I Am a Nobleman in England

"Boss, in the past four days, the download volume of our "bird" game has exceeded 10 million, and it is still increasing by about 1 million downloads per day. The game can bring us 40,000 US dollars in advertising revenue every day. . . ”

"Haha, Edward, this is really good news, it seems that we have really succeeded!"

In the office, Arthur laughed heartily, and exclaimed to Edward who announced the good news to him on the other end of the phone, "Do players have a big opinion on the banner advertisements in the game?"

"A few of the feedback we got mentioned the problem of built-in advertising, but there were very few voices, ahem, most of the feedback was cursing and complaining about the difficulty of the game..."

Arthur laughed again, "Haha, it's right that it's difficult. They don't die. How can we earn advertising fees? Also, continue to increase the speed of advertising investment. Now there are only ten partners, and we can get more money every day." With a profit of 40,000 U.S. dollars, if the advertising space is doubled, tripled, and the downloads skyrocket, how rich will the daily profit be?"

"I understand that the marketing department has not been idle. With the popularity of the game, McDonald's, Nike, and Coca-Cola, which were hesitant before the game's launch, have all contacted us again, planning to purchase built-in advertising space. At the same time, several companies I also called for consultation, adding ten more advertising partners is very easy."

"Hehe, good, very good!" With a bright smile on Arthur's face, he changed his hand to hold the phone, picked up the pen with the other hand, and scribbled and signed his name on a document handed over by his secretary. After waving his hand to let him leave, he continued: "The promotion of the game is still uninterrupted. Although the downloads of "Bird" have squeezed into the rankings even if we don't need to check the rankings, our goal is no1, so can't stop.

By the way, find some celebrities to advertise. . . Right now, Justin Bieber, the hottest popular star in the United States, and Taylor Swift, Rihanna, talk to them, sign them if they are not expensive, and find some stars in Europe, I think these people will I am very happy to make money just by showing my face and saying a few words! "

Arthur's eyes lit up when he thought of the advertisements in his previous life of "Da Zhahao, I'm Zha Zhahui, Tan Wan Lanyue". The advertising effect of celebrities is undoubted, and celebrities also like to accept game advertisements.

Because if a celebrity endorses some food advertisements or advertisements for some daily necessities, if there is a problem with the food, the celebrity himself will also be implicated. Once he is implicated, it will be very troublesome!

Therefore, celebrities will still carefully choose to endorse other advertisements. Moreover, the appearance rate of these food advertisements is not particularly high. Without the high appearance rate of these games, these web games themselves will not have too many problems, and the shooting is simple and basic, and you can get money in a day or two!

And Arthur chose Justin Bieber,

Taylor Swift and Rihanna are no doubt newcomers and won't spend too much money, but they will all be superstars in the future, which will have a very large advertising effect on "Bird" and even the studio.

"...Boss, isn't it too expensive?" During the phone call, Edward said with a little worry.

"Hehe, I just suggested these people. It's just an idea. We can talk to them. If it's cheap, we'll use it. If it's too expensive, we'll find someone else. Movie stars don't matter. They don't pursue exposure, and endorsement fees are high. Look for the new generation of traffic stars, and talk about cooperation with those who need exposure!"

Arthur laughed and said, to be honest, "Bird" reached 3 million downloads on the first day it was released, which was absolutely beyond his expectations, and he never expected that this game would become popular so quickly. Tens of millions of downloads have been broken in such a short period of time.

Pixel screen, extremely simple operation, it becomes extremely difficult once you start it. . .

Arthur also knows that bird's popularity and popularity do not come entirely from the success of the game itself, but from the success of the media.

First of all, other games have exquisite art, but Stupid Bird Flying is a pixel screen, a bit nostalgic for the retro trend of red and white game consoles, right? What's more, it is to flaunt yourself through "the difficulty of changing tai from the very beginning", and label the game "the most difficult game in history". This label was relatively rare in the market before, and it can inspire users to challenge y. , and the rest will be handed over to users for word-of-mouth communication.

However, because of this, Arthur couldn't help but worry about how long such a game would be popular, so he couldn't let this trend and heat cool down, and he must strike while the iron is hot.

Because of this free game, earning money is really easy and fast!

You must know that the monetization method of this game is not only by selling banner advertisements in the game. And at the beginning of the game, and when a life is lost, the stupid bird first fly game will pop up a banner advertisement at the top of the interface.

It is the way of banner advertisements popped up by games that some people think are stupid. It can earn at least 40,000 US dollars a day, and this is not counting the money from selling advertising spaces at the beginning!

Do not believe? That can be calculated.

A banner ad earns about 2 cents for 1,000 impressions. And one user playing one life is 2 banner ads. On average, a user plays 10 lives a day. Because the stupid bird flies first, it takes less than 2 minutes to play 10 lives in a row. . .

That's 20 banner ads. Assuming 10 million download users, that is 200 million banner ads. Then one day's advertising revenue is cents = $4,000. In other words, with 10 million users, each user plays for less than 2 minutes a day on average, and with 10 advertising slots, Bird can earn 40,000 US dollars a day.

In other words, whether it is an increase in download users or an increase in advertisers, for game studios, it is a real, green dollar!

The only thing Arthur and the game studio have to do is to maintain the game well, increase the vitality of the game, and its survival time, it will continuously bring rich cash to Arthur and the studio.

"Boss, the key lies in the high-intensity self-study of the stupid bird as soon as it flies up. From the feedback of the message, we can see that some users feel a sense of fatigue earlier than ordinary mobile games."

On the phone, Edward also shared his concerns. To be honest, let alone ordinary players, even the team that develops this game in the studio, there are not many who can play with high scores. Those who are developed by themselves The game nue's life-and-death feeling is even more depressing.

"Hehe, I understand that the next version is to improve the sharing mechanism and support users to share to social networks such as Twitter and Facebook. Not only is it the same as now, it only supports sharing to text messages and emails... In this way, we I want to satisfy the endless sharing yw of users.

Meanwhile, start throwing money away! "

Speaking of this, Arthur paused, with the corners of his mouth raised, and before Edward asked a question, he continued: "The first 100 players who get 100 points will be rewarded with 100 dollars. Of course, it is only for real-name verified video users uploaded to the studio's official website. Play Game wins dollars! I don't think anyone would say no to something like that, right?"

"Great idea! Boss, your idea is really great. This will definitely bring the growth of Stupid Bird First Flying Download!" On the phone, Edward sighed with excitement.

"Hehe, of course, this activity will start after the second version is updated... Let's do it in one step, 50 players with 200 points will be rewarded with $200, 25 players with 300 points will be rewarded with $300, and 12 players with 400 points will be rewarded with $200. $400 for 1 player, $500 for 6 players at 500 points, then $1000 for 3 players at 1000 points!"

Since I am making a lot of money every day, I can't be too stingy, just make the activities more energetic.