Aline Hayes, the red carpet host for NBC tonight, relies on more than just her looks. After all, at the star-studded Golden Globe Awards ceremony, looks aren't likely to be of much use.

After a brief dizzy spell, Aline steadied herself amidst the shock and confusion, regained her voice, and quickly sorted out her thoughts, grasping the key point.

"I can't believe what I'm about to say, but I want to ask… whose outfit is this?"

This, without a doubt, is a first.

The awards ceremony's red carpet is an important stage for women to compete for attention. Whether they are unknown, eighteen-line actors or top superstars; whether they are energetic sixteen-year-olds or mature sixty-year-olds, everyone is showing their charm and being judged—

Even without works or strength, surpassing everyone else on the red carpet can still earn praise from the fashion world and spark heated discussions.

And the men, wearing monotonous and unchanging black suits, act as green leaves. At least on the red carpet, they all become foils.

Therefore, the red carpet host must be familiar with the actors, the trends, and the fashion designers—

Asking 'whose outfit is this' is not asking about the owner of the clothing, but asking about the brand or designer.

If the answer at this time is 'This is mine,' or 'This is what I rented,' then it would probably become a laughing stock on the red carpet.

However, this question is 99% a patent for ladies.

The reason is simple: in 2003, the safe choice for men attending award ceremonies is always Armani, Armani, and Armani.

Twenty years later, different brands have launched men's suits with their own styles. Occasionally, red carpet hosts will also ask men this question, especially men like George Clooney and Brad Pitt who are very suitable for suits, which is also a beautiful sight on the red carpet.

But now?

Impossible.

However, this scene is happening right now.

Even though Aline actually asked the question, she still couldn't believe she really said it. A small but not insignificant historical moment was born.

Interestingly, only Aline was surprised. Everyone else looked as if it was a matter of course, their eyes all focused on Anson.

So, what's the answer?

Honestly, if wearing that brand of suit could be like Anson, no one would refuse. Anson is completely a walking advertisement, firmly grabbing the attention of the audience. Whether men or women, everyone has their own ideas, and the images in their minds begin to surge.

"Uh, if I remember correctly, this is mine."

Anson spoke.

Actually—

Aline was directly stunned, even with her extensive knowledge and experience, she still couldn't keep up with Anson's thinking.

Anson looked serious, "I might need to double-check with my agent, but I think it should be mine."

The more serious, the more absurd.

Pfft.

Aline couldn't help it. She caught the faint glimmer in Anson's eyes, and only after a half-beat did she realize that this was a joke.

A small prank.

The same words, if some people say them, they might be ridiculed for being naive and ignorant, but when Anson says them, they seem to be taken for granted, with their own humorous temperament.

Aline had to admire Anson's frankness and calmness, not worried about being ridiculed at all. That seriousness instead became the best humor of the moment.

Aline nodded slightly, "Oh, that would be great. We don't need to confirm whether there are any missing clothes in the cloakroom."

A small counterattack.

Anson understood and a smile appeared in his eyes, "This is a gift from my friend, Hedi Slimane. If you like it, you can check with him."

So that's how it is—

Dior.

After going around in circles, Anson still chose Dior to attend the Golden Globes; and it was after Anson had spent the past few weeks building a brand new image and climbing to a new peak, using a Dior to draw a perfect conclusion.

This not only proves that Anson and Dior's relationship is still intimate; but also proves once again that Anson is still Hedi's muse, continuing to bring surprises.

The eyes of the world, through Anson, once again focused on Dior.

Without advertising or publicity, Anson is the most perfect spokesperson, he can interpret all the imagination of Hedi Slimane's design.

Just a few words, but they set off stormy waves in the eardrums and heart.

Whistles, screams, applause, all surging.

Without a doubt, this is also the most special moment in the history of television broadcasting—

There are commercials during award ceremonies, and many of them; but the prerequisite is that sponsorship fees need to be paid.

Fashion brands are the only exception. Their commercials are the actors and guests. Whoever can grab the attention and create topics is the final winner.

Unexpectedly, Dior created the topic, attracted attention, and detonated traffic, easily becoming the topic of continuous discussion for everyone that night.

Better than advertising.

Not only that, but even other topics focused on Anson were temporarily forgotten.

Edgar was busy, and Eve was also busy.

And countless forces, visible and invisible, quietly gathered together to complete the promotion. The energy accumulated through the "cat and mouse game" in the past few weeks was further detonated, and even the Golden Globe Awards ceremony was reduced to a foil.

The overwhelming momentum is enough to make anyone envious.

The Golden Globes achieve artists, and artists also achieve the Golden Globes. This was originally a two-way rush; but surprisingly, the Golden Globes became a stepping stone, evolving into a foil, which is a rare and novel sight.

The red carpet is crazy for Anson.

From the media to the television station, from the staff to the guests, everyone was without exception. Even the reporters who witnessed the grand occasion of the Emmy Awards two years ago were all shocked.

Nicolas suddenly realized that Anson had completed his transformation like this—

Truly turning attention and momentum into a substantial starlight, evolving from a label into a symbol, solidly creating an impact.

After the Golden Globe Awards ceremony, Hollywood will be able to feel this power. Whether they like it or not, whether they admit it or not, Anson has already occupied a place at the top of the pyramid and firmly established himself.

The clamor continued all the way, with no end in sight.

Now people finally understand why Anson chose to appear last in the first half:

Ample time.

When the TV broadcast entered commercial time and the intermission, the stage in front of the Hollywood Hilton Hotel was completely Anson's.

Anson didn't miss it either, giving full play to his wit and humor to control the audience, so that the reporters and audience present forgot the passage of time, and even didn't realize that the commercial was over and the second half of the red carpet was beginning.

Until the guests in the second half arrived at the scene, the attention was still on Anson and had not been withdrawn, reluctantly looking at Anson's back.

This is embarrassing.

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