Game Development Giant
Chapter 342: Sega’s Handheld Mobile Phone Progress
Sega has also been developing handheld mobile phones in the past six months, and Hayao Nakayama's requirements are very high, very high.
The first release of the 16-bit machine and its good momentum boosted his confidence and made him feel that they could produce products that were far better than their competitors. Compared with the 16-bit machine, the eight-bit machine was better On the machine, advanced technology can always bring great advantages, whether in terms of game quality, player reviews, or comparative sales over the same period.
Regarding the production of handheld mobile phones, Nakayama Hayao also thinks so.
They are both game consoles, why can't we use the same analogy? The key point is that Gameboy is very well made. Basically, it is very difficult to do better than them at this cost and price. Moreover, if you want to use 16-bit on a handheld machine, If it is a display chip, the price will be very expensive. The most important thing is that it cannot be made so small.
Portability was the most important thing Hayao Nakayama saw from Mars Entertainment’s handheld gameboy, so in order to ensure portability, he finally gave up the idea of a 16-bit chip.
Finally, Hayao Nakayama and the staff of the R\u0026D team may be the only one that can clearly lead Mars Entertainment, which is the color screen.
Color is actually a very good way. In the eyes of Hayao Nakayama, the advantages and competitiveness of color handheld consoles compared to black and white handheld consoles are even greater than 16-bit consoles versus 8-bit consoles, similar to color TVs versus black and white TVs. This advantage will be unparalleled in its appeal to players. Therefore, almost as soon as he thought of this, Hayao Nakayama gave the development team a fatal order regarding the development of handheld mobile phones. It must be done. A suitable handheld phone with a color screen belongs to Sega.
but……
When I think about my mobile phone plan. Nakayama Hayao felt as if he had eaten a meal, because half a year had passed, and their development team's development of the handheld mobile phone was still only in the sketch design stage. The reason was very simple. What they designed was basically done. It can't last as long as the Gameboy, which is so lightweight.
Moreover, it is not easy to achieve battery life. Color screens consume far more battery than black and white screens.
Recharging the battery multiple times is not difficult for Sega. This technology is now developing well. When they followed Nintendo's GW, they only made the world's first commercial rechargeable battery. Now many manufacturers of this kind of battery can do it, and the technology requires Far better than them, so they may not need to worry about this aspect.
This is just their idea during research and development. They have not conducted actual research. When designing the drawings, they got samples provided by several battery companies. They conducted dozens of tests and found that no matter which company’s commonly sold batteries, they could not last as long as the Gameboy. And the battery life of the color-screen handheld phone they are going to make is likely to be only one-third, or even one-fourth, of the Gameboy.
Of course, it is impossible to design such a product as a formal design product. But after thinking about it for several months, I haven't found any better solution for battery life. This also makes Hayao Nakayama a little worried about this matter. Fortunately, the sales of md consoles during the Christmas period were good. According to reports from various places, it is not clear that it has any advantages over Mars Entertainment in the Japanese market.
But in the North American market, this time our 16-bit console almost achieved a complete victory.
Needless to say, Nintendo is originally a weak player in the North American market. Even in the North American market, Mars Entertainment, which is almost dominating the world, suffered a huge defeat in front of itself. This made Nakayama Hayao extremely excited. Even on Christmas, he left. With New Year's Day still a few days away, Hayao Nakayama decided to spend his own money to invite the entire company to a celebration dinner.
Come celebrate the success of Sega V.
This is something that has never happened since the release of the fifth generation of Sega.
However, Nakayama Hayao also knows that the reason why he is able to take first place among the three companies in this year's Christmas season, and is still leading by a large margin so far, is all due to his own technical advantages. Today's players, if they want to play 16 bit console games, then they have no choice but to buy their md game console.
"Let's see how Mars Entertainment's gameboy fares at Christmas."
Sighing, Hayao Nakayama temporarily put away his thoughts about the handheld phone. Although the gameboy, which was launched in the second half of the year, sold very well during this period, many of them were natural reactions when a new product was just launched. A lot of interesting players were able to do this when it was first released, but then as time went by, it was hard to say.
For example, when Nintendo's GW was first released, it was very popular for a while. Even Sega couldn't help but want to make a similar game to get a piece of the pie. However, it didn't stay popular for long, not even a year. It has disappeared, and it remains to be seen whether the handheld mobile phone can really become popular this time.
"that's all."
After thinking for a while, Nakayama Hayao felt that he had nothing more to say, so he waved his hand and asked his assistant to go out.
Mars Entertainment has great credit for gameboy, from top to bottom, because in less than half a year after gameboy was launched, sales have been so hot, and players are so enthusiastic about gameboy. The reviews are also very high. In addition, this time there is a game where Jester himself is the author to boost Gameboy sales.
How could all this be possible? Gameboy will kill everyone during Christmas.
Coupled with its portability, fun, and convenience of playing games anytime and anywhere, gameboy will undoubtedly become the best Christmas gift.
Their more than a dozen flagship stores in the United States receive at least a thousand inquiries every day about whether there will be news about the release of Gameboy during the Christmas period. After receiving a positive answer from Mars Entertainment, they were excited. His feelings can be clearly heard even over the phone.
Pokemon's release date is Christmas Day.
December 24th is the traditional Christmas Eve in European and American families. However, even in the cold winter, in front of the flagship store of Mars Entertainment in many North American cities, after dinner, Long queues began to form one after another. You must know that this queue has to wait all night. It would be better if it was summer, but now it is a cold winter. The temperature at night is minus five or six degrees, which has just fallen. A heavy snowfall.
Such perseverance is also admirable.
After Jester got the report about this from the staff of the flagship store, he immediately felt that this should be an opportunity. Of course, it cannot be released in advance. If it is said to be December 25th, then it must be December 25th. On the 25th of September, what Jester did was to leave a few employees in each flagship store that was going to be launched, and selected a large number of coffee and blankets from the company's inventory that had been planned to be donated to charity in the name of the company.
Free distribution to players who stayed up late and queued up just to buy their games as soon as possible.
Of course, Jester did this for no reason. He immediately contacted ABC TV station and prepared to provide ABC TV station with a special news. What was the content of the news? Naturally, it was Mars Entertainment. On Christmas Eve, he took the initiative to provide the third news to ABC TV station. There are players who buy the game all at once and stay up all night waiting in line. Is this hype? Of course it is, but do players get the benefits? Of course I got it.
Therefore, Jester is naturally at ease with the hype.
Sure enough, that night, the players who lined up in front of more than a dozen flagship stores of Mars Entertainment cheered even more after knowing that Mars Entertainment would proactively provide them with warm blankets and as much hot coffee as they wanted.
Because of the time difference, while Americans were still waiting in line and staying up late to buy "Pokemon", the game was officially released in Japan.
As for the release format of "Pokemon", Jester made full reference to the one played by Nintendo in later generations. Of course, because it is the first game, it will definitely not be as unscrupulous and full of complaints as Nintendo did, which is different from the original "Pokemon" in history. Like "Pokemon", this time "Pokemon" produced by Jester is also divided into two versions, one is "Pokemon Red" and the other is "Pokemon Blue".
There are not many essential differences between the red and blue versions in terms of game content, except in terms of the Pokemon that can be tamed. Each version has more than a dozen different ones, and in Jie Under Ste's suggestion, the development team also made many crazy settings for the game's gameplay that players, especially collectors, like.
There are a few particularly rare and powerful mythical beasts that can only be obtained by connecting the red version and the blue version.
Even some hidden plots are set up in this way. Only when online, and must be in different versions, and in specific locations, can punishments be imposed. In these hidden plots, not only do you have the opportunity to encounter rare pockets Monsters also have the opportunity to get some very rare props, such as the Master Ball, which is necessary to capture Pokemon at the level of mythical beasts. (To be continued...)
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