Hollywood Starts with Animation

a few days later.

June 14, 1997.

The midnight box office of "Human Clearance Project" and the box office data of the premiere day have been freshly released, and they have been aggregated into the hands of the group CEO Victor at the first time.

"Nice job!"

Victor looked at Kevin Feige in front of him and said excitedly: "Our new movie did not disappoint us, with a box office of $5.01 million at midnight and a box office of 23.7 million on its premiere day, ranking No. 1 at the North American box office on Friday. one."

The first-day box office of 23.7 million, even if it is placed in Hollywood in 1997, which is full of blockbusters, can be regarded as the top ten of the first-day box office of the next year.

The midnight box office of $5.01 million, although not much, is completely incomparable to the future "Star Wars 7" midnight box office of more than 57 million US dollars; it is not comparable to the "Avengers 4" midnight box office of more than 60 million US dollars, but look at it. In 1997, it was already quite a good box office performance.

Kevin Feige also said happily: "Not only that, the average attendance rate of our "Human Clearance Project" in major theaters is also the first place on Friday. It is conceivable that this weekend's three-day North American box office champion must belong to us.”

Victor and Kevin, there is reason to be excited.

You have to know that the production cost of "Human Removal Project" is only 12 million US dollars. If you don't count the box office components with the theater chain and the film fund, and do not count the cost of film promotion, in just one day, Wald Pictures has already Can recover the cost.

This achievement is enough to be proud of!

"Kevin, in my name, you will notify Ms. Donna of UPN TV network and ask her to fully cooperate with the second publicity of the "Human Removal Plan". At the same time, contact our partner media and newspapers and ask them to add Big publicity, I will call to inform the financial aspects."

Victor said immediately.

"Okay!" Kevin Feige responded immediately.

"Wait a moment!"

Victor suddenly added again: "Don't forget the online media and forums, as well as the naval forces we hired, let them also act again."

Kevin immediately nodded in agreement.

You must know that in this film publicity work, online publicity accounts for almost half of the publicity funds.

In Hollywood in the 90s, this was undoubtedly a very bold act!

But the final result also surprised the entire Wald Films!

The publicity effect on the Internet has more than doubled compared to last year, which made Victor very keenly aware that the main publicity channel for movies in the future will no longer be offline traditional paper media, but online Internet. .

The establishment of the Marine Corps, Wald Pictures is the earliest implementation in the Hollywood field!

The effect is of course great!

Da Da Da ~!

After Kevin Feige left the office, Victor called as soon as possible to tell Zucker the good news.

"real?!"

At this moment, Zucker couldn't hide his excitement.

"Our new film's box office is so good, and it ranks first at the box office on Friday?!"

The box office of "Human Removal Project" far exceeded Zucker's expectations.

You must know that in the original time and space, the film produced by Universal Pictures had a total box office of more than 89 million US dollars in North America; in 2013, it did not even enter the top 30 of the North American box office rankings that year.

But......

But now, according to the current box office trend, it is absolutely certain that the film will break through 100 million US dollars in North America. As for how many US dollars can be harvested in the end, it depends on the publicity situation.

"Victor, the second promotion of the movie is up to you. If you need support, feel free to contact me." Zucker made a promise at the moment.

"Okay, boss."

Victor hung up the phone solemnly.

Now that the group has grown and grown, the situation is good, and many things do not need Zhu Ke to worry any more, just control the overall situation.

The happy Zucker now just wants to open a bottle of champagne to celebrate.

......

Disney Pictures.

Compared with the enthusiasm of the whole Wald Pictures, the executives inside Disney Pictures are a little full of haze.

Because of their company's film "Earth-shattering", it only ranked second in the North American box office charts this Friday.

On Friday, the box office only reported $6.3 million!

"Damn Wald Pictures, go to the goddamn Human Removal Project!"

An executive scolded: "According to our previous estimates, the box office of "Earth Shaking" on the next Friday will be less than 10 million US dollars, but it will never be suppressed so low!"

The movie "Earth Shaking" is this weekend, its second weekend.

On the three weekends last week, the movie "Earth Shaking" reaped $51 million in one fell swoop, ranking first at the box office; this weekend, although they knew that the "Human Clearance Project" was coming, they didn't expect the box office gap to be such a big deal. great.

"Humph!"

Another executive snorted coldly: "It's useless to say these things now. This weekend's three-day box office, our "Earth-shattering" is considered dead, but we must not sit still."

"That's right!"

The first executive to speak, very much agrees.

Now they don't count on "Earth Shaking", but June 15, that is, tomorrow, is Father's Day in Western countries. On this day, Disney has a new film released.

- "Hercules"!

It is a well-known IP work of Disney Pictures. It has been put on the movie screen as early as the 1970s, but it was in the form of an animated film at the time; in the late 1980s, Governor Arnold starred in the live-action film version of "Strong" God", and achieved the top five box office results in the North American box office of the year;

And this time, it is Governor Arnold and Disney joining hands again to interpret the brand-new "Hercules", which Disney also attaches great importance to.

But!

The "Human Removal Plan" that suddenly appeared made them feel threatened.

This incident even alarmed the Walt Disney Group, the parent company of Disney Pictures.

Michael Eisner, chairman of the Disney Group, personally instructed:

"Fools, we are the great Disney, I don't care what you do, you must suppress the arrogance of "Human Erasure Project", once the box office of "Hercules" is affected, then you will all get out of my way! "

"Yes!"

A group of executives from Disney Studios broke down in cold sweats.

After all, it was Michael Eisner who spoke!

The famous Disney Emperor!

Even though he is now mired in a struggle with members of the Disney family, he still has absolute power over the Disney conglomerate. It's not empty words at all to tell them to get out.

If you don't believe me, just look at Michael Ovitz!

Ovitz is well-known in Hollywood. He co-founded the CAA brokerage company that can be called a giant. In the acquisitions of Columbia and Universal Pictures, he was invincible. He has been ranked No. 1 in the Hollywood Power List for many times. one person.

And, in 1995, he joined the Disney Group and became the president of the Disney Group, second only to Eisner.

But the result?

In less than a year, he was kicked out by Eisner!

The former brokerage giant Ovitz was so embarrassed that he once became a joke in the whole Hollywood.

You say, the employees of Disney Pictures, can you not be afraid of Eisner?

Can you not take his words to heart?