How Did I Become a God

In this three-story villa at the foot of Xiangshan Mountain, Jing Gao only sat in the living room last time, but this time he went even further. Follow Ren's second brother's son through the large living room to a row of wing rooms on the east side.

Brother Ren was waiting in the study, wearing a white cultural T-shirt, big pants, and slippers. He was drinking tea in front of the window very comfortably. Seeing his son and Jing Gao come in, he habitually said: "Xiaojing, you are not the courage." Is it quite big? Why don't you even dare to call me and still want Xiao Song to pass it on?"

Jing Gao witnessed the whole process of Professor Zhao's quarrel with Ren Erge, and said: "Mr. Ren, this has nothing to do with courage. This is a matter of etiquette. I will call you rashly, in case your time cannot be missed. ?"

　　 "Then I won't see you." Ren Er brother said naturally.

　　 Jing Gao smiled, just when Ren Zhi poured tea, Jing Gao took it, "Thank you."

　　 "You're welcome." Ren Zhi replied, and sat aside to listen to his father and Jing Gao talking about business matters. He has graduated from university for a year and is managing a company involved in electronics manufacturing and the Internet at Magic City.

　　 Jinggao sat down and sipped some tea, and actively asked: "Mr. Ren, I would like to hear your opinion about whether to acquire LeTV's film and television business, LeTV Cloud." It seems to be frizzy, but it is reasonable.

　　 Ren He looks like a victorious. Small thing, it’s better than me, can’t it? Take a sip of the purple clay pot, without selling it, and directly said: "You can buy it!"

Jing Gao pondered for a moment, and asked for advice: "Mr. Ren, these three LeEco companies are high-quality assets. But according to the email you asked Assistant Song to send me, LeEco’s capital chain seems to have a big problem. Moreover, LeEco’s Jia Always an accountant, his finances have never been very clear. It seems a bit unworthy to pay 11.6 billion to buy these three companies."

　　 Actually, if you consider it from a prudent point of view, it is best not to have anything to do with LeEco. What does that mean? Just like buying Coolpad equity, it’s OK, LeTV’s internal companies don’t buy it.

　　Because, you don’t know exactly how Mr. Jia did the billing. There is likely to be a pit buried there.

　　 Ren He smiled slowly, and said slowly: "Of course the price needs to be negotiated. The asset package must also be adjusted. There are two points in this matter that you should pay attention to.

　　First, what Jia Yueting intends to sell to you is indeed a high-quality asset package. At present, he can get it and you are interested in these three companies. Second, there are things he didn't explain to you.

　　 After LeTV Pictures was wholly-owned by LeTV. All the shareholders of the entertainment industry in LeTV Pictures have been converted into shareholders of LeTV. Therefore, there is no such thing as selling LeTV Pictures for more than 9 billion yuan.

　　The network resources in the entertainment industry are actually very vacant. That is a circle where capital is king. You have money and it is not difficult to find someone to join in. Xiaozhi, your Uncle Hu is in the film and television industry, you know? What do you think. "

Ren Zhi named the old man and said, "Mr. Jing, the most common saying in the entertainment industry is that capital is saturated, there are many employees, but there are good directors and few good actors. In fact, this is not accurate. The entertainment industry is the most popular and the most popular. The core resources are theaters, TV stations, and video websites."

　　 Itaka understands roughly. That is to say, the "big screen" and "small screen" facing the audience are the most urgent and core resources. It also includes video sites, which are the places where web dramas are played. This is a typical situation of oversupply of film and television works.

　　Of course, there are still a lot of bad movies in Chinese film and television works.

Brother Ren said: "So, for the asset package of LeTV Pictures + Huaer Film and Television, you can give a total of 6 billion yuan to a very fair price. As for cloud computing, Xiaozhi, you learn computer, let's talk about it. "

With a wry smile on the corner of Ren Zhi’s mouth, he explained: “Mr. Jing, there is no technical difficulty in roughly setting up a shelf for cloud computing. In 2006, Google’s CEO Eric Schmidt proposed that Cloud computing concept.

　　 The core cost of cloud computing is actually the electricity bill.

　　 There are more cloud computing brands on the market now. The pain point of a cloud computing company is to have application scenarios. For small domestic companies, they are definitely the first choice for Alibaba Cloud, Baidu Cloud, and Tencent Cloud. So many companies have cloud services and engage in big data. But basically they are only provided to internal or related companies. This is the case with LeTV Cloud.

　　 The consulting company's valuation of LeTV Cloud at US$1.08 billion is not too outrageous. However, after LeEco Cloud leaves LeEco's ecology, this value is greatly reduced.

　　 Therefore, simply acquiring LeTV Cloud from the perspective of the hardware server and software talent team, and then providing the service to LeTV and its affiliates, paid too much US$540 million.

　　With this money, you can buy servers and dig talents yourself. I personally value this acquisition at $200 million. "

　　 Jing Gao thought it out, that is to say, Ren Erge thought that the reasonable price was about 7.4 billion yuan. The price that Jobs reported to him last night was an inflated 4.2 billion yuan. I'm going!

　　 "Mr. Ren, what do you mean by adjusting the asset package?"

　　 Ren's second brother said in a happy mood: "Xiaojing, do you know why I came to the conclusion that ‘you can buy’ in the first place?"

　　 Jing Gao smiled in his heart, Mr. Ren, this is a habit developed by being a teacher, and he likes to interact. After thinking about it, "I don't know."

Brother Ren said: "Your Phoenix Fund acquired Uber (China), and you paid a premium of almost US$2 billion. This made you famous. In my opinion, as long as you can win the subsidy war with Didi, This is a very good acquisition.

　　 So, what do you think Le is looking for to sell your asset package? But not just because you are talking to them. reputation! For example, I have a lot of idle funds, why don't you see me?

　　 In the same way, the reputation of Phoenix Fund is not strong enough in China's business community. Also need to continue to brush. As a star company, LeEco, if you are a white horse knight, you will benefit greatly from your reputation.

　　 I can assert ~www.wuxiaspot.com~ As long as you complete this transaction with LeEco, in the future large-scale mergers and acquisitions and asset sales in the Chinese corporate world, many CEOs will regard the Phoenix Fund as the first choice. And how much will this save you? "

　　Jinggao suddenly felt a kind of enlightenment. He has been using price and value to measure whether he should buy LeTV's asset package, adding at most one factor: to promote the rise of Phoenix Film and Television. But as the second brother Ren said, this deal not only brought him "profit", but also brought him "famous"!

　　 This intangible asset will bring great convenience to his business path.

　　 For example, as everyone knows, the Hurun Wealth List is jokingly called the Killing Pig List. Generally, the rich give money to Hurun and are unwilling to make the list. However, some people also gave money to Hurun to raise its ranking. The people in the company directly boasted when they were doing business, how many places our boss is on the rich list and his strength, you can't believe this?

　　 This is the typical use of "fame" in business.

　　 Brother Ren is really awesome. No wonder the business can be so big.

　　 Jing Gao stood up, bowed to thank Ren Er brother, and solemnly said: "Thank you, Mr. Ren."

Ren He was immediately satisfied and very happy, but he made an understatement on his face and waved his hand, "Thank you? I haven't finished yet. A transaction price of less than 10 billion won't reach a sensational effect. You You have to ask Jiayoting to add things to the asset package."

　　 Jing sits upright, keeping his ears listening.

　　 At this time, Ren He's wife Zhang Ting walked in, "Have you finished talking, let's eat."