Global Monopoly of Technology

"FIFA 2007 is willing to join the WRPO system and inject 3% of the game product revenue into the organizing committee's fund pool every year until it quits the WRPO system."

Finally, the first person to make a real statement appeared.

As for Blizzard's statement that it is not within Luo Sheng's calculation scope, this is all its own industry.

This was a good start. Luo Sheng looked at the leaders of other projects. After a while, everyone started to express their opinions.

Of the 12 game projects that participated this time, only one party opted out, and all the other 11 agreed.

Try it out first, if you really can't, you can choose to quit. The risk is not great. The one who takes the biggest risk is Bluestar Technology. After all, it has invested a horror budget of 1.5 billion US dollars to build WRPO as a comprehensive event brand.

As for the profitability of WRPO, today's meeting reached a consensus. The way to make profits is through the income of peripheral products, ticket income, and most importantly, advertiser sponsorship income.

The first WRPO event has not yet been held, but two advertising sponsorship contracts have already been negotiated. The first sponsor is Samsung Group. They want to promote their monitors at the WRPO event. This is also the starting point for Samsung Group to sponsor WCG.

The second sponsor is Intel Corporation, whose purpose is to promote their processors at WRPO.

Everyone is chasing interests. Luo Sheng's e-sports event is a bit big. The attention in the industry is more than WCG. This also gives sponsors a standard to measure. Just benchmarking The WCG that has been held for many times can be judged.

Another profit point is the game developer where the e-sports project is located. This is the solution given by Luo Sheng, which is to use special props in the game to bind with professional players, and then deeply link with players and fans.

For the first time, concepts such as avatars and skins were proposed, which made many game developers shine.

A very imaginative means.

Game developers quickly understood the purpose of this plan given by Luo Sheng. This is a highlight of competitive competition. Professional players are the link that directly connects with players or audiences.

Players, audiences or fans, in order to support the players in their minds, if there is an avatar of the player in the game, they can spend money to buy them, and most of the profits will go to the game company.

A small part belongs to clubs and players.

In this way, e-sports players also have more sources of income, and further commercial value development for game companies.

WRPO will not share the revenue from it, because the revenue generated here is already included in the 3% dues.

With a series of guarantees and reliable executable plans, and with the professional operation of the organizing committee and the club, players can play games with peace of mind.

The WRPO Organizing Committee has launched a series of solutions, so that all parties can see that there is a lot of room for imagination. If this brand is successful, it will be as vigorous as traditional sports events. As long as the cake is bigger together , everyone can eat more.

And to reassure all the parties involved, the name Bluestar Technology is a big group after all.

All aspects of the guarantee are very complete, a series of entry and exit have corresponding agreements and legal norms, including developers, including clubs, including players and so on.

There are rules to follow.

In fact, it is to formulate a series of norms and standards, and the brand of WRPO is endorsed by a large company such as Bluestar Technology Group, which itself is quite authoritative and credible.

After more than an hour, the heads of the major game developers all left one after another, leaving only the members of the WRPO Organizing Committee and Luo Sheng in the conference room.

The meeting focused on another core aspect of WRPO - clubs.

The entire e-sports club ecosystem is a core part and the key to alliance.

The manager in charge of the club immediately said: "Currently, e-sports clubs are mainly concentrated in three regions, the mainland, South Korea, and Europe and the United States. Let's talk about South Korea first. The Korean e-sports clubs are all products of the "StarCraft" league. Inside and outside the system, the clubs within the system are several clubs under KeSAP, which have been around for a long time, and their backgrounds are several large Korean companies, such as Samsung Club, KT, CJ, SKT, etc.”

"Let's talk about Europe and the United States. Most of the European and American clubs originated in the "Half-Life" period, and the most representative clubs are Fnatic and SK. They have survived for a longer time. Generally, European and American clubs have several characteristics. First, the management of players is relatively low. The second is that the commercialization is relatively mature, and it is easier to be recognized by sponsors than the mainland. However, the consumption power of Europeans and Americans is stronger than that of the mainland, which is also due to the general environment. The official website of the club is even an independent media, and the fifth is that the brand is relatively stable, and the club will not be disbanded easily.”

Hearing this, Luo Sheng held his chin and nodded: "Europe has a lot of essence to learn from the operation of clubs, the club I want to form can refer to these successful clubs in the advanced operation and management model... Woolen cloth?"

The manager immediately replied: "The concept of clubs in China originated from "StarCraft" and formed in "Half-Life". Frankly speaking, the chairman of the board, the current situation in the mainland is very chaotic, and sometimes you can't tell whether it is a club or a club. A team is a team or club formed by a few young people who randomly form a team, and it may disappear in a few days.”

"However, there are still a few clubs or teams that are remarkable, and the most representative of them is wNv, which is one of the few clubs in the history of domestic e-sports that has a relatively high level of performance and commercialization. The EHOME club, which was established in 2005, and WE, which was established in the same month in the same year, are basically just a few of the famous e-sports clubs in the mainland.”

"As for now, WE, an e-sports club, should be the most successful at the moment, but it is just focusing on the project of "Warcraft". The club has double world champions like Sky, and it is rarely the only club in the mainland that has its own training of newcomers. Director Long, I think we can quickly pull our club together by taking WE together."

"No! No!" Luo Sheng shook his head, shook his finger, and said, "The club that we operate by acquiring WE will definitely be able to get up quickly, but there is a lack of a club with strength and potential in the mainland. It’s too small, the big market I made, the big market of the global e-sports industry.”

The club manager said: "But chairman, the e-sports environment in the mainland is chaotic, and the clubs under the WRPO system are allied, and no club in the mainland can afford to buy a WRPO seat."

Regarding the construction of club alliances, an e-sports club needs to get a seat under the WRPO system. The amount varies in different divisions. The mainland is the least, but it also needs to pay a "guarantee" of several million.

Some teams or clubs have very loud names, but in fact they are not even workshops. They all live in a rented house. A few young people eat bubbles and soak in Internet cafes for training. There is no decent training place. .

Let’s just say that WE, which seems to be a relatively successful club, can maintain expenses to ensure player training, and pay the minimum wage. Thank goodness. WE’s main source of income is still maintained by competition bonuses, and more power is generated by love.

This is the current status of the domestic e-sports ecology in this era, which is basically the same.

Therefore, those who are currently engaged in the e-sports industry in China are envious of the mature e-sports ecosystem in South Korea.

"I gave WRPO a budget of 11.5 billion for nothing? We are the integrator of the entire industry and the maker of the rules for the broader market. Only by doing the large-scale market can ecological health go further." Luo Sheng said: " Clubs like WE must find a way to get them into the WRPO alliance system, and they will die if they sing a one-man show, but the rules cannot be changed, and the guarantee must be paid.”

But they have no money!

The manager who attended the meeting slandered in his heart, but he did not dare to contradict the ultimate boss.

Under normal circumstances, the current meeting should be hosted by a senior manager of a department of Bluestar Technology Group. In fact, Luo Sheng was present, which also shows that he attaches great importance to the e-sports industry. In fact, this is them. Happy to see the result.

"Don't they have no money now? Then use money to solve the problem, but you can't give it directly. Direct giving is free, but indirect support through capital operation." Luo Sheng looked at the other party and said:

"For example, Bluestar Technology can sponsor these e-sports clubs, but this is not good. At that time, it will be all our advertisements, which is not conducive to the construction of the entire ecology. In this way, the organizing committee will send people to contact relevant manufacturers. Talk to them about what mouse, computer brand, etc., and help these clubs to get sponsorship fees. Those sponsors give 30%, and we allocate 70%. Those manufacturers should not have any reason to refuse, that's all. manage."

In this way, through this indirect capital operation to support these now impoverished e-sports clubs, once they get the sponsorship fee, they will have the money to pay a "guarantee" to enter the league system to play games.

Of course, Luo Sheng is not a good gentleman. The environment is so sluggish, it will be difficult to get up if you don't help, then the plate of the WRPO Greater China Division will not be bigger.

Although money is being thrown everywhere, as long as the entire ecosystem is established, Bluestar Technology will undoubtedly be the biggest beneficiary, which is only natural, because the largest investor is also Bluestar Technology.

For the Greater China region, Luo Sheng gave the organizing committee a hard target. It is necessary to gather 12~15 clubs to enter the WRPO alliance system by the end of the year, and the secret support of the organizing committee must be kept secret.

Wait a few years to decrypt it.

Luo Sheng is actually very optimistic about the future of the domestic e-sports ecosystem. He has pulled the plate up, and soon there will be more rich second-generations with funds to enter the e-sports industry.

In Luo Sheng's last life, it is no exaggeration to say that the mainland's e-sports ecology has surpassed the South Korean e-sports industry from chaos to the final prosperity. There was no major capital in the early stage, and it was completely dependent on a group of young rich people. On behalf of the support, the chaotic e-sports ecology has been turned around.

The follow-up plate is big, and the rise of emerging e-sports projects represented by "League of Legends" and "DOTA2" has pushed the entire e-sports ecosystem to a new height, and then various capitals have entered the market, and various major Sponsored by corporate capital, clubs with good money have sprung up.

...