God of Green

The second point is Jiang Xiaolin's Chinese identity, which allows Mitchell to attract Chinese and overseas Chinese customers in Chinatown in Amsterdam's supermarket.

The third point is Jiang Xiaolin's recent performance, which has shown a strong upward trend, not only among Chinese and overseas Chinese, but also among ordinary fans in Alkmaar.

Because, after Alkmaar suffered six consecutive defeats in the second half of the season, it was Jiang Xiaolin who came on as a substitute and took a penalty kick in the 25th round that Alkmaar stopped the losing streak and began to get draws and points, and even won and entered the League Cup play-off zone.

Jiang Xiaolin's own performance is also quite outstanding, with 7 goals and 1 assist in 5 games, making him the team's most recent top scorer.

As a 16-year-old pure rookie, such a performance is already quite amazing, even the proud Dutch fans have to recognize Jiang Xiaolin's performance.

Jiang Xiaolin himself is a player of the Alkmaar team, and there is no problem in getting the love of local fans in the city, which is conducive to the turnover of Yiwei Supermarket in Alkmaar to a higher level.

If Jiang Xiaolin continues to perform so strongly in the future, Mitchell and Snart will make a lot of money if they find Jiang Xiaolin to sign an endorsement now.

In any case, Jiang Xiaolin has only played 5 Eredivisie games now, so the endorsement fee will not be high.

As for the future, it is uncertain.

Today's low-cost gamble may reap big rewards in the future.

This is why Mitchell and Snart found Alkmaar and Jiang Xiaolin.

Of course, Jiang Xiaolin and Song Zhicheng don't know these reasons, and can only guess some of them.

But no matter what, this is Jiang Xiaolin's first endorsement. Jiang Xiaolin wants to take it on anyway. It is the first time to experience the feeling of a star earning endorsement fees.

As long as you sign the contract, you will get money, which is much better than earning a salary by sweating in training and playing on the court.

Of course, the basis of this money is still Jiang Xiaolin's performance in the game. Only if you perform well can you get more endorsement fees.

Therefore, the game is the basis, and you can't get carried away just because you have the first endorsement today.

Despite this, Jiang Xiaolin and Song Zhicheng were still very happy and excited.

But the two were not really proficient in this kind of thing, and finally conveyed their meaning to Angus in an obscure way.

Angus was naturally happy to help.

Because the team has a share.

When Jiang Xiaolin signed with the team, he and Song Zhicheng only wanted to sign with the Alkmaar Club. In terms of the contract terms, they agreed to almost everything the club said, and did not raise any objections.

On the one hand, it was because they were eager to sign with the Dutch Eredivisie club, and on the other hand, it was because Song Zhicheng was not a professional agent after all, and he did not consider some issues so thoroughly, nor did he have the strength to bargain with the club.

In terms of the endorsement fee finally agreed upon, the team used Jiang Xiaolin's portrait rights and name, jersey number, etc. to sell jerseys, shoes, footballs and peripheral products, and gave Jiang Xiaolin 10% of the profits.

For other external product endorsements and commercial activity appearance fees in Europe, Jiang Xiaolin and the club each took half.

Product endorsements outside Europe, including product endorsements in China and appearance fees for commercial activities, are split 30% between the two parties, with the club taking 30% and Jiang Xiaolin taking 70%.

Therefore, this time when Mitchell and Snart came to ask Jiang Xiaolin to endorse, Alkmaar would take half of the endorsement fee, and Angus was naturally happy to help and negotiate a higher endorsement fee.

After all, he also knew that Song Zhicheng was not a professional agent, and Jiang Xiaolin was only 16 years old and knew nothing.

Mitchell and Snart naturally preferred to talk to the inexperienced Song Zhicheng, but although Song Zhicheng was not professional, he was not stupid, so he pushed all the fees to Angus.

There was no way, Mitchell and Snart had no choice but to talk to Angus.

Angus was experienced.

Although it was a small endorsement, both parties went back and forth for an hour.

The final condition was that Jiang Xiaolin endorsed Mitchell's Yiwei Supermarket for one year, and the endorsement fee was 50,000 euros.

After signing the contract, Jiang Xiaolin was responsible for taking a few photos and an advertising video for Yiwei Supermarket, and then working as a cashier for a day in a new supermarket in Amsterdam on the weekend, to promote Mitchell's new Yiwei Supermarket.

Angus is indeed professional and powerful. Jiang Xiaolin naturally has no objection to this price and is simply crazy happy.

Just working as a cashier in a supermarket for one day, you can earn 50,000 euros, which is almost 500,000 yuan. It's just pie in the sky. Only a fool would disagree.

As far as Jiang Xiaolin knows, in the county where his hometown is, the cashiers in those supermarkets may only make about 1,000 yuan a month.It's just capital.

500,000 RMB is enough for a cashier in China to save for 50 years without eating or drinking.

Sign, must sign!

Relatively speaking, Mitchell and Snait both seemed a little bit painful. Their initial idea was to sign Jiang Xiaolin's one-year endorsement contract with only 20,000 euros.

Unexpectedly, Jiang Xiaolin and Song Zhicheng became hands-off shopkeepers and entrusted Angus with full authority to help them negotiate.

Since Angus can sit in the position of marketing manager of Alkmaar Club, he is naturally not lacking in ability and experience. He is naturally in the upper hand when confronting him, a small supermarket owner with only a few chain stores.

In the end, Mitchell could only agree to Jiang Xiaolin's endorsement fee of 50,000 euros.

After Jiang Xiaolin and Song Zhicheng nodded, Angus asked the secretary to draft an agreement. After reading it, both parties had no objection and signed the contract directly in the marketing department.

After all, the matter was not big, the amount was not much, and there was not much trouble.

However, after signing the contract, Jiang Xiaolin and Song Zhicheng walked out of the office building, Song Zhicheng suddenly said: "No, Xiaolin, although the endorsement fee is 50,000 euros this time, it is written in the contract when we signed with the club that the endorsement fee for the European market outside the club is split in half with the club. You can only get 25,000 of this 50,000 euros."

Jiang Xiaolin was stunned for a moment, and his face suddenly changed, showing a painful expression on his face.

..The loss is huge.

The club cut off half of the 50,000 endorsement fee with almost no effort.

The key is that even if Jiang Xiaolin has the remaining half, he still has to pay personal income tax.

In the end, he can get less than 20,000 euros.

For Jiang Xiaolin, who comes from a mountainous rural area and grew up in a single-parent family, this loss is really painful.

However, he can't say anything.

Because he agreed to the original signing conditions in order to ensure that he signed a professional contract with Alkmaar.

As for the terms in the contract, they didn't care at all at first, they just wanted to join Alkmaar.

Who would have thought that the endorsement fee sharing clause in the contract would be used so soon.