Hollywood Hunter

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Broccoli means broccoli in English.

Coincidentally, the Blockley family, who hold half of the copyright of the 007 series, also started by selling vegetables.

Albert Brockley, who found the IP of 007, is a person with a strong personality. In order to express his absolute control over the 007 series, Albert declared in an interview with the media more than once that in the process of selling vegetables, if the price could not be After negotiating, he would rather dump all the vegetables than sell them.

For 007, the Bullockley family never made a concession to MGM until MGM was taken over by Simon.

The fundamental reason is that for decades, 007, as a big production series, has achieved profits in every part, and has never suffered any losses.

Hollywood is actually very conservative at heart.

Western films are popular, and everyone is rushing to shoot them; the rise of brother movies, a large number of brother movies are born; youth horror films are selling well, and a bunch of youth horror films immediately appear on the market...

In the final analysis, it is because the risk of the film industry is too great.

No studio has it as easy as the outside world thinks before deciding on a multi-million dollar project.

Therefore, following the successful film model has become the best choice for most studios.

Actually follow suit.

Just like the Hong Kong films on the other side of the ocean, it's just that Hollywood's follow-up is relatively benign, and Hollywood has the most solid backing of the North American market, which has always existed and maintained its strength.

Because of its conservativeness, 007, which has never lost money, has become MGM's most valued 'broccoli'.

However, Simon is the one who has the least shortage of fresh vegetables, so he doesn't mind that the seller dumps his vegetables when the price cannot be negotiated.

Therefore, when Shirley Lansing contacted the Brockley family according to the conditions set out by Simon, it was naturally impossible for the Brookery family, who was accustomed to being strong, to compromise.

Simon didn't hesitate, directly letting Shirley Lansing announce that the 007 series was on indefinite shelving.

After MGM's announcement, the Brockley family's reaction, not to mention, most of MGM's shareholders, the only one who can check and balance Simon, did not respond much after some concern.

Not to mention anything else, just two MGM blockbusters last year, "A Few Good People" and "Golden Eye", "A Few Good People" grossed $117 million in North America, with a global estimate of $200 million, "GoldenEye of 007" The estimated North American box office is only more than 80 million US dollars, and the global forecast is still 200 million US dollars.

However, even with Tom Hanks, Robert De Niro, and Demi Moore in the cast, the overall production and distribution budget for "A Few Good Men" is still less than half that of "Goldeneye."

Although it is a project that Daenerys Entertainment cooperated with MGM, the benefits of "A Few Good People" to MGM are actually far more than "Golden Eye of 007".

After all, for the 007 series, the production and publicity budgets were raised by MGM, and the Bullockley family was only responsible for the production, but at the same time, the Bullockley family had to take the film proceeds because of their control over the general copyright and participation in the production. a large part of it.

If it is the turbulent MGM in the past, the 007 series can definitely be used as a stable series that supports its performance.

Now, MGM is turning to recovery under Simon's control, and this series of death is not essential.

You must know that after "A Few Good People", Daenerys Entertainment and MGM's second project "Killing Moment" was launched last year, and the schedule has been determined to be this summer. Now that it has decided to revive MGM, the two sides will definitely have more cooperation in the future.

Comparing the earnings of "A Few Good Men" and "Golden Eye of 007", MGM has changed significantly in the past year. After Simon makes a decision, it is completely self-evident that MGM shareholders will be on the side.

When MGM announced that 007 was on hold, Simon himself was not in Los Angeles, but in San Francisco.

Thursday, January 23.

The long-prepared Amazon online store is officially launched on the Yggrete portal.

This is also the first subsidiary brand launched by Igreat. Before that, various departments were named after Igreat.

In 1991, the number of users accessing the World Wide Web in the United States finally reached 13.17 million, of which the number of users of AOL was 7.68 million.

There are 13.17 million World Wide Web access accounts. Calculated based on the average number of active individual users per account of 1.6, the number of Internet users on the World Wide Web in the United States reached 21.07 million, which is equivalent to 10% of the total population of the United States in this era, and it happened to be the United States. The 10% with the highest education level and the strongest spending power.

There are more than 20 million netizens, and it is a group with the strongest spending power in the United States. The entire country and the entire information industry can no longer ignore the rise of the World Wide Web.

In fact, it is not difficult to see the overall explosive development trend of this emerging field from the capital and enterprises that have poured into the Internet industry since the second half of last year, and even the importance attached to the development of the Internet industry at the federal government level.

Affected by the outbreak of the Internet industry, even the personal computer industry has benefited a lot.

In the past year, originally due to the economic downturn, the industry predicted that global PC shipments would remain at the level of about 20 million units in 1990.

But in fact, the annual PC shipments in 1991 finally reached 23.87 million units, an increase of more than 19%. A large part of users purchased computers to experience Internet surfing, and some users pursued a better Internet experience. And replace the old dos system computer with the latest high-profile pc.

All in all, the rise of the Internet industry has become the general trend.

Although it was launched three years earlier than Amazon in the original time and space, the brand-new Amazon, because it is backed by the Igreit portal, almost equals to having more than 20 million potential users just after its launch. Not only that, ypay, the increasingly perfect online payment tool, also provides a mature payment tool for Amazon's online store.

In Simon's plan, Amazon will focus on book sales for the next three years.

At this stage, choosing online book sales as the beginning of brick-and-mortar e-commerce undoubtedly has many advantages.

Today's Internet users have a high level of education, so they often have more needs to buy books.

Unlike other daily necessities, online shopping malls just offer a wide variety of books compared to brick-and-mortar bookstores, which is enough to ensure users' motivation to try online book purchases.

Simplifying the types of physical goods sold can minimize the complexity of e-commerce operations.

At the same time, the Amazon online store can help the Ygrit team to accumulate experience from website operation to actual warehousing and logistics.

Although there is no special press conference held this time, before the opening of the online mall, Igreat has already launched advertising activities on various media platforms such as the Internet, TV, radio, and newspapers.

Simon arrived in San Francisco on the morning of January 23. At nine o'clock in the morning, Amazon's online store was officially opened.

Although in the short term, the delivery area of ​​Amazon's online store is limited to the two core metropolitan areas on the east and west coasts, and the Great Lakes region in the north, the vast US headquarters and the southern region cannot be covered, but starting from 9:00 a.m. In just 31 minutes, the number of orders in the online store exceeded 100,000, driven by the promotion of .

As of 5 o'clock in the afternoon, the mall was open for eight hours, and the total number of orders reached 870,000.

However, it is well known that evening is the peak time for online consumption.

Simon returned to Los Angeles as usual after get off work that afternoon.

At 9:00 am the next day, and open for 24 hours, the Amazon online store finally achieved 1.32 million orders, 1.56 million books sold, and a turnover of $3,276.

This seemingly simple set of data is nothing less than a miracle for too many people.

Not to mention the sales of more than 1 million books in a single day, in this world, even if it sells more than 100,000 books in a single day, there is probably no physical bookstore in the world that can achieve this.

Therefore, the emergence of Amazon's online store, like ypay and ystore launched by Ygrit last year, proved the feasibility of Internet brick-and-mortar e-commerce in almost a day.

With the announcement of the first-day sales results of Amazon's online store, not only traditional brick-and-mortar book retailers, but even comprehensive retail chain giants like Walmart have to turn their attention to the Internet platform and hold emergency meetings to discuss launching online stores necessity.

Traditional media have clearly felt the strong threat of Internet media platforms for more than a year. However, even so, the overall media trend still tends to promote the gimmicks that are coming in the e-commerce era.

For Igreit, the seemingly glamorous data on the first day of Amazon's online store opening also meant too many challenges.

In order to build the reputation of the online store for the first time, Igreit has invested 20 million US dollars in publicity expenses in the last half month.

Facts have proved that such propaganda efforts are obviously overdone.

The order of 1.32 million on the first day means that Amazon's online store server is under strong computing pressure.

In addition, according to the statistics of the Igreit portal, although the online mall only achieved a transaction volume of 1.32 million orders on the opening day, in the evening of the day, the actual maximum number of simultaneous users exceeded 5 million.

After the continuous expansion of the website data center in the past two years, the Igreit portal is able to host such users at the same time. However, the access limit set in advance by Amazon's online mall is exactly 5 million.

If some emergency plans are not prepared in advance, just on the first day of opening, the Amazon online store may have a downtime accident.

The cloud computing project secretly developed by Igreit has entered the substantive testing stage, but it needs to be continuously adjusted and improved for at least the next year if it is to be formally applied on a large scale.

Lack of flexible data computing environment, in the short term, Amazon's online store still needs to use the traditional fixed-volume data computing and storage model, which will undoubtedly cause great cost pressure.

Of course, only an online store can get off to a good start, and the effort is definitely worth it.

The most important thing is the logistics and distribution pressure involved behind the scenes of these orders.

The best prediction made by the mall team in advance was only a pioneering effort to achieve one million orders on the first day the mall opened.

In fact, it was 'overloaded' by 30%.

If you want to complete the distribution of the books involved in these 1.32 million orders, even if you rely on the extremely developed postal system in the United States, your own business

The area is also temporarily limited, but it is definitely a more difficult challenge for the Amazon warehousing and logistics system, which is still in the exploratory stage.

Therefore, after the first day, the first decision made by the mall team was to withdraw all the ads on each platform that could be withdrawn.

Can't really promote it any more.

At the same time, the mall team began to contact other courier teams other than the USPS (United States Postal Service), almost intending to complete such a large order at any cost.

Everyone knows that first impressions are very important.

If users use online shopping for the first time, they have to wait for half a month to get the books they want, which will definitely seriously affect the enthusiasm of users to consume online through the Internet.

In the end, Simon also sent Nancy Brill over in order to help the mall team through the storm.

Blockbuster's rich experience in warehousing and logistics can still provide great help to the mall team.

As for logistics, the number of online shopping orders reached 1.32 million in a single day. This is the first time that this situation has occurred, and it can only be explored by the housekeeper Alice Ferguson. Of course, the entire high-level team at Igreit is working on ideas to deal with this.

Simon also spoke rudely. If he messed up, he would obediently come back and be a housekeeper for himself.

In the blink of an eye, it's another weekend.

This year's eighth Sundance Film Festival opened on January 16.

After "Lola Run", even if there is no super-selling dark horse, Sundance has been a thriving scene in recent years, and the development of Hollywood's independent films has also become more and more vigorous under the promotion of a series of successes of Highgate Pictures.

Before the opening of this session of Sundance, Robert Redford hoped that Simon, the biggest celebrity from Sundance, could attend.

Radford would not bring up Simon as a Sundance jury, but this year's jury chair is Catherine.

Too busy to find time during the opening ceremony, and the closing ceremony happens to be Sunday, January 26th.

Simon quietly arrived in Park City, Utah, on Saturday.

Janet didn't come with her because she wanted to see the baby.

Because Catherine was already here, the female assistant who was personally responsible for building several wooden houses in Park City and hoped to use it as a dating nest was somewhat resentful, but she did not chase after her.

It's still January, and Los Angeles is always like spring all year round, but Park City is covered in ice and snow.

Such an atmosphere is indeed very suitable for spending time with the people you like.

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