Entertainment Empire

The brand owners were also stunned. How many days will it take to talk again?

In their original idea, the "Singer" program team should have been excited as soon as they came over to discuss cooperation. After all, the program team was very eager for sponsorship before, but they didn't expect that the program had just been recorded and had not been broadcast yet. , how dare you treat the brand with such an attitude

Are you sure your show is going to be a hit?

You must know that the brand is willing to discuss cooperation, but I just think that the result should not be too bad, but it is not easy to become popular. Although there are not many variety shows that are not too bad these days, the total number is not too small. , no matter how you look at it, "Singer" doesn't look like a popular variety show that is qualified to control the brand...

Someone looked down.

Someone sneered.

There are no threatening words, but the brands have secretly decided in their hearts to wait until your show is not popular enough to see if you can find us for sponsorship. Then we will kill you hard. After all, it is you today. Keeping us out.

Thinking like this.

The group left.

Also leaving Hunan TV were those colleagues in the film and television industry who originally planned to take the opportunity to get close to Luo Xun and win over Luo Xun. They thought Luo Xun's variety show was pretty good and interesting, and the response probably wouldn't be too bad.

But that’s about it.

No one would have thought that "Singer" would become a hit, but in fact this is because this group of people only listened to the scene, and their perspective meant that they would not be able to see the full version of the program. They would only know when the program was officially broadcast. The singers prepare for the song, and what interesting things happen backstage while the singers perform the song...

even.

They didn't even see the rankings of the singers in this issue, so in general, watching this type of variety show has the advantage of watching it live, but if they don't watch the final edited version, they are bound to miss something.

Inside the broadcast room.

Watching the brand owner leave, Ronan looked at Luo Xun a little panicked. He felt that Luo Xun was playing a little too big. Although the show was successfully recorded, no matter how successful the show is, it still needs sponsors. You just use the sponsorship like this. Shang offended?

They might also invest.

But today’s wave of offences is likely to be the reason for these sponsors to bargain next time. The point I want to say here is that the success of no variety show can be separated from brand sponsorship. Blue Tea is the champion of "Singer" But in addition to naming, various advertising sponsorships are also essential!

And on this basis.

Most variety shows have to negotiate cooperation with sponsors in a low-profile manner. Only those popular variety shows are qualified to ask sponsors for cooperation. But the question is, how many popular variety shows are there in total every year?

Too little!

These sponsors, like the audience at the scene, can only watch the program "Singer" from the perspective of the audience. Their judgment of the future of the program is also based on their feelings at the scene. In fact, the atmosphere on the scene is very good, which is also the reason why the program The reason why these brands immediately changed their attitude towards the program crew after the recording

Because this show is not bad!

But if the program team treats them as if "Singer" is destined to become a hit, they won't buy it. The program is good, and whether it will be a big hit in the future are completely different concepts.

"Isn't it too cruel..."

Ronan looked at Luo Xun helplessly.

He had actually heard about Luo Xun's tough side. It was said that the TV series "Wulin Gaiden" invested by Luo Xun was attacked by a TV series with a prime lineup in Hong Kong. At that time, everyone thought that Luo Xun would give in and change the date of the TV series. After all, The TV series he invested in were too small and incomparable with the other party's lineup, but Luo Xun happened to have sex with the other party.

"It's okay."

Luo Xun smiled faintly: "You may think I am too cruel, but in fact if we are not cruel today, we will be the ones who suffer later. I can bow my head once, because it is forced by the situation, but don't expect me to bow my head twice. This time, from their perspective, they gave us a chance, but from our perspective, we also gave them a chance. They judged that "Singer" was pretty good, based on the perspective of the live audience. But they did not have the opportunity to see several other features of our program in today's recording, such as our singer's one-to-one management system, such as the evaluation and status of other competing singers when our singer sings, and our singer's work for the project. What efforts we have made, as well as the announcement of the final ranking of our singers, etc., there are so many highlights that we have not shown yet, they are all points that we have reserved.”

Ronan: "..."

Luo Xun's thinking was too thorough.

The problem is: "If our "Singer" does not become a hit, then even if the ratings are good, we can only cooperate with these brands. They are basically big brands at home and abroad, and in terms of probability, our probability of becoming a hit It’s very low. There are only so many variety shows that can be considered popular every year.”

"It doesn't matter."

Luo Xun said: "We'll see."

After saying that, Luo Xun left the directing room directly. It was not that he was unhappy with Ronan, but that he was going to participate in the editing of "Singer" next. He wanted to use his experience of watching this show in his previous life to be responsible for the post-editing work. Communicate among personnel to ensure that the program is presented in a perfect state.

Don’t underestimate editing.

The quality of a movie may be determined by the director or the editing. The importance of editing is also self-evident in determining whether a variety show is exciting or not. We must grasp every highlight and every suspense and use a particularly interesting editing method to make the audience interested in the show!

Luo Xun has this right.

He is the chief planner of "Singer".

What Luo Xun didn't know was that while he was busy with the post-production editing of "Singer", hundreds of audience members at the scene had spontaneously started to promote the program, and many people posted on the Internet:

"Hunan TV's new variety show is a blast!"

"A stage where top singers compete with each other!"

"Luo Xun's variety show is unexpectedly interesting."

"I was invited to participate in the first recording of "Singer". I thought it would be a boring music variety show, but I got an unexpected surprise. The program team is really good at finding people. Every singer sang deeply into my heart."

"This variety show may be popular!"

This attracted a certain degree of attention, causing some people who were not interested in the program to have a little interest in their hearts at this time, but it was just a little interest. The number of audiences at the scene was limited, and it was impossible to raise the big data of "Singer" before it was broadcast overnight.

It was on the official Weibo of Hunan TV.

Ronan fought for a Weibo promotion to tell some audiences who still had expectations that "Singer" would be expected in three days, and now was the countdown to the broadcast!