Game Development: I Built a Game Empire
Chapter 35
《The commercial profitability of"Vitality Knight" is what Chen Xu currently needs to consider.
Which one is more suitable to choose?
Just like the profit direction of"Soul Knight", the profit method of"Soul Knight" in the previous life was a hodgepodge.
The game itself is a free system with krypton gold points, such as characters that require krypton gold to purchase, skills that require krypton gold to unlock, and skins that require krypton gold to pay for.
This is also a very normal profit route.
But at the same time, the game itself also inserts advertising revenue. After the player dies in the dungeon, he can choose to be resurrected for free.
The condition is that after completing the level, if you want to obtain the resources for that level, you must watch the advertisement once.
Generally speaking, these two profit points are basically separate.
But Soul Knight brings it all together.
Of course, the main reason is because the upper limit of krypton gold in"Soul Knight" is very low.
Compared with other games that easily earn 648 krypton gold points, the krypton gold points of"Soul Knight" can be said to be very low.
To put it simply,"Soul Knight" adopts a small profit but quick turnover plan.
However, in the previous life of"Soul Knight", the early profits were not as high as expected, and it was not a problem with the quality of the game.
It's about operating services and dealing with third parties.
The first is that the game itself is almost an encrypted program, which means that any modifier can modify the game resources.
To put it simply, it is the so-called plug-in and cracked version.
Another point is the service of the game itself. There is no cloud save, and players may even have money not received after recharging.
Or after purchasing a character, the next time you log in, the character you spent money on is gone due to a problem with the save.
These are also the main reasons that limit the profitability of"Soul Knight".
Because of this third-party factor, the game itself has nearly 10 million levels of activity.
But it cannot be effectively converted into a paying user, so the simplest way to make money is adopted in the game.
That is profit from ad clicks.
For Chen Xu, these are all issues that can be changed.
The first is the issue of plug-ins and cracked versions.
Plug-ins have not completely disappeared, but compared to the previous life, it can be said that the environment is much better.
As for the cracked version, the intellectual property laws in this world are quite complete.
Moreover, the game itself is produced through the official game editor, which also leads to a space where piracy does not exist at all.
Chen Xu thought about it and finally decided on the profit method of"Vitality Knight".
It adopts the free-to-use model with in-app purchases.
The content of the game levels itself can be played for free, but for some special professions, players still need to choose krypton gold to unlock them, just like in previous lives.
Of course, a large number of characters can also be obtained through playing in the game.
As for the original way of earning money by watching advertisements, Chen Xu gave up.
Mainly because the way of watching advertisements still has a lot of impact on the player's gaming experience.
The most important reason for adopting this profit method is that Chen Xu is familiar with it.
Secondly,"Soul Knight" is responsible for providing cash milk for Fengyun Games.
The core gameplay of Roguelike can be simply put into three words.
Freshness.
Every time you come back after death, what kind of talents can you get in the game and what kind of guns can you get in this game.
Also, after unlocking a new character, what kind of skills does it have, and how does it perform in dungeon levels when paired with firearms.
These are the core experiences of Roguelike.
This is the main point of profit of"Soul Knight".
Can"Soul Knight" be played and completed without purchasing characters? able!
There is no doubt about this.
But if you want to experience fresh content, you need to purchase new content.
Just like other mobile games, players must spend money at a certain stage to improve their combat effectiveness before they can experience the game content.
In fact,"Soul Knight" is more like purchasing DLC for stand-alone content.
Of course, you need to carefully consider the price.
And Chen Xu is not prepared to be like the previous"Vitality Knight", where the second skills of some professions still require krypton gold to unlock.
This piece can be unlocked by using in-game gold coins to reach a certain level.
Moreover, in its early stages,"Soul Knight" also had in-depth content and insufficient development content.
This kind of second skill that allows players to earn gold coins and unlock professions also adds potential depth and development content to the game from a certain perspective.
After deciding on the game's profit model, Chen Xu continued to improve the game's overall framework.
Including the game's combat system and other frameworks.
Different from ordinary Roguelikes, it has been decided that"Soul Knight" will be a free plus in-app purchase profit model.
Then it is destined that this game must pay more attention to the subsequent retention rate.
This is closely related to the profitability of"Soul Knight".
Therefore, light development attributes should also be added to the game.
This was also done in the previous life of"Soul Knight", including the upgrading of characters, the creation of blueprint equipment, and the garden system.
However, this part of the content cannot be directly added to the game.
Because the positioning of"Soul Knight" itself is light gameplay.
When"Soul Knight" has accumulated a certain number of players, players will be tired of its own mode.
Launching new content on this basis is a matter of course.
But if you throw them all in from the beginning, it will undoubtedly make the entire game very bloated, and the threshold for players to get started and learn will be greatly deepened.
Therefore, Chen Xu did not plan to add all the content directly in this area. It was more of a gradual update in a subsequent version.
In addition, there are some details that need to be dealt with, but they don't have to be exactly the same as in the previous life.
At the same time, many problems were actually exposed in the original game.
For example, the professional statues in the game do not bring obvious benefits, and professional skills have a heavy impact on dungeons, etc.
After all the preparations were completed, Chen Xu also opened the art materials that Zhao Shan had sent to him.
Then log in to the game editor and start making the game.
………………
(PS: Please give me flowers and comments, thank you all~o(╥﹏╥)o)
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