Golden Greenery

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Grandpa Mo blew the foam in the beer like drinking tea, and drank half of the cup with his mouth raised. The mustache on his upper lip was covered with white foam.

"Do you think the development of football will be challenged by the times?" Zhuo Yang asked him.

My grandfather did not wipe off his white beard and said like Santa Claus: "In fact, football has always been challenged by the times, from its birth to the present."

Zhuoyang shook his head: "But football is still the first sport."

Grandpa: "Not in America."

Zhuo Yang pouted: "Americans don't respect martial ethics."

Grandpa: "Not even in India."

Zhuo Yang pouted again: "Sooner or later it will be."

Grandpa: “From a female perspective, football is not the number one sport.”

"Isn't it right? There are never fewer female fans in the stands."

"If you go around the university campus, you will find that girls prefer to gather around the basketball court to cheer for the boys. There are really very few girls on the sidelines of the football field, and they are becoming less and less."

"I don't go to college basketball, I don't know. ... I don't go to college football."

"Zhuo Yang, football needs to change and adapt to the times again."

"How to change?"

"I don't know, I have to explore a little bit."

Grandpa Mo took a few more sips of beer, and foam formed on his lips again.

Zhuoyang looked at his mouth. "The tree-lined path you yearn for is actually covered with hoarfrost every morning and night."

Grandpa wiped away the foam. "roll!"

"Brother, the Internet is a good thing, but the Internet age has had a great impact on traditional society, and football is not immune." Grandpa said: "In the Internet age, various entertainment and pastimes are overwhelming, changing people's lifestyles and entertainment methods."

"In the final analysis, football is just a kind of sports and entertainment. The so-called beliefs and feelings are just artificial meanings given over time."

"Time can build faith, but it can also destroy faith. Relevant organizations have made statistics - I also participated. The average age of the audience in the stands of the five major leagues is 4.7 years older than ten years ago. This is the power of time."

Zhuo Yang asked: "What does this mean?"

"It shows that a new generation of young people are moving away from the football stands."

Grandpa Mo drank wine instead of tea, but this time he forgot to wipe off the white frost on his mouth.

"Young people prefer short and fast stimulation, such as various jokes and short videos, and fast-paced entertainment. Compared with these, the pace of football is too slow."

"At least the pace of the Premier League is very fast, and... the Bundesliga is also very fast now." Zhuoyang said.

"It's not the same thing." Grandpa said, "You're talking about the offensive and defensive rhythm of the game, I mean it's fun."

"To put it bluntly, the fun part of football ultimately revolves around scoring goals, and there are too few goals in football. A total of three goals in 90 minutes is already a big score."

"So the new generation of young people coming to watch games is gradually decreasing, and to be honest, the number of people who can watch the whole game on live TV is also decreasing. Statistics have also been done on this."

"Viewers and fans need the same high-quality games to satisfy their ever-increasing excitement threshold."

"Like basketball?"

"Yeah, like basketball."

"This is impossible."

"That's why change is needed. Zhuo Yang, you Chinese say that if you don't have long-term worries, you will have immediate worries..."

"We Chinese people still say that worrying about things is unfounded."

“You Chinese also say nip in the bud.”

"We Chinese also say the ball should be pointed up."

"You Chinese people also say that there is a scar as big as a bowl on the head."

"Grandpa, I have to say that you are more Chinese than Song Xiaobao."

"Who is Song Xiaobao?"

"It does not matter."

"...Okay. Let's continue the topic just now. Zhuo Yang, your recent game has set ratings records around the world. You should know why."

"Because I'm handsome."

"More handsome than Song Xiaobao?"

Zhuo Yang: "..."

"Because you scored a lot of goals in the game and because of your hat tricks." Grandpa said: "Going a lot of goals and having gimmicks are two very important points for the future of football."

"But people's energy is limited. Your recent popularity has once again raised the appreciation threshold of the football population. As a result, your game ratings are rising steadily, while other games are quietly declining."

"Is it my fault?"

"Of course not, football should thank you. But you can't live forever, let alone play football and stay so popular."

"Zhuo Yang, FIFA and UEFA have been trying to impact the sports market in North America for so many years. Although it is effective, it is not ideal. The world there is always dominated by the four major leagues, and football is not ranked fifth."

"Americans have become accustomed to the excitement of fast-paced games, to non-stop scoring and non-stop physical confrontation. This is probably the future of football audiences around the world."

"What should we do?"

"Capital is profit-seeking. The reason why the four major American leagues and the five major European leagues are sought after by capital is because they can make money, and the fundamental reason why they can make money is because the audience likes them."

“Audiences can be guided and developed.”

"That must also be based on profit. It is very difficult for many small teams to survive now and they cannot withstand a little bit of trouble. This is actually a wake-up call."

"The Premier League has done a good job in this regard. The wealthy clubs and big clubs provide subsidies to small teams within the framework, but they are only limited to the Premier League and the English Championship, and they will not take care of anything else."

"We must continue to make the cake bigger and compete with the Internet for viewers. Football's rivals are short videos, cool articles, and e-sports. In fact, if e-sports is counted as a sport, football is no longer number one in the world."

"Wipe your mouth again, I look lewd."

"Football should not resist change. Compared with when it was founded, football has actually changed beyond recognition. Football a hundred years ago is completely different from what it is now."

Zhuo Yang thought of the legendary Chang'an League of the Tang Dynasty. There were frequent fights and even armed fights. It was so normal and very lively that two people died every day.

"I am still doing statistics and research, trying to find a new direction for football." Grandpa said: "But two points are clear. One is to improve the excitement output rhythm of football, and the other is to use new ideas to improve football packaging. Keep coming up with new gimmicks, like you.”

"Zhuoyang, what do you think about dividing football games into four quarters?"

"casual."

"How about creating an elite league? It will be more elite than the current Champions League, and it will be a competition where all the rich and famous stars will participate."

"Keep casual."

"As the number one star in football history, don't you care about the future of football?"

"Grandpa, the Mongolians care about the former Mongolian Yuan Empire, the British care about the old empire, the Italians and Greeks are fighting for the orthodoxy of ancient Rome, and the Koreans say they invented kimchi."

"Is it useful? Is it useful to care about these things? Grandpa, you are still young and have seen too few things and experienced too little time. If you live long enough, you will understand that everything is a choice of the times."

"Ancient Egypt has disappeared, and China's glorious Tang Dynasty only exists in history books. Mayan civilization and dinosaurs. Aren't these more regrettable than football?"

"So, football, like all things, is like a river, which will meander along the terrain of the times. If the resistance cannot be broken, it will inevitably dry up or even disappear. If it can break out of the shackles of the times, it will converge into A mighty river.”

"Don't worry about the future of football. In the future, if you become the president of UEFA, you will find a way to keep football up to date. If you can't do that, it means that the times have abandoned football. You can then become the president of the European E-Sports League."

Grandpa: "..."

"In the face of the torrent of the times, everyone and everything is insignificant. Don't force yourself."

"Live in the present. I don't want to be that far away. If football is no longer popular in the future, then it won't be popular. If the piano is corrupted in the future, then let it be corrupted."

"I'm just thinking about beating Tottenham tomorrow. Grandpa, you should also be thinking about how to beat Manchester City tomorrow and why you don't let me score three goals."

Without further ado, Grandpa Mo drank down the beer in his glass speechlessly. His tree-lined path was once again covered with hoarfrost.

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