Extraordinary Genius
Chapter 639: Get along with each other
Thomas held champagne and celebrated with Feng Yu. N∈n∈,
I chose to sell super vcd on August 1st, and the first place to sell it was at Taihua Supermarket, a supermarket that didn’t have any predecessors before, which made Thomas very worried.
But this is less than a week, and he sees the effect.
Taihua Supermarket Group, there are too many talents. From the site selection to the supermarket shelf layout, from the purchase of goods to the purchase of fresh food, each of them is done very well.
Including the display of the goods, it gives people a bright feeling.
Of course, Thomas did not know that many of the suggestions were made by Feng Yu. With the vision of the past two decades, how to arrange it more rationally, how to put it more attractive, he is clearer than everyone else.
It is said that super vcd, not a single show, but the display of the entire home theater, with a big TV, people look envious and very want to buy.
"Mr. Feng, your supermarket is even better than our country and even the supermarkets I have seen in Europe and America. Our products are sold here, even better than selling them in stores. It is really unexpected. ""
It is not a year or two for Philips to enter China. It does not say that it has invested in a factory. There are more than ten factories and companies in the joint venture, and there are hundreds of stores. No matter which store is sold, it is not as good as the sales performance of Taihua Supermarket.
And each supermarket's home appliance area, Philips can also send two shopping guides to promote the product, not only super vcd, including razors, televisions and other products, selling are also very good.
In particular, Philips' home theater is better than the weather card and the Aiwa brand. Because Philips is equipped with a 21-inch fluorescent display TV, and Fengjian, Aihua and other brands are equipped with another brand of TV, they can not produce themselves.
Although Fengye Electronics has already acquired the technology of Philips in TV, it has gone through the technology, to invest and build factories, and then to produce. Needless to say the difficulty inside, time is too late.
So Feng Yu is cooperating with the most popular Changhong TV in China. When someone wants to buy a home theater combination of Aihua or Fengchao Super Vcd, the matching is Changhong TV. And it is now the most mainstream 21-inch TV.
Of course, this has given Changhong brand promotion, but Changhong is one of the best in the domestic TV brand, and it is a strong combination with the wind and rain card and the Aihua brand. I can’t tell who is taking advantage of it.
Feng Yu originally wanted to let Changhong give a batch of TV sets to the OEM, and hang up the brands of the wind and rain cards and the Aihua brand, but Changhong’s foundry costs were too high, and the technology of other small factories could not be done. The quality of the TV is not very good, it is not invisible to pull down the super vcd grade.
The three brands of super vcd sell almost the same, the wind and rain card is slightly higher, but in the whole set of home theater, Philips sells the best. It can be said that in the whole, Feilip is a latecomer. Has occupied the market share of super vcd close to 40%, although not as much as the storm card and Aihua brand add up, but this has already made Philips very satisfied.
What's more, the technology they exchanged is not limited to this one. In the future, other products will be launched, and they can still have this market share, and Philips will make a big profit!
So Thomas is a little proud, don't look at the technology we use, but our brand is better than yours. The scale of our company is also bigger. This cooperation, we earned Philips!
"This time, Mr. Thomas believes it. Super vcd is expensive. But there is no need to worry about sales. This is still in China, a developing country. I think Europe and America, Philips sales are better?" Feng Yu asked with a smile.
"I can't compare with the wind and rain cards and the aiwa brand, but I have to admit that the sales volume is better than I expected. Especially those ordinary vcd, the sales volume is falling, the market is slowly occupied by our super vcd, it is estimated that there is another In two years, there is no ordinary vcd production."
Thomas means that it doesn't add up to two brands, but if the three brands are compared, Philips's has been equal to the wind and rain, and there is a meaning of transcendence.
And because the super vcd is the first to be sold in Taihua Supermarket, it also drives a lot of traffic. Many people come to buy super vcd, but see other products, easy to use and cheap, can not help but also buy some.
Not only super vcd, but also Songjiang three-generation motorcycle, Songjiang-light ride, 50-displacement scooter, is also the first to open a direct store in the Taihua Super Hypermarket, also by the passenger flow, let Songjiang - Qingqi The sales are very good.
Some people even bought a scooter directly, loaded with things bought from the supermarket, and rode home.
There is also the latest Aihua pager, Aihua stock machine, after setting up a counter in Taihua Supermarket, the sales volume is also very gratifying.
Moreover, in the counter of Aihua pager, it also sells wind and rain batteries. This is the latest high-energy battery produced by Feng Yu and the ice-flying factory.
The power is high and lasts for a long time, but the price is also expensive. When sold separately before, because the price is relatively high, the sales are not satisfactory.
But now, after selling with the Aihua pager, sales have improved. Many people who bought thousands of pagers are also willing to buy more than a dozen batteries. Especially in the counters of Taihua Supermarket, the best selling.
Le Haha's new refreshing series of carbonated drinks, as well as Le Haha's black tea, green tea drinks, yogurt drinks, etc., are also very good sales in Taihua supermarkets.
Although selling in the supermarket, the profit is lower, but the quantity has increased too much, and the promotion of the brand is also very good. Not everyone often visits the supermarket, but after they saw the eye-catching placement of the Le Haha drink in the supermarket, they also bought some. As long as they feel good, retail will open.
There are also Tianpeng pork, Taihua ham and other foods, all of which are sold in Taihua Supermarket, which is also very popular.
It can be said that Taihua Supermarket and these brands are mutually reinforcing and helping each other. Taihua Supermarket has brought traffic and increased the sales of those products, and consumers who want to buy those products have also come to Taihua Supermarket to drive the consumption of other products.
Feng Yu thought of this before, but did not expect that the effect would be so good. Some of the products that first entered the ice city of Taihua Supermarket were sold very well.
The enterprises in Bingcheng are most convinced of Feng Yu, or they have the command of Zhang Ruiqiang. They believe that the city is long. This trust has made them all affordable.
A week has passed, the passenger traffic of Taihua Supermarket has not decreased, but there is an increasing trend. Now every day from the morning to the end of the night, you can see countless guests entering and leaving the supermarket. Everyone who comes out, There is no empty hand.
Feng Yu talked with Thomas a few more words. The two set the sales plan for the next stage of super vcd. The other brands cried... (to be continued.)
Ps: Third, when you see it, the fourth should be on the train. Thank you for the sad song, c.s dew, A 4 brother, blast 3517, zgj and other book friends' monthly pass, thank you. The double-monthly ticket has more than two days in the last two days. Everyone has a monthly pass, and the oldest one, and the fourth one will definitely make you look good. There is more to add later. Sf0916
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