Game Development Giant

"Shit."

Cursing secretly in his heart, Richard Garrett also went to find a towel and wiped his palms.

Then he remembered what he had been thinking about before.

Of course, Richard Garrett also knows that game sales cannot be calculated so simply. Generally speaking, sales in the first few days grow explosively and can account for nearly half of a game's total sales.

However, he also knew such numbers.

Even his most successful game is absolutely impossible to achieve.

When he thought of this, he couldn't help but feel a strong sense of frustration. He felt that he might really fail miserably in this sales comparison.

Of course, it is not without hope.

After all, his games also have a reputation and fans, and he has made this game very carefully compared to the previous one. In addition, this time the matter is so popular, it will definitely increase sales, and maybe it will be able to Let yourself once again increase sales to one million levels.

one million.

This is a game that is out of reach for most PC games.

Even for Jester's so-called minesweeper RPG, Richard Garrett can't absolutely guarantee that it will definitely sell one million. Of course, looking at the current situation, it is very likely to exceed one hundred. All in all.

After all, less than ten hours have passed on the first day, and sales may have reached 200,000 copies.

One million is not a big number.

At this time, Richard Garrett thought about the sales of Jester's two previous PC games. "Quake" was several years old, so he couldn't remember the sales clearly, but "Age of Empires" "But it was only released last Christmas.

He remembered the sales figures clearly.

590,000 on the first day!

Will "Guardian of Rune Stones" be able to sell 590,000 sets this time?

Faced with this idea that suddenly popped up in his mind, even Richard Garrett almost startled himself, and then he quickly pushed the idea out of his mind.

What a joke.

The fact that "Age of Empires" can have such sales is due to how much publicity Mars Entertainment has invested. You know, even Mars Entertainment's most important annual carnival has given him the most important position to promote it, and now all media, whenever they go to Mars Entertainment's carnival.

But they are all proud to report the news about the Mars Entertainment Carnival.

There is no way around this. After all, during that period of time, players were not interested in other things at all. If you reported on other things, no players would pay for it. They only like the news about the Mars Entertainment Carnival, and of course they cannot be all players.

After all, no matter how influential Mars Entertainment is in the industry, it is impossible to occupy 100% of Baidu's share.

However, a share of more than 70 percent is sufficient.

How many media magazines would choose the 30% of the market instead of the 70%? There must be such things, but it is conceivable that there must be only a handful of them.

At this time, there was a knock on Richard Garrett's door.

A young man walked in.

"Boss. We have inquired about the statistical results of the first two batches of "Rune Stone Guardian" from Mars Entertainment." As one of the largest PC game publishers in the world, Wei Zhen will naturally have its own news in Mars Entertainment. Channel, of course, this kind of message channel will not be too advanced.

It cannot be called a commercial espionage.

At most, you can know some information in advance that is no longer a secret within Mars Entertainment. Of course, it will be faster than spreading it to the outside in a normal way, or having Mars Entertainment announce it themselves.

For example, these are around three hours each. The sales volume will be calculated and will not be announced to the outside world.

At most, Mars Entertainment will announce the first day's sales on the second day.

Mars Entertainment has indeed done this before.

Hear the reports from his subordinates. Although Richard Garrett tried his best to suppress his almost uncontrollable mood, he still showed a hint of eagerness. He spoke very quickly: "How much... how much!"

"As of nine o'clock, the number they just calculated was 400,000 copies!"

"Snapped!"

As soon as the young man finished speaking, Richard Garrett slammed the table.

He stood up directly, then fell to the ground, broke into a random cup and kicked it away for a long distance. His face was full of disbelief, maybe because he stood up too suddenly, his brain was The sudden congestion made him feel dizzy, and he reached out to hold the table.

"What did you say!"

Richard Garrett shouted and asked again in an unbelieving tone.

Although his young subordinate stumbled a bit in his answer and looked a little flustered, the numbers he spoke were the same as before.

This young man is also an employee of Weizhen, so he will naturally know that a PC game can sell 400,000 copies in nine hours. What an amazing figure it is. To be honest, even Richard .The best-selling Genesis series from Garrett, the sales volume in the first three days combined was only 400,000 copies.

It took a month and three days for this game to reach one million copies.

Of course, this sales data, whether viewed now or back then, is indeed the best if we exclude Jester's two games that caused an uproar in the industry.

but.

Richard Garrett was really pale this time. He asked repeatedly as if he couldn't believe it: "How could they sell 400,000 copies? How is this possible!" According to his understanding , based on the analysis of the sales curve of game sales over the years, if Mars Entertainment sold 400,000 copies in one day this time, he might only be shocked, but not such a gaffe.

In his opinion, how could an obviously niche RPG game sell so many copies?

If this is a console game, it’s okay. After all, Mars Entertainment’s console game sales have created even more terrifying data, but this is a PC game. As long as it can sell 100,000 copies, it will be considered a best-seller. The market for pc games.

Originally it was just a question asked by Richard Garrett himself.

The young man who had just come in and reported the situation to his boss stopped. This should be his boss asking him a question, so he told his boss everything he heard.

"Actually, after experiencing the hot sales in the first few hours, the sales trend declined for a period of time, but at eight o'clock, they suddenly announced that for one hour, because of the shortage of inventory, for each person purchasing The number of games has been limited, and no one can only buy three game floppy disks... This has not slowed down the growth trend of sales. Instead, many people who only want to buy one have also bought two chapters. Many of them are worried. My friends can’t buy it…”

After such a period of time, Richard Garrett had actually almost digested the news.

Although he still looked a little frightened, his expression was obviously much better than when he just heard the desperate number. He sat back in his chair and listened quietly to what the young man said. After a few minutes of silence, he finally sighed.

"You went out first, I want to be quiet."

The young man also knows why his boss is like this, because it is too far different from his boss's previous prediction. If his opponent can be ten percent better than him, then he can still make the pursuer If you work harder to catch up, then when you only have a fraction of your opponent's, you won't have the slightest intention to catch up, and you will only suffer a complete defeat.

Jester also did not expect that after his purchase restriction was announced, not only did it not slow down the growth trend of sales, but it actually caused the growth trend of sales to surge again.

After all, Jester said so.

Insufficient inventory.

However, only those who purchased it in the first three days will be eligible for the Battle.net test qualification lottery. If all the stocks are sold out this time, who knows when the next batch of goods will arrive? Can the supply be replenished in the first three days? Anyone who has an in-depth understanding of Mars Entertainment knows that this is impossible.

You know, Mars Entertainment’s game cartridges, floppy disks or game consoles are all produced in Asia.

As for Asia, there is an entire Pacific Ocean away from the United States.

Therefore, between ten minutes and twelve o'clock in the morning, all the inventory of "Rune Stone Guardian" in North America was sold out. A total of 660,000 copies of the game were sold out from twelve o'clock in the morning to less than twelve o'clock noon. , a total of twelve hours, and it is not fully released in North America.

It is only sold in second-tier cities and above.

Such a result is enough to make everyone speechless - of course, there are also even more angry players. There are many people who came late. Some players who came early to queue up bought themselves an extra copy. Of course, they are extremely angry. , they asked Mars Entertainment why the inventory was not enough and why they still sent out news about the people who bought in the first three days.

However, Mars Entertainment has no comment on this.

Because at the end of this kind of statement, there will be a sentence. The final interpretation right of this statement belongs to Mars Entertainment. In other words, Mars Entertainment can explain it any way they want, and these players are just complaining about not being able to buy it. Dissatisfaction is just a complaint.

Of course, many people really want the card that comes with the game's floppy disk to draw test qualifications. (To be continued...)