Hollywood Drawing

One Hundred and Fifty Six - Box office champion, record breaking

When the first ray of sunshine fell in Los Angeles, Jeff Robinoff walked into the Warner Building leisurely with a cheerful smile on his face.

Facing Warner employees who greeted him from time to time on the road, today's film and television supervisor was also particularly patient and easy-going. After returning to the office, he simply sorted out the information and went directly to the large conference room on the seventh floor.

Today is the weekly executive meeting. Over the past weekend, every Warner Bros. executive looked at Jeff with a jealous look on his face, and mentally cursed the fat man's luck.

"Joker" not only unexpectedly hit the box office, but also triggered social hot spots throughout North America. Not only film critics in various media have been discussing the film, but even movie fans have spontaneously formed a trend of watching the movie.

Once this trend is formed, it will become unstoppable. If your friends, colleagues and family have all watched the film and are still discussing the plot anytime and anywhere, will you become curious? Even if it’s just to follow the trend, I would go to the theater and watch it again.

CEO Kevin Tsuhara looked at the group of executives with satisfaction. This was the first thing he said after the meeting began. "Jeff, as a planner, let me tell you about the various performances of "Joker"."

This was something that everyone had expected. Everyone knew that the box office figures would definitely not be low. However, after Jeff Robinov asked his secretary to hand out the statistics, the figures he revealed still shocked a group of people.

“Due to the Super Bowl publicity and various publicity and promotion activities before the film was released, the film aroused enough public expectations before its release, so as soon as the theaters opened on Friday, the public spontaneously watched the film. upsurge.

On its first day of filming on Friday, "Joker" grossed US$39.35 million at the North American box office, with a single theater box office exceeding US$11,000. The popularity slowed down a bit on Saturday, with the film grossing 32.47 million U.S. dollars that day. On Sunday, because the next day was a working day, the film grossed another 24.37 million U.S. dollars. "

At this point, Jeff Robinov paused and looked at the CEO. After everyone digested this shocking news, they continued:

"Three days after the film was released, it grossed US$96.19 million in the North American theater market during its first weekend! This figure is known to have broken the first weekend box office record in film history, the first weekend box office record for R-rated films, and the single-day box office record for R-rated films."

When he finished speaking, the conference room fell into an eerie silence. This number was too astonishing, and it broke many records easily.

Everyone was prepared for a box office explosion, but they didn't expect the numbers to soar so high.

"Have you informed Wayne?" Kevin Tetsuhara's words made everyone slowly come back to their senses and look at the proud fat man with even more jealous eyes.

"Of course, I called him this morning, and his assistant Nina answered." Jeff's voice was unhurried. "Wayne was interviewed until three o'clock in the evening yesterday. The assistant lady should tell him after that."

As one of the architects of this publicity plan, Jeff understood how closely their schedules were, but there was nothing they could do about it. As the director of the film and the second most popular participant besides Nicolas Cage, Wayne has the obligation to lead the team to promote the film.

Thinking of this, he suddenly said: "It should be noted that the box office of "The Last Stand" is also very strong, and it was able to get 21 million US dollars in the first weekend under such circumstances. Will this become a threat to us? "

Even when "Joker" crushed the North American box office, it still maintained a good box office in its first weekend. Sylvester Stallone definitely played a major role in this.

The influence of an action star on the summer movie market cannot be ignored, and fans who have watched this film have surprisingly received positive reviews. This time, it is rare that Stallone was not criticized.

At this moment, Tomás Mendes, the director of the distribution department, said: ""The End" will not be a threat to us. According to the predictions of our subordinate departments, the final box office figure of this film will be around US$80 million at most. It needs a longer screen time, it’s an inspirational film.”

He hesitated for a moment, glanced at Jeff, and then said: "But we have to pay attention to one thing. I have news. On the day of the premiere, George Lucas sent an invitation to Wayne Greenberg. Hopefully he’ll direct a Star Wars movie.”

"impossible!"

As soon as he finished speaking, Jeff subconsciously retorted. "Wayne's production style is completely incompatible with Star Wars, and Lucas can't safely hand over this series to such a young man! Should he be asked to make a dark and twisted version of Star Wars 4?"

It's hard to talk about. No matter how reasonable what Jeff said, everyone in the conference room still felt that it was hard to talk about. This is Star Wars. How many people can resist a movie like this? As long as the filmed effects are basically up to standard, there will never be any worries about the number of viewers and box office.

And Wayne is not only a simple director, he writes all his films himself. This young man has the ability to change a film. It is really not difficult for him to rewrite a Star Wars story.

When he heard the news, Kevin Tetsuhara also became serious, "Jeff, pay attention to communicating with Wayne! We must always pay attention to the preparations for his new project. We cannot imitate Twentieth Century Fox!"

Warner Bros.'s two biggest revenue points in the past two years are the Batman series, but Bruce Wayne's audience reputation has been getting worse with each film. I believe that if the next part cannot reverse the bad reputation, this series will not be far from being temporarily sealed.

The second is Wayne's "Get Out." This film created a large amount of revenue for Warner Bros., and the box office figures can be completely ignored for all kinds of profits created by this film.

The ultra-low production cost has earned the film a global box office of over US$300 million, but the profit share from the box office only accounts for less than 15% of the total profit. Warner Bros.’s complete offline and online operating channels allow this film to continue to generate large profits.

This is the main reason why they are willing to give Wayne a share of the box office. The North American theater share is really nothing compared to various copyright operations and peripheral derivatives, as well as the video tapes that are now being released.

"No, you don't have to worry about that!"

DC President Jonathan Keller, who had been sitting in the corner without saying a word, said directly. "I am confident that Wayne will not take on Star Wars in the end. He has better choices!"

Turning to look at Jonathan Keller in confusion, Jeff asked: "What choice?"

"DC!" The head of the comic company said with confidence. "When he finishes his overseas promotion work, I will find time to talk to him. Is there anyone more suitable for him than DC? He can choose the characters in the entire universe and create them again!"

This time "Joker"'s first-week box office has brought too many changes. This number can allow the director to do whatever he wants with his next film, and no one will be stupid enough to object to his choice.

Everyone is considering his words, and no one can say anything about this kind of thing, because comic book movies have a flaw, and that is the Oscar!

If "Joker" is not a comic book movie, but a realistic crime film, whether it is Nicolas Cage or Wayne, it will definitely gain a lot during the awards season. What a pity!

The old men of the academy have never awarded a statuette to a non-realistic film. It is a well-known fact that the Oscars look down on science fiction films, comic book adaptations, and popcorn special effects blockbusters.

There was silence in the Warner Bros. conference room, and the small conference room in Sony Columbia was also solemn.

Distribution executive Paul Turner pointed his finger at the table where the film's first-week box office report was placed. "From this point of view, "Jungle" at least will not incur losses, it is just a question of how much profit it will make."

This is much better than they had expected. If you don't compare it with that dark madman, the box office numbers of this film are definitely qualified.

"Then we will launch follow-up plans?" Renny Harlin also didn't expect that this box office battle would be settled in one weekend. There was no need to launch a follow-up public opinion offensive because these methods could not change the big picture. trend.

"Forget it, there's no point in hyping up Nicolas Cage for taking contraband. Just keep all the evidence and see if it can be used in the future."

Originally, after the second week started, Paul Knight was going to throw a grenade out to stop the subsequent box office trend of "Joker". But according to this situation, it may not work even if God comes, let alone the male protagonist who smokes contraband. photo?

It may affect the choice of sporadic movie fans, but it will also offend Warner Bros. When the revenue is obviously not in line with expectations, there is no need to smear it.

"That young man is going to be a god!" Stallone, who had been paralyzed, said at this time. He didn't have any ill feelings towards the fellow director. On the contrary, he felt that the other director did a great job.

"After the accumulation of two alternative-style films, the third film broke all records in its first weekend. Even the research company dare not predict the film's final box office figures easily!"

Having said this, he shook his head with emotion.

No one believes that this movie will go up and down. As soon as this kind of social movie-watching trend starts to form, they can only wait for the movie to exhaust all its box office potential. To stop such a phenomenal work, basically no matter what you do, the gain outweighs the loss.

Even Paul Turner was scratching his nose at this moment, thinking about the possibility of Spider-Man turning dark. If the director was asked to redesign the origin of Spider-Man, what would it cost?

The storm caused by "Joker" has just begun. It is still far from truly sweeping the world. There are already many people thinking about director Wayne...

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