Exploiting Hollywood 1980

Latest website: At noon on Monday, Ronald was wearing a white T-shirt and eating at the table. Today is the Oscar awards show. He habitually picked up the newspaper beside the dining table and read the movie review of "Pretty Woman".

"This movie is obviously aimed at the fantasy of yuppie audiences, but the film's gorgeous comedy plot, excellent soundtrack, and precise casting can overcome people's doubts..."

Ronald read one after another and found very few positive reviews. Most were given only a C+ or B—. Another copy was given to D:

""The heroine is a strong streetwalker, and the movie can serve as a feminist version of Cinderella fantasy. The movie pretends to be about how love transcends money, but "it's actually obsessed with the magic that money brings..."

"This is also very poorly written..." Ronald looked at the reporter's name, Irving Lieberman, which was obviously a Jewish name. "Huh, these Jews made this kind of non-Jewish thing that the audience likes to see. The movie is just such a shameless attack... and it also pretends to be from an intellectual perspective..."

"Ha... It seems that my dad is right. Don't play street heroines in movies, otherwise the movie reviews will make you feel better..." Diane also took a few bites of breakfast and said something wrong next to her. if.

Although the movie's reviews were not high, "Pretty Woman" grossed 12 million in two days over the weekend and topped the box office list. Moreover, the male and female protagonists quickly became popular, and the two actors were interviewed on television continuously for a while.

"Here's a good one..." Diane handed over a piece of the Los Angeles Times, which clearly read: "A very good movie..."

Ronald took it and took a look, laughing happily, "Dear, that's our advertisement..."

Diane took it back and flipped through it himself, and smiled. Sure enough, it was an advertisement disguised as a movie review.

Below the title is the refined selling point of the movie:

"A charming film and a delightful comedy!"

"Touching, gentle, and a little sexy..."

“Beautiful women are not just beautiful, they are simply wonderful and a total joy!”

"Relaxed, cheerful and full of romance..."

On the right side of what looks like a "movie review" is a quarter-page poster, which can be said to be very effective in misleading the audience...

"Hmm... you're kicking me again, can't wait to come out..." Diane smiled while rubbing her belly.

"My dear, after I finish the party, I will come back to accompany you..."

…

After settling down at home and resting until the afternoon, Ronald put on a complicated dress, picked up the Kurosawa family, and drove to Dorothy Chandler Hall.

Eighty-eight years later, the ceremony was moved from Dorothy Chandler Hall to the Temple Auditorium. However, there were big problems with the awards show held there. The ratings and reviews were not high.

The main problem was that the venue was too big, and the previous host was not able to mobilize the emotions of the audience, nor was it intimate enough. So this time, the new president of the college advocated moving the venue back to the previous Dorothy Chandler Hall.

The venue here is smaller, the interaction on stage and off is closer, and the sound reverberation is better, making it suitable for television broadcasts.

But there are advantages and disadvantages. The number of spectators in this venue is not enough, and many Hollywood people cannot get tickets to enter the venue. In addition, the facilities here are relatively old and there is not enough parking. Most guests need to get off the car in advance and then walk across the street to enter the venue.

Only Ronald's car drove directly into the internal parking lot, which was still in the credit of Mr. Kurosawa. Karl Malden, the president of the college, was already waiting there. He immediately invited Kurosawa over and started a conversation with his daughter Kazuko translating.

Ronald took the opportunity to run out and greet his friends in front.

The fragile and beautiful Michelle Pfeiffer, the thin but mentally strong Jodie Foster, the charming Kim Basinger, the mature and charming Jessica Lange, these are the women captured by the camera this year The actors are all unique and have their own characteristics. And the camera only showed the female star herself.

This is also the result of communication and coordination between Ronald and ABC, which is responsible for the broadcast. When the audience watches the Oscars, they see these handsome men and beauties. Who wants to see the boyfriend next to a female star?

Of course, the reverse is also true. The energetic young man Tom Cruise, the long-haired poet Daniel Day-Lewis, and the eccentric Tom Hanks all only took photos of male stars, while the beauties next to them were all taken. ignored.

Ronald, who was greeting guests at the gate, greeted them one by one. This year, the process of celebrities walking on the red carpet has been simplified. Everyone only needs to walk across the street and let ABC film their best condition for a short period, and then they can enter a shed made of flowers. Once inside, they can relax a little.

The celebrities all liked this thoughtful configuration and expressed their gratitude to Ronald.

Only Julia Roberts's boyfriend, Kiefer Sutherland, who came in last, was dissatisfied. The TV cameras along the way were only focused on Roberts. He approached several times but was cleverly moved away by the camera, which made him feel bad.

"Julia..."

"Ronald..."

The two hugged each other for a while, and Sutherland began to act mischievous again. He wanted to say something to Ronald to earn face, just like a male gorilla trying to show off his muscles in front of a female...

"Ronald..."

"Steven..."

Ronald ignored him at all and didn't even hear what he said clearly. He had already walked down the steps and hugged the director Spielberg who came over.

"You..." Sutherland punched the air and glared.

"Forget it, forget it..." Roberts pulled her boyfriend in and looked back at Spielberg.

"Has Mr. Kurosawa arrived yet?" Spielberg asked at the beginning.

"We're already here. We're chatting with Mr. President. Do you want to come over?" Ronald saw that Spielberg was dressed very solemnly today and even had his hair styled specially. He knew that Spielberg was really interested in awarding Akira Kurosawa the award. of importance.

"Okay, I'll go in first. Thank you very much..." Spielberg saw Julia Roberts' back in front and couldn't help but take a look.

"A great female star with a strong screen appeal, but no acting skills..." Ronald knew that the director had an occupational disease and immediately introduced him, "How is Kate?"

"It's inconvenient for her to rest at home." Spielberg's girlfriend Kate Capshaw is also pregnant at full term. "Where's Diane?"

"Same..." When Ronald mentioned Diane, he grinned, showing his white teeth, and smiled very happily.

The two chatted for a while, and there was a sound at the door. Ronald quickly said goodbye to Spielberg, and then greeted him outside. The second live guest at this Oscar who was over eighty years old came outside - " The heroine of "Driving Miss Daisy", Ms. Jessica Tandy, this year's Oscar nominee for Best Actress.

"Ronald, thank you for everything you have done. The last time I was nominated for a serious award was in 1962..."

Jessica Tandy has filmed two "Cocoon" movies in the past few years, and she has been nominated for two Saturn Awards for Best Actress. But that was an award specifically given to science fiction movies. She used to be an unknown British film actor. In her career of more than 40 years, she only received one Golden Globe nomination.

However, her performance went well on Broadway, and she won a Tony Award for her role in the original play of "A Streetcar Named Desire" (but she lost to Vivien Leigh for the role in the film version).

"The main thing is that you have been recognized by all your peers..." Ronald had a good impression of this old man. After she turned 70 in the 1980s, she began to play the role of a grandmother again, and the box office results were very good.

"Thank you..." Jessica Tandy received unprecedented respect today, and she was full of gratitude to Ronald, the organizer of the awards show. The other party didn't come up with the nominations himself, so he didn't take it seriously. He still gave himself enough camera time, and also gave himself and her husband good seats.

…

"Ladies and gentlemen... President of the Academy of Motion Picture Technology and Arts, Mr. Karl Malden..."

The live narration began, the curtain rose, and the awards ceremony officially began. Karl Malden, the president of the college, stood on the stage...

"I'm not just here for the Oscars today, but for a meaning beyond the Oscar itself. Just like many such nights, the meaning of a word exceeds philosophical dreams..."

"What the hell?" Ronald was not qualified to review Mr. President's speech. Seeing that he was using a Shakespearean accent and talking nonsense with no meaning, he quickly waved to the staff and whispered a few instructions.

"So, a strong voice appeared on the horizon in the last decade of the twentieth century..."

The scheduled three minutes had passed, and President Malden was still saying clichés that no one could understand. Ronald made a gesture, and a large screen slowly lowered from behind him, and the theme music started.

Malden's mouth was still moving, but no one could hear what he was saying clearly. In desperation, he had no choice but to end his long speech and said after the music stopped, "No matter where you are watching, I wish you a happy evening... To those who are nominated, I wish you good luck..."

Seeing that he was going to talk nonsense again, Ronald waved his hand again, the music started, and the audience started applauding, knocking the president down.

"Give me camera number two..." The director responsible for the ABC broadcast was very happy. The most disgusting thing about the Oscars every year is the president's speech. The audience has the biggest objection to this. It delays things. If you have this time, you can sing a song or dance...

The music started, and the scene in Kubrick's 2001: A Space Odyssey, in which the ape threw the bone as hard as he could, appeared on the screen. Then Judy Garland in The Wizard of Oz looked up, as if looking at the bone, and then the camera cut. In Gone with the Wind, Clark Gable stood on the stairs with a charming smile, and finally, the alien spaceship in Close Encounters of the Third Kind appeared.

"Hey, the editing is really interesting..." The director liked the picture very much after seeing it. He re-edited these classic Hollywood movies and led the audience to review the history of Hollywood from silent to sound, from black and white to color...

What finally appeared were faces full of tension, joy, anger, sorrow, and joy. Ronald cut out scenes of the male and female protagonists kissing from several of his movies, which can be regarded as a small selfish move.

Finally, this opening ends with a montage of Peter O'Toole striking a match in "Lawrence of Arabia."

There were all filmmakers present, and they all applauded vigorously for such an exciting film editing.

"Everyone, everyone..."

Host Billy Crystal ran out, and the audience continued to applaud. He was already a little behind schedule, so he got straight to the point and joked to the audience.

"Is the applause welcoming me? Or do you think it's Snow White?"

The audience laughed below, "Everyone still remembers the Snow White dancing disaster last year...

"Okay..." Ronald clenched his fist and the first joke came out, which went smoothly.

"Or do you think she will dance the Lombarda, the forbidden dance, this year?"

"Hahaha..." The audience burst into laughter again. Minahan Golan's B-level movie had ridiculous content, only the dancing was good.

"Let me tell you, last year was the best year for Hollywood's box office performance in the past ten years. Hollywood shot a total of 330 movies. It is estimated that the global output value of the film and television industry is five billion US dollars...

Five billion US dollars is less than half of what Jack Nicholson earned last year (this is a joke about him making a lot of money because of Batman)..., he is so rich that he bought a piece of land in Japan (this is a joke about the Japanese people) The value of real estate in Tokyo can buy half of America), and he is so rich that Morgan Freeman drove him here today (this is a joke on Morgan Freeman's role as a driver in Driving Miss Daisy... "

"Hey, it's done..." Ronald was half relieved. This year's awards ceremony was optimized for television broadcasts. A video of a few minutes was shown at the beginning, and then the shots of host Billy Crystal were all close-ups. The TV audience looked much better than last year's far-away shot. Snow White dances, and the disastrous broadcast that no one can see clearly is much better.

"The viewership share has exceeded 40%...a very good opening..."

After hearing the news from his assistant, Ronald was finally relieved. There was finally no problem with the Oscars party he hosted this year.

"Today, we first welcome Jessica Tandy, who is nominated for Best Actress for her performance in Driving Miss Daisy."

The camera showed another close-up of Jessica Tandy. This year, it was the first person with experience in film and television directing to produce the awards show. The on-site scheduling was indeed a big step up from previous years.

"She was nominated for an actress at the age of eighty, making her the second oldest actress nominee in history, second only to Shirley MacLean. Including her previous life, she is about 915 years old ( Making fun of Shirley MacLean’s belief in aliens and past lives)…”

"The viewership share is still rising, 45%..." A trembling voice came from the headset of the live broadcast director of ABC TV station. NBC has occupied the first place in viewership share for 67 consecutive weeks. Is it going to change today? He beat him down?

"And Spike Lee, whose film was nominated for Best Original Screenplay..."

Billy Crystal had a lot of witticisms, and he laughed live every five seconds. Neighbors laughed, friends called, and more viewers switched to the Oscars broadcast. ABC's ratings were soaring. It's rising...

"Today's first award, Best Supporting Actor, is the most difficult to decide. Among the five nominated actors, there are two former Oscar nominees and one double actor (Marlon Brando)."

As usual, the first award was for Best Supporting Actor, which was presented to Geena Davis, the previous Best Supporting Actress.

Wearing a red low-cut dress, Geena Davis introduced the five nominees, their nominated films and roles.

The big screens at the scene and in the broadcasting agencies began to play the clips that Ronald had prepared in advance. This is also a first for this year. When the nominations are announced, the most charming clips from their nominated films are cut out.

In this way, the live and TV audiences will know what kind of performance the nominees were recognized for. After all, not to mention the audience, there are not many people in the audience who have watched all the films nominated for the acting awards.

"The winner is...Denzel Washington, Glorious Battle!"

"Dudu..." The music for accepting the award sounded. Denzel Washington stood up and kissed and hugged his wife. The entire process was tightly captured in close-up shots. This was the result of the joint efforts of the television broadcast and the on-site team.

"More than NBC!" ABC's broadcast team rejoiced.

NBC did not have exciting live games of the three major professional sports today, only professional wrestling. NBC, which had been at the top of the ratings list without challenge for more than a year, was finally kicked off.