Game Development: I Built a Game Empire
Chapter 555
It’s been half a month from the day of launch to now.
As for sales, statistics were mostly collected by third parties in the past.
But there are two offline modes and online modes, so except for one sales volume on the first day.
Some stores have gotten a rough idea through some channels, but the subsequent cumulative sales are not so easy to count.
Now, Fengyun Games has announced it for the first time.
The number of Switch units is 2.27 million, and the new batch of stocks is fully sufficient for follow-up.
It seems that only the switch has less than four times its first-day sales.
But for major game manufacturers, this number is shocking.
Especially the detailed sales trend.
The next day, only 110,000 Switch units were sold.
This is actually not surprising.
Because there were 64 units on the first day, many people knew that it was not the fault of the switch itself.
Before this, the switch held a pre-sale.
The pre-sale plus the first day also has Fengyun Games’ long-standing brand reputation.
Although it is in the field of hardware, it also comes with four exclusive games.
Among them,"Super Mario: Odyssey" had not yet shown more content.
But before that, there was also a trend on the Internet about the jelly beans and who was the mole.
It even led to the emergence of some werewolf games.
Therefore, 64 channels on the first day can be said to be expected.
But the key is the subsequent sales trend.
The brand influence of Fengyun Games actually has little impact on subsequent sales.
Because die-hard fans have already consumed it when it was first released.
Therefore, we can only rely on the quality of the handheld console itself and the games on it to attract players.
But what about switch?
Sales are actually getting higher day by day.
You must know that this is hardware, not a game!
Besides, that’s the game sales on the switch
《"Super Mario: Odyssey" has no suspense and occupies the highest sales share.
A sales volume of 1.91 million.
Among them, 40% are physical sales and 60% are digital sales.
There is a big difference in this previous life, because most of the first-release games in the previous life had higher physical sales than digital sales.
The main reason is that physical games can be resold.
After clearing the level, I confirmed that I don't know how to play this game anymore, and I can completely recover my blood.
Sometimes, because of the shortage of supply, the game can even be used as a financial product because it is so good.
And in most cases, digital is more expensive than physical.
Of course, this aspect is considered a relic of the times in the previous life. (To read Baoshuang novels, go to Feilu Novel Network!)
In the early days, the Internet was not developed, and digital services and online shopping were not as good as they would be later.
Offline video game store channel operators still have a greater say.
But digital game profits have nothing to do with them.
The bricks and mortar is where they make money.
So entities naturally have to offer discounts[]
In the previous life, Sony had implemented the strategy of equal price for digital and physical products, but was suppressed by channel dealers.
We couldn't sell the machine directly, so we finally made a compromise.
But these are nothing to Chen Xu.
On the one hand, the capital of Fengyun Games is high enough, on the other hand, it is a so-called offline video game store, and the weight ratio is not as high as in the previous life.
Therefore, both physical and digital items are of equal price.
A figure like 2.27 million switch units sold and 1.91 million copies of"Super Mario: Odyssey".
It really shocked all the designers in the game industry.
Especially when the media ratings are so high.
If we consider the circulation of second-hand goods in the market.
Isn’t it true that"Super Mario: Odyssey" has entered almost every switch now! ?
Of course, as switch sales increase in the future and more games are launched, this number will definitely decrease.
Because for now, I mainly buy a switch to play these games.
But even so, this is still an incredible number.
The second best-selling song is"Assemble!""Animal Crossing", with sales of 1.78 million, second only to"Super Mario: Odyssey".
The sales are a bit explosive!.
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