Game Development Giant

"In addition, there is another point that is extremely important. ±≦Ding±≦Point±≦Xiao±≦ said,"

Jester licked his lips.

"If you can't get passion, happiness, and achievements in game development, then don't force yourself and give up. Believe me, if you can't please yourself with a game, don't try to please others."

"Of course, don't take game development too seriously, because for most people, it is just a boring and extremely boring job."

These words made Mike, Mowaimi and the three of them a little frightened, but when he said this, Jester's voice suddenly changed, and his tone became much gentler, as if their brother was chatting with them every day: " Do you have any experience in developing games? Games on Apple are also acceptable."

Mike Mowaimi has not. Although he had his first Apple computer a long time ago and his gaming experience also started with an Apple computer, so far he has not touched an Apple computer for a long time. Not that Because Apple computers are not good, in fact, for now, Apple II or Apple Macintosh computers are absolutely sufficient for daily use.

But there is one drawback, that is, Mars Entertainment has never released games for Apple computers.

In this regard, many Apple players have complained, stating that they have been discriminated against. In the past, Mars Entertainment did not make PC games, but now they have developed PC games, but why can't they also produce an Apple version?

The reply from Mars Entertainment was very controversial. They openly mocked Apple users, calling them the one percent choice, and explained that if you want to get the best experience, why should you choose to be the one percent? one.

This makes Apple users extremely dissatisfied, you know, as everyone knows. Apple is famous for its cheapness. It makes its products cheap through strict performance and occupies many low-end markets by relying on cheapness. Mars Entertainment’s provocative behavior towards Apple users is even called a A kind of discrimination against low-end users and a small number of users.

In this regard, there are rumors that this reply was given by Jester personally to the external department of Mars Entertainment, and many people believe this. Jester had a tense relationship with Jobs because of issues with Lucas' Pixar Studio. Although Jobs has now been kicked out by Apple, Jester still hates Apple.

Jobs refused to admit this. He believed that Jester's character was of low quality and had nothing to do with Pixar. Moreover, he had already discussed Pixar with Lucas, and there was no way that he had any interference. If there is really a meddling in the matter. Then it was Jester who intervened, not him at all.

However, the current Pixar has not exploded into a second spring in the hands of Jobs. These studios, composed of the best animators in the United States, are very enthusiastic about pure 3D animation. However, developing pure 3D animation is not a simple matter. The biggest difficulty is that a large amount of money is required.

Jobs was not afraid of investing money, but what he didn't expect was that he would need to invest so much money. More importantly, this is a bottomless pit that wants to feed all of America. Even the most talented animation talents in the world are in a bottomless pit, and there is absolutely no profit in sight in a short period of time.

Jobs knew that Pixar would bring him huge profits in the future, but he couldn't see where that day would be.

In fact, he already regretted that he had forced himself to rely on his personal relationship with Lucas to snatch Pixar from Jester. This was a hot potato. It would be a pity to throw it away, but it would be better not to throw it away. Extremely annoying.

Among the three people, only Steve Stanwich raised his hand.

Jester nodded and asked him to introduce his development experience, but Steve Stanwich did not refuse. After getting Jester's permission, he talked about his game development experience, In fact, like many Americans who had a strong interest in programming during this period, Stanwich developed a strong interest in this thing when he first came into contact with computers when he was in middle school.

Before, Steve Stanwich was the school's verbal arithmetic expert. He could easily calculate the addition and subtraction of seven three-digit numbers in six seconds, which was even faster than others using a calculator. It was faster, and much more accurate, which he was proud of.

But later, the school purchased several Apple computers, and Steve Stanwich suddenly discovered during a computer class that this computer could calculate much faster than him.

Moreover, he could only quickly calculate addition and subtraction orally, but the computer in front of him, called Apple, could even calculate multiplication and division with ease. He didn't know how many times it was beyond him. This made him full of enthusiasm for computers. curious.

Later, on his birthday, he got his first computer, an Apple, the cheapest at the time.

Immediately afterwards, he fell into a fanatical hobby for programming - just like most boys at the time, their biggest interest in programming was to write a game they wanted to play. The most popular game at the time It is a dnd-type game that uses punched cards as storage media. Every time you play, you need to bring a large stack of cards with different holes.

Steve Stanwich is no exception. He has only made many such games that run on Apple computers, and they are widely praised in schools.

In college, after he studied programming more deeply, he realized that what he had done before was just an introduction to programming. Now, in his eyes, the games he had spent all his efforts to create were now Those game companies, in front of real games that can be sold for sale, are like the difference between a baby and an adult man.

He also really fell in love with game development through Mars Entertainment, especially "Quake" a few years ago. In Steve Stanwich's eyes, this game is simply a game for all programmers or programming workers. It's like a textbook. It's not an exaggeration to call it a Bible.

As for John Carmack, this person who is not very famous now has also become his idol.

Jester listened quietly to Steve Stanwich's narration, nodding from time to time. When he heard that his idol was John Carmack, he couldn't help but laugh: "Steve, Do you know how old he is?"

Steve Stanwich was stunned by Jester's question. He didn't understand why Jester asked him this question. He answered hesitantly: "Thirty years old?"

After Jester heard his answer, he just smiled and said softly: "Carmack is not yet twenty years old."

After hearing what Jester said about being twenty years old, Steve Stanwich's eyes widened and his mouth opened as if he couldn't believe it.

But Jester's voice quickly followed: "However, John is really a genius. I rarely use this word to call others, but really, John is such a person. He has great knowledge of programming." Understanding is simply different from ordinary people - in Mars Entertainment, it is not that there are no masters in programming, but there is only one John."

While Jester was interviewing interns, a meeting was also going on at Sega of North America's headquarters.

Although Hisao Oguchi is only the marketing director of Sega of America, and the president and vice president of Sega of America were also present at this meeting, the person who presided over the meeting was still Hisao Oguchi. Among the current internal rumors of Sega of America, Japan The headquarters is about to make a decision. Before the financial report for the second quarter of this year, Hisao Oguchi can become the president of Sega of North America and truly take control of Sega of North America.

Although he is now no different from mastering Sega of North America.

"Our strategy proved to be the right one."

At the beginning of the meeting, Hisao Oguchi opened with such a sentence. What he said was roughly correct. It was his strategy to directly reduce the price of MD by fifty dollars and force Mars Entertainment's Dreambox 2 into the palace. It was not because His price reduction gave a huge increase in the sales of MD, but also significantly reduced the sales of Dreambox2 from the side.

This weakening is geometric, at least thirty percent.

Before Hisao Oguchi said in the program that MD would be sold at a price reduction of fifty dollars, market research showed that more than 70% of players were willing to buy the Dreambox 2 console as soon as possible. In other words, the sales volume of Dreambox 2 within three days of its launch was extremely high. Probably more than 1.5 million units.

But in fact, Dreambox 2 has been on sale for three days now. Although today's sales volume has not been announced by Mars Entertainment, according to the calculations of all other statistical agencies, so far, Dreambox 2 has the largest sales volume in the North American market and will not exceed 1.1 million units.

Not only that, with the release of Dreambox 2, the sales of Sega's MD console have also increased at the same time. Although the increase is not very large, it is obvious that there are still many people who prefer it because of the price factor. Mars Entertainment and turned to them.

"But I have to say that Jester's trade-in is a very successful countermeasure."

Hisao Oguchi suddenly mentioned this recent method of Mars Entertainment: "In my previous assumptions, Jester would definitely succumb to our price reduction strategy, but that was only after he paid a painful price, and a large amount of the market was lost to us. After taking over, I didn’t expect that they would use the method of exchanging old items for new ones to easily win over the old players who were originally theirs.”

When talking about this matter, the admiration in Hisao Oguchi's tone was obvious. (To be continued...)