Hollywood Director 1992
#131 - Good reviews
"Michael, how's the interview going on your end?"
At the entrance of the Grove shopping center cinema, Al Simmons sat on a bench, fanning himself with his hat, and called his colleague to inquire about the interview.
Michael responded that the audience's evaluation of the movie was not bad, not as bad as expected.
"Why is that?"
Al Simmons told him about the situation on his side.
Today, he randomly interviewed 32 viewers at the entrance of the cinema.
Among them, 26 people gave "The Blair Witch Project" a score of 60 or higher, and even 6 people gave it a perfect score of 100. Only 4 viewers scored below the passing mark of 60.
The score was significantly higher than expected.
"What are these guys doing? I've seen 'The Blair Witch Project,' it's clearly an extremely boring movie, why do those guys say it's good after watching it? This is unreasonable, did they get hit by Link's witchcraft."
Al Simmons complained on the phone.
"Haha, I know the reason, do you want to know? If you buy me a drink, I'll tell you."
"You know? Tell me quickly, as long as what you say is right, I'll buy you two drinks."
"Al, did you ask about their educational background when you interviewed them?"
"No. Asking about education level on the spot, most interviewees won't tell the truth."
"Haha, they are unwilling to state their education level, which also proves that they are not highly educated. Most of them have not attended college, or even high school. If they have attended college, they would never mind answering your question."
"That's true. But what does this have to do with 'The Blair Witch Project'?"
Al Simmons asked.
"The relationship is extremely close. Before the interview, I designed a questionnaire and invited the audience to fill it out. The survey results showed that 92% of the audience had an education level below high school, and many were even illiterate."
"Illiterate?"
"That's right. These viewers are not highly educated, which also means that their cognition, aesthetics, etc. are different from ours, and their evaluation of movies is also different.
In our eyes, 'The Blair Witch Project' is not exciting enough, but in their eyes, this movie is simple and easy to understand, simple and interesting, just to their liking.
In addition, people with low education levels are also more likely to believe in gods and believe in the existence of ghosts and witches in the world. This is probably why we don't understand why they like to watch 'The Blair Witch Project'."
"So that's how it is."
Al Simmons suddenly realized.
Before, he looked at the problem from his own perspective and couldn't understand why those viewers would like such a pretentious movie like "The Blair Witch Project."
Now it seems that it's not their fault, but the cognitive difference caused by the different education levels of both parties.
Just like ordinary people don't understand sculptural art, pop art, and surrealist painting schools, and like smart people don't understand why ordinary people are easily cheated out of their money by scammers.
Everyone has different living environments and different education levels, which leads to different ways of thinking and different understandings of things.
This is the knowledge gap theory.
"Hey, Al, are you satisfied with my answer? Don't forget to buy me a drink."
"No problem, do you still have your questionnaire? Leave me a copy, I also want to do a survey. If it's really what you said, this is undoubtedly a very valuable piece of news."
After hanging up the phone, Al Simmons continued to interview the audience.
After understanding the existence of the 'knowledge gap', he became more patient and serious during the interview, and would not get angry easily.
When the media interviewed viewers about their views on "The Blair Witch Project", in addition to Robert Downey Jr., there were also Dustin Hoffman, Kiefer Sutherland, David Duchovny and other stars who publicly praised the movie.
They said the movie was good, and those who criticized the movie were people who didn't understand it.
Even at the movie release conference of "Random Hearts", Richard Gere praised "The Blair Witch Project" with a smile on his face when answering reporters' questions, saying it was very interesting and worth watching.
He didn't seem to mind that the box office of "The Blair Witch Project" exceeded his movie.
These people's answers puzzled the media, and they didn't understand why these big stars would suddenly stand up and praise a movie that wasn't worth praising.
Some media suspected that all of this was the idea of the CAA brokerage company.
Richard Gere and others are clients of CAA. Without the company's permission, they would not praise the same movie at the same time.
The media also speculated that "The Blair Witch Project" was a partner of CAA, and Ed Meric was a director that CAA was preparing to promote vigorously. Maybe this movie was planned by CAA from beginning to end.
Some media interviewed people from CAA, but CAA has not responded for the time being.
This also deepened the media's suspicion.
Nothing wrong, a first one one hair one inside one capacity one is one to look at!
Link didn't understand it very well after seeing these news. "Daniel, Jon, why would they help promote 'The Blair Witch Project'? Did you spend money to hire them to help promote it?"
"Haha, no, these people don't get along with you, boss. Knowing that I'm from Guessing Game Pictures, they wouldn't help promote the movie even if we paid them."
Jon Gordon shrugged and smiled.
"That's true."
Daniel DeVito leaned back in his chair, his belly pressing against the edge of the desk, "According to our speculation, they are probably still coming for you. After 'Paranormal Activity' became a big hit, you, boss, became the representative of low-cost directors, the holder of the highest box office-to-profit ratio record in film history, and also considered the most promising director in Hollywood.
These labels are not liked by everyone, at least your opponents Robert Downey Jr., Richard Gere and others will not like them. They saw that "The Blair Witch Project" was a big hit, and there was a possibility of breaking the box office record of "Paranormal Activity".
In this case, they thought that praising "The Blair Witch Project" and Ed Meric could steal your limelight, boss. That's probably their purpose."
"Sounds interesting."
Link smiled with the corners of his mouth raised.
"Boss, should we reveal the truth and give them a big surprise?"
Jon Gordon asked with a mischievous expression.
"No need. Our purpose in filming 'The Blair Witch Project' is to make money. Don't do anything that goes against this purpose. It's good that they are willing to help promote it. Don't stop them. Also, out of courtesy, we should publicly thank them and praise them as good people."
"Yes, boss!"
After "Paranormal Activity" was released, colleagues in the industry were envious, jealous and hateful towards him.
If they knew that "The Blair Witch Project" was also a movie he directed, his colleagues would probably be driven mad with jealousy, and even do some irrational things.
If the media knew they were being played, they might become angry and criticize him even harder.
He would never want to gain a foothold in Hollywood in the future, just like the two directors of the original "The Blair Witch Project", who disappeared after filming "The Blair Witch Project" and had no subsequent works.
So Link will not publicly admit to being associated with "The Blair Witch Project".
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