hollywood entertainment mogul
056, what to do to make money
After Winona left, Duca continued to mix drinks for the guests, and also thought about how to get the bar business going.
The renovation of the bar cost more than 100,000 US dollars, which was advanced from the bar's account, resulting in a financial deficit on the account.
You must make more money to make up for the shortfall and turn the small bar into a big bar. When you make money, you can open more bars.
Unable to think of anything, he went to Jasmine and Andrew to discuss it.
Andrew proposed to change the bar into a high-end membership club, attracting some film and television stars and rich second generations to join.
Bar members need to pay at least US$1,000 in membership fees every year, and a high threshold is what makes it stylish.
The bar will provide customers with all kinds of beauties and handsome men, fine wines, drinks, gambling, invite celebrity singers to perform on stage every week, and other services, turning the bar into a gold-selling den and a place without worries.
Andrew conveniently gave the bar a new name - Paradise, which can also be understood as heaven and earth.
Jasmine objected. The bar only has two floors, the space is not large, and the decoration cannot be called luxurious. Even if it is renovated, it cannot be turned into a high-end consumption place. This is not only determined by the bar itself, but also related to the surrounding consumption environment.
The location of the bar is on Santa Monica Boulevard, not in high-end consumer areas such as Las Vegas, Beverly Hills, and the Metropolitan District.
Most of the consumers here are ordinary white-collar workers and blue-collar workers working in Hollywood, or college students. They don't have that much money.
Changing it to a high-end club will only be abandoned by mainstream consumer groups. Even the Cotton Club, the largest bar in Hollywood, will not do this.
Finally, opening a high-end club bar requires not only a lot of capital, but more importantly, connections.
"You don't have to worry about this. Duka and I have many rich friends. With our connections, there will be no problem in attracting dozens of members."
Andrew patted his chest and said.
Duka shook his head. Putting aside the financial issue, with his current connections, it would be difficult to find dozens of members.
As for Andrew, there is no need to count on it. If this guy had reliable connections, he wouldn't be serving dishes here.
"Moli, you are right, do you have any good suggestions?"
"Am I right?"
Andrew asked without any self-awareness.
"Yes, but it's not time yet. Let's listen to Jasmine first."
Duca waved his hand.
Jasmine thought for a moment and said, "How about transforming into a specialty bar? Ordinary bars sell drinks, while specialty bars sell culture, feelings, and even a spirit. This added value is more valuable.
For example, cocktail bars, blues bars, rock bars, dance hall bars, tasting bars, casino bars, etc. These types of bars have a fixed consumer group and their business will not be bad.
In addition, you can also make a fuss about publicity, such as promoting the fact that Hollywood stars often appear in the bar, or inviting famous singers and bands to perform at home.
Or like Rick's Bar in "Casablanca", the Golden Hall Bar in "The Shining", the Hill Hotel in "Pretty Woman", etc. When the bar becomes famous and becomes a tourist attraction, it will be easier to make money."
"very nice."
Duca nodded and said, "Jasmine, you go contact a few underground bands in Los Angeles. It's best to find a band that is somewhat famous and has a local fan base. Arrange one performance every week. If you don't have two performances, you can't do it twice."
question."
"Okay, the Cotton Club also often invites underground bands to perform. I also know some relatively famous singers. It's not difficult to find them to perform."
Jasmine Bloom said.
The Sunshine Boy Bar also has three or four bands that are regular residents, and these guys are also members of underground bands.
It’s just that after staying in the bar for a long time and their income became stable, they were no longer so enthusiastic about music and their ideals were no longer so clear. They started to hang around, often drinking and fighting, being late late, secretly taking drugs, and their performances on stage were not satisfactory.
.
Duca plans to reduce the number of their performances and return them to a state of brutal competition and material poverty, in order to stimulate their passion for music.
It's a bit cruel to do this, but it's also good for them.
"It's also a good idea to use a movie to promote it. "Reservoir Dogs" directed by Quentin will be filmed in a bar, about next week, and the crew will contact you then."
"OK!"
"As for the frequent appearances of publicity stars, we won't use that for the time being. Ruifan Keanu and the others are more private. If there are too many paparazzi in the bar, they will not come again."
"I see!"
Jasmine Bloom nodded and left the bar.
"Duka, when my pocket money arrives next year, how about we jointly buy a big bar and have fun?"
Andrew came over and smiled.
"How much pocket money do you have?"
"This year there will be more than 5 million, and next year it may be 6 million. It mainly depends on the operating conditions of the family fund."
Andrew shrugged and said.
Duka cursed secretly for being inhumane,
"You have so much money, why don't you invest it and buy five bars every year, maybe a hundred chain bars in ten years? You can also make a lot of money by stock trading and other things. Isn't it a pity for you to spend it like this?"
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"Why do you make so much money? My grandfather made tens of billions, but what will happen to him in the end? He is a miser and a miser. No one will miss him when he dies. Do you want to become like my grandfather?"
Andrew raised his eyebrows.
"But when he was alive, he at least had a lot of power and strength to do many meaningful things that he wanted to do, such as the Getty Art Center and the Getty Medical Research Institute."
"It makes no sense! Even if you are Washington, Lincoln or Leonardo da Vinci, you will not go to heaven after death, so why can't you have fun while you are alive and treat this place as heaven, otherwise you will have no chance to play in hell after death.
"
Andrew pouted.
"Forget it, we have different backgrounds and different views. It's useless to argue about this. When I have tens of billions, I will tell you what the use of more money is."
"Haha~, when you earn enough tens of billions, you will live in a nursing home invested by yourself and wait to die, like my grandfather, and I will hold two young beauties and bask in the sun on the beach, you say
Which of us is better off?"
"We'll talk about it when we're old. You send the cocktails to table 24 first, Mr. Andrew, the waiter!"
Duca put the wine on the tray and pushed it over.
"Follow your orders, black-hearted boss!"
Andrew smiled and walked away with the tray.
Duca shook his head and handed the bar table to Julia. He walked around the bar and looked at the occupancy rate of each booth.
There are a total of 42 booths on the first floor, and more than 100 scattered seats. Sometimes there are too many people to sit down, so people can also be seated on the steps next to the dance floor.
Since today is a working day, the occupancy rate of the booths is only 60%. On the weekend, more people will come to the bar, and the occupancy rate of the booths and individual seats is over 80%.
After 8:30 pm, the lively singing and dancing in the bar changed to light singing and dancing.
The bar's resident band strummed the guitar on the stage and sang more lyrical songs.
There weren't many people in the audience, just a few couples hugging each other and swaying casually on the dance floor.
The lead singer of the band was not distracted either. The guy sat on a chair with his legs crossed, holding a guitar in his arms. There were several small bottles of whiskey on the floor. He sang a few words, picked up the bottle between his index and middle fingers, and drank it.
Take a few puffs, take a puff of the cigarette, and continue singing. Don’t be too unrestrained in your movements.
Duka looked unhappy, but he didn't care. It was said that every musician has his own personality and style. He was an outsider and couldn't deny it just because he didn't understand it.
Alas~
When he was about to turn around, he heard someone sigh and looked back.
——
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