Great Medicine Without Borders

Xu Chunliang said: "The three leaders just mentioned food. We in Dongzhou can't compare with other people's scenery. How can we not compare with food? I have some data here. Pinghai Province's catering industry report ranks first in Nanjiang in the province. There are a total of 52,376 registered companies, and our Dongzhou ranks second with 50,471 companies."

The attendees were quite surprised when they heard this data. Dongzhou people are actually so delicious.

Xu Chunliang said: "This does not include night market stalls engaged in catering-related industries. For us in Dongzhou, this is an advantage. This is a ready-made card. As long as we play this card well, we will be king."

Li Yushan said: "Are you a bit idealistic? Who would come all the way to our Dongzhou just for a bite to eat? Can't you save some travel expenses and eat locally?"

Xu Chunliang said: "So we have to highlight local characteristics. There are some things that they can't eat locally, or they can't taste our Dongzhou taste locally!"

Xiao Dong said: "Anyway, I won't travel all the way to a place just for a bite to eat."

Fan Lida said: "Just because you don't go doesn't mean others won't go. When I was young, I could go to Liuhe by car just for a bite of pork head meat."

Fu Guomin said: "The pork head meat over there is delicious. What you said brought out the greed in my stomach."

Everyone laughed.

Fu Guomin said: "We have a lot of Dongzhou specialty delicacies, but not many of them are really popular in the country. Take the province as an example, our Dongzhou cuisine is heavy on oil and spicy. My friends from Jiangnan say they can't get used to it. I think It’s not easy to play the food card either.”

Xu Chunliang smiled and did not continue. After the meeting, he went to Fu Guomin alone and explained his proposal in twos and threes.

Fu Guomin has also seen three or two. He usually likes to watch food live broadcasts, but he is not sure how effective relying on food can be in attracting traffic to a city. But Fu Guomin did not deny Xu Chunliang's ideas, and he also gave full support. For Internet celebrity anchors like Sanliangsan who are willing to promote Dongzhou, they will provide the greatest convenience.

San Liang San's main task in Dongzhou these two days is to go shopping. He is not in a hurry to launch a live broadcast about Dongzhou's food. There are many specialties in Dongzhou. If it is fully promoted, it will distract the efforts and will not achieve what he wants. effect, so we need to choose a focus from it for publicity.

After we came to Dongzhou in twos and threes, the thing that impressed me the most was Dongzhou Barbecue. There are many cities across the country that love barbecue, but it is rare to see it blooming everywhere like Dongzhou. There is also a folk saying that Dongzhou is famous for barbecue. birthplace.

Mainly mentioned by a famous crosstalk actor, this statement is also well-documented. A Han Dynasty portrait stone excavated in Dongzhou has a scene of ancient people eating barbecue.

San Liang San showed great dedication. He wanted to help Xu Chunliang make a complete promotion plan.

Xu Chunliang called Sanliangsan when he returned to Hushan Town at noon. On the way, he told him that the leaders of Dongzhou Cultural Tourism Bureau decided to appoint Sanliangsan as the Dongzhou Cultural Tourism Promotion Ambassador.

San Liang San has no interest in this title. The main reason why he came to Dongzhou this time was to repay Xu Chunliang for his help.

323 told Xu Chunliang his idea of ​​promoting Dongzhou BBQ. Xu Chunliang knew as soon as he heard that 323 had worked hard on this, and said that he would fully cooperate with 323's promotion. If necessary, he would You can ask Dongzhou TV for help.

Hearing him mention the TV station in twos and threes, he couldn't help but laugh: "You still think it's the past, how many people still watch TV now? As long as everyone has a mobile phone, nine times out of ten they are using it, and they don't delay watching TV. In an era when mobile phones are used and traffic is king, the way of promotion has long since changed.”

When Xu Chunliang heard what he said, he thought of Hua Zhuyue. He remembered that Hua Zhuyue said that Blue Star is currently undergoing transformation, and one of the directions is to engage in short video live broadcasts.

San Liang San added: "Of course having traditional media to help promote it is the icing on the cake. Short video promotion may push a plan to the desired popularity in the short term, but usually it won't last too long. How to maintain the popularity next will depend on it." It depends on whether there are new topics. The topics will continue to become popular, and the popularity will continue to increase."

Xu Chunliang said: "Okay, no wonder you have millions of fans."

"The reason why I can attract so many fans is that my videos can resonate with everyone and make them feel close to the people around them and the things happening around them," they said with a smile.

Xu Chunliang secretly thought that times have indeed changed. Everyone can become a photographer and everyone can become a host. Some professional hosts cannot even become self-media anchors.

When the ferry arrived at Weishan Island Pier, Zhang Haitao drove over to pick him up. Xu Chunliang asked Zhang Haitao to take him to the town government first, then take a group of two or three others to visit, and arrange to stay at Xianhong Farm in the evening.

When Xu Chunliang came to Qin Zhengyang's office, Qin Zhengyang had just finished a meeting. He first asked Xu Chunliang if the matters at home had been settled.

Xu Chunliang said: "Everything has been taken care of. Thank you for your concern, leader."

Qin Zhengyang said: "I didn't plan to invite you here, but something involves you."

Xu Chunliang asked: "What's going on?"

Qin Zhengyang asked him to drink tea first.

Xu Chunliang was indeed thirsty after coming all the way. He took a sip of tea and said, "Stop being so pretentious."

Qin Zhengyang smiled and said: "That's right. Daheng has remade a plan for a hot spring nursing town. They introduced external funds and signed a contract with Mingde Group."

Xu Chunliang said: "Mingde Group, Huang Youlong's group?"

Qin Zhengyang nodded and said, "I took a look at their cooperation agreement, which also involves Renhetang."

Xu Chunliang understood. No wonder Qin Zhengyang called him back. Now the name of Renhetang belongs to him. Of course, Daheng has no cooperative relationship with him. The Renhetang they cooperate with is Renhetang Pharmaceutical Co., Ltd.

This world is both big and small. Huang Youlong and Daheng cooperated to build a hot spring town. Xu Chunliang had long believed that Huang Youlong was not a good person, but their cooperation complied with the rules and procedures, and Daheng and Mingde When the agreement was reached, Mr. Zhou had not yet passed away and had not yet left the Renhetang trademark to Xu Chunliang.

Qin Zhengyang knew that Xu Chunliang had received a huge inheritance, so he informed Xu Chunliang about it as soon as possible.

Xu Chunliang said: "So I also have a say in this matter."

Qin Zhengyang said: "Do you have any shares in Renhetang?"

Xu Chunliang said: "There should be, my uncle used to hold 30% of the shares."

Qin Zhengyang said: "You are so awesome."

Xu Chunliang asked: "Has this cooperation project been approved?"

Qin Zhengyang said: "There is nothing wrong with the project itself, and the superiors attach great importance to it."

Xu Chunliang immediately understood what he meant and whispered: "Have they established a relationship?"

Qin Zhengyang smiled and said: "Not everything depends on relationships, and Daheng's current situation is not optimistic. If Mingde Group does not invest, this Yiyang Hot Spring Town will most likely be unfinished. We in Hushan Town don't want to see this either. kind of results.”

Xu Chunliang said: "It seems that Daheng has already reached an agreement with Mingde, otherwise it would not reject Equator Capital."

Qin Zhengyang said: "What I mean is that since this project involves Renhetang, you should come forward."

Xu Chunliang said: "Isn't it usually the case that I should avoid suspicion?"

Qin Zhengyang said: "Chunliang, my personal view is that the overall situation is the most important thing, and I also believe that you will not bring personal feelings into it when handling official affairs."

Xu Chunliang laughed: "You are worried about my personal revenge and that Daheng's project will be corrupted, so you vaccinated me in advance."

Qin Zhengyang smiled bitterly and said: "I don't mean that. If Mingde Group does not meet our investment standards, I will definitely not agree."

Xu Chunliang said: "Don't worry, I know how to deal with it. Huang Youlong is a very smart person. He will not let this cooperation have such big hidden dangers. If I am not wrong, he will kick Renhetang out soon."

The reason why Xu Chunliang said this is because Huang Youlong has always used Renhetang as a cover. Now that so many things have happened in Renhetang, and the trademark ownership has fallen into his own hands, he will not take such a big risk to let Renhetang participate. Come to this project.

That night, Xu Chunliang hosted a banquet for a group of two or three people at the floating restaurant in Xianhong Farm.

Wang Jinwu, Pu Jian, and Wang Fangtian were all on Weishan Island, accompanying them. Also at the same table were Zhang Haitao and Shu Yuanhang.

Because Tong Guangsheng recently returned to Weishan Island to recuperate, Shu Yuanhang comes back every week to accompany his father. The gap between father and son has been eliminated, and the relationship between father and son has become deeper and deeper.

Tong Guangsheng did not attend their dinner and went fishing at night.

Soon everyone knew the origin of the name "三二三". Xu Xiaoyue's drinking capacity was only "三二三".

Under the attentive greetings of several people, Xu Xiaoyue became drunk soon, and Wang Jinwu arranged for him to take a rest.

Pu Jian couldn't help but said: "Chunliang, how did you get such a big internet celebrity? He has tens of millions of fans."

Xu Chunliang said: "We met by chance. We are quite compatible."

Pu Jian said: "His little assistant is pretty good, what does it have to do with him?"

Xu Chunliang glared at him: "Don't try to make other people's ideas. Have you never seen a woman?"

Pu Jian sighed and said: "I have seen a lot, and most of them can only be viewed from a distance and not played with."

Wang Fangtian couldn't hold it back for a moment, turned around and spit out the wine.

Pu Jian said: "Old Wang, do you have such a big reaction?"

Shu Yuanhang smiled and said, "You are really unkind with your mouth."

Pu Jian said: "Why are you scolding people? Unlike you, I have wives and girlfriends. I am single and I haven't scratched or scratched anyone all day long. Think about it, it's against the law?"

Xu Chunliang smiled and said: "It's not illegal if you think about it, but it's illegal if you think about other people's safety."

Pu Jian said: "None of you guys have sympathy. I see Uncle Tong going fishing." He picked up the wine glass in front of him and drank it all in one gulp, got up and left.

Shu Yuanhang and Xu Chunliang looked at each other and smiled. Wang Fangtian finally calmed down and said, "This Pu Jian's words are really damaging."

Xu Chunliang said: "Uncle Wang, is your work going well recently?"