From Car Overlord To The World’s Top God
Chapter 102
The Audi TT is a coupe, most young people like it, but they like it. The price of 400,000 yuan is not affordable for ordinary people.
Therefore, it is normal that there are not many sales.
"Our production line can roll about 1,500 vehicles every day, so there is no need to worry about insufficient production capacity."
"In addition, you can adjust the output of Audi TT and increase the output of A4 and A6 proportionally."
"Good President Lin."
...
After Audi adjusted its model output, hundreds of commercial vehicle transporters pulled brand-new Audi new cars to 4S stores across the country every day.
time,
Quietly, only a week passed.
In this week, Audi's sales rose sharply on the first day, reaching 80,000 units.
After that, it was able to stabilize at around 30,000 vehicles every day.
However, this is also because Audi is now a hot model, this data will definitely become less and less as time goes by, and finally maintain a normal sales data.
Some people are happy and some are worried.
Audi has been very moisturized the past few days.
But Mercedes-Benz, Baolai 990, Alto, the three car companies, as well as other second-tier luxury car companies, as well as representatives of ordinary brands, car companies such as Volkswagen, Toyota, and Honda, have a very difficult life.
Audi's pricing strategy has not only hurt the three BBA and second-tier luxury brands such as Jaguar, Lexus, Cadillac, and Lincoln. The most affected are Volkswagen, Honda, Toyota, and Nissan.
Because the pricing of A4L is basically the same as the price of B-class cars of these car companies, and the current situation is that A4L is a luxury brand, and the brand's influence has reached a peak these days.
so,
Consumers who originally planned to buy B-class cars from three car companies immediately turned their guns and went to Audi's 4S shop.
Consumers are not stupid.
For the same amount of money, if you can buy a luxury brand car, a fool will buy a regular brand.
so,
The situation in the past few days is that only dozens of B-class cars of these car companies have been sold, which makes the heads of several car companies want to cry.
at the same time,
They gritted their teeth with hatred for Audi's boss Lin Feng.
in addition,
The three car companies of Mercedes-Benz, Baolai and Alto have had a hard time recently, and can even be described as miserable.
The three of them have experienced great ups and downs recently, experiencing the feeling of going from heaven to hell.
From the very beginning, the three companies have jointly encircled and suppressed Audi, with promotions and price cuts every day, each of which has sold more than 30,000 units.
At that time, how proud of these three companies, even Mercedes-Benz can't wait to mock Audi on the official Weibo, thinking that Audi's brand influence is simply not enough to compete with the three of them.
It even sneered at Audi's attempt to knock down the price of luxury cars.
but,
With the Audi A8L plugged into the national flag and became the car of the great leader, all this has changed.
These responsible persons have witnessed the influence brought by the ‘leader’s car’ with their own eyes.
This influence has caused the three Mercedes-Benz car companies to suffer the biggest crisis since they entered the Chinese market.
Their sales plummeted directly like Waterloo.
From the peak of more than 30,000 units per day during the promotion period, it has plummeted to no more than 500 cars sold every day.
That's it,
In order to save sales, the three car companies have extended the promotion time.
But consumers don't buy it, because as more and more people buy cars in Audi, Audi's customer-oriented service attitude and open and transparent charging standards have spread among the people.
In contrast, the three Mercedes-Benz companies do everything possible to cheat consumers' money, and only those who are really wronged will stretch their necks and slaughter them.
and,
In the past few days, there has been an uproar over the three car companies swindling consumers' money on the Internet.
"How did Mercedes-Benz's financial service fees come from?"
"Not only the financial service fees, but also the mandatory selection of garbage equipment, and the increase in prices to raise the car. These scam methods of arbitrary charging, Mercedes-Benz does not hesitate to do it."
"It's not just Mercedes-Benz, the German-based Baolai, Alto, and even the masses are the same, all kinds of hidden compulsory consumption, specifically to pit consumers in the sky."
"Thank Audi, if I hadn't seen Audi's open and transparent charging standards, I would have thought that the money was required by the state."
"Yes, Audi is worthy of a national conscience enterprise. I have already planned to sell my Mercedes-Benz to buy Audi!"
"Upstairs, your Mercedes can't be sold. Recently, even second-hand car dealers dare not accept Mercedes-Benz!"
"F*ck, is it so scary!!"
Audi swept in this time, completely upsetting the celestial auto market.
In the past few days, Lin Feng has also been following the developments of several auto companies.
What Lin Feng is not enough to admire is that these car companies are really calm, facing the pressure of fishing boats, they still do their own things, how to come or how to come.
In addition to continuing to maintain price reduction activities, there is no other remedy at all.
On the contrary, the fraudulent charging items of those 4S stores seem to have been rectified because they have aroused the anger of the people.
But this is only temporary.
4S shops can’t make money, and they will definitely find supplementary fees from other places.
"It's really a group of people who don't see the coffin and don't cry, but this is good, and Audi's sales can enter a stage of skyrocketing in a short period of time."
Lin Feng also knows that these people are struggling, because now is the critical moment.
In the past few days, in addition to a lot of scolding on the three car companies for pitting money on the Internet, more netizens and citizens are asking the three Mercedes-Benz car companies a question in a mocking tone.
[Mercedes-Benz, Baolai, Alto, do you dare to lower the price? When will we end earning this kind of black-hearted money? When can you stop using the Chinese consumers as your ATMs? 】
In this price war started by Lin Feng, Mercedes-Benz cannot lose. Losing means that not only will profits be greatly reduced in the future, but more importantly, word of mouth will be completely stinking in the sky.
Although it is smelly now, they think that as long as they persist and don't touch Audi's edge, they will get through this crisis sooner or later.
So when they were struggling, even this incident directly alarmed the parent company behind the three car companies.
The parent company will never give up the huge profits of Tianchao, but it will not be so easily knocked down by Audi. Therefore, the decision-making level of the parent company has never considered reducing prices in Tianchao.
but,
When it came out that a female doctor was sitting on the hood of a Mercedes-Benz 4S shop and crying for rights protection, Mercedes-Benz was completely plunged into the biggest crisis in history. .
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