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Chapter 208 A bumper 2014 and the release of the movie (please vote for me)

The next morning, Gu Wei took Nazha, Li Xian, Meng Ziyi and their small team on the plane back to Beijing.

After a short flight of more than 2 hours, the plane landed at Beijing International Airport.

After coming out of the VIP channel, Gu Wei and several others got into different cars.

After more than two months of filming, everyone went home to rest after returning to the capital, while Gu Wei went directly to the company.

There are so many things to do when you are a boss, and there is nothing you can do about it. If you want to make this money, you have to worry about it.

After returning to the company, Gu Wei took a brief rest in his office.

Sitting on the boss's chair, he looked at the company's various reports for this year sent by his assistant.

2014 was a bumper year for Guwei Company.

"Detective Chinatown", which was released on December 11, 2013, had a total box office of 1.023 billion as of January 12, 2014.

[Wei Ming Xia], as the main controlling company of the film, has an investment ratio of 70%.

The production cost of this movie was 70 million, and Gu Wei Company invested 49 million.

The producer's share of box office revenue, excluding production costs, brought the company a net profit of more than 200 million yuan.

The phenomenal web drama "Prince Princess's Promotion", which was released on Tengxun Video in March, due to the proportional account sharing agreement signed with the video platform, by the end of the year, the company received 130 million in accounts from Tengxun Video.

The show cost only a few million to produce at the time.

After "The Princess", the web drama "Yu Zui" produced by the company was also a hit.

However, this time all the video platforms refused to buy it on a split basis. In the end, LeTV Video bought out the online broadcast rights at a high price. The total profit of this online drama was 57 million.

In addition to the film and television dramas produced by his own company.

In 2014, the company also invested in the two popular TV series "Gu Jian Qi Tan" and "Shanshan Is Here" starring Gu Wei.

[Gu Jian] is a costumed fairy tale drama with a production cost of more than 100 million. When filming in 2013, Gu Wei didn't have much money, so the investment accounted for 12% at that time.

[Shanshan Is Here] is a low-cost TV series that Juku didn’t like very much. When Gu Wei entered the show, he held 25% of the shares at a premium of 10 million.

A total of 224 million yuan was sold for the first round of satellite TV exclusive rights and online exclusive broadcast rights for "Gu Jian Qi Tan", and the second and third rounds of follow-up TV stations were also sold smoothly.

The first round of satellite TV exclusive rights and online exclusive broadcast rights of "Shanshan Is Here" were sold for slightly less, totaling 148 million.

The first broadcast has just been completed, and the second round has been successfully sold, and the rights to broadcast it on foreign TV stations have also been sold.

According to the investment ratio, the two popular TV series brought a total net income of more than 80 million yuan to Gu Wei Company.

These are basically all the revenue and profits of [Wei Tianxia Film and Television Company] in 2014.

Gu Wei's personal endorsement income in 2014 was about 100 million, with a total of 11 product brands for one-year endorsement, Pepsi-Cola for two years and Louis Vuitton's brand ambassador for one-year endorsement.

Among them, the endorsements of 11 product manufacturers, including Colgate, Semir, Joyoung Soymilk, Liushen, Rejoice, Lay's Potato Chips, and Yida Chewing Gum, will expire this month. Now the manufacturers are actively negotiating with Gu Wei's agency to renew appointment matters.

Judging from the attitude, everyone hopes that Gu Wei can continue to be the spokesperson. With the broadcast of two hit TV series in succession in 2014, Gu Wei's popularity has greatly increased, and the number of fans and national popularity have skyrocketed.

These manufacturers also relied on Gu Wei's light to achieve substantial growth in various sales data this year.

In this case, of course they want to continue to cooperate with Gu Wei.

However, there are still some differences between the two parties regarding endorsement fees, which are still being negotiated.

Pepsi's two-year endorsement period ends too early, and Louis Vuitton's brand ambassador will expire in May this year. At that time, whether to continue the cooperation will still have to be communicated with LV.

In addition to endorsement fees, Gu Wei's other big income is his salary. At the beginning of the year when he was filming "Nirvana in Fire", the salary was still low. There were 54 episodes in the series, and the salary was only a few million.

A movie "Left Ear" shot in the second half of the year, although he received a top-level salary of 20 million, but for the sake of greater subsequent benefits, Gu Wei converted the salary into the investment of the film.

We just finished filming [Wei Wei] because it was a drama produced by our own company, so we only received a nominal remuneration.

Only for the movie "Monster Hunt", which is about to be filmed, Gu Wei actually received a salary of 30 million yuan.

In addition to endorsements and film remuneration, Gu Wei also has some income from commercial activities and music. These personal incomes are accounted for by his [brokerage company] and are separated from the [film and television company].

"Boss, Director Tian Xiaopeng is here."

Gu Wei was still looking at the company's various reports when the assistant knocked on the door and came in.

Put down the documents in your hands and walk out of the office.

In the reception room, Tian Xiaopeng was wearing a black pullover sweater with a shirt collar and a pair of gray casual pants. His hair was neatly styled, and he looked more energetic than before.

"Director Tian, ​​I kept you waiting for a long time."

After pushing the door open, Gu Wei walked up to Tian Xiaopeng, stretched out his hand to shake his hand, and said with a smile.

"I just arrived, Mr. Gu."

Tian Xiaopeng also had a smile on his face.

Gu Wei looked at him a few times.

"It seems that after the film is completed, Director Tian, ​​your mental state is getting better and better."

"To be honest, it took me 8 years from preparation to completion of this animated film.

Now that the production is completed, it feels like a heavy weight has been lifted off my body, and I feel extremely relaxed these days. "

Tian Xiaopeng said.

After hearing this, Gu Wei reached out and patted his shoulder gently.

“Your efforts will not be in vain, and it will soon be time to reap the fruits of victory.

The reason I called you here today is to make up for the last shortcoming of our movie.

Have you brought the finished film? "

"I brought everything as you requested.

Mr. Gu, what is the shortcoming you are referring to? "

Tian Xiaopeng was a little confused.

"Don't worry, you'll find out soon."

Seeing that Gu Wei didn't say anything, Tian Xiaopeng didn't ask further questions.

Although he was a little confused about Gu Wei's words, he always accepted Gu Wei's help and subconsciously believed in Gu Wei's words.

Gu Wei chatted with Tian Xiaopeng in the conference room for a while, asking him some questions about the shooting of animated movies. Tian Xiaopeng patiently answered Gu Wei's questions one by one, and the two had a great time chatting.

After a while, the assistant knocked on the door and came in.

"Mr. Gu, Mr. Tian and Mr. Zhang are here."

"Director Tian, ​​the person who can make up for the shortcomings is here."

Gu Wei laughed and led Tian Xiaopeng out of the reception room.

"Mr. Wang and Mr. Zhang, thank you both for taking the time to come despite your busy schedules."

Those who came to the company were Wang Changtian from Enlight Media and Zhang Genming, the boss of Wanda Media.

"Mr. Gu, you're welcome. I'm also one of the investors in [The Return of the Great Sage]. Now that the movie is about to be released, I naturally have to do my part."

Wang Changtian said with a smile.

He and Gu Wei have communicated with each other for a long time. As the second largest investor in "The Return of the Great Sage", Enlight Media naturally has to contribute to the promotion of the movie now that it is released.

As for Mr. Zhang of Wanda, Gu Wei negotiated with him to introduce another distributor. This way, Enlight and Wanda can work together to ensure that there are no shortcomings in publicity and scheduling after the movie is released.

"Mr. Gu invited me, of course I will come.

Besides, Brother Wang is here. "

Mr. Zhang from Wanda said with a smile.

Gu Wei had made everything clear to him before inviting him here.

To be honest, he wasn't really interested in releasing a cartoon, but Gu Wei had to give it a try.

After all, "Detective Chinatown" made Wanda a fortune in vain, and seeing that the second part was about to be prepared, he also wanted to maintain a good relationship with Gu Wei in order to get a share of the investment in the second part. This is an industry insider. People drool looking at the "fat meat".

Tian Xiaopeng and Wang Changtian were old acquaintances, and Gu Wei only brought him to Zhang Genming.

"Mr. Zhang, please introduce me. This is Tian Xiaopeng, Director Tian, ​​the director of [Journey to the West: The Return of the Great Sage] whom I mentioned before.

This is Mr. Zhang from Wanda Media. "

"Hello, Mr. Zhang, it's our first time meeting you. I'm very pleased to meet you."

Tian Xiaopeng's attitude is very humble.

Wanda Media is definitely a giant in the film and television industry, and Zhang Genming is naturally a giant.

"Hello, Director Tian."

Mr. Zhang shook hands with Tian Xiaopeng and said with a smile.

He didn't seem very enthusiastic, but he maintained basic courtesy.

"I have known Director Tian for many years. He is a very talented animated film director."

Wang Changtian on the side also praised Tian Xiaopeng.

"Oh? I like to work with talented people the most. It seems that Director Tian and I will have to get closer and closer in the future."

Hearing Wang Changtian say the same thing, Zhang Genming was somewhat impressed by this unattractive animation director. To be recognized by Gu Wei and Wang Changtian, it seemed that he had some talent.

"Mr. Wang is so complimentary~"

Tian Xiaopeng said a little embarrassed.

After a few words of greeting, Gu Wei led them to the company's screening room.

The finished film of "The Return of the Great Sage" has long been handed over to the company's staff by Tian Xiaopeng.

The four of them spent more than 90 minutes watching the cartoon.

Gu Wei and Tian Xiaopeng's previous suggestions were adopted. The picture quality of the cartoon is better than the original one. The final battle is also very exciting and enjoyable to watch. It will not end abruptly after the climax like the original film.

The entire film is very well done.

The music at the end of the film sounded and the lights in the screening room came on.

"Mr. Zhang, what do you think of this animated movie?"

Gu Wei asked.

Tian Xiaopeng waited nervously for Zhang Genming's answer.

"The movie is a good movie, I never thought that our domestic animated movies could be made to this level.

It seems that what Mr. Wang just said is right, Director Tian is really very talented. "

Zhang Genming thought for a while and said with a smile.

"Mr. Zhang, you have given me the award."

Zhang Genming's words mean that Wanda Media has agreed to become one of the film's distributors.

"When do you plan to have this movie released?"

Zhang Genming asked.

Gu Wei and Wang Changtian looked at each other.

"Mr. Zhang, what do you think of February 13th, the week before the Spring Festival?

You can avoid the fierce competition during the Spring Festival period and have a week to harvest the box office. When the movie's reputation increases, you can also use a few days of holidays to continue to increase the box office during the Spring Festival period. "

Zhang Genming lowered his head and thought for a moment.

“Time is no problem.

There's just one thing I have to say upfront. This is an animated film after all, and the distribution fee paid by Wanda will not be too much when it's released. You have to understand this, Mr. Gu. "

After hearing Zhang Genming's words, Wang Changtian, one of the publishers, nodded in understanding.

Although he is very optimistic about this cartoon and has a good relationship with Tian Xiaopeng, business is business. According to the previous box office records of domestic animated movies, reaching 200 million is a huge hit.

Although distributors generally do not lose money, they will not spend too much distribution fees when they know that the box office will not be too high.

The distribution of domestic films is generally divided into three types: ordinary ledger distribution, buyout distribution, and guaranteed distribution.

Not to mention the latter two, most movies nowadays usually use ordinary split distribution.

Gu Wei's two previously released films, "Xiu Chun Knife" and "Detective Chinatown", were distributed in this way.

When publishing, the issuer will advance the publicity expenses. When the box office account is recovered, the issuer will first deduct this part of the amount advanced + its share of the account, and then use the rest. Return to the producer.

When it comes to a hit movie like "Tang Detective", the distributor is willing to advance 100 million in promotional expenses.

But if a movie is not well-received at the box office, the initial publicity and distribution costs are often relatively low.

After listening to Wang Genming's words, Gu Wei thought about it and said:

"In this way, Mr. Wang and Director Tian are both here today. The production cost of [The Return of the Great Sage] is 68 million, and I am willing to contribute another 32 million to make up 100 million.

This money will be used for the promotion and distribution expenses of the film.

In this way, Enlight and Wanda do not have to pay advance promotion expenses, and can do their best to promote the film according to this amount.

Mr. Wang, Director Tian, ​​what do you think? "

"Mr. Gu, you are so courageous. When I introduced Director Tian to you before, I introduced you to the right person!"

Of course Wang Changtian has no objection to this. He is unwilling to continue to invest money in this animated film, and of course he cannot stop others from investing money.

He just lamented Gu Wei's generosity and was a little confused that he was so optimistic about this animated movie.

"Mr. Gu, thank you so much!

I don’t know what to say. If you need my help for anything in the future, don’t be polite! "

Compared to Wang Changtian, Tian Xiaopeng was a little more excited.

Although he believes in his heart that his animated films are the best, at this time, neither the domestic audience nor relevant practitioners have much confidence in our own animated films.

It is an objective fact that everyone is generally not optimistic about domestic animation.

[The Return of the Great Sage] This animated film condenses his years of hard work, just like his child.

He sincerely hopes that this movie will be a box office hit and become a god.

Unfortunately, the reality is that the domestic animated film with the highest box office at this time is "Bear Bears" released in January 2014, with a box office of 247 million.

Among the remaining animated films released, very few have exceeded 100 million at the box office.

Gu Wei's successive investments have increased the cost of "The Return of the Great Sage" to 100 million. If the box office does not exceed 300 million in the end, he will definitely lose money.

No matter who looks at it, Gu Wei's investment is extremely risky.

Tian Xiaopeng felt grateful from the bottom of his heart for Gu Wei's favor.

"Don't be too polite, Director Tian, ​​I believe in your ability and talent, and I also believe in your own vision.

This is just a normal investment. "

Gu Wei said lightly with a smile.

After this wave of investment, his share has reached 60% of the total investment in the film. I believe that after the film is released, there will be hundreds of millions of net profits. In addition to making money, he will also receive the gratitude of the director. It is a win-win situation.

"The Return of the Great Sage" in the original time and space is a billion-level movie, but because the distribution was not done well when it was released, and the industry is generally not optimistic about domestic animated movies, the film's schedule on the first day of release was only 7.8% .

Until one week after its release, the excellent quality attracted countless "tap water" to promote the film for free. The theater chain also gradually increased the number of films produced due to the film's super high attendance rate, and finally received a box office of 956 million.

Now, thanks to Gu Wei's relationship, the early stage of "The Return of the Great Sage" has sufficient funds, which makes up for the shortcomings in the original content. In terms of publicity and distribution, there are sufficient funds and light, and Wanda's protection. It can be said that it is in good condition from the beginning. The stack is full. I believe that it will not be difficult to surpass the original box office in the end. It just depends on where it lands.

The last day of this month, please give me your monthly vote.

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