Hollywood Road

Sue!

Perhaps it was because he had exhausted too much energy last night. After sitting opposite Kara Firth, Murphy ordered a bunch of meat, and then plates and plates of food were brought up. The two women looked at him in a daze as he devoured the food. .

"Did you come back from Africa just now?" Kara Firth said deliberately.

"I basically didn't eat dinner last night..." Murphy shrugged, "I didn't eat breakfast today either, I'm starving."

Kara Firth turned to look at Gal Gadot, "What did you two do? You won't be crazy from last night, right?"

Gal Gadot put down his water glass and said openly, "We're not superhumans."

"Then how many times have you done it?" Kara Firth tilted her head, looked first at Murphy, then at Gal Gadot, and finally her gaze fell on Gal Gadot's neck.

She had heard from Gal Gadot before that the two often played large-scale games.

Gal Gadot was wearing a turtleneck and short-sleeved shirt, and she wasn't worried about Kara Firth seeing anything.

Although it is common for good friends to discuss private topics here, Murphy still changed the topic in a timely manner.

"I read a lot of comments on the Internet before I came here."

After eating almost, Murphy put down the knife and fork, and said, "Overall, it is very beneficial to us, and we can increase the strength of word-of-mouth marketing."

Kara Firth nodded lightly, "Thor" has a very average reputation."

"Can we do something about this?"

The person opposite is Kara Firth, and Murphy said very directly, "Further strengthen the audience reputation of "Thor" on the media and the Internet. Of course, its professional reputation is even worse, so more people can know this, especially A passer-by audience who is not a manga fan."

Gal Gadot added, "Thus influencing the viewing choices of passers-by audiences."

"That's what I mean too." Kara Firth smiled, "Word-of-mouth marketing is a must for your film."

If you want to use word-of-mouth marketing as a promotion method, the most basic thing is to ensure the quality of the film, otherwise it will be completely counterproductive.

Kara Firth's previous verbal agreement with Kevin Feige,

Neither Murphy nor Carla Fecetti mentioned that who cares about such a verbal agreement when it is profitable and will not touch Walt Disney's bottom line.

After lunch, Murphy, accompanied by Gal Gadot, went to participate in some promotional activities held by 20th Century Fox. Kara Firth contacted the company's professional team to put the plan into practice.

Just in the middle of the afternoon, large-scale unfavorable remarks against "Thor" began to appear on the Internet.

"Thor" is definitely the most disappointing commercial masterpiece this year!"

"Never has a superhero movie started as badly as Thor!"

"From the movie "Thor", you will understand what is a bad movie with no plot, no acting skills and no theme!"

"Marvel's "Thor" has reached a new level, worse than "Soul Chariot 2"!"

News and comments like this, like a virus, quickly spread on the Internet.

If the quality of "Thor" itself is excellent, and the audience and professional reputation are good, such rumors will not have much negative impact on the film, but will cause Internet topic discussions under the counterattack of many viewers who support this film , thereby increasing the attention of the film itself.

The problem is that the quality of this film is really mediocre, the audience's reputation is mediocre, and even many comic fans are dissatisfied. There are very few fans who are really willing to stand up and refute.

Perhaps based on the brand effect formed by Marvel and the promotion of the Avengers, "Thor" will still have a certain market in a short period of time, but if passer-by audiences are affected, the stamina will definitely be insufficient.

The Internet has penetrated into every corner of North America. Once the negative news about "Thor" spread on the Internet, many people were affected.

The bright moonlight fell on the commercial plaza in Santa Monica, and it seemed that even the brilliance of the street lights was suppressed. Alfred and Skadeel parked their cars and entered the plaza without any hesitation. One of the imperial chain theaters, as student movie fans who don't need to work the next day, they can use their vigorous energy on this Friday night.

For this group of movie fans, Alfred and Skadeel are still young people. Although they grew up in a strong movie-watching atmosphere in North America and have watched many movies, they are just over twenty years old, and they are already tired of watching movies. I lost those movies for kids and wanted to watch movies that are really grown-ups.

Since they were watching the summer movie, the two of them had a very clear goal, which was the super commercial blockbuster just released.

However, the two walked into the theater and looked at the two huge posters standing side by side at the main entrance, but hesitated.

On the left is the poster of "Thor", in which Chris Hemsworth and Natalie Portman, strong and straight men, smart and beautiful women, both look attractive.

On the right is the poster of "City of Chaos", Henry Cavill stands proudly in front of New York City, his strong muscles and scars after bloody battles, like a blonde beauty, captivate their hearts.

Standing in front of the poster, Alfred asked Skender, "Which one should we choose?"

Scender scratched his head and said, "Remember the "Iron Man" we watched a few years ago? Marvel's superhero movies are really charming, and the heroine is Natalie Portman, I like it very much actors of..."

"Yeah, Marvel's superhero movies are really fascinating." Alfred watched Natalie Portman, the Oscar queen seemed very attractive, "Then let's choose "Thor" .”

After speaking, he was ready to go to the ticket window.

"etc!"

Before Alfred could go far, Skadeel stopped him, "We have overlooked an important message."

"What?" Alfred turned his head to look at Skadeel with a puzzled look on his face, "What did you ignore?"

Skdeer strode up to the "City of Chaos" poster, pointed to a line of eye-catching titles that they had just ignored, and said, "The director of this film is Murphy Stanton! A man who has never made a bad film director!"

Alfred looked at the position of Skadeel's finger, "Is it Murphy Stanton who directed "Man of Steel"? The most outstanding young director in Hollywood since the new century?"

"That's right, it's him!"

Although Alfred and Skadeel can only be regarded as fledglings among movie fans, the famous name of Murphy Stanton has already been heard in their ears through various channels, especially "Man of Steel". It's simply the pinnacle of the movie!

"Go read the reviews online."

Alfred suggested that Skodeer took out his mobile phone and watched it on social networking sites and multiple movie rating sites. "Thor" had a lot of negative reviews, while "City of Chaos" received rave reviews!

"Fuck his Thor."

Skadeel, who had never had a strong opinion, suddenly made up his mind and said directly to Alfred, "Let's watch "City of Chaos". If it’s too much, even if it’s not a bad movie, it’s still a very average movie.”

Alfred didn't have any objection, "Among the movies I've seen, I like Murphy Stanton's Man of Steel very much."

The two bought tickets and walked into the theater, and found that there were quite a lot of people watching "City of Chaos". The movie hall, which can accommodate more than 300 people, was at least half full. Since there was still some time before the film was released, Alfred De deliberately ran to the adjacent theater where "Thor" was shown to have a look.

"There are not too few people over there."

After he came back, he said to Skdeer, "It's also close to half. I don't know if the movie is really as bad as it said."

It seems that many viewers still choose "Thor".

A man in his thirties next to him probably heard the conversation between the two, and suddenly said, "A friend of mine is watching "Thor" over there, but he said that most of the people who read "Thor" now are comics. fan."

"So this is ah."

Alfred and Skadeel nodded, and asked, "Have you seen "Thor"?"

"No." The man shook his head and said, "There are too many negative reviews on the Internet. Whether it's the IMDB score or the freshness of Rotten Tomatoes, "Thor" is very poor. Such a movie is basically watched by comic fans."

He pointed to the big screen, and said, "This movie is better. I watched the first show last night, and now it's the second time I've watched it. I promise I won't disappoint you guys!"

Watched it for the second time? Hearing what he said, Alfred and Skadeel put their hearts in their stomachs, thanked them, and patiently waited for the film to start.

Soon, the film proved that person's words, this is a film that is definitely worth the ticket price, especially the action design in it, which is eye-catching.

It's not the fancy fights that have become tiresome in recent years, but a fierce fight full of power, which looks more direct and deadly, giving people a strong sense of actual combat.

There is also Chris Dane's cool motorcycle, which is the favorite of everyone who likes cars.

Perhaps it was a coincidence, when the film ended, Alfred and Skadell just happened to meet the end of "Thor" next door, just like many people were talking about the "City of Chaos" they had just watched, they walked out of that theater People, are also discussing Thor.

The difference is that most of the voices talking about "City of Chaos" are admiring, while those talking about "Thor" are basically criticizing.

"It is estimated that only those who like Marvel comics can continue to watch it. Chris Hemsworth is paralyzed throughout the entire process, and Natalie Portman's performance is useless..."

"The progress of the plot is very dull, and the war scenes don't have any excitement."

"There is no plot at all, I am so tired after watching it, I always want to sleep."

"The plot is anticlimactic, the relationship between the characters is chaotic, the scenes are nondescript, the rhythm is drowsy, and the only thing that can leave the slightest impression on people is the soundtrack."

Hearing the voices of these discussions, Alfred and Skadeel couldn't help but feel a little lucky. It was undoubtedly a very correct choice for them not to watch "Thor".

However, "Thor" has a fan and audience base after all. During this day, it basically maintained an attendance rate similar to "City of Chaos". (to be continued)). If you like this work, you are welcome to come to the starting point () to vote, your support is my biggest motivation. Mobile users please read here. )