Extraordinary Genius

Feng Yulai has participated in several gatherings this time, but they all walked through the scene and turned and left. This time, he would like to see what the Huaxia Chamber of Commerce will discuss.

"Everyone, today's party, everyone talks freely, what do you want to discuss with everyone, then let's say it." Wang Jianlin said to everyone.

Everyone looked at each other and no one was snoring. At this time, a young director said: "Since no one said, let me talk about the difficulties in our dairy industry."

Feng Yu looked sideways to Wu Zhigang, Wu Zhigang, who came over and explained: "This is one of the seven directors, Pan Gang, chairman and president of China Dairy Dairy, Ili, is a few years older than you."

Oh, it is him.

When Pan Steel was 32 years old, he became the president of Yili. After three years, he became the chairman and president of Yili. He is the youngest president and the youngest chairman of the key industrial enterprises in China. Not counting Feng Yu's case.

The brand of Yili is also the food brand of Huaxia, which is second only to Lehaha. The brand value even exceeds the establishment of Bao.

However, Feng Yu believes that this is related to Pan Gang's ability, but also because it is a good time to catch up.

First of all, because of the emergence of Feng Yu, let the top of the qualifications no longer value, and more important is the ability. Otherwise, according to normal, the 32-year-old Pan Gang is at most a secretary or assistant of the chairman of the position, and the vice president is not able to take him.

Another one is also related to China’s policy at that time. One is to support the west, and there are many kinds of preferential treatments on the other side. Tax reduction and exemption, various low-interest and even interest-free loans for raising cattle, the country helps build grasslands. of.

With the power of one country, I have received so many preferential treatments. How can dairy companies not develop? If these benefits are given to Feng Yu, then Feng Yu can guarantee that the turnover of Yili can be doubled, and there will be no development of Mengniu, Guangming and Shengyuan.

There is also the country's slogan, a cup of milk, and a strong nation. It is said that it is the island country, because of the regular consumption of milk, the average height is much longer, and the physical quality is much higher.

It is also said that there are many kinds of elements beneficial to the body in milk, which can promote the development of the body. Westerners also like to drink milk, so the physical fitness of Westerners is generally stronger.

Feng Yu actually let the Bingcheng Pharmaceutical Group study there, but the results of the research there are quite different from these.

The nutrient content of milk is very high, but the body absorption effect of Chinese people is not good, and there are many nutritious foods. The most common ones are apples and potatoes. The Chinese people absorb the nutrients in these things, which is much better. .

The island people are stronger than before, and they are not all the merits of milk. The living conditions are good, the medical conditions are good, and the rich seafood is the main reason for their physical fitness.

It can be said that the development of dairy products in China is a good time to catch up. This is the root cause. The state helps free publicity every day, instilling a concept for parents, drinking milk is good, this does not let milk sales increase year after year.

Last year, it was supposed to be a good opportunity for the surge in dairy sales, but it ushered in a heavy blow.

In the Olympic year, they did not advertise a lot of dairy companies, and Liu Feiren, Dayao and other famous Chinese athletes all spoke to dairy products.

Originally, they were a good opportunity to take the opportunity to sell abroad. In foreign markets, after the Olympics, there was also an opportunity to open completely.

But this time, there was a big news, that is the poisonous ~ milk powder thing! As a result, most dairy companies in China have been hit hard.

The root cause is that the dairy company's negligence in the detection of raw materials is also related to Huaxia's inspection-free products.

Exempted products can be exempted from inspection for a period of time. Then, in addition to the enterprise self-inspection, there is no other important inspection, and there are hidden dangers, and no one knows.

These dairy companies have several types of dairy products, one is produced by their own pastures, but they feel that they are too troublesome to manage, they are not easy to manage, and they need to invest very much, so they open up the second model, that is, Farmers who raise cows sign an agreement, we book with you in advance, and can even help you buy a cow, but you must ensure that your milk can only be sold to our company.

The last one is a farm that does not belong to the company itself, nor is it a farmer who has signed an exclusive cooperation agreement. They also include some dairy farms in some places.

In addition to their own pastures, the milk of the other two types of farmers is sold to dairy companies. High quality and inferior quality, sometimes the price can be half.

Who doesn't want their milk to be rated as good, so the same amount can make more money.

How to assess the quality of milk? The amount of nutrients in it is the most important, especially the protein content. So I don't know who found it one day, adding an additive to the milk can increase the protein content.

In this way, the inferior milk becomes a high-quality milk, and it can sell more money.

The dairy farmers don't know what the hazards are, just think that just like food additives, this is nothing to do. If it doesn't work, then the dairy company hasn't detected it long ago?

Then one pass ten, ten pass hundred, many farmers are relatives and friends, anyway, they do not have any competitive relationship, the milk that can be squeezed out, can be sold, the price has been rising, they tell each other privately, know Why is my family selling milk expensive?

Because my family's milk has a high protein content! Not because I have fed a special expensive forage, it is to put an additive into the milk, non-toxic!

Then, as a result, most dairy farmers put additives in the milk, which are concentrated in the western region.

Therefore, the milk powder produced by these problems has become a problem milk powder. It is not too much for ordinary people to drink, but children can't.

Children do not exercise, milk powder as the main food, easy to get kidney stones, children generally do not get this disease, if the parents neglect, the hospital can not think of it, then even life-threatening!

As a result, after the Olympics last year, this incident was reported and quickly spread on the Internet, and it could not be stopped.

The country immediately launched the Thunder method and tested all dairy companies. Among them, Yili, Mengniu, Guangming and Shengyuan were all detected, but the Dashan of the North Dacang, Lehaha’s dairy products did not. Any problems were detected.

Because Feng Yu reminded them to prevent some dairy farmers from making additives into the milk and increasing the protein content. Another one is that this additive has not yet spread to the northeast and southeast regions, mainly to the west.

Feng Yu also told Zong Qingxian to talk to other dairy companies, but they didn't take it seriously. Fortunately, the harm caused by this world is not so great. No one is dead or seriously ill. It is a blessing in misfortune.

It is also because of this kind of thing that Lu Shao’s front will go down, and Lu Shao can make up for it.

After this incident, China's dairy products have a serious crisis of trust, milk can not sell!

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