Giant of the times

If you want to prevent the eBay Dangdang website from developing, in addition to suppressing it, the second step is to strengthen itself.

The stronger you become, the weaker your enemy becomes.

"Okay, I get it, I'll come up with a solution as soon as possible!"

After Li Zetian finished speaking, he ended the call with Wang Wei. Sitting on the sofa alone, a person began to recall the development model of e-commerce websites in his previous life in order to learn from it (ok, plagiarize it).

Soon, Li Zetian had an idea, and then returned to the computer desk, opened a Word file on the computer, and typed quickly.

An hour later, a plan of more than ten pages was released.

This plan must not be spread. If other e-commerce companies get it, they will definitely develop rapidly.

Li Zetian decided to take his time and implement the above plan step by step.

How can we completely defeat eBay Dangdang? Amazon and eBay alone may not be able to defeat it. If you join Taobao, haha, three of them will fight against one, and eBay Dangdang will not be killed!

Amazon.com and eBay have slightly higher positioning, and there are no fakes.

But China needed fake goods, and Taobao came into being.

In addition, European and American stores need to pay store opening fees to register on Amazon.com and eBay. If the store does not pay the fees, users will think there is something wrong with the company. But in China, it doesn’t matter whether your store pays fees or not, as long as the goods are cheap.

In its previous life, Taobao relied on its free advantage to quickly open up China's C2C market, and in just a few years, it became China's C2C leader. However, Amazon.com and eBay cannot adopt a free strategy. If the "free" card is played in China, European and American merchants will definitely cause trouble and suffer huge losses, which may shake the status and credibility of Amazon.com and eBay in the European and American e-commerce markets.

Therefore, the rise of Taobao is not without reason.

When Alibaba launched Taobao, its slogan was "free", so there was no need for Li Zetian to remind it. Based on this, Taobao will naturally rise like in the previous life. However, due to the variable existence of eBay Dangdang website, Li Zetian wants to speed up the development of Taobao! ! !

The first is to build a credit system, realize Taobao's real-name authentication, take advantage of network information sharing, and establish an open and transparent credit evaluation system. For example, the basic principle of Taobao's credit evaluation system can be: a successful transaction, both parties do to each other A credit evaluation.

The second is the launch of Alipay. As the saying goes, "Don't put all your eggs in one basket." If PayPal fails in China, at least there will be Alipay. Of course, more importantly, Alibaba uses Alipay as its core and cooperates with China's public security departments and banks, making it easier to develop and expand in China. After all, PayPal comes from abroad.

Then there is Taobao's communityization, content and local life. In this way, Taobao is no longer a simple shopping website and can greatly increase user stickiness. At the same time, Alibaba can cooperate with multiple platforms and use content platforms from the Alibaba ecosystem such as Youku, Weibo, Alimama, and Alibaba Pictures to closely build an ecosystem from content production to content dissemination and content consumption.

The last thing is advertising. The fragrance of wine is also afraid of the deep alley. TV commercials, variety show commercials, movie placements, etc. all have to be launched. All kinds of advertisements are bombarded. Are you still afraid that Taobao will develop slowly?

The most popular variety shows have not yet come out, such as "The Voice of China", "Run, Brother", "Where Are We Going, Dad"...

Well, when he thought of "Where Are We Going, Dad", Li Zetian couldn't help but raise the corners of his mouth slightly and murmured: "Do you want to take Xiao Yue'er to play on the show?"

But in the end, after careful consideration, I gave up for the time being. Firstly, Xiao Yue'er is too young, only over 2 years old; secondly, Xiao Yue'er was born to him and Dongfang Yuqin. Even though everyone knows this, they can't blatantly appear on the show, as the impact will be very bad.

…

Li Zetian sorted out the plan and sent an email to Ma Yun.

Jack Ma's email is bound to his mobile phone and has a text message reminder function. After Li Zetian sent the email, Ma Yun knew immediately.

"Mr. Li's email!!!" Ma Yun looked at the text message and was shocked. He quickly clicked on the link, entered his account password, and started checking the email from Li Zetian.

At this time, a young female secretary with a graceful figure in white professional attire came over from the door and reminded softly: "Mr. Ma, the meeting is about to start."

Ma Yun looked at the email on his phone and replied without looking up: "The meeting will be postponed for 5 minutes. I have something important to announce later!"

"Yes." The female secretary responded, turned and left.

Jack Ma excitedly said to himself: "Mr. Li is going to vigorously promote Taobao. He even intends to let Taobao replace Amazon.com and eBay as e-commerce in China!!!"

Unexpected! Ma Yun really couldn't imagine that Li Zetian would make such a decision!

As one of the small shareholders of Alibaba, Jack Ma is naturally also a shareholder of Taobao. If Taobao develops, his value will soar! Although Amazon's current market value is not as exaggerated as it was during the Internet bubble, it is still as much as $200 billion. Alibaba’s market value shouldn’t be too high. Even if it’s only a quarter of Amazon’s, it’s still worth billions of dollars!

After reading the content of the email, Ma Yun's breathing became rapid and his face turned red, as if he had already seen the scene where Taobao, Amazon, and eBay are competing against each other in China. Among them, Taobao is still the most powerful.

For the eBay Dangdang website, the arrogant Jack Ma still had some disdain and did not take it seriously. Because Jack Ma is very aware of how powerful Li Zetian is, he will definitely not let the eBay Dangdang website develop.

Ma Yun stayed in the office for a while, printed out more than ten copies of the email, and sent it to the company's senior executives later.

In the conference room, everyone was in a happy mood and chatting with smiles. Since Taobao was officially launched, the results have been gratifying.

"Competition in the C2C market is fierce. Taobao has finally broken through and become famous in the industry!"

"Haha, yes, I think it won't take four or five years. Our Taobao website may surpass eBay..."

squeak~~~

The door to the conference room was suddenly pushed open, and Ma Yun walked in. The female secretary behind was holding a large stack of documents.

"Mr. Ma!"

"Mr. Ma!"

Everyone stood up and greeted Ma Yun one after another.

Ma Yun smiled and nodded, walked to the main seat and sat down, then glanced around and said in a deep voice: "Mr. Li just sent me an email, which said that Taobao must be closed within one year. More than eBay Dangdang website!!!”

As soon as the words fell, everyone was in an uproar!

"What!!! This is too difficult. Taobao has only been established for a long time. How can it surpass eBay Dangdang in one year?"

"Yes, this is simply impossible! Mr. Ma, how about you report the situation to Mr. Li?"

"..."

"Don't you all think it can be done?" Ma Yun smiled faintly and said, "But I say it can be done!!!"

When everyone heard what Ma Yun said, they were all stunned.

This, this...what's wrong with Mr. Ma? What's wrong with you? !

PS: I will try my best to update two more chapters tonight.