Future Super Intelligent System

Chapter 140 MR Shopping

"Is Mr. Zhang talking about virtual shopping?" Liu Fan is still more concerned about Ali. He also visited Ali's Dharma Academy before, so he knows their general layout and development in artificial intelligence and virtual reality.

In 2016, Ali launched the BUY+VR shopping concept. The promotional video at that time was very high-end, and it also reached cooperation with many shopping malls, so that everyone can see that they can go shopping without leaving home. The new era of shopping malls really excited everyone at that time.

However, BUY+ has a lot of thunder and rain, and it didn’t take long after it was launched. At that time, Ali was just as eager to seize the virtual reality market as Google and Microsoft at that time, eager to find a larger virtual reality application channel, but once it really reached the application layer. Various technical problems were found, and it could not be realized at all.

In the next few years, Ali was relatively high-profile in the development of artificial intelligence, but it has always been relatively low-key in virtual reality technology. On the 2018 Double Eleven, there was another wave of BUY+ concepts, but the results were still not satisfactory.

When virtual reality was mentioned at this time, Liu Fan speculated that it might be that Ali had made new progress in virtual reality technology.

Unsurprisingly, Xiaoyaozi nodded, "Yes, but this time we are no longer pursuing VR shopping, but MR shopping."

In the category of virtual reality, AR is VR, and VR is MR. Simply put, AR is a virtual world, VR is the combination of the real world and the virtual world, and MR is the fusion of the real world and the virtual world.

Therefore, the picture shown by MR technology is the most real.

"How does Zhang always want to cooperate with us?"

"I know that Wood Dragon Technology has been researching virtual reality for many years, so Mr. Liu must know that there are several major problems in the development of virtual reality, such as algorithm technology, hardware equipment, information processing speed and application ecology.

Now our GM laboratory has made a huge breakthrough in algorithm technology, and Microsoft has gradually come to the fore in terms of hardware equipment. The main equipment we will use this time includes the latest generation of Microsoft Hololens. Mr. Liu should know that the performance of the latest generation of Hololens was very good some time ago. excellent.

As for the application ecology, we have now signed cooperation intentions with more than 3000+ companies and 7000+ platforms. Our MR technology will use shopping as a breakthrough, and we will create more applications in the future.

So when it comes to this, Mr. Liu should already understand what I mean. This time I came to you to solve the problem of information processing speed. In the 5G era, the speed of information processing is mainly two key factors. One is processor, and the second is artificial intelligence. "

"I understand." Liu Fan nodded, "But like you said, we are also studying virtual reality."

Liu Fan didn't stop here, and the two looked at each other tacitly. For a while, the air was inexplicably quiet. After a few seconds, Liu Fan continued, "We don't intend to only provide technology when researching virtual reality technology, we want to be an application layer , In this way, it seems that we are competitors?"

Xiaoyaozi leaned forward unconsciously, "Then from which angle is Mr. Liu going to break through?"

"entertainment."

Xiaoyaozi Mi squinted his eyes, and immediately understood the deep meaning, "You want to establish a standard?"

Liu Fan nodded without hesitation.

With the development of virtual reality to the present, everyone can find a phenomenon that everyone will give priority to application experiments on the entertainment side. Why?

Because the applications involved in entertainment are the most extensive but also the easiest to implement, and whoever wins this huge application market can easily give birth to a standard.

Take movies as an example. When virtual reality technology matures, first of all, movie theaters will definitely be equipped with hardware equipment, and everyone will naturally switch from the current 3D movie era to the virtual reality movie era.

The same is true for people who watch movies at home, go to video sites to choose favorite movies,

Choose VR playback or MR playback, and then wear the device, you can watch a virtual reality movie at home.

Then games, concerts, sports, etc. are all the same. In fact, the carrier will not change, the movie theater will not close down, and the video website will not close down, but this technology will change everyone’s entertainment habits, just like we used to only watch 2D movies are now the same as 3D movies.

If you want to realize a large-scale application of virtual reality technology, you must first solve the technical problems, and then you must solve the problem of equipment prices. Now virtual reality technology is actually easy to use and it is okay, but one reason why it cannot be promoted is that the equipment is too expensive. Even if movie theaters could afford it, it would be unrealistic for every household to buy consumer equipment.

Another key factor is that there is no application, because the development of technology must have a process, and the development of virtual reality is the same, just like we can only watch black and white TV at first, but at least we can experience that era, but now Although virtual reality technology can meet certain needs, there are not so many applications at all, and then it is a vicious circle. The technology is mediocre, the applications are few, and the equipment is expensive. How can this thing be promoted.

But because of the current state of the market, if there is a company that can break this vicious cycle and create a virtuous cycle of mature technology, application blowout, and equipment prices, then countless industries that do not want to be abandoned by the times will naturally flood into this company. Enterprises, at this time, this enterprise will naturally be able to establish standards, because everyone needs to be compatible with it and access it smoothly.

After understanding Liu Fan's thoughts, Xiaoyaozi said, "It is undeniable that it is impossible for companies engaged in virtual reality not to want to fight for the right to formulate standards, so we are indeed competitors.

But although our direction is the same, our methods are different. If we want to establish standards in shopping, we rely on being the only one. If you want to establish standards in entertainment, you rely on number one. These are two completely different ideas, but Obviously, being the first in this market is more likely to become the standard than being the only one.

But at the same time, being the first will be more difficult than being the only one, so this is a matter of choice, but thinking about it from another perspective, if Mulong Technology really wants to start with entertainment, I think our cooperation can be more in-depth, because in this way First, we can work together from two directions, not better. "

Liu Fan smiled, and what Xiaoyaozi said hit his heart, "It is indeed a good thing for us to work together, but the problem is that there is another opponent mixed in our cooperation."

Xiaoyaozi instantly understood Liu Fan's meaning, but his expression looked a little helpless, "You are talking about Microsoft, but in terms of hardware, only Microsoft can match the latest technology."

"That's not necessarily true." Liu Fan smiled meaningfully, "If Mr. Zhang is free, please visit our virtual reality department..."

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