Film and TV: Obtain Alpha Dog at the beginning
Chapter 30 Carefully Selected Stores
In the original drama, Qiu Yingying went to work as a clerk in a coffee shop, and later opened an online store. She performed well and was appreciated by her boss.
Opening an online store is indeed a good choice, but Qin Hao will definitely not let Qiu Yingying sell coffee again.
"The company is preparing a carefully selected online store. I will arrange for you to follow and learn how to develop private domain traffic."
The so-called private traffic is actually to draw customers into a group, then regularly push some product information to them, and at the same time publish some coupons that can only be obtained in the group.
The benefits of this are also obvious, because live streaming requires purchasing traffic from short video platforms. Although short video platforms such as Douyin and Kuaishou have just started, the traffic price is not too expensive, but when the platforms mature, this kind of traffic will There are no benefits. A live broadcast often costs millions to buy traffic. Not only is the cost too high, the money must be earned from the audience, and the product must be used to make a fuss. If it is repeated, the reputation will be ruined.
And if there is a private traffic pool, even if you do not purchase public traffic during the live broadcast, you can still get good popularity by relying on your own fans, and the platform will also give a certain recommendation ranking based on the popularity of the live broadcast room. This can save a lot of money.
When Qin Hao was doing "Discount Meow", he accumulated a large number of fans and built hundreds of large groups with 2,000 people. This part of private domain traffic has been maintained by dedicated people, and Qiu Yingying wanted to learn private domain traffic development. , it is the work of attracting people to join the group, which is essentially the same as sales.
With Qiu Yingying's noisy personality, she can go to the streets to distribute coffee shop advertisements, let alone pull people's heads through the screen. Qin Hao believes that Qiu Yingying is completely qualified for this job.
"Hey, brother, haven't you been selling other people's products during your live broadcast? Why do you want to open your own online store?" Qiu Yingying suddenly asked.
Qin Hao explained: "The reason is very simple. The trend of live streaming has just begun. It is indeed very profitable to do it now, but people don't have a thousand days to spend and there is a hundred days to prosper. We still have to prepare for a rainy day. The competition will be fierce in the future. We What do you do to survive?”
"Why do customers choose us? It's just because we have high quality and low prices, so we have to strictly control the first step when selecting products. There are many problems that we cannot control when working with third-party stores: product quality, after-sales, customer service attitude Wait, so setting up your own carefully selected store is the inevitable result.”
Although Qiu Yingying could not understand much, she still felt shocked: "Brother, you are so amazing, you are completely different from before."
"People always change and grow, and you can do the same." Qin Hao smiled and rubbed Qiu Yingying's head.
Qiu Yingying was encouraged: "Well, yes, I can do it."
Fan Shengmei's live broadcast lasted until early in the morning. When the broadcast ended, Fan Shengmei took the mineral water handed over by the staff and drank it. She was really thirsty. After the broadcast continued for several hours, she felt that her throat was rising. cigarette.
At this moment, the staff present suddenly applauded her.
Fan Shengmei glanced around in surprise and then confirmed that the applause was for her.
Sitting next to Fan Shengmei, the anchor who led her smiled and explained: "This is our tradition. You performed well and you deserve it."
During a live broadcast, all the audience sees is the anchor. In fact, there is a complete team behind the anchor to provide support. There are technicians responsible for product linking, lighting engineers, makeup artists, assistants, and operations staff. There are about ten people together. The basic salary of these people is not high. If they want to make money, they have to improve their performance and get bonuses.
The anchor, as a direct contact with the audience, is also the most critical. Whether everyone can make money depends on whether the anchor can drive the audience's desire to buy.
"Thank you, thank you all." Fan Shengmei's eyes were red. Since graduating from college, she has been hitting a wall in society. She has never received such courtesy. The sincere appreciation moved her and gave her a little confidence. She can also gain respect from others by relying on her own strength.
After the excitement, Fan Shengmei endured her excitement and asked her anchor: "Sister Liu, how much are our sales for this live broadcast?"
"It's over 30 million. It's better than expected. Xiaofan, you really have great potential." Sister Liu praised with a smile.
"Thirty million! So much?" Fan Shengmei exclaimed. Although it was only sales, not profits, it was shocking enough.
"Then, how much commission can we get?" Fan Shengmei hesitated for a long time before asking in a low voice.
Seeing her cautious look, Sister Liu couldn't help but smile: "What's so embarrassing about this? This is all income from labor. You are still in the probation period, so it will be lower. The bonus you get is half of the official anchor. It should be okay." Let’s get the bonus of 1,500 yuan.”
"Wow, that's so much?" Fan Shengmei was excited. Although she was very tired, she could earn a thousand and a half in one night, and it could be doubled after the trial period. If she could do more live broadcasts a month, wouldn't it be better than what she had before? Is the salary going to be even higher?
Fan Shengmei finally felt that she had hope of buying a house in Shanghai.
Just when Fan Shengmei was thinking about her big plans to buy a house, Qin Hao and Qiu Yingying came in, and Qiu Yingying hugged Fan Shengmei.
"Sister Fan, you are so awesome, I admire you so much."
Qin Hao praised the live broadcast team: "You have done a good job. With a new anchor, the sales are still so good. It seems that your team has a good chance of reaching the top three this month."
In order to motivate employees to perform better, Qin Hao made a team ranking. The top three live broadcast teams every month can receive a total bonus of one million, and the first-place team can directly receive a bonus of 500,000. The average Each person can get 40,000 to 50,000 yuan, plus the usual bonus share. This salary level can definitely be regarded as a high income.
This is also the main reason why the company's live broadcast business is getting better and better, otherwise those excellent live broadcast teams would be easily poached.
Sister Liu smiled and said: "That's because the boss is very discerning. Xiaofan is very good. It's his first time to perform so well on a live broadcast. This is the first time I've seen him."
If you don’t say that the live broadcast anchors are all good people, they can praise Fan Shengmei and the boss in one sentence.
Only then did Fan Shengmei have the opportunity to break free from Qiu Yingying's bear hug, walk up to Qin Hao, and express her heartfelt thanks: "Qiu Yan, thank you."
Qin Hao waved his hand: "That's right. You were the one who helped take care of Yingying before. I just gave you a chance. Whether you can grasp it or not depends on you."
Fan Shengmei didn't speak again. She knew that no matter what she said, it was insignificant compared with Qin Hao's help to her. However, with her current ability, she couldn't help Qin Hao. She only hoped that there would be someone who would let her repay her in the future. Chance.
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