generally speaking, the ratings of the third episode of a variety show may not be the highest, but it is the most valuable.
The ratings of the first episode are generally relatively low. But even the first episode of Running Brothers has already achieved such incredible ratings. Mr. Ouyang Yang is also beginning to feel proud at this moment. He insists on cooperating with Ye Ming, and he plans to make almost all variety shows. All rights to the program were given to Ye Ming.
This is because Ouyang has confidence in Ye Ming, but he is also under great pressure because of such a thing.
Therefore, at a time like this, Ouyang felt very happy when he saw that Running Brothers could have such high ratings. This time, Director Ou Yang said with a smile: "Not bad, not bad, Ye Zi, no I thought, you are so good at variety shows, Hua'er and Boy are already eye-catching. But I didn't expect that in such a situation, you can buck the trend and rise.
Well, with such an achievement, the cooperation between Brilliant Film and Television and our Mango Channel will be a natural progression in the future. I don’t think anyone has anything to say. "
Cooperating with Ye Ming, in fact, Director Ou Yangyang did bear a lot of pressure, but Director Ou Yangyang withstood it all. Now it seems that Mr. Ou Yangtang feels that his decision is very hard to fight for, and Ye Ming is like this The collaboration between talented people, no matter what it looks like, is always hearty.
Ye Ming nodded with a smile and said: "This is just the beginning. In fact, at this time, we also plan to increase our cooperation with Mango TV. Our Huihuang Film and Television and Huihuang.com have a large number of outstanding actors. , has very good TV drama resources, and Mango Channel also has a strong broadcasting platform. If we strengthen cooperation in the future, then at a time like this, we will have a win-win ending."
If Ye Ming said this before, Mr. Ou Yangyang would not agree to much, because strength is the foundation of everything.
Ye Ming must prove that he has enough power to cooperate with Mango Channel. Only under such circumstances can he truly make a plan to cooperate with Mango Channel.
Now Ye Ming uses the strong ratings of Running Brothers to propose strengthening cooperation with Mango Channel. Such a thing naturally means that there is no problem of achievement.
Director Ouyang Yang nodded with great satisfaction and said: "It doesn't matter if you think like this. I think it's very good if you can think about it like this. I will talk about this matter to the tie later. On such a question , I think they will understand how to do it.”
At this moment, some strange phenomena occurred in major businesses. Although Lehehe Beverage Company said it was off work, the manager gave an order and directly called all the people responsible for publicity. He pointed at their noses and yelled: "Ye Ming's brother, run, who is responsible for contacting them? Why did you reject such a report without sending it to me?"
The publicity manager of Lehehe Beverage Co., Ltd. saw the ratings of Running Brothers and was very surprised. Why was such a program not contacted by him? When he asked his secretary to check the records of his department, he found out , Ye Ming and the people from the advertising department of Mango Channel did say that they had approached them, but because of the price, they were turned back immediately after the first-level review. There was simply no possibility of them being placed in his position. in front of the manager.
But at this moment, Ye Ming's show was popular, and Lehehe Beverage Co., Ltd. just missed a very good publicity opportunity. In such a situation, Manager Han from the Propaganda Department immediately scolded his subordinates.
A subordinate stood up tremblingly and said: "Manager Han, in fact, we handle such a matter in accordance with the regulations. People from Mango Channel and Huihuang.com have approached us, but the salary required is relatively high. Mango Taiwan wants 5 million as a naming fee, while Huihuang.com wants 1 million as a strategic network partner.
Therefore, everyone thinks that such a thing is impossible. The title of Kuaiben means that only four hundred people can play it. It is a new program that requires such a high price and can be accepted by everyone. A strange one.
Therefore, we receive more than ten such unreliable titles every year. According to the usual practice, such unreliable titles will not be sent directly to you. Only our company has special Only by arrangement can it be truly delivered to you. "
This issue was indeed arranged by Manager Han himself, because Lehehe is a large-scale national private enterprise, so many TV stations, newspapers, etc. will find Lehehe to advertise.
Manager Han was still worried about price comparisons with some people like this, so he stipulated that if the people in the publicity department looked unreliable, then the input-output ratio was disproportionate, like this In one case, there is no need to give it to him at all, just keep it out.
Manager Han thought for a while and said: "There is indeed such a rule, but it also depends on whose program you watch. Ye Ming's program is the most unpredictable. You all dare to look down on such a person's program, you What do you do for food? Now that his show is so popular, tell me, if I sign a contract with him, how much price will we have to pay for such a thing?"
Manager Han knew very well that the naming rights were initially worth 5 million. This was just because Mango Channel didn’t have much confidence in the Running Brothers. It was possible to have such a high price because of Ye Ming. reason.
If it weren't for Ye Ming's support, at this time, it would only be one or two million. Because Journey of a Star was a copycat of Flowers and Boys, it was only at this time that I borrowed two million to successfully obtain the naming rights.
Ye Ming's Run Brothers directly asked for five million without any verification. This is indeed unacceptable. The people present were dumbfounded. If their manager said this, then there really would be nothing to say at this time.
The official level kills people, and that's how it is in the company. An old employee suggested: "If we go to Mango Terrace now, obviously we can't get it for five million, we have to pay a higher price.
But even if this is the case, we cannot slack off at all on such a thing. I think we are not the only ones who know about this terrifying ratings. Many people will know about it. Tomorrow Mango Channel But it will be very lively. If we don’t fight for it, we will have no chance.
Moreover, because we turned down the advertising invitation from Mango Channel, we will probably be in a disadvantageous competitive position by then. "
An advertisement came to Mango Channel, but you happily didn't give it any face. You even said that the first review of the face was not passed, and you directly rejected it. This naturally means that you can't live with Mango Channel.
Therefore, this proposal is a more realistic one.
Whether Mango TV will hold grudges is really hard to say clearly. Therefore, when asked a question like this, Manager Han hesitated and said: "Yes, Mango Channel has always prided itself on being the leader of local channels. This time we have lost their face. This is very passive.
But the president has already made a big statement, saying that I must find a way to get the naming rights for a program like this. This is not something I have the final say on, it has already reached the sky. therefore. This time, people in our advertising department will think of their own methods. If anyone has the ability to win the naming rights, then I will let him be the director. "
In this advertising department, the director's position is second only to that of the manager, and he is a very powerful person.
Therefore, at a time like this, Manager Han was able to offer such a powerful position for everyone to compete for, just to stimulate everyone's fighting spirit and directly intensify such a matter.
Sure enough, hearing the huge reward offered by Manager Han ignited the flames of fighting in the eyes of everyone in the advertising department.
Bididi Automobile, as one of the leaders of domestic automobiles, is also a quite influential company. Their advertising department is also paying attention to the ratings of a program like this on Mango Channel. When the ratings of the program are released, , the entire advertising department was boiling.
, passed 3, a number like this is not a number that ordinary people can have, it is a number that creates history.
Manager Zhou of Bididi's advertising department glanced at his subordinates and said: "The ratings for Running Brothers have come out, 3.16. This is the most powerful rating for a variety show.
Some time ago, Mango Channel and Huihuang Network approached us about cooperation, but we didn’t take it seriously. The problem lies with me because I didn’t take this program seriously, so I turned down the cooperation this time. I will explain the reason for this to the president.
But now, everyone has seen the ratings of this show. Therefore, at this time, we have to work hard. The president means to directly win the naming rights of this show.
If we can make up for the mistakes we made in the past and win the naming rights of this show, then our advertising department will be able to make up for them. But if we fail to do this, So on an issue like this, we'd just pack up and get out. "
This is an order personally issued by the president. Regarding such an issue, no matter how it is said, everyone is very eyeing on the current running brother, thinking that this is a good opportunity to advertise.
The mistakes made by Manager Zhou and others have become a thing of the past. Now is not the time to punish anyone. After all, no one knows that a variety show like Running Brothers can create such results as a news program. This is a miracle.
Therefore, in such a situation, it will be a very good process to make up for the mistakes.
In such a situation, no matter how it is said, in this matter, Manager Zhou and others must focus on the competition for naming rights. I allow you to make mistakes, but you must be aware of it. The ability to correct mistakes.
If you don't have any abilities with a face like this, then in a situation like this, there is really only one way to go with a face like this.
Manager Zhou looked at his subordinates impatiently and said loudly: "The president has already said that bonuses are ready. If we can complete the task, then everyone will get generous bonuses, but if I won’t say anything else unnecessary since we have no results under such a situation. You know the president’s temper very well in your heart.”
Manager Zhou really didn't need to explain this matter clearly, because at a time like this, it was clear at a glance what the president wanted to do. The turmoil on Mango TV was all centered around the show Running Brothers. (To be continued)
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