I Became An Ace Broker
Chapter 158: Report to Jincheng Spring Festival Gala
"Are all the ace variety shows of other satellite TVs buying foreign copyrights?" Yin Xiaozhong asked.
Li Bin thought for a while, then nodded, "Almost all of them are. It's the same sentence. Such programs have passed the test of the market in foreign countries and are accepted by the audience. They can be directly improved and withdrawn. This way the risk is less."
"Is it very risky to be completely original?" Yin Xiaozhong continued to ask.
"Nowadays, variety shows are all big productions. Even if they borrow foreign formats, the investment is much higher than that of many movies and TV dramas. Therefore, we must ensure the income and minimize the risk, otherwise we will lose everything. Return. So several satellite TVs spared no expense to invite traffic stars. They have their own traffic. Although they spend a lot of money, these stars with their own traffic are the guarantee of ratings. With the minimum rating guarantee, whether it is advertising , or looking for implants, there will be many merchants willing to cooperate, so as to ensure stable income after the show is broadcast." Li Bin is worthy of being an old man in the industry, and what he said is the essence of variety shows.
Yin Xiaozhong nodded understandingly, "Do the other TV stations have top-level creative teams cooperating?"
"Of course." Li Bin replied, then stretched out his hand and calculated, "Look, the production team of Jiangnan Satellite TV itself is very strong, there are many top producers and content experts there, so they The audience of variety shows is very good." After a pause, he continued, "The production team of Coastal Satellite TV is not good, but they have a long-term cooperative company called Shengtian Media, which specializes in planning various variety shows. Regardless of whether it is a revision of a foreign variety show or an original one, they are very strong, at least there are very few losses.”
"What about Jingdu City Satellite TV?" Yin Xiaozhong is not very familiar with Jiangnan Satellite TV and Coastal Satellite TV, but he has been to Jingdu City Satellite TV, so he knows a little bit about it.
"Kingdu City Satellite TV is taking a different approach. They don't go head-to-head with the other two satellite TVs. The production department of the TV station is completely producing programs. The other two are doing interactive variety shows. Jingdu City is doing music. For talk shows, Jingducheng will do adventures, and the other two will do cultural knowledge, and he will do gourmet shows, so they are basically niche variety shows, and other satellite TVs can also do it, but they are not as good as them. , Jiangnan Satellite TV and Coastal Satellite TV can do well, and their variety shows are not of the same type, so the ratings of variety shows in Kyoto City at the same time are relatively good." Li Bin continued to explain.
After hearing this, Yin Xiaozhong thought to himself, so there are so many specialties in making variety shows. Just watching the lively performances on TV, who would have thought that there would be such a complicated process behind.
The two then chatted for a long time on the topic of variety shows.
When they arrived in Jincheng, Li Bin saw that no one came to pick up Yin Xiaozhong, so he took the initiative to use his own car to send him back to the company. The two made an appointment to meet again when they had time.
Yin Xiaozhong, who ran into Li Bin this time, felt that he had gained a lot of knowledge and gained a lot.
It also successfully aroused Yin Xiaozhong's interest in variety shows.
Back at the company, the main staff members were not there. Yin Xiaozhong sat alone in the office thinking about the direction of making variety shows in the future.
Judging from the current situation, Jiangnan Satellite TV and Coastal Satellite TV are too far away from me if I want to do a good job in variety shows, and there is no relationship at all to get online. It is unrealistic to learn from them.
On the other hand, Kyoto City Satellite TV, which does better variety shows, is the closest to me, and I have dealt with it before, especially Miao Jie, the person in charge of the third production department of Kyoto City TV Station, and I have even met him once. The promotion of Yang Lu and others is also inseparable from his help. They have dealt with each other before, so they can use his side as an entry point.
After finding the starting point, Yin Xiaozhong thought about it again. From now until the end of the Spring Festival, Yang Lu and others will not only participate in the competition, but may also be on the Spring Festival Gala. "Hey, old man!" "The TV series is also in full swing to catch up with the Jincheng Spring Festival. Liang Jieying is also catching up with the drama, and she still has a lot of things to do. Before the Spring Festival, it should not be a good time to be distracted.
After thinking about it, Yin Xiaozhong secretly decided that after the new year, he should start variety shows.
While he was still planning his future, Fu Yanliu called.
"Boss Yin, the first batch of programs for the Spring Festival Gala in Jincheng haven't come out yet, but I heard that you've already started buying song copyrights?"
"Well, because we have already confirmed the program, we want to take down the copyright in advance, otherwise it will be embarrassing if the program is approved and the copyright of the performance is not in our hands." Yin Xiaozhong replied.
"Oh, if that's the case, you can tell me the program now, and I'll submit it directly, so I can get the result sooner. If it can be confirmed, we can feel at ease." Fu Yanliu expressed her thoughts.
Yin Xiaozhong thought about it, anyway, the artists under him couldn't come up with more programs, and it was difficult to change the format of the programs, so there was nothing wrong with submitting them directly.
After thinking about it, he opened his mouth and said, "Then you remember it."
"Okay, tell me."
"The first program is Liang Jieying's solo song. Taking advantage of the popularity of "Landing, Please Turn On" and the theme song "Let's Go Love"~www.wuxiaspot.com~ let her sing this theme song." Yin Xiaozhong said.
Fu Yanliu also felt that the program was not bad on the phone, "What about the second program?"
"The second program is still a song. The top ten contestants of "Looking for Liu Sanjie" Ma Tuotuo and Chi Ningning, plus Zhao Lei and Zhao Zhao, the theme song singers of the Jincheng Spring Festival TV series "Hey, Old Man!" The personal chorus not only took advantage of the popularity of the talent show, but also directly recommended the Spring Festival TV series, and their chorus is also the youth campus song "Want to Sing Me to You." Yin Xiaozhong continued to introduce.
"Okay, I got it, then I'll submit these two programs first, and then we'll wait for the news." Fu Yanliu took detailed notes.
"Well, no problem, report it."
"By the way, director Liang Deren is very happy about the leaf company's bidding for the advertisement. You guys have found a big client for the TV station. He also told me in the morning that he would strongly support the selection of Jincheng's outstanding cultural contribution companies. I recommend Fengxing Tianxia as a candidate unit." Fu Yanliu said.
Yin Xiaozhong smiled knowingly. Although he didn't know what an excellent enterprise with cultural contribution was, he knew from the name that it was a relatively official selection. "Then you have to thank Mr. Liang for me."
"Don't worry, I will do everything well." Fu Yanliu said vowedly.
"Well, I believe you, we are also a family now."
"Yes, we are all one family." In fact, Fu Yanliu and Yin Xiaozhong have been in contact for a long time, and the more they start to appreciate this man, he is simple and unpretentious, but he has an indescribable charm.
Fu Yanliu was very happy to hear from Yin Xiaozhong that he was willing to admit that he was a family.
.. m.
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