Great Power Army Reclamation
Chapter 1406 Expanding too fast is a disease
Junken Supermarket expanded very quickly, mainly because after the children left, the old man plunged into the laboratory again, leaving Meihua with nothing to do.
Women of Mei Hua'er's generation all have one thing in common, that is, they value family more than career. But they will not be idle, and the result of their idleness is that convenience stores have sprung up like mushrooms after a rain.
Because the early establishment of the base by Erhong and the others gave Junken Convenience Store a place to draw on, the sales network could be quickly expanded.
Of course, because the supermarket is small, their competitors are naturally small businessmen. Regardless of these people, their power in the local area is not small. After all, many of them are local snakes.
But how could Meihua and the others be afraid of this, so every time they went to a place, they would first contact the local government, sign a contract with the government, and then take specific actions.
Most government agencies are more welcoming to them because Junken Supermarket's purpose is not to sell fake goods and the prices are low.
Besides, there are so many outlets in each city, and when added together, they become a large profit and tax company.
After working for so long, they already have considerable experience in territorial expansion. In fact, the difficulty of this kind of large-scale and intensive commercial layout is not to create it, but to maintain it.
Low-cost and stable purchase channels have defeated most small supermarkets, but how to maintain it is a management issue.
Most of these chains in China are new for a while when they open, and then they follow the crowd, and then they are lost to everyone.
In order to prevent this, Meihua and her group of aunts have carried out a strict division of labor and made it clear to individuals.
Therefore, every time they cover a city and open up a new battlefield, they will leave one of their own as the general manager of the city.
However, as their territory expanded, their manpower became increasingly insufficient, and Meihua began to worry.
A group of aunts discussed for a long time but came up with no results. Finally Liu Sannv slapped her thigh and shouted: "Meihua, why don't you ask Erhong and Martha? I heard that they are also running chain stores in the United States?"
Only then did Mei Hua realize that LIDL still had shares in Junken Supermarket. Who could she turn to if she had any difficulties?
When I called Erhong, no one answered the phone, but Martha answered quickly. After listening to Meihua's words, Martha asked: "Mom, which city are you in now?"
"We are in Xi'an. Although this city is not big, it has many tourists. Therefore, the shops are relatively densely laid out."
After listening to Mei Hua's words, Martha thought for a while and said: "I'll let grandpa go over. He is the originator of this. Now he will just lie down and get money if he has nothing to do all day long. Don't be polite to him, give up his last bit of energy." Squeeze it out.”
"Okay, I promise I won't exhaust him to death!" Meihua smiled and hung up the phone. As expected, girls are outgoing, and she likes this kind of daughter-in-law.
After Dieter Schwarz flew to Xi'an, he quickly learned about the specific situation of Meihua and the others. He couldn't help but praise: "You guys are so awesome. It took me ten years to lay such a dense network, but you guys did it in more than a year." done."
After the praise, Dieter Schwarz became serious and began to criticize: "What you are doing is a huge project. The establishment of a supermarket chain is not just about stores and supply. What is more important is the reserve of talents. .”
"With your current approach, before the outlets are fully rolled out, management chaos will occur in the front ones, causing the front ones to remain open and the back ones to close down. The final result is that the only ones you can keep are the few places you opened at the end. "
Dieter Schwarz's words were a bit harsh, but Meihua and the others were convinced that, let alone other places, the supermarket in Juncun City had begun to expose many problems.
For example, the promised unconditional exchange, such as paying ten for every fake one. After Junken Supermarket took over the market, because clerks and store managers were recruited locally, these people generally had low educational levels and poor discipline.
As a result, there were quarrels with customers, late arrivals and early departures from work, and some store managers even purchased goods from other channels and passed them off as inferior goods, only to have direct fights with them when customers came to see them.
For things like this, the measures Meihua and the others take are criticism and fines. Because they don’t like to do things like expulsion, and there will be sequelae if they do it.
After all, they are all locals, and it would be troublesome if they made trouble in the store.
Dieter Schwarz's words made everyone fall silent, feeling a little heavy.
Dieter Schwartz smiled: "You capable and beautiful ladies, does this discourage you? No, no, you will definitely be able to solve it!"
Liu San scolded angrily: "If you have something to say, say it, and if you have something to say, let it go. Don't use nice things to compliment us, we don't do that!"
Mei Hua glared at her, what did she want to say? Dieter Schwarz spread his hands and said: "What will happen if you hire people just like you?"
Liu Sannu's face turned red all of a sudden. She was in a bad mood just now, and she didn't treat Dieter Schwarz as an outsider. She spoke smoothly, as she usually did when talking to her sisters.
But when Dieter Schwarz opened his mouth, she realized something was wrong. That is, regardless of the identity of the boss of the other partner, just because of his age, he should not speak like that.
Mei Hua was silent for a long time, and finally understood what Dieter Schwarz meant. He asked: "Are you saying that we are not suitable for management?"
Dieter Schwarz nodded: "I admit that you are capable, but what you are building is a large-scale business empire. This kind of scale cannot be maintained without a set of strict rules and regulations and professional management talents. of."
"What should we do?" Liu Sannv finally recovered from her embarrassment and asked eagerly.
"Slow down and be down-to-earth. I suggest you not to expand at the moment, but go back and reorganize the stores that have already been opened. And recruit professionals from schools and society. Employees who join the company must undergo strict training, remember and strictly abide by Our rules and regulations.”
Mei Hua blushed a little. So far, they don't have a complete set of rules and regulations. Why do they ask people to abide by them?
Everyone accepted Dieter Schwarz's suggestion with sincerity. Dieter Schwarz did not hide his clumsiness and brought out all the management methods and regulatory systems of LIDL Supermarket.
Everyone was convinced and had to admit that LIDL really has its strengths in being able to achieve such a scale. At least it is considerate to its customers, which is what they lack most at the moment.
Because the domestic economy has just transformed, salespersons in the service industry were used to being the hosts, and customers had to make arrangements with the waiters when they came.
Nowadays, customers have suddenly become gods. Not to mention them, customers themselves are a little uncomfortable with it.
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