Heads Up Hollywood

Michael Ovitz established CAA, which was in charge of the Hollywood industry, and at one time contributed to many major transactions in the Hollywood industry.

However, his pattern can only be limited to Hollywood.

Looking at the entire American business circle, the role of "middleman" is the most powerful of the Allen family, and the leader is the third-generation leader Herb Allen.

How capable is he?

For example, Robert Goizueta, the former chairman of Coca-Cola, retired and wanted to pass the position to his children. As a result, it was Herb Allen and Warren Buffett who intervened to prevent this appointment, expelled the heir, and hired Neville Estell from outside.

For example, in 1996 Disney's acquisition of Metropolitan ABC was approached in a driveway in Sun Valley. In that transaction, Allen \u0026 Co. received $2 million in compensation for providing rationalization advice to ABC.

For example, the political consultant of Allen Company chose Bill Bradley, a former senator and presidential candidate who failed to compete with President Bush Jr. in 2000.

For example, Bill Gates sold a large number of Microsoft shares back then to seek diversified investment, and his trading in the securities market came from Allen Company.

On the "Forbes" rich list, the asset evaluation of the Allen family is 1.8 billion US dollars, which is obviously difficult to be recognized by the industry.

Allen's company is a private company, and no one knows how much money their family has.

Of course, they don't have such astonishing wealth like Tang En and Bill Gates, but the family wealth of only 1.8 billion US dollars does not have such a big face at all, which can pinch the entire American business circle giants together.

By convention, the Sun Valley meeting will last for 5 days.

A jet plane flew over.

Big names from media, entertainment, computing, networking -- people like Bill Gates, Don Walker, Michael Eisner, Meg Whitman. They arrive with their families, where they will listen to lectures, attend symposiums, ride bicycles, play golf, and go boating on the water.

Of course, the most important activity is the plutocratic movement called "Clash of Elephants". In fact, it refers to the discussion meeting among rich people.

Tang En attended this kind of meeting for the first time, Michael Ovitz who came with him.

Legendary Pictures will go public this year.

However, with the IPO scale of Legendary Pictures, it is not qualified to be discussed in this level of business meetings.

"Microsoft was the overlord of the last generation of home computers. With the rise of the Internet and the emergence of new media such as Google, Microsoft, a giant in the technology field, has hidden dangers. When Google went public last year, there was news that Come out, Microsoft intends to acquire Yahoo!"

Before the plane landed, Tang En looked through the window at the ground getting closer and closer, and was worried about the content of this meeting.

Michael Ovitz said: "This is a century-level merger and acquisition. However, Microsoft owns the world's second largest portal site MSN, and Yahoo is the world's largest portal site. The cooperation agreement between the two giants is likely to be Violation of the Hart Scott Mlodinow Act."

This is a bill that is mainly used to regulate mergers and acquisitions and cooperation between industry competitors. Not only that, EU regulators will also launch investigations.

It is natural to say that the merger is successful, but if it fails, it will cause billions of dollars worth of losses to Microsoft.

Even a giant like Microsoft does not dare to take risks easily and launch a merger and acquisition of Yahoo.

The safe way is to bring in Time Warner and News Corporation, and dismember Yahoo!

Everyone takes what they need, and the three families share equally!

Microsoft acquired Yahoo's market share and technology in the search engine field to form competition with Google in order to expand advertising sales business.

News Corp acquired Yahoo's Community Interaction Department, complementing the Myspace blog it invested in, and completed a larger layout in the field of online social networking.

Time Warner acquired Yahoo's core asset portal and merged with its subsidiary AOL to restore the vitality of AOL's heyday and bring Time Warner out of the plight of being dragged down by the Internet business.

In the previous life, the transaction failed to be reached.

Because Yahoo is not reconciled, they believe that they still have the ability to continue to grow and become a giant in the new media era, and they don't need to split assets and sell the company.

However, the media landscape in this world has undergone tremendous changes.

The structure of News Corporation, Microsoft, Google, and Time Warner has not changed much, but an accident has appeared, and a super giant has emerged-New Universal Group!

The strength of the New Global Group is impressive.

With such a big market change, will Yahoo's shareholders and the board of directors, like in previous lives, insist on holding on and just refuse to let go?

What if he was really discouraged by the impact of the newly emerging New Global and sold Yahoo... For Tang En, he would be in an extremely passive situation.

If Microsoft gets Yahoo's search engine business, it will have the power to share the market equally with Google. You know, Tang En is the major shareholder of Google, accounting for 10% of the shares!

Google is also the largest network media partner of New Global, and Tang En has a great influence on Google's strategic decision-making.

Time Warner got the business of Yahoo Portal, which is also a headache. Warner's film and television content is second only to New Universal. If it has the world's largest portal website for marketing, it will inevitably have an impact on New Universal's film and television entertainment business.

The most worrying thing is News Corporation!

News Corporation has invested in a social blog Myspace, which is currently the largest online social platform, with 15 times more registered users than Facebook!

Is Facebook's biggest competitor.

If News Corporation gets Yahoo's social interaction business and uses Yahoo's traffic to further expand Myspace's market, it is really unknown whether Facebook will rise and defeat its opponents in the future.

Therefore, no matter from which point of view, it is necessary for Twain to prevent this joint venture between Microsoft, News Corp. and Time Warner.

"In any case, an independent Yahoo is more beneficial to us!"

The plane landed, shaking a bit.

Tang En's words were firm and undeniable.

...

Allen \u0026 Company is engaged in investment banking business, but unlike traditional investment banks, it mainly operates in the "private investment industry", which means building profitable long-term relationships with leaders of other companies.

The Sun Valley Conference is probably the conference with the most leaders in the American business circle.

Tang En did not accept the service provided by Allen's company, but directly followed the previous reservation and found Larry Page, one of the three giants of Google.

Every year at the Sun Valley Conference, Google will attend, either Sergey Brin, Eric Schmidt, or Larry Page.

Larry Page was not a few years older than Dunn, and he showed full confidence, "Microsoft and Yahoo merged? So what? Google has a market share of 65% in the search engine market. Yahoo only has 16%, and Microsoft even has only 9%. The two together are not our opponents."

Tang En frowned, which was why he was more willing to communicate with Eric Schmidt.

Sergey Brin and Larry Page, the pinnacle of entrepreneurship, are far less experienced than Eric Schmidt.

"Google can't just focus on the search engine field. I read the latest Google investment report, and there is an investment that I am very interested in." Tang En said calmly.

"What?"

Larry Page was curious now.

Tang En's investment vision is definitely the best in the industry.

Tang En said: "In the past three months, Google has invested in a total of 11 projects, 9 of which are internal projects, and 2 are external projects, all of which are angel rounds. Among them, there is a company called YouTube."

"Youtube?" Larry Page smiled, of course he knew, "There is this project, it is a video website. The angel round was negotiated two months ago, and the website was officially launched the day before yesterday."

Tang En said: "Online video will be the next outlet of the Internet. However, whether it is Microsoft's MSN or Yahoo, both have advantages that Google cannot beat in terms of online video business. If the two companies merge, YouTube will not Any chance of success!"

Larry Page did not show an overly positive attitude, but he also knew that the merger of Microsoft and Yahoo was to resist Google.

Whether or not they succeed in the future, Google is safest if the merger fails.

Larry Page said: "Next, we will ease the relationship with Yahoo and start business cooperation in commercials and online video."

The more room Yahoo has, the less likely they are to sell the company.

When it comes to rich people like Jerry Yang, money is really just a number to them. How big is the difference between a net worth of 20 billion US dollars and a net worth of 2 billion US dollars?

What they care more about is the success of their career, and the glory and prestige that success brings.

Selling the company to make money, the minority shareholders may agree, but the founders will not be reconciled, at least they will not give up hope when there is still hope.

Tang En nodded in satisfaction, and said with a smile: "It's more than that. This merger involves Microsoft, News Corp., Time Warner, and Yahoo. It's best to break through one by one."

"Have plans?"

"I got a report that google gave facebook a $150 million ad order?"

"right."

Larry Page smiled.

This is not only a business cooperation, but also a human relationship.

During Google's entrepreneurial process, Tang En provided a lot of help, not only financial support, but also the help of channels and contacts.

Now that Google has gone public, it already has a preliminary prototype of a giant, and it is time to give feedback.

Facebook is an emerging social networking site, and Larry Page, who founded Google, knew that a lot of money was needed to start a successful site.

Google can give Facebook some convenience in the search channel, and can also provide some financial support.

Tang En knew their good intentions, but shook his head, "I read that report, but I rejected it. In my opinion, Google's current partner should not be Facebook, but Myspace!"

Larry Page is shocked!