Extraordinary Genius
Chapter 1714: Unsalable IPHONE
Things really did not come out Feng Yu expected, after the iPhone listed, although the fruit company propaganda is very strong, at&t sales platform is also good, but the sales of mobile phones, they are very surprised, unexpectedly poor!
First of all, the iphone system is different from other smart phone systems. Although it is only sold in North America at this time, it is already used by users whether it is black rose system, Microsoft system or hos.
They used ios awkwardly and were still very unaccustomed. It seems to be simple to operate, but the same operation has many more steps than hos.
Moreover, the application software of mobile phones is really too little. The fruit company said that it can be downloaded and installed on their official website. It can even be downloaded and installed directly through the mobile phone. First of all, it is more troublesome, and it costs more, and the price is not low.
Many applications based on the hos system are free of charge, even if they are charged, they are not particularly expensive, and they are very affordable.
Even if it is a Microsoft system application, the price is very cheap. In contrast, fruit companies are not like it.
Don't forget, the economy of the country has begun to deteriorate at this time, the subprime mortgage crisis has broken out, and many companies have gone bankrupt. Although there seems to be some salvation, many people really have no money in their pockets.
The fruit company's mobile phone price itself is not cheap, and then it is so expensive to use, can you not complain?
At this time, they did not use the wind and rain mobile phone to attack, and other mobile phone manufacturers began to attack and attack.
They almost analyzed the characteristics of the fruit phone, and each of them can find the disadvantages, especially the signal of the fruit phone is not very good, the battery is not resistant and can not be disassembled, the charging line interface is different from other mobile phones. Wait a minute, these are repeatedly taken out and reprimanded.
In the mouths of those mobile phone manufacturers, the fruit company's iphone is a complete failure, and even they will also use the failed mobile phone that the fruit company and Motorola to cooperate with.
As a result, Motorola Lola also lay the gun. This time, I have nothing to do with them. Are you not besieging the fruit company? How did the fire burn on our heads?
In this way, in addition to the first week, the iphone sold is not bad, and then the sales plummeted. Many people said that the mobile phone with this function is not worth such a high price.
The fruit company's board of directors originally had sufficient confidence in this product. They believe that even if the phone does not become a machine, the sales volume will not be too bad.
What's more, they don't have a lot of production this time. How can they be sold out easily? Even if you consume the brand of their fruit company, you should sell it in three months.
However, according to the decline in sales at this time, the mobile phones they produced may not be sold for a year! Then their funds will be very severe, and the loss of mobile phone business is certain. They have been psychologically prepared, but they did not expect that the sale will be so bad.
Originally, Jobs told them that fruit companies should use three years to reverse people's perception of smart phones before they start to make a profit.
It seems that it seems that it does not need a three-year market test, and it will not be used for three weeks. The market has now proved that this phone is on the streets again.
At this time, they still have many projects in research and development, and the funds invested are not small. Last year, they benefited from the growth of global electronics consumption, which made their profits exceed 1.5 billion US dollars.
However, in the first two quarters of this year, profits have experienced negative growth. If this continues, their profits this year will definitely fall, and may even fall below $1 billion.
I launched this mobile phone, but I didn’t think I could make money, but I didn’t expect it to be so bad.
Even their profit margins in products such as ipod, itouh, ima are also falling, which reminds them that the company's funds must be used with caution this year.
They haven't forgotten that if Bill Gates invested more than a billion dollars in them, their fruit company might have to file for bankruptcy protection. In that case, they definitely don't want to go through it again.
Seeing this situation, the fruit company decided to increase its publicity efforts and turn product sales from the whole country into the whole world, which can be ordered through their official website.
This move is also learned from the group.
After making this change, their product sales have improved a lot, which makes the fruit company relieved.
This matter was naturally reported to Ralph by Ralph. However, after Feng Yu knew it, he still didn't care.
This product is not good in the country, can it be used in other countries? What's more, they still only have an English version of the operating system, that is, they can only be sold in English-speaking countries. How much can they sell?
The fruit company is to seize the market of other mobile phone manufacturers, is it that other manufacturers will watch it?
Just like the fruit phone, if the Chinese version is out, then Feng Yu must let the fruit company understand that this market is not something they can get.
At this time, even Microsoft stood up and said that the ios system is full of loopholes, it is not mature enough, and it is irresponsible to consumers.
Such a good opportunity, even if you want to Yinshan, of course, you should also respond to it, they also agreed to Microsoft, but also said that hos is the best use, the most suitable for the majority of consumers' smartphone operating system, the machine of the smart machine , equipped with hos system!
When the iphone was smashed, the sales of the wind and rain s3+ showed a significant increase again, which was an unexpected surprise.
After comparison, we can see the excellence of the wind and rain s3+. Not to mention the wind and rain s3+ not only cut prices, but also began to give some accessories, which makes many people feel very cost-effective.
Big brand, quality trustworthy, cost-effective, multi-functional, too many advantages.
During this time, after the big waves, some mobile phone models that supported the Microsoft smartphone operating system slowly began to reduce production.
They also saw it, not to mention the software system. In terms of hardware design, they are far behind the wind and rain.
So many functions are carried on a mobile phone, but the price is not so high, they can't really do it.
Now Xu Lihua, they are laughing, the fruit company is really interesting, if they have launched such a broken mobile phone, their wind and rain smart machine and Aihua smart machine really will not grow so much again, even aia's music phone, Sales have increased a lot.
If these words are heard by the fruit company's R&D staff, I really don't know if they will be mad at the computer desk.
At this time, there was another good news from Kirilenko.
Ps: There are only three more today. One classmate went to Bingcheng for surgery. The fourth child is going to accompany him all the time. It is said that her daughter-in-law will be able to come over tomorrow. The fourth child can be relieved. Forgive me (to be continued...)
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