Entertainment: I really want to make progress

Magic City, XH District, Qinzhou Road.

The two buildings hidden beside the road look particularly low-key.

When Zhou Yutang walked into the Technology Entrepreneurship Center, he was accompanied by the deputy director of the Technology Entrepreneurship Center and Chen Min, the director of the new game department of Jiangdong Entertainment that he recruited through headhunting.

This brother is not a simple person. He used to be a senior department manager of Sohu’s game division. He can also be regarded as Zhang Chaoyang’s right-hand man. He once did the research and development of the online game "Dragon Babu" and promoted the successful spin-off and listing of Sohu Changyou. .

Later, he was sidelined due to a failed power struggle within the company. This year, Zhou Yutang intended to develop the game business and has been in contact with professional talents.

Finally, we negotiated with Chen Min two months ago, and with the help of Tian Ming, the leader of the city, we fully acquired a game company called Xingxiu in the city and changed its name to Jiangdong Game Company. Chen Min directly became the general manager.

Chen Min also admires his boss, a popular celebrity.

Before joining Zhou Yutang's subordinates, of course, I thought twice about it and spent a lot of time researching Zhou Yutang.

Starting from scratch, he has made waves in the entertainment industry in just a few years. He has also earned wealth that is difficult for ordinary people to achieve in a lifetime. Last year, he topped the Forbes celebrity list.

These conditions were enough to convince him, but from a professional perspective, Chen Min couldn't help but ask: "Mr. Zhou, are you sure that the company's main business direction in the future will be web games and mobile games?"

"Mr. Zhou, follow me."

At this time, the deputy director of the Science and Technology Entrepreneurship Center pressed the elevator first and looked at the good brother of the Tian family prince with a smile.

"Thank you, director."

Zhou Yutang nodded slightly, walked into the elevator, and continued chatting with Chen Min, "Yes, I have seen the game professional analysis report you did. In the second quarter of this year, the entire online game industry has begun to show a downward trend."

"The company is currently mainly engaged in web game and mobile game project development, and you will be responsible for it."

"OK."

Chen Min nodded and, led by the deputy director of the Technology Entrepreneurship Center, followed Zhou Yutang to the target floor.

Entered a small office of more than 50 square meters at most.

"Xiao Cai, Xiao Liu, Xiao Luo."

The deputy director of the Science and Technology Entrepreneurship Center went in first and called out: "Mr. Zhou, who helped you find the connections to approve the office space, is here. Come and say hello."

"Hello, Mr. Zhou."

Cai Haoyu, Liu Wei, Luo Yuhao, and Jin Zhicheng looked at Zhou Yutang, showing varying degrees of excitement.

"Well, hello."

Zhou Yutang glanced at several people and shook hands respectively.

Cai Haoyu is handsome, handsome, and lively.

The rest of them all looked like engineering geeks, a little reserved.

These four people are graduate students in the Department of Computer Science of Shanghai Jiao Tong University, buddies in the same dormitory, and are all ACG enthusiasts.

Last year, Cai Haoyu, Liu Wei, and Luo Yuhao participated in the Second Technology Innovation Competition of the Institute of Computing Technology, Chinese Academy of Sciences, and won a scholarship of 200,000 yuan for the [Flash-based plug-in online game platform] project.

Cai Haoyu developed a game "Whispering Story" and won the campus category championship and the Intel Special Award in the "Maqiu Flash Game Development Contest" hosted by Shanda Company.

According to Chen Min's professional evaluation, the misato engine developed and used by Cai Haoyu in "Whispering Story" has achieved 2.5D effects and has a very strong technical foundation.

After in-depth understanding, I found out that Cai Haoyu was named a junior academician of the China Youth Academy of Sciences at the age of 12 and was recommended to the National Chiao Tung University.

Not only does he have a high IQ, he also has a high EQ, and he is quite experienced in dealing with people. He took the initiative to hand Zhou Yutang a can of Nescafe coffee.

Zhou Yutang observed it keenly.

They themselves drink cheap instant coffee from disposable paper cups.

Several people looked at Zhou Yutang curiously, some curious, some shy, not knowing what to say.

It was Cai Haoyu who took the initiative and said, "Mr. Zhou, I'm kidding you. We don't have much here, but we have a lot of coffee. Otherwise, I won't be able to stay up late at night writing code."

"You've done a great job by turning your hobby into a career."

Zhou Yutang glanced at the camp beds in the corner of the office.

They also want to progress too much.

I stay up late and work overtime, and sleep in the office when I feel sleepy.

Where can I find such good employees?

"We're just messing around. Mr. Zhou is really awesome. You are the idol of our dormitory. If it's convenient later, can we take a photo with you?"

"sure."

After the simple greetings, the relationship between the two parties seemed to have become much closer.

Zhou Yutang didn't show up, opened the can of coffee, took a sip, and directly stated his intention:

"I'm very interested in investing in your game studio."

What Zhou Yutang is doing is the entertainment industry.

Games are also a very important part of the entertainment industry.

When it comes to profitability, games are even more exaggerated than film and television dramas. Back then, Chen Tianqiao relied on "Legend" to rise strongly and create a myth of wealth.

Zhou Yutang occasionally plays games, but has limited knowledge of the professional field of games.

As a boss, knowing how to employ people is enough.

When Chen Min was working with Zhang Chaoyang, he had a positive and serious work attitude, strong skills, and rich experience. The disadvantage was that his Gongdou skills were not very good.

But it is enough to have the previous advantages.

Zhou Yutang was lucky to be able to find Chen Min.

The main reason is that Mr. Zhang has been living a very painful life in recent years because he is too rich.

It was so painful that I could only spend 70 million to buy a top-grade yacht, take Li Binbin and Huo Siyan to climb mountains, and drink and talk at night with Zhang Ziyi.

After fighting for so long, Mr. Zhang probably felt that he should enjoy his life, or there were other reasons. In short, many talents from the Sohu department left.

The reason why Zhou Yutang made his fortune and progressed so quickly was because he was proficient in poaching people.

Chen Min was discovered here, and he quickly targeted several other talents from the Sohu department.

On the way to the airport, I received a call from Tian Ming: "Yu Tang, aren't you here to watch the later stages of "Running Man"?"

"Brother Ming, just watch and do it. The people in the post-production department are capable. If anything happens, we will have a video conference."

"How about the people introduced by the Technology Entrepreneurship Center?"

"I'm still considering it. If nothing else happens, I think they will agree."

"Brothers, how are you thinking?"

At night, the miHoYo team was still working overtime in the office. The room was filled with smoke and several people were smoking to refresh themselves. Cai Haoyu looked at Liu Wei:

"Big Viagra, what do you think?"

"Lao Cai, it's a bit complicated. I don't know how to explain it."

Liu Wei, who still looked a little green, smiled bitterly and shook his head.

Luo Yuhao also said with emotion: "To be honest, when I saw Zhou Yutang, I felt a little bit like pie in the sky."

"Two days ago, we were recording the variety show "Running Man" at Jiaotong University. I went along to watch the excitement."

The remaining Jin Zhicheng said: "People go to higher places, and water flows to lower places. I think we should take a longer view."

Everyone felt the same in their hearts.

A few buddies in our dormitory were trying to start a business as college students, but they couldn't get any sponsorship. They all worked hard for more than ten hours a day, stayed up until midnight writing program code, and even broke their legs trying to rent office space.

Suddenly, an angel comes.

Zhou Yutang took the initiative to help them find free office space, and even came to their homes to have in-depth discussions with them. He understood that while respecting them, he also wanted to invest money in them.

The key is to give them project autonomy back.

With such treatment, who wouldn’t be stunned if I changed it to someone else?

Anyway, the buddies were a little flattered.

As the core of the team, Cai Haoyu came out and came up with an idea: "Then let's stick to the old rules and decide by voting. Follow Zhou Yutang's lead and just write a word. The blank space is for us to take our time."

Whenever there is a dispute, a team of several people makes important decisions in this relatively democratic way.

soon.

Cai Haoyu saw four characters.

He instantly understood in his heart that in the face of huge interests, everyone had the same idea.

After all, they are just a small game studio, and it is not easy to develop.

The burdens of servers, bandwidth, rent, and employee salaries all fall on their shoulders.

They are weak and urgently need a tree that is strong enough to provide them with a space to grow.

And Zhou Yutang wants money and connections.

To be more realistic, Zhou Yutang is even related to Jiaotong University.

If they choose to continue entrepreneurship, it may affect their graduate graduation. With Zhou Yutang helping them pave the way, this is not a problem.

"Bros."

Cai Haoyu's eyes were shining: "Stuha, it's done!"

"Study!"

Just returned to the capital.

Zhou Yutang received the news from Chen Min.

The company spent 2.8 million to acquire 48% of the shares of MiHoYo Game Studio, and Zhou Yutang became the largest shareholder of MiHoYo Studio.

As for Liu Wei, Cai Haoyu, Luo Yuhao, and Jin Zhicheng, each of them retained 13% of the shares.

But everyone also signed an additional contract. If any shareholder intends to withdraw from the game studio, Zhou Yutang will have the first right to acquire shares.

"Let them do whatever they want regarding MiHoYo. You will be responsible for the web and mobile game business."

After briefly laying out Chen Min's work tasks, Zhou Yutang hung up the phone.

A slight arc appeared at the corner of his mouth.

Although saving the world in the second dimension is just a joke.

But he is also looking forward to the day when this seed will bear fruit.

"Reuters photos of the latest outdoor variety show "Running Man" recording were exposed, and Zhou Yutang triggered a siege from enthusiastic fans!"

"The most domineering and beautiful first love CPs, my youth is back!"

"Why did Deng Chao fall to his knees with laughter?"

The news that Zhou Yutang participated in the recording of the latest "Running Brothers" program quickly spread on the Internet.

He himself did not reveal any photos of the game session, but there were a lot of spectators at the recording site. Fans waited at the recording location just to watch some members of the boy band.

Among the Reuters photos revealed by viewers, there is a photo of Zhou Yutang and Liu Shishi standing together.

Both of them were wearing red T-shirts, giving them a full CP atmosphere.

There is also Liu Shishi with a simple ponytail and black sports shorts. She looks dashing and handsome, and her long white legs and beautiful figure are undoubtedly revealed while running.

"I've been seeing advertisements for this variety show in the past few months. Did Modu TV spend a lot of money on it?"

"That's necessary. With a starting production fee of 9 figures, Zhou Yutang personally planned the first outdoor variety show in China."

"It was made by Zhou Yutang, so I guess you can take a look."

"It's quite interesting to see the Reuters photos of the show recording."

"Ahhh! Dreaming back to "Those Years", let's be together with our first love!"

"Who is that beautiful girl with big eyes?"

"Jing Tian, ​​have you heard of the song "Hello Tomorrow"? Zhou Yutang wrote her debut song. At that time, he was wearing a shirt and suspenders and filmed the MV with Da Tiantian."

"When did it happen? Does the Governor of Jiangdong still have such a dark history?"

"About the past two years, when Zhou Yutang first became popular, Jing Tian had just debuted, and his popularity was not small at that time."

"Zhou Cao, this graduation song was originally written by Zhou Yutang. I envied Zhou Gou and hugged Liu Shishi and Jing Tian."

There is a lot of buzz online about Running Man.

The recording of the program ended, and the game field was laid out by the way.

Zhou Yutang returned to the capital the next day and left the remaining work to Tian Ming and the post-production department of Mingjie Company to handle it.

The main job is to select the most exciting shots from several hours of material and control the program and rhythm.

certainly.

Zhou Yutang is not just a hands-off shopkeeper and doesn't care at all.

As soon as he returned to the capital, he asked Mao Xiaoyu to check and confirm that nothing was wrong, and then posted a photo of himself with the "Running Man" guests on Weibo to coordinate with the promotion of the show.

The power of Weibo’s popularity gap quickly became apparent.

In less than half a day, topics such as "Zhou Yutang Running Man", "Zhou Yutang, Liu Shishi cp", "Run Zhou Yutang" quickly appeared on the hot search list on Weibo.

In his spare time, Zhou Yutang also switches to a small account to dive and comment.

There are so many netizens who say dirty things on the Internet.

One netizen expressed doubts in the comments: "Ask me, does anyone know when this outdoor variety show will be launched?"

Immediately below, a black fan replied: "Donate your eyes to Liu Shishi. Isn't it clearly written at the back of the news? It will be broadcast on Shanghai TV at 9:10 on Friday and will be replayed on Saturdays and Sundays."

The first domestic outdoor variety show that cost hundreds of millions of dollars to create has attracted countless attention both inside and outside the industry.

Most of the audience outside the circle are fun-lovers, and at most they are curious about the content of the show.

But insiders are more concerned about the ratings of "Running Man".

After all.

The success of a program ultimately depends on its ratings.

Because of the audience acceptance of this symbol, and the ROI of the overall project.

"What do Zhou Yutang think? It's a popular variety show that can't be played without a host to control the show, such as Mr. He from Kuaiben, Cao Kefan from The Voice, and Meng Fei from The Masked Singer. What did he invite this time? Someone should be the host?"

"Deng Chao and Wang Baoru are okay. They have enough status. Sha Yi, Zhang Ruojun, and Chen Chichi can just do it. The other guests Li Cheng and Jing Tian are almost interested, especially Jing Tian. Zhou Yutang probably wants to use this variety show to promote himself. Bar."

"Haha, outdoor variety shows are all about reality. If you look at South Korea's "Two Days and One Night", there is no female MC. This Jing Tian is probably Zhou Yutang's new girlfriend. Do you want to promote her to the top?"

"I feel like Zhou Yutang is a bit bloated. He even went to record the first episode of the program, and even bought various hot search articles. It can be seen that he is in a hurry, so I still stay cautious."

"Just wait and see the ratings, it will be broadcast in a few days."

The variety show departments of many TV stations in the industry are very concerned about it.

Many industry experts are not optimistic about this outdoor variety show produced by Zhou Yutang.

Mainly because of the choice of host. Strictly speaking, Deng Chao and others are not from the host background. This is simply random in the eyes of industry professionals.

Let's imagine.

There is no Teacher He in "Happy Camp", there is no Wang Han in "Tian Tian Shang Shang", and there is no Meng Fei in "If You Are the One".

Without these main Cs who control the field, the above variety shows seem to be missing something, and there is no way they can be so successful.

during this time.

Opposition from the industry has brought strong pressure.

Tian Ming is the person who stands in front of Mingjie Company. He calls Zhou Yutang every night when he has something to do.

It was a rare day for Zhou Yutang to find time to finish his date with Liu Tianxian. He was interrupted when he called Qian Bao in the car.

Pulling his dishonest little hands out of Liu Yifei's waist, Zhou Yutang answered the phone helplessly: "Hey, Brother Ming, "Snow Leopard" is finished. If you don't go to accompany your sister-in-law, why are you always harassing me?"

"Men put their careers first and put their love for their children aside."

Tian Ming sighed: "I've had a lot of nightmares in the past few days, and the ratings are not as good as expected. Zhu Jie said that I'm just a bastard when I talk in my sleep. Can you sleep well?"

"Slept okay."

Yesterday I went to visit the cast of "The Legend of Zhen Huan", and Zhou Yutang had just finished connecting with Sister Li.

The mature big sister is Run. .

But he could also tell that this brother was really worried.

If the "Running Man" project succeeds, then Mingjie Company will completely establish itself as the undisputed leader in variety shows, and the entire variety show industry will change.

But there are also people who hope that the "Running Man" project will fail, because the Mingjie Company led by Zhou Yutang has captured interests that make many people jealous.

"rest assured."

Zhou Yutang consoled him: "The format and content of the program are fine. If we do a good job in post-editing and publicity, we will definitely become popular."

"I hope so. I'll ask Xiaojie to go to Lingyin Temple to worship again."

"."

Zhou Yutang twitched the corner of his mouth slightly, hung up Tian Ming's phone, and then noticed Liu Yifei's clear eyes looking at him: "Xiao Zhou, is "Running Man" about to start airing?"

"Classmate Xiao Liu, remember to lock in on the Magic City TV Station on Friday night."

Zhou Yutang shook his head and laughed: "Originally, I felt fine, but what Tian Ming said made me a little nervous."

Liu Yifei smiled lightly: "Then I will forward it to you on Weibo and call on fans to watch it."

"Xianbao, you are so kind, thank you."

"You thank me, why are you putting your hands there?"

As the second female celebrity with over 10 million fans, Liu Yifei is undoubtedly the top star.

Not only did she repost it, but her best friends Shu Chang, Zhang Liangying, and Zhou Xun also retweeted it on Weibo.

In Liu Shishi's circle of friends, Hu Ge, Tang Yan, Yang Mi and others also retweeted Zhou Yutang's Weibo post promoting Running Man.

In addition to the company's promotional press release, Modu TV has also invested a lot of resources in this variety show, including prime-time advertising rotation.

The overwhelming publicity has raised the popularity of Running Man to a very high level.

In the later stage, I worked overtime all night to complete the editing.

Zhou Yutang communicated with the post-production of "Running Man" via remote video conference in the evening. After confirming that there were no problems, he focused his main energy on the post-production of the film.

but.

Before "Running Man" aired.

But first there was a song that became popular with a TV series.