I Am a Nobleman in England
Chapter 305: Arthur's SAO Operation
Looking at the set of Christmas-themed greeting cards in his hand, it is undoubtedly that the Saints are offering a sexy "feast" to the fans during Christmas. The charm of Emily Shaw ignited a flame for the cold winter.
The football baby brought vigor and vitality to the stadium and became a beautiful scenery on the stadium. It has played an important role in increasing popularity, bringing motivation, and adjusting mentality.
On the football field, the players fight fiercely, but outside the field, it is a world of football babies. Football is originally a combination of strength and beauty, but under the interpretation of these football babies, there is a bit more sexiness and madness, which is irresistible.
Football is not only a sport for men, but also a place for women to show their charm.
After reading one by one, Arthur's heart was burning, and he couldn't help but miss Emily Xiao, wondering if she would be very happy to receive the Christmas gift he gave her. . .
"Boss, this is a business proposal based on your request. Take a look. Is there anything else you need to pay attention to?"
Nicola handed over a document, which interrupted Arthur's absence. Arthur took the document, saw the title on it, 'About the club's cheerleading selection plan', opened the general browsing, and looked up during the process. Looking at Nicholas with a smile, he asked, "What do you think of this plan?"
Nicholas, who looked a little hesitant, finally spoke truthfully: "People do have some different opinions on this plan. Most people think that even if you form a club cheerleading team, it may not be able to achieve the effect you want."
"Oh, tell me the reason." Arthur leaned back on the back of the sofa with a smile on his lips, closed the document in his hand, put it aside, and said while looking at Nicholas.
"Boss, in England, football means confrontation, and many fans regard football as "war in a peaceful age". Therefore, in the eyes of many English fans, it is inappropriate for women to appear in war.
In fact, in the 1990s, Sky Sports had a halftime cheerleading performance, but the response was not good. Moreover, in the entire British football world, no club has formed a cheerleading team.
I understand, boss, you want to learn the American NBA model, but basketball and football are different, there is only one outdoor and one indoor, and the size of the venue is different, and the effect of the performance is also very different. . . "
"Hehe, the venue and effect are not a problem. Isn't there a cheerleading team in football games?"
Arthur didn't agree with what Nicholas said. He shook his head and chuckled and retorted, "It didn't work in the 1990s, but it might not work now, Nicholas, you've heard of the 'Silk stockings' theory of the economic crisis." '?"
Nicholas frowned slightly, and after thinking for a while, he shook his head and said, "Sorry, boss, I don't know, but I've heard of the skirt length theory."
"Hehe, these two theories are similar, but the Silk stockings theory is more suitable for explaining my decision..." Arthur smiled and patted the next batch of documents.
"As the subprime mortgage crisis has escalated into a global economic crisis, in addition to bank failures, factories shutting down, and workers losing their jobs, the fashion industry has also suffered.
Of course, the catastrophe of the fashion industry is not that there are many mourners, nor is it that Paris, New York, and London no longer have the money to hold fashion shows, but that women prefer to hide themselves more and more, and men are less and less appreciative of women. The beauty of the curves, and then the world is getting more and more dull.
In the economic crisis,
Women love to wear long skirts, but are unwilling to show their beauty, which is a social and psychological phenomenon. For example, when a lizard encounters danger from the outside world, it will immediately change its color, but humans are much more advanced than lizards. When the economic crisis comes, they will naturally respond in their clothing.
Another example is that when the weather is cold, no matter how beautiful a woman is, she will wear more clothes to make herself warmer. Then, when the international economy is hit hard, women will also have this kind of psychology.
At this time, we have a group of young and beautiful cheerleaders dancing hotly, which will definitely ignite the atmosphere of the game scene. Do you think the fans who are usually rigid and serious at the scene will be more excited? " Arthur looked at Nicholas with a smile and asked back.
Regarding what the boss said, Nicholas thought for a while, nodded in agreement and said: "As a man, at least I am looking forward to it, hehe..."
"Hehe..." The two looked at each other and smiled.
"However, boss, someone raised a question. We have to be more cautious, otherwise it will be very troublesome." Nicholas said with a serious face after laughing.
"What's the trouble?" Arthur asked with a slight frown.
"The issue of women's sports, cheerleaders, if they label them as objectifying women, we will face a lot of condemnation..."
Hearing this question from Nicholas, Arthur was also taken aback for a moment, and then complained wildly in his heart. He had forgotten this, or the high welfare in Europe not only created a group of lazy people who are lazy, He also trained a large group of people who are full of food and looking for trouble.
But Arthur didn't buy it for this trouble. He frowned and said forcefully: "We don't need to pay attention to those noises. We only need to please the audience and fans. I hope we will fight for having a cheerleading team." Proud!"
Nicholas, who has already understood that his boss is determined to form a cheerleading team, doesn't need to say much, who made him have a rich and willful young boss, since the boss likes beautiful cheerleading teams, then just form one to make him happy , anyway, it doesn't cost a lot of money, and maybe it can really become a scene in British football.
"Christmas is over, and after New Year's, we will start to publicize and release the news that we are going to form a beautiful cheerleading team and recruit people from all over the UK. We can cooperate with the media to turn this cheerleading selection into a large-scale event, and finally select 24 cheerleaders. member.
The top three will be selected by the audience and fans by means of mailing in newspapers, SMS voting and online voting, and a bonus will be distributed to each of them. I believe this selection will be very lively. "
Arthur knows better than anyone that the Internet era is dominated by the eyeball economy. The reason why the selection of cheerleaders this time is to make use of the eyeball economy and the beauty economy to hype up the Southampton club's reputation and influence again. be enhanced and expanded.
The eyeball economy is an economic activity that relies on attracting public attention to obtain economic benefits. Driven by the hype of the modern powerful media society, the eyeball economy is more active than ever before.
Gaining attention is gaining a lasting wealth. In the new economy, this form of wealth puts people in a priority position when it comes to acquiring anything. Wealth can last and sometimes accumulate, which is called property. Therefore, in the new economy, attention itself is wealth.
The beauty economy is an alternative economy in the eyes of many people, but the tradition of beauty as a certain "power" in this society shows their omnipotent charm in the depths of many details of life.
Whether you like it or not, the "beauty economy" is pervading everyone. And people don't reject beautiful things, and they welcome the special marketing method of beauties as a business.
The marriage of football and beautiful women creates football babies; the combination of famous cars and beautiful women creates the dreams of men with fragrant cars and beautiful women; The golden key to pry the wallet. . .
Playing the beauty card and making economic calculations, the influence of beautiful women is increasing, and there is a tendency to radiate to various fields and penetrate into various industries. In fact, to put it bluntly, this "beauty economy" is actually "eyeball economy", because what beautiful women attract is people's attention.
"As long as this cheerleading selection activity is done well, the effect will be stronger than our one-year advertisement on TV to promote the club. This is a win-win activity.
The audience is free to watch a group of beauties competing for beauty, and they are in a good mood. Contact the sponsor for a sponsorship fee. In the end, the beauties who participated in the event also won, and through the selection, the popularity of the beauties has also increased.
You said, such a good thing, why don't we do it? "
Arthur saw that Nicholas was still worried, so he told his thoughts in his heart. Hearing that Nicholas nodded in agreement frequently, he couldn't help but be tempted. The level of attention received by the level leagues is really pitiful. If there is no attention, there will be some good sponsors there. Without good sponsors, there will be no money to be made.
The previous SAOC operation by the boss did have a good effect, and it also restored some popularity and attention to the club. At least it solved the advertisement on the jersey, but other sponsorship fees were very little.
If the club's attention can skyrocket again through this cheerleading selection event, then after the club returns to the English Championship, there will really be no shortage of sponsors.
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