Happy Little Mayor

Then, when he talked with Rollis Garnett, people didn't come to his town to open a fast food restaurant ...

"We have seen poultry from your ranch on the Internet, and bought a few for analysis through channels, which surprised our company ’s nutrition analysis room. The variety of chickens raised in your ranch is nutritious and tastes great, so we thought of No cooperation with you. "

After hearing this, Wang Bo leaned on the chair. He understood that Hades wanted to find him as a supplier.

Then he chose to refuse: "I see what you mean, Mr. Garnett, forgive me, maybe I'm not polite, but I don't think we need to talk about it."

Garnett is a qualified manager and he smiles: "I said I understand what you think of now, do you believe it?"

"what?"

"We investigated the beef and mutton produced in the pasture. Except for the limited supply in Sunset Town, these cold meats are sold at high prices elsewhere, and the prices are very high, which is 400 to 2% higher than the market price. Thousands. Then you must be thinking that you are positioning the chickens and ducks of the ranch on high-priced products, and fast food restaurants cannot accept your offer, right? "

This is indeed the reason, Wang Bo laughed: "I admit that I really think so, but I did not underestimate your company, I understand the strength of Hades. However, you are willing to use the price of twenty yuan Or even fifty yuan a pound of chicken breast to make a burger? "

"If that burger can sell for twenty or even fifty dollars, why don't we want to?" Garnett said with a smile.

Wang Bo narrowed his eyes and said: "Then I have to apologize to you, but I still can't understand. Are you trying to enter the high-end Hamburg market? Well, is there such a market?"

For New Zealanders, a hamburger is a bun, a fried dough stick is a bun, and this analogy is not necessarily accurate. Anyway, it is a fast food that saves money and trouble.

So no matter which fast-food restaurant, the burgers served are based on price. McDonald's, Burger King, KFC, etc. often start burger price wars in New Zealand.

"You guessed it," Garnett said. "In fact, not only us, other fast food restaurant groups have such plans, we are preparing to compete for a whole new market."

His assistant added: "As far as we know, McDonald's is preparing to launch mid-to-high-end fast food that uses lady chicken as raw material. They have already carried out large-scale farming of lady chicken in many countries."

The concubine chicken is a high-end European poultry, native to the United Kingdom. It was introduced from the British folk chickens and improved by the Royal Academy of Sciences. It is a new breed of European famous and special poultry. It combines ornamental, gourmet and nourishing.

This kind of chicken is raised in Britain, the United States, and the Netherlands. Wang Bo has also heard of it in China, but only Guang-dong is breeding this stuff, so it cannot bring New Zealand.

"We studied the strategies of our opponents. Because of their size and strength, our company does not intend to issue a pan-global strategy, but is prepared to use more flexible and targeted strategies," Garnett said.

"That is to say, in different countries, we will use different precious poultry as raw materials. For example, in some parts of East Asia, we use the Dongtao chicken you should know. In New Zealand, we want to reference raw materials from your pasture."

Now Wang Bo is interested, and sure enough everyone is rich now, and even fast food restaurants are going to enter the high-end market.

He began to think that fast food restaurants found that his poultry was high-quality and nutritious, and then wanted to buy his products at the price of ordinary chickens and ducks, so he directly refused.

Since there is a possibility of cooperation, he certainly does not need to extrapolate.

After a light rain, he immediately took the two of Garnett to the ranch, replaced it with an ATV and made two turns inside, allowing them to watch the poultry in the ranch from a close range.

How many kinds of poultry are there on the ranch? Wang Bo ca n’t say. Take the chicken. The nine pounds of yellow chicken, big bone chicken, Chinese cockfighting chicken, white-eared yellow chicken, Xianju chicken, Beijing chicken, silk There are many types of feather black-bone chicken, camellia chicken, wolf pheasant, Qingyuan mochi and so on.

In addition to Chinese chickens, there are all kinds of foreign chickens. Dongtao chickens are not mentioned, and there are turkeys that fly by themselves. At first, only a turkey flock arrived, about less than a hundred. After more than a year of breeding, the flock The expansion is very powerful, and it is estimated that there are no problems in four or five thousand.

Therefore, when they drove around inside, they were startled by countless poultry, turkeys could simply fly, and some flocks of birds flocked into the grass and made a mess.

However, there is a characteristic. These chickens have a good mental appearance, bright and neat feathers, rich meat but not bloated, and some fat chickens are full of meat when they go, but they still run fast.

Garnett is an expert in this field. They saw more poultry and watched various chickens running in front of them. The two exclaimed 'Too incredible', 'Too amazing', 'I God '...

They have tasted the taste of poultry produced in the pasture, and also know the composition of nutrition, but they have not seen the chickens directly like this, and they have not had such an impact before.

For large fast-food restaurant chain groups, choosing a partner is not simply a matter of seeing if your chickens and ducks are good or not, they must consider all aspects.

For example, supply capacity.

Wang Bodao: "It's absolutely fine. As long as you ask for it, I can expand the breeding scale. Now my breeding tends to cattle, sheep and alpaca, and the expansion of chicken flocks is suppressed."

Another example is the issue of health and quarantine.

Wang Bodao: "No problem. You can conduct spot checks at any time. As long as you find that the health and quarantine are not qualified, I am willing to provide the highest penalty."

The most important thing is the price.

Wang Bodao: "I can give concessions, but not endless concessions. According to the type of chicken, I have calibrated the price of chicken, and supply a large amount at market prices. It cannot be lower!"

At this moment, the two sides came to a disagreement, and Garnett shook his head: "In this way, we can't really talk about it, Mr. Mayor, we can't buy the goods at market prices, which is not in line with market laws."

Wang Bo smiled brilliantly: "The law of the market is that the more money you make, the larger the scale, and I can guarantee that you and me will definitely occupy New Zealand's high-end fast food market in one fell swoop."

Speaking of this word, he always feels awkward, fast food and cheap are linked.

"50% off, this is the limit we can accept," Garnett said.

Wang Bo patted his shoulder kindly and said, "Go and discuss it with your head office. I will choose one for each type of chicken, and then I will bring it back to you for samples. I think you will eventually make the right choice. "(To be continued.)