Hollywood New Century

442 DreamWorks Animation

With the listing of Xinghai Entertainment, many stars and some shares were distributed, and they all made a lot of money. However, the stars who are eligible for Xinghai's internal subscription this time are all stars who have long-term cooperation with Xinghai Entertainment, mainly from the Marvel series.

Obviously, it has caused quite a stir in Hollywood, Xinghai Entertainment is thriving, and of course its influence in Hollywood is growing.

In early November, Simon finally returned to the warm Los Angeles and participated in the life of Hollywood's drunken fans.

"DreamWorks Animation negotiated a six-year film distribution agreement with us, and Universal took an 8% distribution agency fee for each film, starting in 2012," Alan Horn said in Simon's office. Give Simon a cooperation contract.

After Simon took it over and flipped it, he put it on the table and asked, "What I'm worried about now is the progress of Jeffrey's participation. He has a good vision for making animated feature films, but unfortunately he seems to be a little out of his mind. That's it."

Alan Horn nodded and explained: "Jeffrey is very ambitious now. He often lobbies overseas for capital and seeks support. He hopes to build a movie theme park for DreamWorks, and I heard that Chinese capital is interested."

Simon shook his head and sighed: "DreamWorks has only been established for a few years, less than 20 years ago, and the background is too little. Disneyland and Universal Studios have been deeply cultivated for many years to have their current influence; "

"It's just too difficult to replicate the Disneyland miracle with a single DreamWorks Animation."

"Then, do we want to remind you?" Anyway, the distribution rights of DreamWorks Animation for the next six years belong to Universal Pictures. If the box office of the movie is not good, Universal will not make any money. Alan Horn doesn't want to watch DreamWorks Animation lose money.

Simon shook his head, "Forget it, although we have to provide funds, it is mainly produced by DreamWorks Animation's own funds. DreamWorks Animation has autonomy, and we have no right to interfere."

Moreover, if DreamWorks Animation does not have a big loss, Universal Pictures will not be able to acquire DreamWorks Animation in the future.

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The cartoon image of DreamWorks Animation, Universal Studios can maximize the development of the greatest value.

"Also, several other companies seem to have paid a lot of attention to our Universal recently. Although Hollywood is one, there is also a lot of competition. You should pay attention to this aspect," Simon reminded.

Alan Horn nodded, and Warner Bros. was the first to bear the brunt. Marvel and DC were dead enemies. Now that Marvel is big, DC is also holding back.

"By the way, Netflix's self-made drama plan has a new project reported!" Alan Horn reminded again.

"I know, that 'House of Cards' show was pretty good," Simon said, looking at Alan Horn again.

"Streaming media can't win over cable TV now. The series are mainly focused on being less and more refined, and the main direction is to acquire streaming media copyrights;"

On Netflix, Simon has filmed Dick Cook in charge of the content before, and Reed Hastings will definitely not let Reed Hastings burn money indiscriminately. Universal Pictures itself has strong content production capabilities, and it must not be fooled by others as newbies.

"Xinghai TV, cable TV and Netflix are all free to compete, with external competition and internal competition!" Alan Horn explained.

Simon nodded, indicating that Alan Horn left after he understood.

Universal Pictures has released Lurk, Fast and Furious 5, The Hangover 2, Twilight March Eclipse, The Avengers, and Bad Teacher this year. In addition to the just-released "Ghost Records 3", the literary film "Double-Faced Martha" will be released this month.

Next month's $45 million "Mission: Impossible 4" was released by Paramount, but Marvel will also release "Thor 2."

The still strong box office performance is the confidence that Xinghai Entertainment's share price is rising. The global influence of large-scale commercial films has obviously improved the brand.

Starting next year, Simon's idea is to let Universal Pictures release about 15 movies a year, including two or three animated feature films produced by DreamWorks Animation. Basically, they are mainly medium and large-scale investment projects of commercial type. There are no specific requirements for Aurora Films and Venus Films, but the budget is limited, and the number of films will not exceed 5.

In the afternoon, Nina Jacobson, who had attended the International Cinema Exchange Conference, also returned to the company to report the results of the meeting to Simon.

"There is a lot of disagreement, and the theater alliance has responded a lot to our studio's proposal to shorten the theatrical window," said Nina Jacobson, frowning.

"With an average window period of four months, the theater chain does not want to continue to make concessions."

"Obviously, the theater chain of course hopes that the time will be long, and the audience can only enjoy the film in the theater, and the consumption inside is all profit," Simon certainly hopes to shorten the window period, preferably an average of three months.

The DVD market has been decreasing since 2008, but because the DVD market revenue has always been the largest film performance, the continuous downturn in recent years has gradually reduced the proportion.

Now for a movie, in terms of revenue, the theater box office revenue and DVD revenue have been flat.

However, the fast recovery of box office revenue in theaters is a big guarantee for film companies to quickly recover their capital, and the DVD market is a long-term sustainable income, and the effect cannot be compared with the revenue of theaters.

"Now we want to vigorously develop other revenue chains for movies, and the impact of the shrinking home entertainment market is still quite large. Fortunately, the current overseas market

Booming development can also be regarded as providing us with a new source of income.” Nina Jacobson can also see clearly that the United States basically accounted for half of the global market before, and now it is about one-third. Benefit the development of overseas markets.

"Look, this is the content of the terms of the memorandum of agreement on the import of Chinese and American films sent by the MPAA," Simon handed Nina Jacobson a document.

Nina Jacobson took it over and took a look. The key point is the number of blockbusters imported into China and the proportion of revenue.

"There are 35 large-scale accounts, and the newly added 15 are mainly IMAX, 3D and other special accounts! The producer's income has changed from 13% to 25%?" Nina Jacobson was interested,

"It's over? It won't change?"

Simon smiled and said: "If there is no accident, this is the case, at the latest in February next year, the official memorandum agreement on the import of films between the two countries will be signed;"

"Moreover, the price of batch films sold to China has also increased by ten or twenty times. The response of our films in China is not bad, and the Marvel series is still very popular."

"You know, I also often talk to Ms. Zhou about this, and her opinion is very important to us."

Simon nodded, Zhou Lixian knew more about China after all.

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