I Am a Nobleman in England
Chapter 27 Newcomers, New Atmosphere
"Hehe, don't be so anxious." Arthur looked at Jerry and smiled, "I still have some suggestions to say."
Jerry and Tom, holding the manuscript in their hands, looked at each other again. To be honest, today’s meeting with the new boss was full of surprises, surprises and joys. At the same time, it also made them get to know Arthur Boleyn again, replacing the original Stereotyped from hearsay, this new earl is definitely not a simple-minded second-generation murderer with well-developed limbs.
"What I want to say is about the newspaper "Pink Sports", which is one of the only two local football newspapers left in England. I think there is still a bright future and prospects. Perhaps, it can be changed into a weekly newspaper. , sold as a color journal.
"The Sun" has three editions. We can also learn from the successful experience of the swimsuit cover of "Sports Illustrated" in the United States. Each issue releases a football baby. Attract attention and increase some sales.
Or, simply set up a football baby selection contest for all colleges and universities. I believe that those beautiful students will sign up enthusiastically. The most beautiful football baby will be selected by voting in newspaper forms and online voting on the website. Prizes of 30,000, 20,000, and 10,000 pounds were awarded respectively. . .
Everyone should be very aware of the impact of the financial tsunami on the whole of England and even the whole world. I believe that this activity will have unexpected effects, and it will not cost much, but it will affect our newspaper sales and website. The number of visits has a great promotion effect.
The event is running well, and you can also get sponsors or something. I believe in these operating methods, so I don’t need to say anything more. What do you think? "
Arthur said what he thought of. To be honest, there is nothing new, but it is indeed a good means of publicity and marketing. Eyeball economy, what can attract more attention than beautiful women, although the method is old, but the effect is obvious .
Hearing Arthur's proposal, both Jerry and Tom were taken aback for a moment. After thinking for a while, Jerry, who was in charge of the newspaper office, readily accepted the boss's plan.
Indeed, this kind of planning is nothing new, but "Pink Sports" has never considered it in the past. It relies more on professional football news and various comments to support sales. To be honest, when the old Earl was in charge, It's indeed too conservative, but the new boss's excellent planning plan that combines sex, wealth, and fame is really a good idea.
New people, new atmosphere.
This is what Jerry and Tom thought of at the same time.
In fact, Arthur has been thinking about a question for the past few days, where is there no tabloid in the world? But why is only "The Sun" able to become a world-famous tabloid?
From Arthur's point of view, the "Third Edition Girl" definitely deserves the most credit. This newspaper has completely commercialized the fun of the video. It can be seen that they are a bit violent, but to be precise, even the bikini is not exposed enough. All the teasing is actually a gimmick of "The Sun". And making gimmicks and excitement has always been the survival criterion of tabloids all over the world.
Even the third page of "The Sun" didn't have a single football news, but relying on the gossip about the relationship between the cover girl and a certain star or a certain game to create a gimmick, so that it hits men every day. The "fragile" eyeballs and psychological defense of xing fans.
In the behavior of the capitalist newspaper industry, the fastest way to increase sales and increase profits is to use all kinds of large-scale photos of beautiful women, YAN Yu, celebrity secret history and other mass-produced vulgar tastes to win the largest number of readers.
Especially in England, with a large number of "three-page fans" cultivated by "The Sun" as the foundation, the British people seem to be used to this kind of show, and it is a bit uncomfortable not to show it for a day. Whether it is the media or the readers who are guilty, in fact, just look at Yinglun's attitude towards the cover girl.
A Keeley Hazel was hailed as the ninth wonder, and a Kate Brook was called the most beautiful in fifty years. . .
If you change, you will live; if you don't change, you will die!
Arthur didn't have the perseverance and psychological burden to do serious news. What he wanted was that the newspaper would not close down and go bankrupt, what he wanted was to make money, and what he wanted was to retain the influence and voice that the newspaper had brought him.
Around this selection event, Arthur discussed with Jerry and Tom. After that, Arthur invited the two to stay in the castle and have a "noble" lunch.
After lunch, Jerry and Tom bid farewell to Arthur, the new boss. Arthur personally sent the two of them outside the gate. Looking at the cars going away, Arthur also heaved a sigh of relief, and turned back to the man standing behind him. The housekeeper, Paul, smiled and said, "Am I doing okay? Is there anything wrong?"
"It's perfect!" Paul the housekeeper commented without hesitation with a bright smile.
To be honest, at the beginning, Paul was really worried that Arthur, who had never been in contact with company management, would not be able to control the situation, which would make the heads of the two companies look down upon him. Unexpectedly, the young Earl not only took the lead, but also Made a decision that is most suitable for the current development of the company.
When he heard that Arthur was going to lay off staff and save money, Paul was also taken aback. He thought that Arthur would make a steady transition, but he did not expect him to have such courage and determination.
"To be honest, I have been thinking and preparing for today's meeting for a long time, and I am afraid that something will go wrong. However, fortunately, you are by my side, so that I will not be too nervous and worried." Arthur said to the housekeeper very seriously. Paul said.
"I'm willing to help you." The housekeeper Paul smiled, bowed gracefully to Arthur slightly, and looked at Arthur full of relief.
Arthur nodded and smiled, walking towards the castle, he said, "Paul, please make arrangements, I want to see a financial advisor and lawyer James Cronin."
"Okay, Lord."
Arthur, who returned to the study, sat on the boss chair that had been replaced and was more comfortable, picked up the coffee cup on the desk, squinted his eyes slightly, and sipped his coffee while thinking about something.
Loans must be borrowed. Without capital, even if you have a hundred investment ideas, they are nothing but flowers in the mirror. If you want to soar into the sky, you must have courage. However, you can't act too hastily, after all, this is not a small sum The number of loans does not mean that if you have land and find a bank, you can get a loan. There are also many ways to figure out. Like how much can I borrow? It's not that if the land is worth 40 million pounds, you can really loan 40 million pounds.
Especially in the current economic situation, banks are tightening loans, the real estate bubble bursts, land depreciation, etc. are all obstacles, and the most important issue is the loan interest rate. If it is too high, then invest it, and the investment income can outperform. Loan interest rates, everyone is happy, but can't they win?
He had to figure out all these issues before he could make a decision. After all, he was gambling with all his wealth!
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