From collapsed house idol to entertainment superstar

Works in the field of entertainment have always been a very important tool for political propaganda. After all, for a long time, the literary and art world had another name, called the literary front.

Therefore, the entertainment field can be regarded as a battlefield of ideological struggle to a certain extent.

We are not the only ones like this. The West also routinely radiates its so-called universal values ​​to the world through its dramas, songs, and especially its Hollywood superhero movies.

To be honest, the results are remarkable.

Just take a look at how many hot chick toys that lick the toes of foreign adults in China.

In fact, it is also the infiltration and influence of ideology, and it is a secret "war" being fought.

Therefore, the importance of many entertainment works is naturally self-evident.

In recent years, we have also paid more and more attention to the impact of cultural and entertainment works on ideology.

No, or it should be said that we have always paid attention to it, but now we have paid more attention to it.

Coupled with the right time, right place and right people, the national pride of the broad masses of the people has also become increasingly high, and the main theme film has become the largest contributor to the movie box office every year.

There is no one.

For example, Hong Kong Island Bona, which has cooperated with Ding Zhi's Jiuyao Media, has achieved overtaking in a corner and become one of the few domestic film and television giants through its unique advantages in the main theme film.

The main theme every year, the password of wealth every year.

Even in the cold winter of film and television, especially after the delay in reform was cut off by the invisible, and ancient puppet dramas became synonymous with bad dramas, serious dramas and period dramas have become the most popular sweet cakes that all the big and small actors and actresses are vying for.

However, while there is a fierce competition for film and television dramas, few people are making efforts in terms of songs.

In other words, when someone cuts a little bit on the left side, sews a little bit on the right side, and then completes the universal chord of 4536251, it can become a Douyin song with over 100 million plays.

That kind of impetuosity will naturally affect every aspect.

At this time, it is actually extremely difficult to create a popular song that has connotation, can be popularized by combining pop music, and can fit into the context of the times.

For example, Ding Zhi's previous song "The Lonely Warrior" was originally just to be a promotional song for "Operation Red Sea". As a result, it became a joint cultural and creative work. After a period of fermentation, it developed into what it is today in the streets and alleys.

Most of the primary school students can speak just a few sentences, which can be called the "primary school student's divine song".

This aspect alone is actually quite remarkable.

But that song is actually more pop music. The reason why it is connected to the main theme is actually due to the promotion and praise of gentlemen, policemen, firefighters and other professions in the MV.

And now, as soon as this more "red song" "Wishful" came out, combined with Ding Zhi's own huge traffic, it topped the charts on Weibo, short video platforms and music platforms overnight!

In just a few hours, it shot directly to the top of every major platform.

At the same time, various influential official accounts, such as the official account of a second-rate newspaper, also forwarded the video one after another in a short period of time.

The popularity continued to rise, triggering heated discussions among the public in a short period of time.

——"I never thought that I would burst into tears while listening to a song!"

——"I recognize your ID! You said the same thing last time in "The Lonely Warrior"! (Funny)"

——"After watching the entire video, I felt like my whole body was wrapped in an inexplicable emotion.

I can relate to almost everyone in that MV, including the Great Leader, Mr. Duxiu, Mr. Dazhao, Mr. Lu Xun, Yannian, and Qiao Nian. I suddenly realized that maybe one of the test points in our textbooks was actually their wave.

A life of great waves.”

——"I can see that the whole person is numb! Do you know the feeling of goosebumps rising from the feet to the head?"

——"I saw them being the first to wake up, and then the first to die."

One of the long comments received more than 100,000 likes and topped the list in the comment area.

——“We see their greatness from the perspective of later generations, but their greatness is far deeper than what we see.

Because we see the significance of their struggle and know that they will eventually win.

But before they set off, they had no idea what would happen in the future. They didn't know what their sacrifice would mean to the country in the future. They didn't know when they would win, or even whether they could win.

All they have is passion and faith."

Undoubtedly, whether it is the song "Wishful" or the struggle, exploration, struggle, and sacrifice of the awakened people in that century-old history, countless people have been heartbroken.

——"The mountains and rivers are fine, and the fireworks are ordinary, but you look at it as you wish. With the scene, I burst into tears when I heard it."

——"Seeing the new fighter jets in the military parade in the MV, I suddenly remembered that in the first year of the military parade, when there were only 17 aircraft, Premier Zhou once said: If there are not enough aircraft, we will fly twice. Now it's okay, let's fly again

There’s no need to fly twice.”

——"This prosperous age is as you wish."

——"I listened to Mr. Gu Weijun's monologue at the beginning over and over again. The humiliation, anger and helplessness were almost suffocating.

At the end of the film, the sonorous and powerful warning and declaration of our diplomat made my blood boil again! One end and one end, the correspondence is so clever! As you wish, as you wish, as I wish! This song title is truly

Very good"

This song, as well as this well-produced MV, seemed to have set off a craze overnight.

All because almost every frame in it seems to be a story that can be told for a long time.

For example, Chen Yannian, played by Zhang Wang, looked back and smiled before running to the execution ground in shackles. His brilliant smile and the hideous scars on his body made many people cry.

Another example is the young man who grew old overnight and died of vomiting blood during demonstrations. Many people began to look up his origins, only to discover that he came from the "May 4th martyr" Guo Qinguang, who was the first and only sacrifice.

Students in the May Fourth Youth Movement.

From the popularity of a song and a MV, the enthusiasm for exploring that period of history slowly began to ferment.

This allowed more people to start paying attention to that period of history and to empathize with the feelings of the martyrs.

Chen in the south and Li in the north meet to build...

Then to the historical moment when the world was created and the past and future were opened up.

And that period of history itself is deeply embedded in the historical logic, theoretical logic and practical logic behind the magnificent changes.

Make people moved by it.

There are also many people who lament the quality and standard of this MV.

——"I wonder if this is a preview trailer for a tribute film!"

——"It's not impossible! Ding Zhi, Yu Hewei, Zhang Songwen, and those old actors who are familiar but whose names are unknown, not to mention the movie-like scenery and lighting! Could this be a MV?"

After confirming again and again that this was just a song MV, many people marveled at its quality.

——"Is it such a luxury to shoot a MV with movie quality? To be honest, it wouldn't be a bad idea to extend it into a movie or even a TV series!"

Gradually, many people began to ferment public opinions in the comment area of ​​Ding Zhi Studio's Weibo, such as "One person will make that MV into a drama!"

For example, Zhang Songwen, who plays Mr. Li, especially Zhang Wang, who plays Chen Yannian, Guo Qinguang, etc., became famous overnight.

It may seem unbelievable, but this huge traffic effect is actually not an isolated case.

It's like a certain fat man who loves to drink milk tea released a song "Say Good or Not Cry" one year, and the heroine of the song's MV, Sanji Ayaka, became a hit in China overnight.

The influence of Ding Zhishan's theory itself may be far less than that of Fatty Lun.

However, the strong chemical reaction generated by the song "Ruishi" and the highly matching MV, coupled with the spread and popularity brought by the stories of the magnificent pioneers in its history, and as a joint creative work

The advantages, taken together, this song is far more influential than the last work of the king of music.

It’s no less impressive than the pandemic brought about by “The Lonely Warrior” a year ago.

…

…

"You are really... incredible!"

Even as calm as Liang Qiong, he couldn't suppress his exclamation at this time.

Ding Zhi undoubtedly created another surprise for everyone.

In fact, it would be great if Ding Zhi came up with another hit drama, or even made a movie that directly broke the box office record of Guoshi's "Armageddon".

Liang Qiong may not behave like this.

After all, Liang Qiong had psychological expectations for Ding Zhi's talent in film and television dramas and his ability to create miracles.

But like now, it was obviously just a cultural and creative task, but it turned out to be such a big battle, which was beyond everyone's expectations.

"There were rumors in the circle before that you were a purple star descending from the sky. I didn't believe it at first, but now I really half-believe it."

After sighing for a long time, Liang Qiong smiled and shook his head, still feeling incredible.

To be honest, a lot of things happened in the short time between receiving this joint cultural and creative assignment and the release of the song and MV.

When the song "As You Wish" was written, it took less than half a month, then the arrangement was completed, and then the film was produced in the recording studio.

The speed of this fast shooter and the high quality of the songs shocked everyone.

First of all, what surprised everyone even more was that Ding Zhi actually proposed to shoot this short MV with movie quality requirements.

It can be said that almost everyone thinks he is crazy.

After all, even the official personnel involved in this project actually don’t have many requirements for the MV of this song. They all think that the focus of this project is still the song.

The quality of "Wishful" is already surprising.

However, Ding Zhi rarely acted willfully. He built a scene in Hengpu and invited nearly a dozen actors, big and small, including Yu Hewei and Zhang Songwen, just to shoot this short few minutes.

MV.

Even though most of the actors were basically friendly actors due to the special nature of this role, such as Yu Hewei and Zhang Songwen, they actually only received 50,000 yuan.

It can be regarded as almost zero salary for starring.

But even so, the production cost alone is close to one million.

In terms of time, it also takes a long time.

It was raining when we were filming the scene where Chen Yannian went to the execution ground.

Zhang Wang only wore a bloody suit full of holes and shackles that were restored to a one-to-one ratio for the sake of truth. He walked on the mud and sand for a whole morning, just to capture the final charm and posture of stumbling forward.

.

One of the most expensive scenes was the scene where the teacher walked backwards in the rain.

There were nearly 600 extras on site to complete this highlight.

The actors even started working at 8 a.m. and ended at 7 p.m., wearing clothes soaked by raindrops for more than 10 hours.

Finally, it was presented on the MV, which lasted only about ten seconds.

However, Ding Zhi's "willingness to go his own way" received the greatest reward at the moment the song MV was released.

"It's just so-so!"

Facing Liang Qiong's rare loss of composure, Ding Zhi also showed some sense of triumph.

After all, Liang Qiong almost had a quarrel with him over this matter before.

Liang Qiong deliberately suppressed her smile and glanced at Ding Zhi.

"My unbelievable thing is that you were able to shoot a cultural and creative MV and lose nearly hundreds of thousands..."

Ding Zhi's smile froze.

Indeed, since this song "Wishful" and the MV, which has a quality comparable to that of a movie, are cultural and creative works, there is no charge for online music platforms. They are all free to watch and listen to.

This also means that Ding Zhi, who spends excessive amounts of the budget, can only make ends meet on his own.

After all, the production budget allocated by others is actually not very large.

However, with Ding Zhi's size and capital at this time, he could actually bear this amount of loss.

"Ahem... Well, isn't it hot or something like that... we're coming up!"

Seeing Ding Zhi smiling coquettishly, Liang Qiong's lips relaxed involuntarily.

"Yes! I know that your boss, Ding, is an aspiring artist! But... this time, you did a really good job. We seem to have made a loss-making business this time, but in fact we didn't lose money either.

"

The "no loss" here is naturally due to the unprecedented social effect this song has had.

Ding Zhi's image as a positive literary and artistic worker will further deepen among the people.

In addition, the public opinion generated by "The God of Medicine" has promoted the official announcement of changes in the drug law, and Ding Zhi's invisible "capital" will reach a new level.

You know, the saying that a literary and artistic worker should assume social responsibility is often said badly.

But once someone actually does it and most people agree with it.

The "potential" contained in this is no small matter.

That can elevate the position of an "actor" to the category of a "people's artist".

Of course, Ding Zhi is still far away from this realm, both in terms of age and qualifications.

But at least he's already doing it.

A young literary and artistic worker with positive energy recognized by society, admired by thousands of young people today, and with a sense of social responsibility.

Gee, how can this be compared to hundreds of thousands or even millions?