I Have 100 Million Stores
Chapter 265 The first updated version of Shiwang Brand APP!
Meituan’s impromptu meeting was of a very high standard. In addition to Meituan’s CEO Wang Xing and Yuan Delun, who was in charge of the market, two vice presidents also participated.
Under normal circumstances, a newly established chain brand, no matter how fast it expands, cannot attract so much attention. After all, Meituan's market value and market position are there, and it has absolute strength.
So obviously, it was the emergence of the Xie Group that caused this scene, which made Meituan raise the level of this matter several times.
After all, it is one of the giants in the physical field with hundreds of billions of cash flow and industries all over the country. Even Meituan should not be underestimated.
What if it came after them?
No one can say for sure.
"There hasn't been any reply yet..." Hearing Wang Xing's words, Yuan Delun frowned and responded: "Since I reported the cooperation terms that day, there has been no news."
"What's the situation? Two days have passed, isn't it enough for them to discuss a plan? No matter how bad it is, at least they should communicate with us to negotiate the details of the terms. Now there is no response at all. Could it be that they didn't Have you never thought about cooperation?" Another vice president in the conference room answered.
"There is indeed something wrong." Wang Xing nodded and echoed.
"I don't think it's because I don't want to cooperate." Upon seeing this, Yuan Delun immediately retorted.
After all, he is in charge of this matter, and if he can facilitate the conclusion of this matter, it will be another commendable contribution to him.
Therefore, his judgment ability at this time is naturally somewhat biased.
This is a normal phenomenon that often occurs when many people face things related to their own interests.
I saw Yuan Delun expressing his thoughts: "At that time, I was in direct contact with Xie Qing. At the beginning, Xie Qing clearly rejected our intention to cooperate and negotiate."
"It was me who repeatedly explained the benefits of cooperation that made Xie Qing suddenly change his mind and change his tone."
"So, based on my contact with Xie Qing and the evaluation of Xie Qing in the capital circle, she is a person who prefers to be straightforward. If she doesn't want to cooperate, she should refuse directly. It won't make things so complicated."
Up to this time, Yuan Delun still did not forget to emphasize his role in this negotiation.
"Well, I agree with what Mr. Yuan said." Another vice president sitting in the farthest corner answered with a smile:
"I've heard some comments about Xie Qing before. This girl's style of handling things is indeed very direct, and she doesn't care about affection at all. If she doesn't want to cooperate, she will definitely refuse directly, and it doesn't matter who the other party is. , the kind that won't leave any sympathy at all."
"To put it bluntly, it's an upright character. To put it bluntly, Xie Qing's style of work is a strange thing in the capital circle."
"It is precisely because of this style of handling that she has achieved her reputation as an 'investment vane' in the capital circle."
"Well, yes." Seeing that someone agreed, Yuan Delun breathed a sigh of relief, and quickly emphasized again: "It is true. When I first proposed the cooperation intention, Xie Qing didn't say any nonsense, and just drove us away. "
"If I hadn't insisted,
According to the scene at that time, there would be no follow-up at all. "
"So I think the other party's willingness to cooperate must be there, and I can be sure of this."
"As for the reason why there is no reply from the other side, I feel that there may be two possibilities."
"First, is it because Hungry? gave better conditions over there, and Xie Qing chose the other party."
"Second, there are too many things going on in their company recently, and they don't have time to deal with it."
"In that regard, I'm leaning more toward maybe the second point."
"Well, it's true that the second point is more likely." Hearing this, Wang Xing pondered for a while before saying, "What De Lun said makes a lot of sense."
"No matter how you say it, Xie Qing is a person who is used to seeing big scenes and has talked about countless business cooperations."
"So, it is impossible for Xie Qing not to understand how to deal with the two parties and win better cooperation conditions, and it is impossible not to do it."
"So she has no reason to make a choice directly. For more benefits, she will at least contact both parties, and then use a little trick to pick and choose. The final result will be better than now."
"Yes." Yuan Delun nodded, and at the same time couldn't help secretly admiring that Mr. Wang was indeed skilled in pointing out his thoughts so quickly and accurately.
After a pause, Yuan Delun continued:
"So I think it's the second point. They have too many things to do, and they can't be busy at all."
"After all, there are hundreds of stores, and they also involve various catering fields. There are too many aspects involved. The logistics supplier support system alone is enough for a company to drink a pot."
"In addition, hundreds of stores are opening together, and activities are constantly being launched, etc."
"It is conceivable how much manpower and material resources are needed to complete all these matters in such a short period of time."
"Therefore, I think it is understandable that we have not been contacted for the time being."
"Hmm." The other three present nodded slightly in unison.
Obviously, everyone agrees with this point of view.
"However, no matter what the reason is, the importance of this matter must be raised two levels." After pursing his lips, Wang Xing said in a deep voice:
"More than 300 stores, that's not a small number, the key is that the scale is not small, except for a few restaurants on the ten commercial streets, basically all of them belong to this Shiwang brand."
"Coupled with their subversive business measures, word of mouth is so good that it explodes. In this case, it is foreseeable that most of the customers around these ten business circles will become their loyal customers!"
"Yes." Yuan Delun nodded and said: "I heard from the market director of Sansha City that the current ten commercial streets are full of people, and there is a steady stream of people! There are long queues in front of the stores of Shiwang brand!"
"Also, I heard from the gossip that their number of members has now exceeded 500,000!"
"This is the first time I've heard of a brand with 500,000 members in a single city!"
"500,000?" Another vice president said in surprise, "Has this amount been reached in such a short period of time? Is it true? Is your gossip reliable?"
"Yes! Maybe it's more than that!" Yuan Delun said affirmatively, "I watched the video shot by the people below. It's incredible that you didn't see that scene."
"I can't believe that ten ordinary third- and fourth-rate commercial streets have suddenly become almost first-class commercial streets!"
"Perhaps the number of well-known brands on the commercial street cannot reach the number of first-class commercial streets, but the flow of people must have reached it!"
"Is it so scary..." Hearing this, everyone was silently speechless.
They have seen a lot of scenes, especially because of the characteristics of their work, their understanding of the commercial street is several levels deeper than ordinary people.
Therefore, they knew very well how difficult it was to build a first- and second-rate commercial street.
This requires strong operating means and the cooperation of all aspects, and after a long period of accumulation, a commercial street can be built slowly.
But when did the popular commercial street become so easy?
Not only was the time short, but ten more popped up at once?
It's too exaggerated! !
"I have to admit that the Xie Group still lives up to its reputation. It is really courageous in doing things. The investment is not insignificant, and the means are amazing." After Wang Xing made a high-level comment, he concluded:
"It seems that this cooperation is bound to be negotiated."
"It's not too much to pay even a little more."
"Regardless of whether the Xie Group will continue to expand in the future, the value they have shown now is immeasurable."
"The most obvious thing is that their entry can bring us huge traffic!"
"It can help us take down all the surrounding areas radiated by those ten business circles!"
"First of all, the surrounding users will definitely choose our platform."
"And when the nearby users are concentrated on our platform, it will affect other merchants, and they will have to choose us."
"In the end, the entire market, whether it's those merchants or ordinary users, was taken down by us!"
"Are you hungry? You will lose that market completely!"
"According to the laws of the market, after losing that piece of the market, it will actually have a certain impact on the entire market in Sansha City."
After a pause, Wang Xing said word by word:
"Secondly, I think the more important aspect is the reputation of the Shiwang brand, which may be the best opportunity for us to develop the errand purchasing business!"
As soon as these words came out, the eyes of the other three present lit up almost at the same time!
"Wonderful..." Yuan Delun was the first to come back to his senses and said: "According to the current word-of-mouth of the Shiwang brand and their huge membership base, how can it be possible that so many members are all around there?"
"There must be most of the members scattered all over Sansha City!"
"As far as I know, the Shiwang brand is very cost-effective, and the price is very affordable! In fact, this provides us with a high operating space..."
"If you can launch the service of purchasing the Shiwang brand, even if you add a little errand fee, it is actually not unacceptable for members!"
"In this way, we can not only earn a commission from it, but also cultivate users' habit of using errand services! It will help us explore more profit points!"
Errand service is a special service in the food delivery platform.
Users can place an order and ask the delivery rider to purchase any specified item.
The cost of running errands is generally very high, and it will fluctuate according to factors such as distance and difficulty of purchasing goods.
"That's right." Wang Xing smiled and nodded, seemingly satisfied with Yuan Delun's ability to respond, and said:
"In fact, there is still a lot of room for maneuvering. I am just giving a simple example."
"I just want to tell you that even though we won't charge commissions for this special chain brand, in other respects it will be of great use and value for our platform to dig deeper."
"Not to mention anything else, just being able to seize the Hungry Ele market is enough for the price we paid for it."
"When I really suppress Hungry? to below 20% of the market share, when our Meituan Food Delivery is the only one, then everything will be easy to talk about."
"And this time we can build a good relationship with the Xie Group. In the future, there may be better opportunities for cooperation in their many shopping malls."
"So, Deren, you work hard, go to Sansha City again, and monitor the progress in person. If you don't make a deal this time, you can stay there first. If you have any news, contact me as soon as possible."
"Okay, Mr. Wang, don't worry, we promise to complete the task!" Hearing this, Yuan Delun immediately issued a military order.
In his opinion, since Mr. Wang has said so, it means that there is more room for profit in this negotiation!
Under such circumstances, he doesn't believe that he can fight them if he's hungry!
...
On the other side, the new news about the Shiwang brand was naturally spread to Hungry Me as soon as possible.
For this reason, Are you hungry also held an emergency meeting.
Are you hungry for this brand that has emerged suddenly and quickly occupied the catering market with a proud posture.
Especially after knowing that the capital behind this group is the Xie Group, they pay more attention to it.
Are you hungry? Immediately, a series of arrangements and deployments were made, and vice president Jin Xin was dispatched to Sansha City again.
...
the next day.
People from the two food delivery platforms came to the door again.
Xie Qing entertained the two parties with a smile on his face, and his attitude can be described as quite polite.
But this time was not as coincidental as last time, the two parties did not meet.
So Xie Qing received them in batches.
This gave Xie Qing a lot of room for manipulation.
And she had expected that these two groups of people would come to the door a long time ago. Just look at the actions of the Shiwang brand. With so many stores, how could the food delivery platform be able to withstand it?
Based on this, Xie Qing had already prepared a countermeasure.
It's still the 'drag word formula'.
Talk to the other party Barabara a lot in a sincere tone.
The point is that there are too many things going on in the company right now, and we haven't had time to study these things at all. Please give us a little more time. After our new store is in stable operation, we will negotiate specific terms.
Intrigues are common in shopping malls. The mouths of businessmen are deceitful ghosts. The more mature capitalists are, the more they will deceive people. Without superb pie-painting skills, they will not be able to succeed.
Xie Qing's character seems to be straightforward, but in fact, she often feels that it is unnecessary.
To put it bluntly, there are many things that are not worthy of her Xie Qing playing dirty tricks.
But like now, knowing that the opponent is strong, Xie Qing changed his previous style, and was happy to play some tricks to procrastinate, so as to buy some time for the company he invested in.
In this regard, Meituan Yuan Delun and Are You Hungry Jin Xin did not have too much doubt, and they completely listened to Xie Qing's words.
In their view, firstly, Xie Qing's personality is well known to the world, and his investment failed, which is a typical representative of people who are stupid and have a lot of money.
It gave people the impression that she was born at the top of the pyramid. If she hadn't cast a good fetus, this kind of person would be useless.
The second is that they did see a busy scene inside the Shiwang Group, and then they went to visit various commercial streets and found that the news of the Shiwang brand's recruitment of riders had long since disappeared.
Being cautious, they also arranged for someone to inquire specifically, and there was indeed no more information about the recruitment of Shiwang brand riders.
As a result, it is obvious that they will no longer be their own food delivery platform!
After reaching this conclusion, the two parties were not in a hurry and waited patiently.
As everyone knows, Xie Qing had considered these aspects early on, and arranged for someone to do some confidential work.
...
Five days passed in the blink of an eye.
These days, the ten commercial streets covered by the Shiwang brand are still extremely popular.
Among them, the second "Blind Charging Guess the First" also ended successfully after three days, which once again sparked a heated discussion.
At the same time, there is an episode in these days, the most famous 'Coowor chain brand list' in China, which is also the most authoritative and most concerned list in China.
The Shiwang brand has become the No. 1 in the "Top Ten New Talent List of Catering Chain Brands" with its proud appearance!
The Shiwang brand not only reached the top in one fell swoop, but also broke four or five records such as the shortest time to be on the list and the shortest establishment time for a cutting-edge brand.
With the announcement of the list, the Shiwang brand has received a lot of media coverage in a short time, and has gained higher attention and exposure.
And when Cao Xingyu heard the news from Liu Ting, he was still a little unhappy.
Why is it designated as a restaurant chain brand for me?
I am a chain brand in the whole industry and all fields, okay?
Of course, Cao Xingyu didn't take it seriously, and it's still a good thing to be on the list.
And today, under much anticipation, the day when the third batch of 100 stores of Shiwang brand will open together finally comes!
At the same time, no one expected that the first updated version of the Shiwang brand APP has officially landed on major APP application platforms!
This indicates that Shiwang brand takeaway is officially launched!
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