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Chapter 158 Summer War

After July, the summer vacation has completely entered. School students are on vacation one after another, and everyone's enthusiasm for watching movies and TV series is gradually increasing.

The summer season in the film industry has also begun, and many movies that are intended to achieve high box office are being released during this period.

Among them, the most eye-catching ones are "Tiny Times 3: The Golden Age" directed by Guo Xiaosi, and "Unexpected", director Han Han's debut film.

Guo Xiaosi and Han Han can be said to be lifelong enemies.

Both of them are idol writers in the hearts of readers born in the 1980s. They are similar in age and coincidentally became famous one after another in the "New Concept" essay contest.

Han Han was born in Jinshan, Shanghai, and everything in the big city is a matter of course for him.

Guo Xiaosi was born in Zigong, Sichuan Province, and regarded success as his only way out.

Han Han became a deviant representative in the literary world after his masterpiece "Triple Door" became a hit. After entering high school, he failed seven subjects, so he dropped out of school and went home shouting "Seven subjects are red lights, take care of them." Brighten my future!"

Han Han, who dropped out of school and returned home, did not fall into despair. Instead, he published novels, collections of essays, and collections of essays one after another. All of them sold well in the market and were deeply loved by the young generation.

His dropping out of school and a series of deviant remarks also aroused the dissatisfaction of many people in the literary world, so later an incident broke out where Han Han "quarreled with Confucian scholars".

Unlike Han Han, after Guo Xiaosi became famous from the new concept, he actively avoided society and reality in his writings, moaned without restraint, showed off his wealth without any technical content, but without any aggression.

Although this kind of work is less literary, it caters more to the hearts of some young readers. You can accuse him of being an unqualified writer, but you have to admit that he is a smart businessman.

The two have been compared by the media since they became famous. Due to the differences in their writing styles and different fan groups, their readers often quarrel over which writer is better.

After all, the two have different paths. Han Han is a prodigal who pursues excitement, while Guo Xiaosi is a well-run businessman.

The two finally met during the 10th anniversary celebration of the New Concept Essay Contest in 2008.

Both of them came from the New Concept Competition, and they are both famous writers here, so they naturally attended the event.

In real life, this is the first time the two have met! This first meeting was full of excitement.

During the question-and-answer session, the host asked the two what their first impressions of each other were.

Han Han spat out two words with disdain: "Jiu Yang!"

And Guo Xiaosi also said three words neatly: "I don't understand!"

When they met for the first time in a formal sense, it was obvious that they didn't like each other.

Therefore, after the scene of their first meeting was reported and written by many media, the conflict between the two became deeper.

In 2013, director Guo Xiaosi adapted his own novel "Little Times" onto the big screen.

Although the film's rating is not high, the Douban score is only 4.9. Many seniors in the film and television industry gave comments! It is said that this film is simply like "Xiang".

But this does not prevent the movie from being a hit at the box office. "Tiny Times 1 and 2" have a total box office of 773 million, making a lot of money. Director Guo Xiaosi also won the Shanghai International Film Festival in 2013 because of this movie. It won the award for Best New Director at the festival.

As a result, Han Han couldn't sit still anymore. He was originally prosperous in the racing world and also devoted himself to becoming a director at the beginning of 2014, shooting the first movie in his life [Unexpectedly].

"Sister Mi, what do you think about the fact that Director Han Han arranged for the movie to be released at the same time as [Little Times]?"

Backstage at Mango TV, Gu Wei and Yang Mi chatted about this gossip after putting on makeup and waiting to go on the show.

Because Yang Mi is the heroine of "Little Times", she has to promote the movie with the team recently, and it is inevitable to have contact with Director Guo, so Gu Wei asked her very curiously.

"How do I know? I'm just an actor, and I have no conflict with Director Han Han. I'm just a passerby, okay?

You should ask director Guo Xiaosi about this kind of thing. "

Yang Mi looked at Gu Wei's eager gossip and rolled his eyes.

"[Tiny Times] is about to be released. You guys are all promoting it together. There have been a lot of reports on this recently. Haven't you observed Guo Xiaosi's recent changes?"

"Director Guo was really in a bad mood after reading the report. Gu Wei, why are you so nosy now?"

Gu Wei and Yang Mi were waiting to record "Happy Camp" backstage on Mango Channel. Mango Channel took the initiative to invite them to this program, which was entirely to consolidate the popularity of "Gu Jian Qi Tan", which is currently on the air.

After entering the summer season, competition is not only fierce in movies, but also in TV series.

[Gu Jian Qi Tan] has been released for more than a month. With 4 episodes per week, more than 30 episodes have been broadcast, and half of the TV series has been broadcast.

It can be said that this TV series has been in a state of explosion since its launch. The national network ratings have now reached 1.897 and the audience share is 12.34. It can be said that it is unique in the entire TV series market.

Its popularity is close to that of the 12-year-old drama "The Legend of Zhen Huan", and even though it hasn't finished airing yet, its various statistics are already close to that of "The Legend of Zhen Huan".

Especially in terms of online broadcast volume, "Gu Jian Qi Tan" took less than two months to break the total broadcast volume of "The Legend of Zhen Huan" and "Bu Bu Jing Xin" which took one or two years to complete. Such an astonishing speed is beyond the reach of other TV series.

Although [Gujian]'s dominance seems unshakable, TV stations and companies will not let it remain the dominant one.

The summer schedule is an attractive big cake for various TV stations. No one will give up and give up the best to Mango TV.

Even though they knew it would be difficult to compete with Mango's [Ancient Sword], how could they be willing to do it if they didn't give it a try? After all, it involves real money in advertising fees.

In the more than a month since the release of "Gu Jian", Mango TV has made a lot of money from advertising fees.

As other TV stations that are also provincial satellite TV, everyone is in the same circle, and even many of the advertisers are the same, so it is easy to find out the news.

After knowing the income of Mango Channel, the eyes of the advertising and investment departments of these satellite TV stations turned red with envy.

According to their calculations, the three-month broadcast cycle of "Gujian" can bring at least more than 300 million in advertising revenue to Mango TV, which is a huge profit.

You must know that Mango TV only spent 104 million to buy the first-round exclusive broadcast rights of the TV series.

The major TV stations that saw Mango TV eating meat were naturally not willing to just drink soup, so during the summer season, a prime period for TV drama broadcasts, they all came up with some promising TV dramas to broadcast, with the intention of seizing the market with Mango TV.

Blueberry Channel is one of the TV stations that has competed fiercely with Mango Channel in recent years. Originally, Mango was the only major provincial satellite TV station. However, after Blueberry Channel was revamped in 2008, it has created many excellent variety shows.

In 2008, he created [I Love Memorizing Lyrics] and [Love to Sing to Win] and [I am the Grand Judge], known as the "Three Musketeers of Variety Shows". In 2011, he launched the dream-realizing variety show "China Dream Show".

In 2012, the concept of "No. 1 Dream Channel" was launched, and the inspirational music review program [The Voice of China] was launched.

The popularity of "The Voice of China" once allowed Blueberry Channel to catch up with and surpass the original big brother Mango Channel in terms of ratings and advertising fees. It also made everyone see that Mango Channel is not invincible.

After entering the summer season, Blueberry Channel took out the TV series "Pocahontas" they purchased from "Sugar Man Film and Television" and played it in their newly established "China Blue Weekly Theater".

[Pocahontas] only has 36 episodes. If it had been aired a little faster, it would have ended at the same time as [The Legend of the Ancient Sword]. It would have spanned the entire summer and would have truly competed with Mango Channel in TV dramas.

Blueberry Channel has a very good idea. Now the popularity of "Gu Jian Qi Tan" has made ancient costume fairy tale dramas popular.

Tangren Film and Television is the mainland's best company for filming costume fairy tales. From the "Sword of Immortal" series to the 2012 "Xuanyuan Sword: Traces of the Sky", all of them were popular products at the time.

[Pocahontas] is produced by [Sugarman Film and Television], starring Liu Shishi, Hu Ge, and Peng Yuyan. Like [Gu Jian Qi Tan], it is a costume idol drama.

And in terms of actors, Liu Shishi can be compared with Yang Mi. Both of them are famous actors in the Qing Dynasty drama. They have many similarities with each other, and they have collaborated in "Sword of Sword 3".

Hu Ge and Peng Yuyan can be compared with Gu Wei. They are both ancient costume male gods. The former is 2 on 1, and he became famous earlier, and has a deeper connection with the audience than Gu Wei.

The filter of [Fairy Sword] is still there. Can "Li Xiaoyao" and "Tang Yu Xiaobao" work together to defeat "Baili Tusu"?

Don't worry about whether the final ratings can surpass [Gu Jian Qi Tan], by doing this, you can build up your reputation first, and because of the fame of Hu Ge and the other three, you can sell advertising money easily.

In addition to Blueberry Channel, there is also the TV series "Love Is Coming" exclusively broadcast by Huizhou Satellite TV, starring Qi Wei, Chen He, Mao Xiaotong, Wang Chuanjun, Qiao Renliang and other popular young idols, and produced by the TV series "Love Apartment" Produced by Xin Jiadi Film and Television, the main focus is on the popularity of "Love Apartment".

Anyway, they are my own dramas. I am doing my best to attract some young viewers who like to watch "Love Apartment".

In addition to solo dramas, there is also "Divorce Lawyer", a modern urban love drama starring Wu Xiubo and Yao Chen, which is jointly broadcast by Lychee Channel, Shanghai TV and Beijing TV.

Yao Chen is now the queen of Weibo. At the beginning of this year, he was selected as one of the 100 most influential people in 2014 by Time Magazine.

Uncle Wu also participated in the romance film "BJ Meets Seattle" last year, and won the 32nd Popular Film Hundred Flowers Award for this film.

The two leading actors were both rising to fame. In early July, "Divorce Lawyer" had just been released and had a miracle of breaking 1 in ratings on three channels in a single day. Although it could not catch up with "Gu Jian Qi Tan" in terms of ratings and audience share, it was Also a strong competitor.

In addition, Jinmen TV and Shenzhen TV launched the urban light comedy "The Most Beautiful Love" starring Zhang Guoli, Jiang Wenli, and Ma Chun. The main theme is that Zhang Guoli and Jiang Wenli hold hands again after "Golden Wedding". Let us watch Now, no matter how old she is, Teacher Jiang Wenli has the ability to fall in love.

Many TV stations are launching so many TV series at the same time to compete for summer slots. Mango Channel strategically despises the enemy, but tactically must pay attention to the enemy.

Although they are very confident in their own "Gu Jian Qi Tan", the ratings have been taken away too much, so they still have to continue to do some promotional work.

In addition to using some of the TV station's own resources to carry out some traditional publicity, Gu Wei and Yang Mi, who are currently filming a movie, as well as some of the main actors from the Gujian crew were invited by Mango Channel to participate in the station's flagship program [Happy Base Camp].

Backstage at Mango TV, Yang Mi, who had finished putting on makeup, was chatting with Gu Wei in his dressing room.

There were no outsiders in the room except for the two assistants, so the two of them chatted more casually.

"Sister Mi, didn't Reba come with you?"

Gu Wei asked curiously. When he came over, he saw Chen Weiting, Gao Weiyan and Zheng Shuang. It makes no sense for Yang Mi not to bring Reba with him. After all, [Happy Camp]'s current ratings are not low. Great exposure opportunity.

"I did, but I told her to come out and meet old friends and asked her to wait in my dressing room.

Why, are you disappointed not to see Reba? "

Yang Mi looked at Gu Wei with big eyes and asked him deliberately.

"No way, I saw you coming here alone and thought Reba didn't come today."

"Haha~ I just came to see you that's why I didn't take her with me. After attending the [Breakup Master] in Beijing a few days ago, did you take Reba out for dinner?"

"Yes, when I went to Shanghai to film, Reba entertained me. Naturally, I had to express my gratitude when she came to the capital."

Gu Wei said indifferently.

“That day was a dinner party for my company’s employees, Reba didn’t even attend, and even told Zeng Jia to meet a friend.

Then I thought for a moment that her friend in Beijing was you.

I have to keep her away from you in the future, or you may cheat her away one day. "

Yang Mi looked at Gu Wei with vigilant eyes, with a small face as big as a palm and vigilant eyes, like a little fox afraid of people stealing food.

Gu Wei smiled bitterly after hearing this.

"Sister Mi, am I that kind of person?

Little girl Reba has a good personality, we are just ordinary friends, and I don’t have any special thoughts about her.

I invited her to dinner that day, and we just had a meal.

Don’t you still believe in my character? "

Yang Mi nodded slowly after listening to Gu Wei's words.

"I believe you when you say you have no thoughts about Reba, but I can't guarantee that she has no thoughts about you.

Under your current conditions, if you have more contact with the little girl, what if she can't help but pounce on you?

Can you bear it? "

Yang Mi looked at Gu Wei with suspicion and asked about soul torture.

"hehe."

Faced with Yang Mi's doubts, Gu Wei could only look at her and smile awkwardly in response. After all, he had a reputation as an honest and reliable young man and could not lie to others.

Yang Mi looked at Gu Wei's reaction and curled his lips with an expression like "I knew you were like this."

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