I Have 100 Million Stores
Chapter 160 Layout in advance!
Not long after, as soon as Ye Xiufei's video was released, it quickly attracted a large number of viewers to watch.
After all, with the accumulation of the previous videos, each store has adopted various subversive measures, so that the brand of Shi Wang can be said to have a lot of fans.
As a result, many viewers are looking forward to the opening of the brand's new store, many of whom are local residents of Sansha City, and more of them are those who can't get grapes but want to see the excitement and experience.
And because of the suspense that shocked many people at the end of the live broadcast in the morning, many people have been secretly paying attention to Ye Xiufei's activities.
Coupled with the fact that the low-key brother appeared in Ye Xiufei's live broadcast room today and bought a lot of gifts, the topic about him has been constantly circulating among fans.
So as soon as the video appeared, the number of views and comments increased rapidly at a speed visible to the naked eye!
Almost as long as it is refreshed, the data of the video will be improved by hundreds or thousands.
And judging from the comments, it has aroused a lot of repercussions. It can be seen from this point that the quality of the video is still good.
According to this trend, the new video will definitely explode!
"This trend, the official recommendation must be stable. I didn't expect that I would have a day without worrying about recommending it! I'm so happy, get something to eat!" After observing for a while, Ye Xiufei got up and walked towards the kitchen.
While walking, Ye Xiufei muttered expectantly, "I just don't know about Xie Qing's big Easter egg. How long will it take for the audience to find it? It should be on the trending list by then, right? Thinking about it, it's a bit irritating." Excited!"
Thinking of this, Ye Xiufei hurriedly quickened his pace, thinking that he should eat something casually, and come back to watch the play as soon as possible, so as not to miss a good show!
...
at the same time.
When eight o'clock arrived, a very strange scene appeared on the Huya platform.
Dozens of anchors started the live broadcast at the same time within a few seconds of each other!
This scene is very rare!
Because most of the anchors' live broadcasts are not at this time!
Among these dozens of anchors, there are the new quasi-first-line female anchor Ling Xi, there is also the first-line anchor Xiaojun, and many well-known veteran anchors of Huya.
Among them, Ling Xi's live broadcast room was the most lively!
Since last night I left a word about today's live broadcast, so before eight o'clock today, many spectators flooded into Ling Xi's live broadcast room.
The champion of Huya All-Stars, Xiong Lingxi, a small bowl in the second dimension, has a sweet voice and a touching singing voice. What does he look like?
Countless people discussed and guessed in the public screen!
Coupled with the low-key person [Shi Wang] and Mr. Liu [Shi Wang], the two most powerful gods in Huya at this stage are both sitting in the live broadcast room, which attracts more viewers to watch the fun.
As a result, as soon as Ling Xi's live broadcast started, the popularity showed a linear upward trend, and soon exceeded one million.
And Ling Xi's true face, with the start of the live broadcast, was smoothly shown in the eyes of all the audience in the live broadcast room, causing an instant uproar.
I didn't expect Ling Xi to be so beautiful!
When Liu Yanan saw Ling Xi's true face, he couldn't help swallowing.
It's the type he likes!
Plus that voice!
Immediately, Liu Yanan was elated, and brushed out the one million Tong Tonghao that Cao Xingyu had recharged for him during the day.
The scrolling screen of a large number of gifts instantly brought the live broadcast room to a climax, and the public screen was very lively.
Mr. Liu has already bought gifts, so what about the low-key brother?
But just as everyone expected,
The low-key brother has been silent for a long time!
In the video, Ling Xi looks not only very beautiful, with white and smooth skin, but also very cute and cute.
Due to the first live broadcast, Ling Xi looked a little shy at this time, which was full of extra charm.
After seeing Liu Yanan swiping the gift, she quickly thanked her.
Then, under everyone's gaze, Ling Xi announced a big news:
"The low-key brother and Mr. Liu gave me the money before, but the elder brother said that he didn't want a cent of the money back, and all of it was used for public welfare in the name of the Shiwang brand!"
"And this money has already been withdrawn from my back office in advance, we have already started the preparations for public welfare in the past two days!"
Wow!
As soon as this news was announced, it immediately caused an uproar!
The public screen is instantly refreshed!
That's 20 to 30 million, and all of them are used for public welfare?
Before this, almost all viewers thought that after the game, the anchor Ling Xi would definitely make some sacrifices, either to return some money to the eldest brother, or the female anchor to show gratitude ....
But no one would think that this money would be used for charity!
In the past two days, everyone basically saw the low-key brother Hao, but they didn't expect that he was even more Hao than they imagined!
and also...
What the hell is early withdrawal?
Actually let Huya break the previous routine again?
Even the withdrawal rules are broken?
This is really the first time on the whole platform!
Recently, Huya is really either not doing it, or doing several things that broke the previous rules!
For example, banning the anchor due to fatigue live broadcast, opening the authority to renew the emperor's single 100-month subscription... and so on, there are several things!
Coincidentally, all these things seem to be related to that low-key brother!
This...
Those viewers who realized this adored the low-key brother even more.
Afterwards, after the audience spread the news, it spread throughout Huya in an instant, as if it had grown wings!
...
Xia Zhe live broadcast room.
When Xia Zhe saw many fans constantly swiping the screen, saying that the low-key brother used all the money he earned from swiping the backstage for Ling Xi to do charity.
Xia Zhe was not at all surprised by this.
In his heart, the low-key brother was originally a tall and stalwart person!
It couldn't be more normal for this kind of person to do such a thing full of positive energy!
And to be honest, in Xia Zhe's mind, in his opinion, the low-key brother praised him this time, so why didn't he silently do a charity?
"Why are you so surprised!" Xia Zhe educated the fans: "Brother Low-key is our big brother, and the big brother is so upright and upright!"
"We must follow the example of big brother. I dare not say anything else. In the future, as long as my ability allows, I will do more meaningful things like my low-key brother to help those in need!"
After Xia Zhe finished speaking in a serious manner, the public screen immediately scrolled "666".
After the incident of not wanting gifts, everyone's trust in Xia Zhe has almost skyrocketed, and not many people will doubt what he said.
...
In Xiaojun's live broadcast room.
He broadcasted live today, and he came with a mission.
And it can be said that he has been waiting for this moment for a long time...
Today I finally waited for Brother Junzi to speak,
That's the person who made him challenge him head-on and keep a low profile! Said he was TO!
If you are not convinced, you can go to the outer station and do it again!
As the anchor of Huya, Xiao Jun naturally couldn't directly mention Wai Wai's name, otherwise, if the officials found out that he was going back to Wai Wai, he would definitely be unable to bear it.
But in fact, it doesn't matter if you don't know it clearly. Anyway, when Junzi Guqiong makes a move, the news will naturally spread to Huya.
Originally, on the webcast platform, there were many viewers who watched everywhere, and they went wherever there was excitement.
Following Xiaojun's public challenge in the live broadcast room, the fans in the live broadcast room, especially those fans of Lingyan Pavilion, were immediately overwhelmed with excitement!
It directly caused a sensation on the public screen!
"I haven't seen a single brother from Lingyan Pavilion in the past two days, so I knew Brother Junzi and the others are preparing for big events in the future!"
"It's all right now, as long as that trustee dares not go to the outer station, it's a real hammer!"
"I'm sure I wouldn't dare to go, so I don't even need to think about it? This reveals the other party's true colors, let's see how proud those guys are!"
"..."
It is no exaggeration to say that how depressed these fans were before, their emotions are now so high.
And a few minutes later.
Ling Xi's public welfare announcement also spread to Xiaojun's live broadcast room.
heard the news. Xiao Jun immediately laughed and said, "The anchor can withdraw cash in advance? What kind of international joke!"
"I was in urgent need of money once before, and it's not that I didn't ask the official if I could settle it in advance, but the answer I got was that it was impossible!"
"Hehe, I have been an anchor for so many years, and I have never heard of any anchor who can withdraw cash in advance!"
"So, if this Ling Xi can withdraw cash in advance, isn't it obvious? This money is urgently needed by a so-called Shenhao who wants to return it to the company account!"
As soon as these words came out, the fans in the live broadcast room immediately agreed with them!
Look, even the unprecedented thing of withdrawing cash in advance has come out. This is not an official person, who believes it?
Only when the officials are eager to get back the money can they do this kind of thing!
You even have a name for charity, thinking that you can fool us? It's ridiculous! You might as well just sit secretly and thick-skinned!
Obviously, the fans became angry one by one, and some impatient fans went directly to Lingxi's live broadcast room to call out their numbers...
And similar scenes are happening in the live broadcast rooms of the anchors supported by Lingyan Pavilion.
The news that the big brothers of Lingyan Pavilion were going to start another battle at the outer station spread across the entire platform in an instant!
Among them, many militants went directly to Ling Xi's live broadcast room to call out low-key people.
But oddly enough, there was no response from the low key.
The occurrence of this scene, on the contrary, strengthened the speculation of those fans across the sea!
Don't even dare to reply, what is this?
...
On the other side, on the crooked platform.
Li Xiansheng, who took a day off yesterday and had no live broadcast, also started the live broadcast at 8 o'clock on time.
When he started the live broadcast, he immediately realized something was wrong.
The fans in the live broadcast room were all talking about Lingyan Pavilion!
? ? ?
What the hell is this?
If it hadn't been confirmed that this was a lie, Li Xiansheng would have thought he was in Huya again!
When did Lingyan Pavilion become so influential? He even let the words Lingyan Pavilion swamp the screen in his live broadcast room!
Li Xiansheng took a closer look, flipped through a few comments on the public screen, and immediately understood.
Lingyan Pavilion actually came here?
Soon, without even needing to confirm, Li Xiansheng saw the banner notification of the gift on all platforms above the head of the live broadcast room.
"Gentleman is so poor?" Li Xiansheng raised his brows in surprise.
Immediately afterwards, banners with Lingyan Pavilion vests appeared one after another in the notification banners on all platforms.
This handwriting is a bit big... Li Xiansheng immediately realized that things seemed a bit complicated!
The opponent is definitely coming prepared!
The reason why Li Xiansheng made this kind of judgment is because of the crooked banner of the notification of the entire platform, that is, the clickable banner that flies over the head of the anchor in the video, commonly known as the big plane.
You must know that the big plane on Waiwai is completely different from Huya, and a treasure map of 5,000 Huya can be notified on the entire platform.
But here you have to pay 1314*188 for a dime gift, or a gift worth 24,000 yuan!
So the value is more expensive!
"This is in a different live broadcast room..." Li Xiansheng analyzed secretly after observing:
"And all the big anchors are swiped, and almost all the famous and respected ones who start the live broadcast at this point in time are swiped! Only..."
"without me!"
"This is a bit targeted!"
"It's time to pick things up!"
Li Xiansheng had just finished his analysis, and the fans swiping in the live broadcast confirmed his guess!
"Brother Li, Lingyan Pavilion has let go, all the anchors who are close to Hua Ju are their enemies!"
Seeing these words on the public screen, Li Xiansheng frowned immediately.
This is to isolate him on the crooked side!
The occurrence of this situation did not surprise him.
After all, he had expected this scene to come sooner or later since the last time he competed with Lingyan Pavilion for the first place in Huya!
It's just that he didn't expect that the other party would choose to come to Wai Wai!
Come directly to his base camp!
Don't underestimate this isolation, as long as you want to get along well on a live broadcast platform, that circle is a must!
No matter how powerful your fan base is, it's impossible to only care about old fans, right? Where do new fans come from?
Of course it was the other anchors!
Of course, this is just one of them. There are too many disadvantages of being isolated. All in all, if there are too many hostile anchors, it will have a great impact on him personally and his guild.
"What should I do?" Li Xiansheng pursed his lips and thought to himself, "Should I tell Brother Low-key about this?"
"Forget it, the matter has already happened. I think Huya will know about it soon. If I go to tell Brother Low-key, it will be a bit bad. It seems that I am too eager for success."
"Besides, since Lingyan Pavilion dared to take the initiative to make trouble this time, it must have been fully prepared. I can't say anything about this situation. I'd better let the low-key brother decide for himself!"
"If the low-key brother wants to come, he will come naturally after he knows the news!"
Thinking of this, Li Xiansheng calmed down instead, as if nothing had happened, chatted to himself, and brought the topic to other places.
Although there are still people browsing Lingyan Pavilion on the public screen, Li Xiansheng just turned a blind eye and interacted with everyone with some bullet screens that he wanted to talk about.
The strong psychological quality of the big anchor is undoubtedly revealed.
…
Cao Xingyu, who was concentrating on studying Huya's propaganda today, naturally didn't know what was happening everywhere.
What's more, even if he knew, Cao Xingyu wouldn't care about such a trivial matter.
Eight twenty.
After studying for nearly half an hour, Cao Xingyu showed a stunned expression on his face, and muttered in amazement:
"Bilibili, Weibo, Douyin, Toutiao, Netease News...a total of more than a dozen apps have news or videos about Xia Zhe!"
"Awesome, this can be called overwhelming!"
"Huya's promotion this time is huge, beyond people's imagination! No wonder that Xia Zhe's live broadcast room tonight has tens of millions of popularity points! That's how it is!"
"More importantly, the publicity started at noon today, and it was only less than eight hours until eight o'clock in the evening, but the video playback volume, news reading volume and other data on each platform are very good. exaggeration!"
"This situation is due to the fact that Xia Zhe's live broadcast content itself is very interesting and attractive, and on the other hand, it is naturally Huya's powerful promotional resources!"
"Otherwise, no matter how good the content is, without strong publicity, it will be difficult to attract so much attention in a short period of time!"
"It's amazing, if I can have these promotional resources and channels..."
When muttering to this point, Cao Xingyu frowned, and began to really think.
This time, he came here with a learning attitude, wanting to see how Huya does it in detail, and whether there is anything worth learning for him.
But what he didn't expect was that this time he really gained something.
Sometimes this is the case, an ordinary little thing can often open a person's mind.
This is the case with Cao Xingyu right now.
"I can consider building some publicity resources in advance. If I want to publicize something in the future, if I can come here directly like Huya, then why worry about not having exposure?"
"Just like the membership tasks required by the system, if I can have these publicity resources at hand, then why do I need to work so hard?"
"Especially when my Internet-related products are launched in the future, the need for publicity will be even more prominent!"
"At that time, if I have a new product on the line, I will be able to carry out overwhelming publicity at the beginning of the line. Although I am not sure what the effect will be, just thinking about the scene is exciting enough! There is a card!"
Although such a large-scale promotion on the Internet must cost some resources other than its own official account, but they still have connections!
On the other hand, even if he wants to do this now, he won't be able to do it for a while, and he has to contact in a hurry to find some self-media celebrities and companies that correspond to the platform.
This process takes a lot of time, and there is another point, those people may not be willing to talk to you right away!
After all, Cao Xingyu's company is just a little-known small company, and those companies and big names from the self-media will also look at the dishes, and it's normal to play tricks on a small company.
There are also many trivial things such as quotation and negotiation of promotion fees.
In short, these things seem to be very simple, but in fact it takes a long time to accumulate, and they are not things that can be accomplished overnight.
It is precisely because of this that Cao Xingyu wants to build his own publicity resource library. Although it may not be really useful at this stage, it is not impossible to plan ahead.
Moreover, in the 21st century, public opinion has become more and more important. No one dares to underestimate the role of public opinion. It is necessary to make some arrangements in advance in this regard!
After having a direction in his heart, Cao Xingyu began to calculate his existing resources.
First of all, the first thing that came to his mind was Ye Xiufei.
This up owner who was just casually recruited into the company by him.
With the increasing number of fans of Ye Xiufei at this stage, Mr. Fei can be regarded as a very good publicity platform for the outside world, and since the themes he shoots have always been physical stores, the corresponding They are all very accurate potential users, and the advantages are self-evident.
And from the point of recruiting Ye Xiufei to set up a marketing department, it can be seen that Cao Xingyu has actually started to consider building his own promotional team, but before that, this matter did not have a high status in his mind. Recruiting Ye Xiufei It's just a casual thing, and it doesn't pay enough attention.
Now, after seeing Huya's powerful publicity capabilities, Cao Xingyu is more eager and concerned about building this team as soon as possible.
"Teacher Fei was a good start, but this alone is still a bit too thin. In the future, we need to invest more funds in the marketing department, build a team as soon as possible, and then establish official accounts of the Shiwang brand on various media platforms. It is the most urgent internally to operate the own official account first."
"You can even consider opening different official accounts according to different industries. For example, for catering, you can open a Weibo of Shiwang Catering. Anyway, there are subsidiaries, and it is just right to use the subsidiaries for account verification. Operation There is no problem at all at the level!"
"In this way, each official account has a specific consumer group. In the future, some store discounts and opening activities can be released through various industry accounts. This is very directional and avoids a single account. The problem of reducing influence due to more speech.”
"And judging from the various measures I have taken in those stores at this stage, the attraction is very strong! As long as more stores are opened in the future and the number of people radiated increases, the official accounts of various industries will not worry about attention!"
"At that time, with tens of millions of followers on an account, posting news stories can attract countless attention. At that time, there is no need to bother with publicity... Hehehehe." Thinking of this, Cao Xingyu smirked happily .
"Of course, an account of the Shiwang Group is also absolutely necessary! The group account will be dedicated to posting some very important news at that time!"
"Well, this idea is perfect. Go back and communicate with Teacher Fei, and then see if other people have anything to add. If there is no problem, follow this implementation! Let's talk about these accounts first!"
"And with some internal channels for official publicity, the second is external resources..."
After thinking for a while, Cao Xingyu pursed his lips and muttered: "The most accessible external publicity channel for me right now is undoubtedly those Internet anchors. to compare with celebrities, but it is undeniable that these people can still have a certain amount of influence!"
"So this power cannot be ignored, or in other words, don't let it go for nothing!"
"After all, I still have a balance of 100 million yuan in my Shenhao experience card, and a balance of more than 50 million yuan in my Huya account. This money needs to be spent within a month. If this is the case, then I can make good use of it What the money does..."
"I can use this money to buy some people's hearts! Cultivate some of my own influence in the field of webcasting platforms! Cultivate some anchors who will spare no effort to speak out for me in the future!"
"And it's not asking these anchors to return the money, it's just helping me promote it in a certain period of time in the future, and it will not violate the system's restrictions!"
"So the next thing to consider is that the money can't be spent casually like before, but should be paid in a targeted and selective way. Although the money seems to be more than 100 million, there are tens of thousands of anchors. How can I start brushing one by one!"
And there is another very important thing, if there are too many anchors, like last night's 100,000 anchors, it looks very luxurious, but it is useless!
People put on a vest, change the title of the live broadcast room, it's all just for a while!
Looking back, how many people will really stand in Cao Xingyu's position?
Even if they stand, how many of them can really protect Cao Xingyu all the time?
On a network that is more realistic than reality, without going into details, this number must be cruel.
Therefore, in this regard, according to Cao Xingyu's thinking, the number of anchors is not in the number, but in the quality.
On the one hand, it is specially for some anchors, and the amount of swiping is large. These anchors will be truly grateful, and will stand in your position for a long time in the future!
What's more, as long as it is done properly and puts on a show to make the anchor believe in Cao Xingyu's strength, even if Cao Xingyu finishes swiping the Shenhao experience card after that month, the anchor will not dare to change his position easily.
On the one hand, there are not many anchors who can really have die-hard fans, and whose words and deeds can attract the attention of most people on the entire platform!
This kind of anchor is naturally Cao Xingyu's first choice!
In addition, the eyes of those fans are sharp. Seeing that you have paid so much money for the anchor they support, the fans will subtly recognize you as a big brother. In the future, there is no need for the anchor to say anything. Support big brother!
"First of all, Ling Xi, Li Xiansheng and his Huaju Guild!"
"That guy Li Xiansheng is a smart guy. Give him more food later. It shouldn't be difficult to tie him and his guild to my boat."
"Then there is Xia Zhe. After Huya's publicity this time, this guy has no problem becoming a first-line anchor, and his influence may be greater than ordinary first-line anchors! But, the key is..."
"This guy doesn't want gifts!"
"This is a bit difficult!"
"And I just signed up. Based on this, can the other party be determined to listen to my orders in the future?"
"Thinking about it, it should be impossible!"
"Forget it, Xia Zhe's matter, let's look back later."
"As for the other big anchors..." Cao Xingyu pursed his lips and thought for a moment, then laughed and said, "As far as Huya is concerned, most of them are from Lingyan Pavilion..."
"Could it be possible for me to praise another anchor? The key is that it is so simple to praise the anchor! Not only the anchor itself has attractive content, but also the right timing. It’s hard to keep the heat going.”
"Besides, I'm not the one who favors anchors, I don't understand anything!"
"From this point of view, Lingyan Pavilion has to be broken up? I just don't know how much money the other party can spend after the previous big swipe. If the amount is large, it will consume a lot of money for me. , it will also have a considerable impact on my plan..."
"Let's see when the time comes, if it doesn't work, then we have to make a move!"
After Cao Xingyu curled his lips indifferently, he continued to ponder:
"After throwing away the external resources of the webcast, I don't seem to have any other external resources that I can use right now. I have to build it myself..."
"It doesn't seem to be an easy task to contact and develop these resources from scratch..."
"It must be done, but is there any faster way?"
Thinking of this, Cao Xingyu frowned, and looked down at the phone with a pensive expression. What was displayed on the phone screen was a video update posted by an official account of Huya.
Seeing this, Cao Xingyu raised his eyes and said in surprise:
"Yes!"
Thanks for the reward of 800 coins from 'Dazzling to the Sky'!
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