Game Design: Is it possible? CaiGou

The next day, the sky was clear and the air was clear.

Taiping Road was filled with joy.

On the first day of "Pokémon GO"'s release, although various data have not yet been released, it can be seen from the fact that yesterday's scarf ranked among the top ten most searched items - a glimpse of Leopard.

After all, social media attention is also one of the factors that measure the popularity of mobile games.

Office lobby.

Staff from all major teams gathered together in twos and threes, whispering.

"The general is truly a god!"

"Yeah... just a little bit of action has reached the limit of the gaming industry!"

"The Renzhi team has made great achievements now, won't the project bonuses be packed in sacks?"

"What's the use of envy? Let's do a good job in the project at hand, and it will be no worse than other teams!"

"This makes sense. After all, General Tiangong's game plan is a golden signature in the current game industry!"

While everyone was having a heated discussion, they looked up from time to time towards the small conference room at the end of the corridor.

Just now, all the top executives were called in by Wolong Wu Xiu to hold a daily Taiping Dao meeting.

Taiping Road, small conference room.

Fei Yangyang, Zhong Chu, Wu Xiu, the five-person team trapped in the camp, all took their seats.

The faces of the five people trapped in the camp could not hide their joy. After all, being able to participate in the Taiping Dao high-level meeting not only meant that they were the project leaders, but also represented that they were the core of the Taiping Dao core.

Although the five-person group that was trapped in the camp had participated in several meetings as team leaders before, this was the first meeting they attended after officially deciding on their nickname, so their feelings were naturally different.

Old God Cai Gou sat at the top and said, "Report it!"

"yes!"

Zhu Ping'an stood up, straightened his back, and couldn't hide the joy in his brows. He knew all the data very well. He didn't even need to look at the folder and directly reported the report:

"Pokémon GO's downloads on the first day of release: it topped the rankings of major app stores. The current cumulative downloads have exceeded 10 million, the number of daily active users on the first day reached 8 million, and the average game time is 52.4 minutes. …”

To judge whether a mobile game is popular or not, multiple aspects of data and information need to be considered comprehensively.

Zhu Ping An conducts comprehensive and three-dimensional reports from multiple dimensions such as download volume, number of active users, user retention rate, game duration, social media attention, income, word-of-mouth and evaluation.

After a long while, Zhu Ping'an finished his report. Cai Gou nodded with satisfaction and said:

"Taipingdao is involved in mobile games for the first time. "Pokémon GO" is a brand-new theme that combines augmented reality technology with sports gamification. It is also the first time for us to try to try something new. Please keep an eye on it with your team to avoid it." Something went wrong.”

"Hey, I know!"

Zhu Pingan was so excited that he subconsciously spoke with his hometown accent when answering.

Cai Gou didn't pay attention to Zhu Pingan's accent. After all, "Pokémon GO" was so popular. As the direct person in charge of the project, Zhu Pingan was inevitably excited. He continued:

"This weekend, the general level of players has reached level five, and they can choose to join their respective camps. At that time, the battle for gyms will be the highlight. The first national Sunday event of "Pokémon GO" must be grand and exciting. Know."

"Everyone knows it?" Zhu Ping'an looked troubled, and with the mentality of asking if you don't understand, he said: "Brother Dog, what do you mean by "Everyone knows it?" What's wrong with the previous plan? Where?"

"Well..." Cai Gou crossed his hands and put his chin on his hands, and spoke slowly:

"The gym battle alone is too monotonous and can only attract some players who like PVP. Let's create a themed event. The tentative name of the event is - Time and Space Rift."

"Pokémon that appear in limited areas will have the opportunity to appear randomly around the world through time and space rifts. Please provide the specific regulations."

It is said that the game industry is good at drawing cakes, but my dog ​​brother does not draw cakes, but directly feeds the cakes to the players' mouths. He quickly agreed and made it the focus of his work at this stage.

As the meeting continued, Fei Yangyang and the Aurora team successively reported on the project progress of the rhythm master, Rock Smith.

Cai Gou instructed at the meeting: "Although the Music Special Game Festival is only the most elementary event, it is very important to the development of the game industry in Sichuan Province. You must keep a close eye on it."

Fei Yangyang was impatient and interrupted: "Brother Dog, I heard that this event will be rescheduled this year..."

Cai Gou didn't wait for Fei Yangyang to finish what he said, and immediately raised his hand to interrupt: "It's nothing to do with the eight characters... don't make it known to everyone!"

"But..." At this point, Cai Gou said in a low voice: "You just need to know what's going on. The better our performance at the Music Special Game Festival, the more secure this will be."

We are all foxes for thousands of years. Who can't understand the sharpness in these words?

Everyone immediately understood the importance of the music-specific game festival in a certain sense.

Its importance lies not in the scale of the event, but in the fact that it concerns Cai Gou on Taiping Road.

Everyone was very attentive to their respective projects. This is Taipingdao's consistent tradition. After hearing the gossip, Zhong Chu and Fei Yangyang even patted their chests and promised that they would never make mistakes. They would strictly abide by the quality control and strive to make the project better. This is true.

At the end of the meeting, the five-person team from the trapped camp sent Li Xiang, the most eloquent person in the group, to stand up and report on the progress of the Taiping Road simulated flight project.

This game seems to be a hard-core real-life flight game, but it is obviously different from the digital combat simulation world.

Taipingdao Flight Simulator is a pilot flight simulation game, while Digital Combat Simulator World is an air combat game.

In addition, the Taiping Dao simulated flight was their first big project, so they were inevitably a little nervous. Even Li Xiang, who was the most eloquent among the five trapped in the camp, reported in front of Cai Gou at the Taiping Dao high-level meeting. bar.

However, Cai Gou didn't care and only extracted the most important information to absorb. After listening to the report, Cai Gou nodded and said:

"After all, this is your first time working on such a large project, and the current progress is already very good. This game is not rushed. Taipingdao flight simulation is the premise of the signature of the civil aviation cooperative enterprise, so you should work on it carefully."

Later, Cai Gou gave a full lecture, pointing out several shortcomings of the Taipingdao flight simulation, as well as various experiences of Yellow Turban Studio in making games so far.

The five-person group trapped in the camp, as if they had found a treasure, fell in love with Cai Gou.

End of the meeting.

Cai Gou stretched out in his seat, raised his head to Wu Xiu and said:

"The results of "Pokémon GO" on the first day are gratifying. I invite the whole company to afternoon tea. We will pick a time recently to do a wave of team building and celebrate together."

Wu Xiu quickly said yes.

Soon after the meeting, the employees in the office lobby saw the news announced on the intranet, the first-day results of "Pokémon GO", the general invited afternoon tea, and team building during the workday.

"Oh yeah!"

"General, I love you so much!"

"Get out, the general belongs to everyone!"

"General, my family belongs to Chen Qiao! Let's follow the story, shall we?"

The office hall was filled with laughter, joy and peace.

As "Pokémon GO" has been on the shelves for a long time, the number of players has shown fission growth, and its influence among the player groups has continued to expand.

Originally, the two people's catchphrase when meeting was nothing more than - Have you eaten?

Now when the two meet, their catchphrase becomes - Have you played?

The influence of "Pokémon GO" is evident!

Game Paradise official website, designer section.

Game designers from all over the world gathered together to conduct in-depth research on Ring Fit Adventure and the popularity of "Pokémon GO", and regarded it as a masterpiece of sports games and an example for learning.

Game associations in various places have also held sports game seminars to carefully analyze and study the differences and similarities between the two games.

As Cai Gou's personally recognized younger brother, Chu Yun immediately published a review on the [Game Hot Point] channel after experiencing the specific gameplay of "Pokémon GO".

[Game Hot Point]: Taipingdao, which has always been known for its playability and durability, did not disappoint this time. "Pokémon GO" combines virtuality and reality this time, which is really fun.

The embedding of AR technology allows the combination of Pokémon and real scenes, coupled with excellent Pokémon modeling, allowing players to be immersed in the scene. The process of capturing Pokémon is also full of surprises. Pokémon appear in the range. The vibration inside also makes people tremble all over, making them excited.

"Pokémon GO" meets people's various needs for collection, exploration, upgrading and even socializing. At the same time, the operation of the game is simple and convenient. Almost anyone can start playing without any learning threshold.

"Pokémon GO" has undoubtedly achieved the universalization of sports games under the instructions of the National Fitness Plan Symposium and under the slogan of sports gamification.

In this review, Chu Yun did not say a bad word about "Pokémon GO". The whole article was full of rainbow farts. However, players who read the review felt that what Chu Yun said was reasonable.

After all, every player has a weighing scale in their mind. They are the ones who have the most say whether the game is fun or not.

Don't you care about this game?

What are you talking about?

Bragging?

The popularity of "Pokémon GO" among the people and its impact on the national movement were unexpected even by the officials.

The upper management specially praised the Game Office of the Cultural and Entertainment Office for this, especially Liu Shu.

Liu Shu was smiling like a Maitreya Buddha these days, and the entire gaming office of the Entertainment Office was filled with laughter.

"What a boy, I didn't expect it, I really didn't expect it!" Liu Shu exclaimed while looking at the various news about "Pokémon GO":

"I thought Ring Fit Adventure was already his trump card, but I didn't expect that this guy's ultimate trick turned out to be Pokémon GO?"

“Nationalization, a problem that other industries are worried about, was unexpectedly overcome by our gaming industry’s Taipingdao!”

Secretary Wang Hao said with a smile: "Let me see, Cai Gou is your lucky general."

He detailed Cai Gou's contributions along the way, as well as Cai Gou's outstanding achievements in cooperation with all parties at the two symposiums and even at the official level.

Hearing this, Liu Shu was deeply convinced. He turned his head and said with a half-smile, "You kid, your words are particularly secretive today...but what you said makes sense."

"Director, I am also inspired by this..."

"Yes, I came from a feeling..." Liu Shu pondered:

"The publicity channels we have in hand have been fully activated, and the official intention is to give more publicity resources to "Pokémon GO". High achievements must be rewarded, but how to pay for this is a problem."

If this were placed in ancient times, Cai Gou would have had a certain sense of superiority over his master but no rewards, which really put Liu Shu in a difficult position for a while.

Wang Hao answered the question at the right time: "This year is the year of the Sichuan Game Association's reelection. Before get off work yesterday, President Chu compiled a list of recommendations for vice presidents, including..."

Having said this, Wang Hao can be regarded as doing his best for Cai Gou, his friend. Liu Shu naturally understood what Wang Hao meant. After thinking about it carefully, he nodded and said:

"It's a way. But there's no rush. The new session will be at the end of the year. Let's wait until he's finished with the music-specific game festival."

It is said that the smile in this world is constant. The smile never disappears, it just moves from one person's face to another.

At this moment, Cai Gou, the world and the earth are working together, the spring breeze is proud of the horse's hoofs, and a smile is always on his face. At the same time, Zheng Jingming, the person in charge of the Penguin Game Platform, has a sad look on his face.

The application for this year's game festival failed. Not to mention once again, Cai Gou, a music-specific game festival in Sichuan Province, has joined.

After the national fitness plan symposium, Taipingdao took the lead in shouting the sports gamification slogan and launched the fitness ring adventure "Pokémon GO", which made the entire gaming circle witness what Taipingdao produced must be a high-quality product. .

The market share of the gaming industry is just that big. If Taipingdao takes one more bite, others will have to take one less bite.

What's more... Taipingdao's appetite is like a glutton, and he can eat more than one bite.

After thinking about it, Zheng Jingming made a decision. He opened the buttons of his suit and said to his secretary: "Contact the Pokémon Copyright Company in advance and help me buy the nearest ticket to Tokyo today. Hurry!"

That afternoon, Zheng Jingming flew to Tokyo. It was not yet known what he wanted, but what he did might not be a good thing for Cai Gou.

now……

Streets, alleys, parks, botanical gardens, museums, science and technology museums, places of interest, and landmarks in various cities all have players wandering around, just to catch rare Pokémon.

But even so, everyone always feels that something is missing?

That night, the Yellow Turban Army and the Reformists updated their scarves and released a short film——

[Are you addicted to "Pokémon GO"? 】

Only then did everyone suddenly realize!

oh!

It turns out that there is a lack of player activity!

Are you addicted to Pokémon GO?

Listen to this name!

It sounds abstract at first glance!

Players happily clicked to watch the short video.

University campus.

Cheese Snow Leopard was wandering around aimlessly with his cell phone, but Magic Red stopped him and asked, "Let's go, let's go to the cafeteria to eat?"

Seeing this, Cheese Snow Leopard put the phone in his trouser pocket in a panic.

Magic Red asked: "What's wrong?"

"Nothing, aren't you going to eat? Let's go?"

Magic Red didn't believe in evil, so she took out her phone after a fight, and the words "Pokémon GO" were clearly listed on the screen.

Magic Red said in disbelief: "Are you infected with "Pokémon GO"? Don't you know what happens to people who play "Pokémon GO"?!"

The Cheese Snow Leopard stood there obediently and said nothing.

Magic Red said impassionedly: "Senior upstairs, he started playing "Pokémon GO" on the day it was released. For five days, he has already worn out his meniscus. Do you know?"

"Surrender yourself to the instructor. The instructor will definitely find a way! Let's go, let's go!"

Cheese Snow Leopard struggled to break free and said angrily:

"It's too late! My knee's meniscus is worn out too!"

The background music suddenly became louder, and the two of them looked at each other speechless, only crying a thousand lines.

After watching the short film, the comment section was extremely lively——

"This is an old drama!"

"Abstract, too abstract!"

"Hahahaha, you are indeed a reformer, they are just playing with abstraction!"

"If you act like this, I won't be sleepy! As we all know, the Pokémon series is translated as Pokémon, so——"

"The spirit is activated!"

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