Hollywood Road

"It used to be a tribe of Indians. It is said that the name of Malibu also originated from the Indian language,"

Lisa Hewitt was very self-conscious as she walked slowly towards the hotel along the path full of palm trees, and Murphy and Gal Gadot in sportswear talked about the situation under their feet "In Indian, Malibu means roaring beach."

With his hands in the pockets of his sports jacket, Gal Gadot slowly moved his long straight legs and followed Murphy unhurriedly, "Indeed, sometimes I can hear the sound of the waves, especially It is a quiet time in the middle of the night, and the waves here are very special.”

"This may be related to the geographical location of Malibu," Murphy pointed to the faintly visible peaks on the left, "Malibu is backed by the Santa Monica Mountains and facing the vast Pacific Ocean. I think this may be The crashing of the waves, brought back by the mountains, has also made Malibu famous for its waves and sandy beaches.”

"You know a lot," Gal Gadot's eyes flashed a cunning, "Did you do a lot of homework before you came here?"

Murphy shrugged and said unabashedly, "Gail, if you want to pursue an outstanding girl like you, how can you not do enough preparations?"

Gal Gadot turned to look at Murphy, but took the initiative to change the topic, "I heard that there are many Hollywood celebrities living in Malibu?"

"Malibu used to be a city where older, rich hippies lived in a low-key way," Murphy said, following Gal Gadot's topic. More movie stars, directors and producers at The Villa."

He pointed around, "This city does not have the hustle and bustle of Santa Monica, the luxury of Manhattan, and the variety of Beverly Hills, but it has the freedom of the wild, and there are seagulls and wild ducks everywhere. , Egret."

Hearing these words, Gal Gadot laughed, "Are all directors as eloquent as you?"

"It's about the same," Murphy also smiled, "Only by being able to speak well can you attract investment for your own projects, and only then can you not be frightened in the face of media reporters and paparazzi..."

The distance between the restaurant and the hotel was not far, and as they gradually approached the hotel, Murphy suddenly asked, "Gail, should you rest on the weekend?"

Gal Gadot thought about it, and nodded. From the earliest contact to the present, she has been very happy with Murphy, and she has no dislike for this person.

Walking to the side door of the hotel, Murphy stopped, turned to look at Gal Gadot, and invited, "This weekend, my new film will hold a preview for the media and film critics.

Interested in checking it out? "

"Sin City?" Seeing Murphy nodding, Gal Gadot thought about it for a while and said, "Let's watch the time."

Murphy stuffed a note into her hand and gestured for a call, "This is my number, I'll be waiting for your call."

Lisa Hewitt chased up from behind at this time, and she should have heard Murphy's invitation, and asked, "Can I go and see?"

"Of course!" Murphy gave an affirmative answer, "Warmly welcome."

Gal Gadot gave Lisa a pull, then said, "We should go back."

"Well," Murphy nodded, "goodbye."

"Goodbye." The two girls waved to him.

Back at the hotel, the roses in the lobby were gone. When passing by the front desk, a waiter sent a card. On the card was the sender with a strange name. Gal Gadot just took it and looked at it. After a quick glance, she casually threw it into the trash can before getting on the elevator, and the note Murphy gave her was held tightly in her hand.

When she came to the floor where she stayed, Lisa didn't go back, but followed Gal Gadot into the room.

Gal Gadot closed the door, sat on the sofa, glanced at the numbers on the note, and his eyes began to wander.

"Shall we go?" Lisa came and sat next to her. "I haven't been to a movie premiere yet!"

"This is a test screening!" Gal Gadot can still tell the difference, "It's not a premiere that will make you stand out."

"That's not bad!" Lisa seemed very yearning, "Maybe I can meet some Hollywood celebrities. Go, go."

Gal Gadot turned to look at her, "Did he buy you off when I went to the bathroom?"

"No, absolutely not!" Lisa raised her hand with an innocent face, "I just feel that it's a pity..."

"What's the pity?" Gal Gadot shook his head and said again, "The game is over, and I'm going back to Israel."

Lisa sighed and asked again, "Are you going on the weekend? If not, I have to go by myself."

Opening the note in his hand and looking at it again, Gal Gadot still hesitated, and after a while, he said, "Go, why not go."

Just like going to a movie.

Like all upcoming films, "Sin City" will also hold a trial screening before it officially enters North American theaters. small audience.

This is a Hollywood practice. Under normal circumstances, as long as the film is not too bad, it can get a relatively good reputation from the trial screening, which allows the distributor to continue to promote the film.

If the film is really bad, bad reviews are unavoidable. Although bad reviews will definitely affect the box office after the release, it is not entirely a bad thing. The producer and distributor can also improve in time based on the word-of-mouth of the test screenings, so as to avoid the film's complete failure. fail.

Of course, the word-of-mouth test screenings are only the reaction of a small group of people, and may not represent a wider audience. In the history of North American screenings, the word-of-mouth test screenings have been overwhelming, and there are definitely not a few films that hit the box office at the box office; Movies that sell well at the box office cannot be counted with two hands.

In short, the word-of-mouth test screening is just a reference data like a weathervane.

When the quality of the film is guaranteed, it is Miramax's promotion and marketing of "Sin City" that can really determine the box office figure after its release.

For such a film, the US$15 million North American publicity and marketing expenses are quite sufficient. After using multiple channels to create topics, Miramax once again aimed at the director Murphy.

The reason is very simple. "Chain Saw" ended all the overseas screenings where the copyright was sold, and the overseas box office also broke through the 60 million US dollars mark. In this way, the global box office figure of the film has also successfully passed the 100 million US dollars mark. Philippines has also entered the ranks of the global box office billion club.

More than 90% of directors in Hollywood cannot cross this hurdle in their entire lives.

This has also become the capital that Miramax can use for publicity.

In addition, although the overseas screening of "Planet Terror" has not ended, it has also received a box office of nearly 50 million US dollars. The global box office of this film has exceeded 80 million US dollars, and the market performance is also excellent.

As a result, the latest masterpiece of "Saw" and "Planet Terror" director Murphy Stanton also appeared on the latest promotional poster of "Sin City".

In any case, after directing three films in a row, Murphy also has his own influence, especially among some Cult fans, and is quite popular.

These fans, like the comic fans of "Sin City", are also the basic audience group of this film.

In today's era, the promotion methods of films are more multicultural, especially the rise of the Internet, which has brought about important changes in the promotion and marketing of films.

Of course, Miramax's promotion of "Sin City" cannot ignore the important position of the Internet.

In addition to traditional Internet promotions such as online news, videos, materials, and posts, Miramax also teamed up with a game company to launch a "Sin City" map game. The screening warmed up the market.

This is an interactive interactive map game that is unprecedentedly powerful and easy to use. Through this map game, players can reach every corner of Sin City, and even further observe the people who live in these places and what happened. , here you can see the entire structure of Sin City, as well as the many complicated relationships between the characters.

Through the map of Sin City, the audience can reach those places full of temptation and crime, including Nancy's apartment, Sin City Hospital, Gail's residence, Sin City's prison, Mimi Hotel, motel, dock, farm , Locke's Castle, Old Town, Caddy's Bar, Tar Pits, Shelly's House, and more.

When players enter these places, they can not only see all the things that happened here, but also meet the people who have been here through the system, and learn about their stories and the people and things related to them through these people .

For example, the player tries to go to a certain corner of Sin City. When he comes to the "Kady Bar" where three religions and nine streams are mixed, he can see all the things that happen here, and he can learn about the people who hang out here all the year round.

If you want to know what happened to Muffle in the bar, you can click on his avatar, and then the player can see the introduction of the character of Muffle. After the introduction, the player can enter a brand new menu, which can be displayed at the top of the screen The selection column in the left column continues to observe all the characters involved in this incident, or view other things that happened to Muffle.

By analogy, all locations, events, and characters in Sin City can be linked in this way. The content of the entire link is endless, and there are almost thousands of combinations. Where do you start? How to play? It's up to the players to make up their minds.

The launch of this very interactive map game also announced that the pre-screening announcement of "Sin City" has entered a new stage.

The focus of this stage is also the preview meeting. Miramax convened a large number of reporters and well-known film critics. (to be continued)). If you like this work, you are welcome to come to the starting point () to vote, your support is my biggest motivation. Mobile users please read here. )