Entertainment: I am a star among stars!
Chapter 45
Time has entered mid-September
《The final film of"Love Like a Bouquet" has been edited.
Compared with the original production plan, the film was released nearly half a month earlier.
Thanks to this, Lin Xingchen planned to schedule the premiere of the movie on the last day of September, just in time to take advantage of the golden week.
After receiving the completed film, Kiwi was amazed at the high quality of this artistic film, and immediately felt that"Bouquet" has great potential.
The boss Gong Yu immediately gritted his teeth and decided to spend a large amount of marketing expenses on top of the original publicity efforts.
For Kiwi, which is just starting out and has little foundation, this is undoubtedly a big gamble.
Next year, Kiwi will implement a membership system. Whether it can take off depends on this online movie!
……
September 16th.
"Love at the Hawthorn Tree" directed by Lao Mouzi was released in mainland China.
This artistic blockbuster, which claims to have an investment of 70 million, has been highly anticipated by the public since it was launched.
In today's era where an investment of over 100 million can be called a blockbuster, a literary film can actually burn 70 million. Isn't it very bold?
Of course, saying it is 70 million is definitely an exaggeration.
According to industry estimates, the production cost of"Hawthorn Tree Love" is around 30 million.
Coupled with other expenses such as film promotion costs, screening copy production costs, etc., the cost will not exceed 50 million.
Even so, this literary film can also be called a big production, and only Lao Mouzi had the courage and confidence to make it.
On the day the movie was released, the expectant audiences and film critics came out of the cinema and gave mixed reviews to the movie.
"《"Love at the Hawthorn Tree" can be said to be a film with no trace of a director, or it can be said to be a work of pure love that washes away all the glory of a national teacher. This literary film is destined to be recorded in film history!"
"I give this movie full marks. Although the two leading actors, Zhou Dongyu and Dou Xiao, are newcomers, their every move and smile really moved me, and I felt they were attentive and sincere."
"This is the most restrained and forbearing film about love that I have ever seen, but the most passionate and pure feelings expressed."
"There are only a handful of"pure love" movies in China, because the audience is not good enough to appreciate movies that need to be calmed down and slowly experienced, and they only pursue popcorn movies with mindless killing."
"I went for Lao Mouzi, but I didn't expect the movie to be very boring. The two of them just did nothing and got bored of Wai Wai Wai Wai Wai, and then one of them died of boredom."
"The choice of the heroine is not in line with the original work at all. She looks like a little yellow duck. Lao Mouzi's vision has deteriorated!"
"To put it nicely, this is called pure love! To put it harshly, this is called bloody!"
"As a viewer, I can only say that it is a great injustice to spend money to watch such boring movies. Not only is it a waste of money, it is also a waste of life."
"This is a movie that is very characteristic of Lao Mouzi. The picture is impeccable and the actors are remarkable. However, the story is told sparsely and makes people feel like drinking a glass of plain water after watching it."
《"Hawthorn Tree Love" only took in about 10 million at the box office on the first day, and it is estimated that the box office in the first week will be over 40 million.
Compared with"Hero" and"The City of Gold", which had a box office of 80 million and 96 million in the first week, this result is obviously unsatisfactory.
Even last year's"Three Shots", which received rave reviews, had a box office of over 100 million in its first week.
For Lao Mouzi,"Love at the Hawthorn Tree" is undoubtedly another failure!
Upon seeing this, people in the industry lamented the lack of ground for pure love art films in China.
Even Lao Mouzi can't play the innocent game, and the box office is crazy. Is there any master who can play it better than Lao Mouzi?
……
On the night"Hawthorn Love" was released, a huge promotional advertisement was hung on the Kiwi homepage.
The first major online movie in China, the new work"Love Like a Bouquet" by talented director Lin Xingchen will meet you on the 11th!
Not only kiwi fruit, but also advertisements for"Bouquet" have been placed on major online platforms.
Relying on the strong promotion of spending money and the marketing methods tied to Lin Xingchen,"Bouquet" quickly entered the public's attention.
"Damn it! Is Lin Xingchen making a movie? The name sounds like it's a romance movie?"
"The photos that have been rumored in the past are probably from the filming of this film, so you have been waiting for it!"
"Asteroids gather! Let’s meet on November 1 to support Lin Xingchen’s film debut!"
"What the hell? A big online movie? Does this mean that this movie does not go to theaters but can be watched online?"
"I feel like this model is quite new. Rather than going to the cinema to watch a movie, I prefer watching it at home alone."
"I only care about whether there is a charge to watch the movie? If it's free, I'll watch it. If it costs money, I'll wait for online resources."
"Go to the cinema to see it and enjoy the atmosphere. What's the point of watching it at home? Besides, if it’s not a movie that can go to theaters, can it still be considered a movie?"
"Haha, I already smell the money trap. Today's young people are really impetuous. They have just made some achievements and then change their ways of cutting leeks. The food looks too ugly."
"If the charge is lower than the movie ticket, I might give it a try for"Soul Ferry". If the charge is higher than the movie ticket, I will pay the money only if I am out of my mind!"
"No, this is a romantic literary film? Lao Mouzi's"The Hawthorn Tree" has been filmed. Can I watch Lin Xingchen's films?"
"It's gone, it's a low-budget literary film. It sounds like a trap at first glance. Whoever goes to see it is the Shaobing!"
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