Chapter 213 Chanel wants to ask Zhang Zian to shoot a makeup advertisement (6th update, please subscribe)~~~)
There are obvious levels of Chanel endorsement levels. Different endorsement levels require different matching resources.
Brand friends have a very weak connection with the brand compared to brand ambassadors.
In a word, the so-called brand friends are not included in the category of brand endorsement, and are not endorsements in essence.
Banana’s female executive used Chanel’s resources to promote artists who are brand friends, and the resources for promotion are more than brand ambassadors. This is obviously not in line with Chanel’s rules and is a very serious violation of professional ethics.
That’s why Banana executives were so flustered and embarrassed after Shibao was exposed.
Just when the other party was about to speak, many people invited by the brand gathered around, and many people recognized Zhang Zian at this moment.
Zhang Zian is a new and powerful director. For these stars who dream of making movies and becoming A-list celebrities, if they have the opportunity to communicate with them, they will certainly not let them go.
In just a few minutes, many people took the initiative to seek cooperation, even if it was a friendly appearance and low pay, they were willing.
As for the female banana executive, she was simply ignored.
Although Chanel is a big brand, they know that it is impossible to endorse Chanel just to support them, so they don’t care about leaving a good impression on Chanel.
At the moment, the most important thing is to cling to Zhang Zian. If you become familiar with him, maybe you can find a role in the future.
The main reason why they are so enthusiastic is that Zhang Zian really has this ability to turn decay into magic. Chen Zhipeng, a veteran member of Baodao’s Little Tigers, has been on the street for many years and can only rely on fancy clothes to attract attention, which is a waste of money.
But since”Witness” became a hit, Sun Wei, the driver of the wealthy Lin Tai played by him, has also left the industry.
He himself also benefited greatly and received a lot of resources, which instantly changed the embarrassing situation of being on the street and not having any film dates.
There is a case ahead, and being able to get close to Zhang Zian at this time will naturally not be missed by people in the entertainment industry.
Zhang Zian dealt with them one by one. After dealing with them, the Banana female executive found the opportunity to speak. She also learned about the role of the husband of Chanel cosmetics brand spokesperson Liu Shishi. He was a newly emerging director with the ability to turn stone into gold. New money in the circle
“Mr. Zhang, let the unpleasantness just now pass. As your wife is the spokesperson of the cosmetics brand, we will use Chanel resources to promote it. There will never be a situation where an artist who is a close friend of the brand will overshadow the brand ambassador.”
The Bananaman executives took the initiative to relent.
“snort.
Shibao got off her husband and said,”You should worry about whether you can keep your position first.””
“What does Miss Liu mean?”
The expression of the banana female executive changed.
“Your ability to understand is not very strong, which means what you did, Shibao has reported to Chanel head office. You violated professional ethics, opened a back door for others, used Chanel resources to build momentum for the brand’s close friends and artists, and overshadowed the brand ambassador. , do you think you can get away with it by being submissive?”
Zhang Zian shook his head. When the earth’s luxury brand artists endorsed, there have been cases of executives abusing company resources to promote artists. Those with strong backgrounds were directly transferred from their posts, while those with weaker backgrounds were directly kicked out. In the industry There was no food left immediately.
“You still hope your backend can protect you. Shibao mocked.
The Banana female executive was very angry. Just when she was about to get angry, her cell phone rang.
After she answered the phone, her expression changed and she hurriedly left the scene.
“Teacher Zhang, Shibao, is she going to die?”
Song Qian walked over with a smile.
“Huh, you know that I’m here, but you still dare to poach me in front of me. I treat you as a friend. Is this how you treat your friends?”
Shibao’s small universe exploded directly.
“Shibao, then you have misunderstood Song Qian. Song Qian was whispering to me just now, and she was talking about the Banana female executive giving resources to artists who are close friends of the brand to steal your limelight.”
Zhang Zian explained to Song Qian with a smile.
When Shibao heard this, his cute little face suddenly turned red.
She was so embarrassed that she hid in her husband’s arms and didn’t dare to look at Song Qian anymore. , it wasn’t her sister who stabbed her in the back, it was her who stabbed her in front of her. It was so embarrassing.
“Haha, feel guilty? Song
Qian was happy,”If you don’t ask clearly, just give me a knife, Shibao, Shibao, I always thought that you, Xiaojiabiyu, are harmless to humans and animals, and would never stab others. Now you have seen something. I don’t know you well enough.” Deep”
“Well, you can’t blame me, what do you mean? Fireproof, theftproof, and bestie, I have vaccinated you in advance. You have also participated in chicken strips. I don’t want you to become the second Chen Hongen, thinking about other people’s husbands. Shibao defended in a low voice.
“Teacher Zhang, Shibao.”
At this moment, a young woman came over.
The person was dressed very tastefully, showing elegance and intellectuality. She was a mature royal sister, about thirty years old. She came over and took the initiative to talk to Zhang Zian Shibao. Say hello.
Seeing Song Qian, she also nodded.
“The company headquarters is already aware of Vickie’s matter. She has been transferred and will return to China in the afternoon. She will no longer serve as the PR Director of Chanel Asia Pacific. Her position will be taken over by me.”
The woman explained
“Husband, let me introduce to you, this is Su Hong, my good friend.”
Shibao took the initiative to introduce the new public relations director to Mr. 920.
“That banana girl Vickie was taken down, and Ms. Su must have put in a lot of effort. Zhang
Zian smiled and said
“Mr. Zhang, this is not important. What is important is to bring order out of chaos and get everything back on track. Shibao is still our best choice for Chanel cosmetics. As a close friend of the brand, we will reorganize it, and the artist will re-select and give Shibao an explanation.”
Su Hong said.
Zhang Zian was very satisfied with the result of this process. He found that Shibao had two moments where he didn’t need to help. Shibao had handled the matter by himself.
“Husband, just wait for me for a while. I’ll take a few more shots and then we’ll be done. Then we can leave.”
The storm subsided, Chanel’s brand promotion activities will continue, and Shibao will change into a few sets of suits and take a few sets of promotional photos.
Zhang Zian nodded.
When Shibao went to work, Su Hong said to Zhang Zian:”Director Zhang, yes Not interested in accepting our ads for Chanel cosmetics? We, Chanel Cosmetics, are preparing to update the advertisement in the near future.
The heroine is naturally Shiba, the director.
I proposed you to the superiors.
The president of the Asia Pacific region has already agreed.
We are waiting for the review of the head office.
If nothing else, the head office will also agree.
I will submit it for review.
The sample is an excerpt from your work”I’ll See You in the Rain”.
The work is really excellent.
You are full of wild imagination.
This is exactly what we at Chanel need.
“.
~~~~~
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