From retail to global domination
Chapter 410 The pace of expansion has begun
Although Lu Fei doesn't go to that clothing company very much anymore, she still goes there for a walk when she has nothing to do, which can be regarded as finding something to do for herself, otherwise a good person would be done staying there all day long.
The managers of the clothing factory were also appointed by her, and Zhang Yang was not involved.
For garment factories, Zhang Yang completely delegates power.
There is no point in fighting for power with my mother.
Previously, Zhang Yang suggested branding, but Lu Fei did not agree.
Since I don't agree, Zhang Yang will naturally not insist on anything, as long as I am happy.
However, with the expansion of Huifeng Supermarket, sales of clothes, underwear and underwear have increased dramatically, and the factory's production can no longer keep up with sales.
Everyone is not stupid either.
The quality of Huifeng Supermarket's clothes and underwear is absolutely guaranteed, and the prices are relatively cheap. In this case, consumers naturally favor them. What's wrong with the brand?
It's not the brand, they are happy, the price is favorable.
Once you become a brand, you have to find spokespersons and advertise. Aren’t these costs all borne by consumers?
Therefore, most people don't care whether it is a brand or not, except for those young people.
However, today's young people do not have the consumption concept of later generations, and they focus exclusively on brands. At this time, as long as the clothes fit well.
And who said that the clothes sold by Huifeng Supermarket are no longer branded?
Doesn’t it have the word Huifeng on it? Isn’t Huifeng not a brand anymore?
Take a look at Huifeng Real Estate, look at mobile phones, Huifeng Supermarket, and Huifeng Electrical Appliances. Which one is not a big brand and is trustworthy?
Nowadays, the clothes and underwear produced by Huifeng are also brand names.
In order to solve the urgent need, Huifeng Supermarket found some other manufacturers to help with OEM production.
There was nothing he could do about it. He couldn't afford to see it out of stock, so he had to find a manufacturer to make it.
At this time, there are still many small factories like this across the country, and they are basically half-dead. As long as the funds are in place, they don't mind doing OEM work.
To be honest, if these factories weren't too far away, Zhang Yang would really want to buy them directly.
Acquisitions come faster than expansions.
Not to mention other things, take a look at Huifeng Supermarket in Yangcheng. Zhang Yang originally planned to expand to 20 supermarkets within half a year, but after acquiring Carrefour, the expansion was completed in less than two months instead of twenty years.
Therefore, acquisition is the fastest way to expand.
There are more factories like this in Yangcheng.
Shencheng was difficult to acquire, but Yangcheng needed to acquire several factories, and he planned to give them all to Lu Fei.
At present, the factory is on the right track, and the products produced by Huifeng Supermarket can be digested internally, and Lu Fei does not need to worry about shipping issues.
This is probably why Lu Fei often doesn't go.
Even if she doesn't go, the professional manager doesn't dare to trick her, because every month there are records of how many goods Huifeng Supermarket takes, and if the two sides don't match up, it's his problem.
After all, all the products in the factory are sold to Huifeng Group.
To be honest, if this factory was not owned by Huifeng Group, this professional manager would not be willing to come here.
If everything is made transparent, who is willing to come?
No matter where you become a manager, there are some gray words, but here, don’t even think about it.
The reason why he stayed was simply because the factory treated him well.
Nonsense, can it be bad?
The factory's treatment is the same as that of Huifeng. Although Zhang Yang and Huifeng Group do not interfere in the operation of the garment factory, it is still considered one of the companies under Huifeng Group.
Naturally, the treatment cannot be different.
For the sake of the treatment, he chose to stay.
"Okay, I'll call Lao Chi right now."
Chi Shangzhi, general manager of the garment factory, manages everything in the garment factory except finance.
The financial manager of the clothing factory is also Lu Ying's confidant.
Zhang Yang knows very well that the two most important departments of the company are finance and human resources, with finance being particularly important.
This is a matter of life and death for a company.
If the finance department is not a confidant, this guy's company is not far from bankruptcy.
If you don't even control your finances, they can kill you, and even if you make money, they will be manipulated by others.
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Therefore, Zhang Yang can do without personnel, but finance must be in his own hands, which is why Lu Ying became the financial manager of Huifeng Group.
Zhang Yang felt very relieved to have his aunt become the financial controller.
If you don’t even believe in your own aunt, who else in the world can you believe in?
Chi Shangzhi was inspecting the workshop when he received a call from Lu Fei.
Currently, a workshop has just been expanded, and of course he has to inspect it. At the same time, he tells the workers to be careful not to get hurt when working.
Although they have accident insurance, they don't want their employees to get into trouble. It's a taboo.
"Boss, I'm in the workshop." Chi Shangzhi respected Lu Fei very much.
This is the mother-in-law of the boss of Huifeng Group. How dare she offend her unless she doesn't want to be in the business world anymore.
Zhang Yang's fame is at its peak, and as time goes by, his fame is getting bigger and bigger.
Chi Shangzhi doesn't know whether he will become a leading figure in the post-80s generation in the future, but he will definitely become a leading figure in the Chinese business community. This is certain, and everyone has foreseen it.
Although many businessmen are still not convinced, who can be convinced by being surpassed by a child?
But this is the fact, and there is no room for them to be dissatisfied.
It’s okay to be unconvinced. It’s better to be more assertive in your career.
Unfortunately, this is undoubtedly an impossible task for many people. In China, many people can do it, but the only one who can do it is Xiao Zha from the beautiful country.
In August, Xiao Zha founded the predecessor of book, a beauty evaluation website at Harvard University. This website was later purchased by others after the domain name expired in 2007.
In 2004, Xiao Zha, who was an undergraduate student at Harvard University, and two roommates built Facebook in just one week. Eventually, because of the popularity of the website, he decided to drop out of school and move to California's Silicon Valley to focus on starting a business.
Now a year has passed, Facebook is favored by many big bosses, and they believe that the potential of the company founded by Xiao Zha will never be the same as that of Google.
And he will also become a leading figure among those born in the 1980s.
Well, if Zhang Yang hadn't been there, she would definitely have been dubbed by the media as a leading figure in the business community born in the 1980s. But after Zhang Yang appeared, Xiao Zha would still be suppressed and suppressed by Zhang Yang in the short term.
Although everyone is very optimistic about Xiaozha, Facebook is still in its initial stage of development, and they need rounds of financing to grow and develop.
During this period, if there is any crisis, Facebook is likely to die prematurely.
It's promising, but it doesn't mean it will succeed in the end.
Therefore, so far, it is difficult for Xiao Zha to steal the title of leading figure born in the 1980s from Zhang Yang.
In fact, Zhang Yang is also considering one thing now, whether to invest in Xiao Zha's Facebook.
He is very clear about the development trajectory of Facebook. In the future, Facebook will become another Internet giant.
Of course, Facebook has not reached its peak because of Xiao Zha’s saucy actions.
However, it is still an Internet giant, and investing at this time is a sure way to make a profit without losing money.
But here comes the question, will Xiao Zha accept his financing?
Zhang Yang is not sure.
Currently, media around the world are comparing the two. Xiao Zha does not lack financial support, and may not accept his financing. This is why Zhang Yang did not invest in Facebook.
But instead of investing in Facebook, Zhang Yang can invest in other Internet companies.
In fact, he has invested in many Internet companies, and he is confident that these companies will bring Zhang Yang a tenfold or even a hundredfold return rate in the future.
It's just that no one knows.
"Well, we need to continue to expand ten workshops." After finishing speaking, Lu Fei looked at Zhang Yang and wondered if ten would be enough.
Zhang Yang thought for a moment, shook his head, and made a twenty sign.
My layout is still too small. How can it be done with ten workshops?
Twenty is the minimum, and we need to acquire workshops elsewhere, otherwise it won’t be enough.
At present, the products that Huifeng has found OEMs are on par with those of garment factories. In other words, Huifeng needs to at least double its production volume.
This is still now.
With the rapid expansion of Huifeng Supermarket, and after entering the Beijing-Tianjin-Hebei region, sales will definitely increase dramatically, which requires continued expansion of production.
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Of course, what Zhang Yang means is to acquire a large clothing factory near Beijing, Tianjin and Hebei for production, which can also save a lot of labor and transportation costs.
Although Huifeng is also engaged in the logistics industry, every penny you can save is a penny.
Giving every penny saved to consumers has always been Zhang Yang's purpose.
Only in this way can Huifeng Supermarket be able to surpass Wal-Mart, because Wal-Mart does the same thing.
Why can Huifeng Supermarket compete with anyone, even Carrefour, but they are powerless against Wal-Mart?
It's really powerless.
Walmart is no match for Huifeng Supermarket. No matter how much you lower the price, they can afford it.
Even if they don't follow up, they still have the confidence.
Wal-Mart has formed an inherent concept in people's minds. The prices are cheap, very cheap.
Once this concept is formed, it is difficult to break, even by Huifeng Supermarket.
Therefore, what Huifeng needs to do now is to pressure costs and give every profit to consumers. Only in this way can it have a chance to surpass Wal-Mart.
To be honest, although Zhang Yang also values Carrefour, it is not enough to scare him, but Wal-Mart can.
It is imperative to reduce costs. Although they have reduced costs to the extreme, it is not enough.
Next, not only the clothing factory will be expanded, but the small food city will also be expanded.
Zhang Yang planned to let those guys open a branch factory before, but because of the last incident, he figured it out and couldn't let these greedy guys in again, otherwise their greed would only get deeper and deeper.
And Zhang Yang doesn't want the terminal to be controlled by others.
If these guys collectively run out of goods at Huifeng Supermarket, it will be a fatal problem.
So this time, Zhang Yang plans to invest internally to build a small food city.
There must be a small food city in Beijing, Tianjin and Hebei. It is best to choose a place with cheap land price, so the imperial capital was the first to be passed, and the same was true for Tjin. Relatively speaking, HD was more in line with his requirements because of the low land price.
Not to mention, you can also reach the surrounding area.
Mountains, Lu provinces, and rivers can all be accessed, and a small food city that surpasses Shen City can be built here.
HD and Hebi are relatively good locations, but they are two provinces. Relatively speaking, HD is cheaper than Hebi, so he is very inclined towards HD.
As for transportation, both places are well connected.
Therefore, he will ask Li Ying to go to hd to discuss this matter. I believe the hd government will welcome it. After all, the investment this time will exceed one billion.
An investment of one billion is not small, especially for a city like HD.
As for Hebi, it can be regarded as a foil for HD.
It can't be said to be a foil. If the preferential policies offered by Hebi are higher than those of HD, they will definitely choose Hebi without hesitation.
Of course, it also depends on the discount. In terms of transportation, HD saves some money compared to Hebi. Although it is not much, it adds up to a lot. Wouldn’t it be nice to give these remaining costs to consumers?
Therefore, Zhang Yang still prefers HD.
hd takes one hour and fifty minutes to reach the imperial capital by high-speed rail, while it takes two and a half hours to reach the imperial capital from Hebi.
Don't underestimate this half hour, you can save a lot of transportation costs.
And relatively speaking, HD also has an advantage over Hebi when going to other places.
It seems that everything is going to be put on the agenda, and this kind of thing absolutely cannot wait.
Construction is starting now, and when it is completed, Huifeng Supermarket should be able to expand to these provinces. He is confident about this.
"Wait a minute, let's expand to twenty workshops. Huifeng Supermarket currently needs a lot of products."
Well, after Lu Fei finished speaking, Chi Shangzhi was shocked.
Expand twenty workshops?
They do have the funds, but do they really want to play on such a big scale?
"Boss, have you thought about it?" Chi Shangzhi asked worriedly.
"Well, this is Zhang Yang's idea." Lu Fei moved out of Zhang Yang's mind.
Although Chi Shangzhi is her subordinate, she does not want to have differences with the other party's opinions. The purpose of moving Zhang Yang out is
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The best way before.
Sure enough, after hearing Zhang Yang's request to do this, Chi Shangzhi quickly said: "Okay boss, I'll make arrangements right away."
Chi Shangzhi had unconditional trust in Zhang Yang, and no one knew better than Zhang Yang how many products Huifeng Supermarket needed.
Huifeng Supermarket is Zhang Yang's first business, how could he not be interested in it?
"By the way, you choose a trustworthy person to go to Yangcheng to buy some clothing factories. The more the better." Lu Fei quickly continued her instructions.
"Boss, are we leaving this province?" Chi Shangzhi immediately became excited when he heard the news.
"Well, it is imperative to go out of this province. Going to Yangcheng to acquire a garment factory is just the first step. You will also enter other areas next. You must be mentally prepared and prepare talents at the same time, so that there will be no one available." Lu Fei
Decided to get a vaccination.
Otherwise this guy won't care.
"Okay boss, don't worry." This time, Chi Shangzhi became even more excited.
It turns out that expanding to Yangcheng is just the first step. It seems that we can flex our muscles.
Sure enough, as long as it is a company under Huifeng, it will not stop here.
Because Zhang Yang's ambition has been clearly revealed, he plans to master the ultimate channel and produce and sell it himself.
Therefore, with the expansion of Huifeng Supermarket, the expansion of clothing factories is also imperative.
This is something that no one can organize.
Sure enough, the boss of Huifeng Group didn't keep him waiting. Has the expansion begun? The first step is Yangcheng...
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