I didn't want to be an actor

Generally speaking, there are many factors that the film producers need to consider when setting the release date, the most important of which is the release date and competitors!

In addition, it is also necessary to make a comprehensive consideration based on the film's production cost, publicity and distribution budget, film characteristics, audience characteristics, competitive product characteristics, and historical data of the same period.

For example, for films with very high production costs, generally only the Spring Festival, summer vacation, and National Day can support them.

However, when releasing a film starring Shen Liang, only one factor needs to be considered: the release date!

Competitors, audience characteristics, etc. do not need to be considered.

Because, as long as his film is released, it must be the champion of the release date!

Not to mention "The Crowd", even the most intense Spring Festival: "Underground Fire" initially received 30% of the screenings, which is basically the same as "Detective Chinatown 3"...

The specific screenings will also depend on pre-sales.

But the gap will not be too big...

In the eyes of the theaters, "Underground Fire" and "Detective Chinatown 3" are both 4 billion players!

As for "Hello, Li Huanying", "The Order of the Samurai", "New God List: Nezha Reborn", and "Boonie Bears: Wild Continent", they can only compete in the second echelon at most!

Oh, this is what the cinemas really think nowadays…

Let’s go back to live streaming.

Shen Liang talked about the sales of EPs: “It’s OK as long as the sales are OK. We don’t compete for the first place… It’s OK as long as you think it sounds good!”

“To surpass Xiaozhan… If I really want to surpass him, I can just spend my own money to buy 20 million copies… There’s no need. For pop music, of course, we pursue popularity. If the platform didn’t charge, I would definitely make it free!”

“But I talked to the platform. This EP is the last paid EP, and it will be free after that!”

QQ Music’s operation method is different from many overseas streaming platforms. Most overseas platforms mainly earn membership fees and advertising fees.

For Spotify, the software is free to download and listen to, but there will be a lot of ads inserted, and the music is also poor. After purchasing a membership, you can not only listen to a lot of newly launched songs, but also without ads, the sound quality is also the best quality, and you have the right to play songs randomly.

AM (apple music) is different. It can only listen to new songs if you purchase a membership, but you also need to pay extra to download songs.

The purchase of overseas streaming media membership is equivalent to renting music, with the right to use but not the ownership, and the right to play during the membership period.

QQ Music platform directly integrates two rights, requiring users to purchase membership and albums...

Platform operation mode: rental and sale in one.

Why must Shen Liang charge?

The reason is very simple. Looking at the sales charts of the music industry, you can find that the top rankings are basically traffic!

The albums of traffic singers are often tens of millions, but converted into listening volume, they are not as good as ordinary OST singers.

Only Shen Liang and Zhou Jielun have both traffic and sales!

Shen Liang's first album sales exceeded 100 million...

The key is that his traffic is also very strong!

"Shen Liang" sold nearly 20 million copies... and this is the result of the purchase limit order (each account can only buy five copies at most)!

...

Oh, this year's digital album (EP, single) sales, the first place is Xiao Zhan, the single "Light Spot"!

After the release of this song, it broke all kinds of records. Currently, the sales volume on relevant platforms has exceeded 41 million copies, and the single sales volume has exceeded 100 million - 119 million.

Became the second "singer" with sales exceeding 100 million after Shen Liang.

In addition, Zhang Yixing's "Lotus" ranked second, with sales exceeding 50 million;

Then came Hua Chenyu, Zhou Jielun, Huang Minghao...

Lu Han's "π-volume.3" ranked seventh.

By the way, the songs of boy bands and girl bands are not bad either, R1SE "Yao Wei Ming" - 4448820 yuan; THE9 "Sphinx Mystery" - 3897330 yuan; Hard Candy Girl 303 "Hard Candy Law" - 2864670 yuan...

Shen Liang... originally wanted to name the EP "Light", which is a bit overlapping with Xiao Zhan's "Light Spot", so it was simply called "Twilight Echo"...

Anyway, there is no difference between the four songs in the EP and whether they are the main hits or not!

Price: 5 yuan...

Similarly, one account can only buy up to five copies...

Shen Liang... said that the sales volume could not exceed Xiaozhan, and he was not kidding - more than 40 million copies, too awesome!

It also verified Xiaozhan's ability to attract money, and then, capital began to increase.

"Ace Troops", "The Rest of My Life, Please Give Me More Advice", "The Sea in My Dream", "The Sun Accompanies Me"...

There is even "The Legend of the Condor Heroes" directed by Xu Ke!

However, Shen Liang did not take the sales volume too seriously. On the one hand, the platform has done enough publicity work, and on the other hand, the filming of "Changjin Lake" is very anxious... and there is no time to think about other things!

Although "Changjin Lake" has just entered the filming stage, the film has been scheduled for July next year! !

That's right, the initial release date was July next year.

So for the actors, time is tight and the task is heavy...

They start working overtime...

In the beginning, Shen Liang was a little resistant to Brother Chen Kai, but after starting work, he immediately liked him - because Brother Chen Kai always shoots in a smooth manner, and it is easy for the actors to get into the state!

The so-called smooth shooting means shooting one scene after another in chronological order.

From the perspective of the creators to sort out their thoughts, this will be smoother and more comfortable, and the actors will also be more likely to show reasonable emotional changes.

But from a cost perspective, this is a crime!

For example, a large scene requires very expensive sets.

Normally, the director will combine several scenes that take place in this scene to shoot together, and the scene can be dismantled after use.

According to Director Chen's habit, this scene must be rented until he finishes shooting all related scenes.

Therefore, for the same scene, Director Chen's cost can be several times higher than that of other directors.

But it is indeed easier for actors to get into the state when shooting this way.

…

"…Are you looking at the box office of "The Crowd"? "

In the rest area, Shen Liang was flipping through his phone, and Wu Jing came over and asked casually.

Shen Liang shook his head: "... No, half an hour ago, they told me that "The Crowd" had already exceeded 200 million on the first day... So I didn't watch it!"

"Then what are you watching?"

"Watching... my latest EP sales and reviews..."

"Hey, you have a new song? Let me listen!"

"... You..." Shen Liang was about to answer when his phone rang. He looked at the caller ID: "I'll go answer a call~"

"You go!"

Wu Jing fiddled with his phone, probably searching for Shen Liang's new song.

Oh, it was Chen Jiadong who called.

"20 hours, sales exceeded 150 million..."

Shen Liang was surprised: "So high?"

Chen Jiadong on the other end of the phone: "Well, the platform is also a little surprised... sales exceeded 30 million... It is estimated that it will exceed 35 million in 24 hours, which has refreshed the record of Xiao Station!"

The data of "Light Spot" on Xiao Station is very fierce. After it was put on the shelves, in just over a day, the total sales of "Light Spot" exceeded 25.48 million copies, refreshing the album sales record.

"It seems that my brother's appeal is still strong!"

"...I heard that Xiaozhan's fans are preparing to raise funds for another wave..."

"Just do it...Don't worry about them, how is the reputation?"